
ChatGPT is growing fast — but Google still handles 17 billion searches a day. Here’s what that really means for your business.
In this episode of The Marketing Podcast for Local Businesses, Adam Niazi & Josh Hamit break down the real data behind the AI vs Google debate — and what it means for your business in 2026 and beyond.
Here’s what you’ll learn 👇
🔍 AI Search vs Google Search — ChatGPT handles around 2.5 billion daily prompts, but Google still dominates with 17 billion searches every day, and 46% of those have local intent.
💰 Why Google Still Matters — 76% of people who search locally visit a business within 24 hours. Google remains the #1 place where customers make buying decisions.
🤖 How AI Is Changing the Edges (Not the Core) — Tools like ChatGPT, Gemini & Perplexity are reshaping research, but Google still owns the buying moment.
🧭 How to Dominate Google in the AI Era:
1️⃣ Optimise your Google Business Profile — real photos, weekly posts, keyword-rich descriptions.
2️⃣ Get more (and better) reviews — they’re the strongest trust signal for humans and algorithms.
3️⃣ Optimise for “near me” searches — embed maps, list service areas, and create hyperlocal pages.
4️⃣ Use AI to enhance SEO — generate ideas, content outlines, and insights, but keep the human touch.
5️⃣ Build backlinks & local authority — directories, suppliers, press mentions, and partnerships all count.
6️⃣ Create local content that sells — target each service + area combination to dominate regional results.
💡 The Future: It’s not Google or AI — it’s Google + AI. As Gemini integrates directly into Google Search, the businesses ranking well today will be the first AI recommends tomorrow.
🎯 If you run a local business, this episode is your roadmap for staying visible — now and in the next wave of AI-powered search.
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💥 Exclusive Listener Offer:
Get 20% off Website Design or SEO services when you quote ‘PODCAST20’
Adam (Web Design): hello@websitedesigners.london | www.websitedesigners.london
Josh (SEO): hello@improvemysearchranking.com | www.improvemysearchranking.com
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Keywords: Google SEO 2026, AI search optimisation, ChatGPT vs Google, local SEO UK, Google Business Profile tips, Gemini AI search, Perplexity AI, near-me optimisation, reviews for SEO, small-business marketing podcast UK.