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The Marketing for Health Coaches Podcast
Amy Lippmann
111 episodes
1 week ago
One of our clients, Silke, had been trying everything to build her business… Like many of the clients that come to us, Silke had been doing “all-the-things” for 6 full months, but she only had 5 clients to show for it. She told me that her business felt slow and uncertain and coaching still came with a lot of second-guessing herself. Then she decided to join The Intuitive Eating Coaching Method - where we teach mastery-level coaching skills and give you a client getting Done-For-You Pr...
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Entrepreneurship
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One of our clients, Silke, had been trying everything to build her business… Like many of the clients that come to us, Silke had been doing “all-the-things” for 6 full months, but she only had 5 clients to show for it. She told me that her business felt slow and uncertain and coaching still came with a lot of second-guessing herself. Then she decided to join The Intuitive Eating Coaching Method - where we teach mastery-level coaching skills and give you a client getting Done-For-You Pr...
Show more...
Entrepreneurship
Business
Episodes (20/111)
The Marketing for Health Coaches Podcast
#109: The Coaching Skill That Led to 18 Clients
One of our clients, Silke, had been trying everything to build her business… Like many of the clients that come to us, Silke had been doing “all-the-things” for 6 full months, but she only had 5 clients to show for it. She told me that her business felt slow and uncertain and coaching still came with a lot of second-guessing herself. Then she decided to join The Intuitive Eating Coaching Method - where we teach mastery-level coaching skills and give you a client getting Done-For-You Pr...
Show more...
1 week ago
27 minutes

The Marketing for Health Coaches Podcast
#108: How Stronger Coaching Skills Turned One Group Program Into 3 High-End Clients
When Christina first started coaching clients, she knew she wanted to help people have a healthier relationship with food and their bodies - but she didn’t yet feel clear on how to lead clients through change. When clients understood what to do but weren’t following through, she didn’t know how to coach them in a way that shifted things. What changed for Christina wasn’t learning more information about nutrition. It was going through the Intuitive Eating Coaching Method and learning mas...
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2 weeks ago
34 minutes

The Marketing for Health Coaches Podcast
#107: How Barb Finally Got Clients to Make Health-Supportive Shifts Using The Intuitive Eating Metho
Have you ever worked with a client who knows what to do…but still can’t seem to follow through? You give thoughtful guidance. You explain the “why.” You offer strategies and action steps. And yet, your clients keep getting stuck. This is one of the most frustrating experiences for coaches and practitioners - especially when you care deeply and want to help your clients support their health. That’s why I‘m excited to share today’s podcast episode with you. In this episode, I talk with our clie...
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3 weeks ago
28 minutes

The Marketing for Health Coaches Podcast
#106: How to Use 12 Blog Posts to Convert Health Coaching Clients for Years
The pressure to constantly create new content is real…and exhausting. But what if you could create just 12 blog posts that bring in clients for years? That’s exactly what my guest Jana Osofsky shares in this episode. In this episode you'll learn: ✅ Why blog content isn’t dead, and how it actually builds long-term trust ✅ How 12 strategic posts can power your marketing for years ✅ How to make your content work for you, while you focus on coaching If you're ready to stop scrambling for what to ...
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1 month ago
40 minutes

The Marketing for Health Coaches Podcast
#105: When Your Personal Story Doesn’t Match Your Niche
In this episode, I’m breaking down this common fear and offering a new way to approach it. You’ll learn: ✅ The most important factor when choosing a niche ✅ How to create connection even if your path looks different (without pretending to be someone you’re not) ✅ Practical ways to make your work credible and magnetic Links/Resources mentioned on the show: “5 Clients in 30 Days” Step-by-Step Action Plan
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2 months ago
16 minutes

The Marketing for Health Coaches Podcast
#104: How to Write Emails That Get You Health Coaching Clients
In this episode you’ll learn: What makes emails land (and what stops them from connecting)Why your “helpful” content may not be doing what you thinkA clear framework to write emails that resonateReal-life examples you can model right away Links/Resources mentioned on the show: “5 Clients in 30 Days” Step-by-Step Action Plan
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2 months ago
18 minutes

The Marketing for Health Coaches Podcast
#103: Why Your Free Gift Isn’t Working…And How to Fix It
In this episode you’ll learn: 🔍 The common mistake that quietly repels your audience 🧩 Why your freebie might feel “meh” (even if the info is solid) ❓ What makes people scroll right past your free gift without clicking “download” If you’re stuck in “what should I give away?” limbo…or wondering why your current freebie isn’t doing anything for your business…this episode will help. Links/Resources mentioned on the show: “5 Clients in 30 Days” Step-by-Step Action Plan
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2 months ago
15 minutes

The Marketing for Health Coaches Podcast
#102: How to Move Through Self-Doubt Around Selling Your Health Coaching Programs
In this episode you’ll learn: The #1 most important thing to stop doing during sales conversationsWhat programs to invite people into during initial consultationsA hidden mindset habit that could be quietly sabotaging your consultsA simple exercise to uncover what you're really believing about your ability to sellThis episode will help you lead your initial consults, instead of shrinking inside them. Links/Resources mentioned on the show: “5 Clients in 30 Days” Step-by-Step Action Plan
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2 months ago
20 minutes

The Marketing for Health Coaches Podcast
#101: How to Sign Clients Before You Have Testimonials
In this episode you'll learn: ✅ What to do when you only have 1–2 clients (or none yet) ✅ Creative ways to share powerful storiesthat built trust and credibility ✅ Alternatives you can lean on until you have testimonials After listening to this episode, you’ll feel confident showing up, building credibility, and signing clients, even without a stack of testimonials. ✨ Links/Resources mentioned on the show: Episode #41: How to Collect & Use Testimonials to Get More Health Coaching Clien...
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4 months ago
16 minutes

The Marketing for Health Coaches Podcast
#100: How to Invite Clients to Keep Working With You
In this episode you’ll learn: ✅ The mindset shift that makes re-enrollment feel natural (for you and them) ✅ How to plant the seed early so clients expect to continue ✅ The simple conversation to have before your final session ✅ The one phrase you should never use when offering ongoing work When you master this, you’ll: Help clients create deeper, longer-lasting transformationsSpend less time marketing and more time coachingNeed fewer new clients to hit your income goals Links/Resources...
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4 months ago
20 minutes

The Marketing for Health Coaches Podcast
#99: What to do If You’re Drained After Client Sessions
You know that feeling when you finish a client session and your energy is completely gone? You love the work, but holding space for others leaves you feeling wiped out. In this episode, you’ll discover: Why that post-session exhaustion happens (and it’s not just “being empathetic”) A simple 2-part process to prevent feeling drained during sessions How to set boundaries that protect your emotional well-being Small mindset shifts that change how you feel before, during, and after sess...
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5 months ago
26 minutes

The Marketing for Health Coaches Podcast
#98: The Necessary Thought Patterns That Allow You to Attract Clients With Ease
Ever notice how easy it is to bond with friends or family over what’s not working? We vent, we complain, we share the drama, there’s a release. It feels good… for a moment. But here’s the catch: Whatever we think about, talk about, or focus on…we magnetize. In this week’s podcast episode, I’m breaking down the invisible thought patterns that might be blocking you from getting clients (even if you’re doing “all the right things”). And more importantly, I’ll show you how to shift them so ...
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5 months ago
19 minutes

The Marketing for Health Coaches Podcast
#97: When It’s Not About the Kale: Coaching Clients Beyond Food Struggles
You know that moment in a session when a client says, “I hate my body at this weight—and most of all, I hate how it feels.” And inside… you freeze. Because you know it’s not about kale. Or salads. Or another meal plan. But you're stuck thinking: 👉 How do I meet them in this vulnerable moment? 👉 What do I say that actually helps—without repeating advice they’ve already heard? 👉 Where are the coaching tools that actually get to the root? In this episode, I talk with Katie Hegg, a Function...
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6 months ago
18 minutes

The Marketing for Health Coaches Podcast
96: How Angela Used Intuitive Eating to Help Clients Get Better Results
Do you ever feel totally drained after client sessions—like you're the one doing all the work? You’re not alone. In this episode, I’m joined by Angela, a functional nutrition practitioner and coach, who opens up about the shift that helped her stop feeling exhausted and start feeling energized after every call. Angela shares how learning to coach through the lens of Intuitive Eating—using tools from our Done-for-You Intuitive Eating Program—transformed not just her client results, but her ent...
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6 months ago
34 minutes

The Marketing for Health Coaches Podcast
REPLAY: How to Give Wellness Talks That Get You Clients Every Time
In today’s special episode of The Marketing for Health Coaches Podcast, I’m sharing the replay of today's live workshop. In this episode, you’ll learn: Why giving talks is THE best way to consistently get clientsThe most effective ways to promote your talks to make sure people show up and they are well attendedThe exact talk structure and materials you need to get clients every timeHow to give a talk, packed with great content, that is designed to get clients hungry to work with you&nb...
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7 months ago
1 hour 30 minutes

The Marketing for Health Coaches Podcast
#95: How to Get Health Coaching Clients From Your Very First Talk (Even If You’re Brand New)
You don’t need a big list, a social media following, or speaking experience to start getting clients from talks. In this episode, I’m showing you exactly how to get clients from your very first wellness talk — even if no one knows who you are yet. You’ll learn: ✅ How to find the right audience — even if no one knows who you are yet ✅ The simplest way to fill your talks (without relying on your own list) ✅ How to work with hosts and partners so they promote for you Whether you’re brand new or ...
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7 months ago
16 minutes

The Marketing for Health Coaches Podcast
#94: You Don’t Have to Be a Great Speaker to Get Health Coaching Clients From Wellness Talks
Think you need to be charismatic, polished, or extroverted to give a talk that gets clients? Think again. In this episode, learn why being a “natural speaker” is not a requirement — and how you can confidently lead a wellness talk (even if you’re quiet, nervous, or brand new to speaking). You’ll learn: ✅ Why being low-key or introverted might actually work in your favor ✅ What really makes a talk effective (hint: it’s not your delivery style) ✅ How to make a graceful, non-salesy invitation t...
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7 months ago
18 minutes

The Marketing for Health Coaches Podcast
#93: Why Talks Are the Secret Weapon for Health Coaches in 2025
Feeling like it’s harder than ever to stand out and get clients online? In this episode, I share why giving wellness talks is one of the smartest, fastest strategies for health coaches and functional nutrition practitioners in 2025 — especially in a world that’s noisier and more distracted than ever. Whether you're brand new or experienced, you'll learn how to use talks to create real connections, build immediate trust, and book clients — even if you're not a “great” speaker. Here’s what you’...
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8 months ago
14 minutes

The Marketing for Health Coaches Podcast
#92: The Easiest Way to Grow Your Health Coaching Business (Faster Than Social Media Ever Will)
Let’s be honest: Social media isn’t delivering the way it used to. Maybe you’re doing all the things—posting, creating Reels, trying to be consistent—and still not seeing clients come in. Or maybe you want to show up more… but social media just feels overwhelming, time-consuming, and unclear. Either way, there’s nothing wrong with you. It’s the strategy that’s broken. In this episode, I’m sharing why wellness talks are the easiest and fastest way to grow your business in 2025—especially if s...
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8 months ago
14 minutes

The Marketing for Health Coaches Podcast
#91: Nobody Knows What a Health Coach Is — And Why That’s Actually a Good Thing
Have you ever struggled to explain what you do — only to be met with blank stares? You’re not alone. And the good news is... it doesn’t matter if people know what a health coach is. "How will anyone hire me if they don't even understand what I do?" You'll learn: Why you don’t need to "educate" your audience to get clients How to stop selling your title and start selling transformation A simple mindset shift that makes client conversations so much easier How to talk about what you ...
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8 months ago
7 minutes

The Marketing for Health Coaches Podcast
One of our clients, Silke, had been trying everything to build her business… Like many of the clients that come to us, Silke had been doing “all-the-things” for 6 full months, but she only had 5 clients to show for it. She told me that her business felt slow and uncertain and coaching still came with a lot of second-guessing herself. Then she decided to join The Intuitive Eating Coaching Method - where we teach mastery-level coaching skills and give you a client getting Done-For-You Pr...