In episode 7 of the “RSM Marketing” Podcast, Ryan Clem covers the digital marketing basics with Scott Schaper, president of RSM’s KC market and Ashley Robinson, the social media team lead. The team discusses RSM’s digital marketing capabilities, what it means to be a Google Partner, how clients can identify the right digital marketing partner and what’s on the horizon for Google and Facebook. Listen in as Ryan, Scott and Ashley share valuable information for anyone interested in pursuing digital marketing campaigns!
In episode 6 of the “Marketing Made Easy” Podcast Series, Ryan Clem discusses RSM Marketing’s video capabilities with Peter Espinosa, the Executive Producer of Hydraulic Studios, RSM’s video production studio. Can an iPhone video get the job done? What goes into quoting a video? What can clients expect during a video shoot? How do you make a video more compelling, especially on social media? Listen in as Ryan and Peter talk about the expertise that the Hydraulic Studios team brings while keeping things super simple for clients.
In this episode of the Outsourced Marketing Department Podcast, Ryan W. Gates welcomes back Mike Snyder of RSM Marketing Services on how large companies use OMD. How does OMD integrate with existing marketing solutions? How does OMD work in a franchise environment? What is the value added of an OMD to a large company? Listen in as Mike discusses with Ryan how OMD works in this setting, his experience as a past CEO of an advertising agency and how OMD is delivering where agencies leave off.
In this episode of the Outsourced Marketing Department Podcast, Ryan W. Gates is back with Bruce Rowley of RSM Marketing Services on how to get the most out of your OMD. How do you get the ball rolling? What do the first 30 days look like? How do you keep the momentum going? When to scale up and when to hunker down? Listen in as Ryan and Bruce talk about setting your OMD up for success, past experiences in OMD success and how to get the highest value from your OMD.
In this episode of the Outsourced Marketing Department Podcast, Ryan W. Gates discusses with Mike Snyder of RSM Marketing Services how OMD compares to in-house marketing. Having spent a decade as the director of marketing for a national retailer, Ryan is quite familiar with the challenges of running a marketing team and working with an outside agency. Listen in as Ryan and Mike discuss the logistics and strategic tactics of OMD vs. in-house and define the added value of an OMD over a full-time hire.
RSM Founding Partner Bruce Rowley sits down with Marketing Director Ryan Gates to answer some of the most common questions people have about how the Outsourced Marketing Department actually works. How do they interact? Who do they interact with? How fast can they react? How do they communicate? Can it really be better than someone in an office down the hall? Ryan doesn’t hold back, you’re sure to find the answers to many of the questions you’ve got when considering outsourcing your marketing department.
RSM Founding Partner Bruce Rowley talks with Ryan Gates to answer many of the initial questions business owners have about outsourcing their marketing department. Key questions answered include: What kind of companies choose to outsource? Why do they choose to outsource? What is included in an outsourcing subscription?