In this episode of the Nicole Petitto Podcast, Nicole spoke with her friend and long-time industry colleague, Rachel Vaziralli, the Senior Manager of Fitness Design at Orangetheory Fitness. They touch upon the ways in which Orangetheory has seamlessly integrated their science-backed programming and elevated coaching while continuing to maintain a highly engaged community within their digital fitness experiences. Listen to how they are creating that unique blend and balance between their in-person and digital fitness content.
In this episode of The Nicole Petitto Podcast, Nicole had the privilege of speaking with health and wellness experts Alexis Sweeney, the founder of Silhouette by Alexis. Her website and recently launched app offer a unique blend of bar dance, conditioning, and pilates all rolled into one. Alexis takes us behind the scenes to provide us with a glimpse of what it's really like to own and operate a digital fitness business from navigating the world of social media, to staying relevant in the digital fitness marketplace.
In this episode of The Nicole Petitto Podcast, Nicole had the opportunity to speak with Matt and Kamille McCollum, the founders of Bodybar Pilates. With over 23 locations and counting, this emerging brand is definitely one to watch. While other brands are adopting a hybrid model of business that unifies a balance of digital fitness with the brick and mortar space, Bodybar Pilates is taking the opposite stance. Hear about their journey and why their departure from digital fitness best serves their brand.
In this episode of The Nicole Petitto Podcast, Nicole had the opportunity to speak with Sebastien Lagree, the CEO and Founder of Lagree Fitness. Having designed a method that is now licensed by over 400 fitness studios worldwide and currently holding 97 patents, the Lagree technique is widely known and continues to grow in popularity. Lagree Fitness is now reaching a whole new audience with the introduction of their first in-home piece of equipment, The Micro.
In this episode of The Nicole Petitto Podcast, Nicole had the pleasure of talking to Jeffrey Scott, the Vice President of fitness, nutrition, and results at Beachbody. Beachbody represents the complete package for its community offering comprehensive programs that are meant to progress you through a carefully curated calendar of workouts and nutritional plans, all supported by personalized coaching.
They're thorough and science-based approach has allowed them to launch programs that stand the test of time with coaches who may call super trainers, delivering exceptional and quality programs.
In this episode of The Nicole Petitto Podcast, Nicole had the privilege of speaking with Asaf Avidan Antonir, the co-founder of Onyx. Onyx is an app that tracks your movement through the use of your phone from the entirety of your workout to provide you with real-time coaching around your personal performance movement, execution, alignment, and much more. Essentially Onyx is solving for the one-dimensional coaching that is typically experienced within an on-demand setting.
The Onyx technology allows you to step just a little bit closer to that in-person experience that's usually only felt during a personal training session or group fitness class. Hear how their technology is giving a new meaning to the word personalization.
In this episode of The Nicole Petitto Podcast, Nicole had the honor of speaking with Nate Forster, the CEO of NEOU. NEOU is a digital marketplace that has often been referred to as the Amazon and Netflix of fitness. With hundreds of brands, thousands of workouts, and technology that taps into deep layers of personalization, NEOU provides endless options for the user and also allows instructors and brands to share their content with the world.
In this episode of The Nicole Petitto Podcast, Nicole had the privilege of speaking with Johnny Adamic and Jimmy Martin, the co-founders of a cool temperature studio called Brrrn and their latest in-home product, the Brrrn Board. Together, they created what they called the coolest concept in fitness. Johnny and Jimmy have quite the impressive, diverse, and complementary backgrounds, which enabled them to launch a differentiated in-home product, experience, and digital platform. They uncovered their vision behind the product, and what was missing in the home fitness space that inspired them to create a beautiful, beautiful, and functional glide board.