Demand: Force against the status quo

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The Physics of Startups with Rob Snyder

Rob Snyder

24 episodes

3 days ago

Most founders are stuck in the pain cave - and no one can tell them why. This podcast is for founders who want to understand why some startups take off and other's don't. - With Rob Snyder (3x founder, Harvard Innovation Lab fellow, ex-HBS and McKinsey). - Practical insights to help founders escape the pain cave and build profitable businesses. PMF newsletter: https://howtogrow.substack.com Work with Rob: https://www.robsnyder.org Contact: rob@reframeb2b.com

Entrepreneurship

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Entrepreneurship

Business

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Demand: Force against the status quo

The Physics of Startups with Rob Snyder

48 minutes 54 seconds

2 months ago

Demand: Force against the status quo

Full post on Rob's Substack: LINK (Post: "Force against the status quo")

Info on working with Rob: LINK

Rob has sharpened his theory on what exactly is demand for startups. Rob and RC dive into this, exploring how Demand behaves like a "Force against the status quo" - which has both magnitude (how much the customer wants change) and direction (what shape they want).

This theory builds on Rob's Demand, Supply and PULL frameworks - and is helpful especially for founders struggling with lukewarm demand, difficulty closing deals, mixed messages from customers, demos, outbound, etc.

Rob's website: https://www.robsnyder.org

Rob's Substack: LINK