OMD vs In-House Marketing Departments

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The Outsourced Marketing Department

RSM Marketing

7 episodes

2 days ago

Want to amp up your marketing? Great, you are in the right place! The team at RSM Marketing Services is here to talk all things marketing from video to paid ads to social media and more. The level of expertise within RSM casts a wide net and, this marketing podcast, we want to share that knowledge! Learn more about how our marketing pros do their thing and gain insight. RSM is known for the Outsourced Marketing Department (OMD) model which gives companies access to a comprehensive team of marketers to complete nearly any marketing task. Ready to dive into the marketing world?

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Marketing

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OMD vs In-House Marketing Departments

The Outsourced Marketing Department

20 minutes 23 seconds

6 years ago

OMD vs In-House Marketing Departments

In this episode of the Outsourced Marketing Department Podcast, Ryan W. Gates discusses with Mike Snyder of RSM Marketing Services how OMD compares to in-house marketing. Having spent a decade as the director of marketing for a national retailer, Ryan is quite familiar with the challenges of running a marketing team and working with an outside agency. Listen in as Ryan and Mike discuss the logistics and strategic tactics of OMD vs. in-house and define the added value of an OMD over a full-time hire.