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The Profitable Creative

Christian Brim, CPA/CMA

123 episodes

2 days ago

Send us a text PROFITABLE TALKS... In this conversation, Steven Schneider discusses the critical role of website design in conversion rates, emphasizing that even with high traffic, poor design can hinder success. He highlights the importance of guiding clients in optimizing their funnels and provides insights on how to analyze competitor websites to improve their own. PROFITABLE TAKEAWAYS... Website design significantly impacts conversion rates.High traffic does not guarantee conversions...

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Entrepreneurship

All content for The Profitable Creative is the property of Christian Brim, CPA/CMA and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.

Send us a text PROFITABLE TALKS... In this conversation, Steven Schneider discusses the critical role of website design in conversion rates, emphasizing that even with high traffic, poor design can hinder success. He highlights the importance of guiding clients in optimizing their funnels and provides insights on how to analyze competitor websites to improve their own. PROFITABLE TAKEAWAYS... Website design significantly impacts conversion rates.High traffic does not guarantee conversions...

Show more...

Entrepreneurship

Episodes (20/123)

The Profitable Creative

The Success of Design in Digital Marketing | Steven Schneider

Send us a text PROFITABLE TALKS... In this conversation, Steven Schneider discusses the critical role of website design in conversion rates, emphasizing that even with high traffic, poor design can hinder success. He highlights the importance of guiding clients in optimizing their funnels and provides insights on how to analyze competitor websites to improve their own. PROFITABLE TAKEAWAYS... Website design significantly impacts conversion rates.High traffic does not guarantee conversions...

2 days ago

39 minutes

The Profitable Creative

Mastering Course Creation: Focus on Outcomes | Dr. Carrie Rose

Send us a text PROFITABLE TALKS... In this conversation, Dr. Carrie Rose discusses the intricacies of course creation, emphasizing the importance of focusing on the desired outcomes for learners rather than overwhelming them with excessive content. She highlights the need for course creators to understand their audience's needs and to provide value that leads to tangible results. PROFITABLE TAKEAWAYS... Most course creators are either good people or profit-driven.Course creators often o...

1 week ago

50 minutes

The Profitable Creative

Turning Complexity into Clarity | Josh Cantrell

Send us a text PROFITABLE TALKS... In this episode of the Profitable Creative, host Christian Brim speaks with Josh Cantrell of Signal Brand Works about the journey of entrepreneurship, the importance of branding and messaging, and the challenges of client relationships. They discuss the StoryBrand framework, the significance of understanding customer stories, and the necessity of identifying the problems businesses solve. Josh shares insights on creating repeatable processes, the Pumpkin P...

1 week ago

42 minutes

The Profitable Creative

Financial Planning for Your Creative Business| Nick Garofalo

Send us a text PROFITABLE TALKS... In this episode, Christian Brim interviews Nick Garofalo from Open Handed Wealth, discussing the importance of financial planning for business owners and creatives. They explore the common pitfalls of business valuation, the necessity of having a financial plan, and practical tips for managing finances effectively. The conversation emphasizes the need for business owners to treat their businesses as investments and to seek out qualified financial advisors....

2 weeks ago

56 minutes

The Profitable Creative

Crafting Predictability in Creative Work | Gabe Marusca

Send us a text PROFITABLE TALKS... In this episode of the Profitable Creative, host Christian Brim speaks with Gabe Marusca and discusses the challenges of balancing creativity with client acquisition. He emphasizes the importance of having control over one's time and the need for predictability in creative processes, particularly when working with clients. PROFITABLE TAKEAWAYS... Creativity can be stifled by the pressure of client acquisition.Having a waiting list can provide predictabilit...

2 weeks ago

44 minutes

The Profitable Creative

The Journey from Corporate to Entrepreneurial Success | Ganesh Vancheeswaran

Send us a text PROFITABLE TALKS... In this episode of the Profitable Creative, host Christian Brim speaks with branding expert Ganesh Vancheeswaran about the importance of understanding branding, the journey into entrepreneurship, and the connection between branding and culture. Ganesh shares his personal experiences and insights on how to effectively articulate a brand's identity and the significance of being intentional in branding efforts. The conversation also touches on the challenges ...

3 weeks ago

40 minutes

The Profitable Creative

Truth in Flux: Rethinking Language and Culture | Django De Gree II

Send us a text PROFITABLE TALKS... In this conversation, Django explores the complexities of language and truth, emphasizing the subjective nature of communication. He challenges the notion of Western culture as the ideal and encourages a deeper examination of accepted assumptions, suggesting that what was once considered true may no longer hold relevance today. PROFITABLE TAKEAWAYS... The paradox of language reveals that truth is perspective-based.Believing in perfection can blind us to unde...

3 weeks ago

53 minutes

The Profitable Creative

Publicity Strategies for Entrepreneurs | Jill Lublin

Send us a text PROFITABLE TALKS... In this episode of The Profitable Creative, host Christian Brim speaks with publicity expert Jill Lublin about the importance of publicity for entrepreneurs and small business owners. Jill shares her insights on how to effectively gain publicity, the distinction between publicity and marketing, and the significance of local media. They discuss measuring the return on investment (ROI) in publicity, the challenges of running a PR agency, and the necessity of...

4 weeks ago

26 minutes

The Profitable Creative

Bridging Faith and Creativity | Allen C. Paul

Send us a text PROFITABLE TALKS... In this episode of Profitable Creative, host Christian Brim speaks with Allen C. Paul of God and Gigs about the intersection of creativity and spirituality. Allen shares his journey from a church musician to creating a community that helps artists thrive in both their spiritual and creative lives. They discuss the importance of redefining what it means to be in ministry, the significance of good works, and the need for authentic community among creatives. Th...

1 month ago

47 minutes

The Profitable Creative

Harmonizing Business and Passion | Andrea Miller

Send us a text PROFITABLE TALKS... In this episode of the Profitable Creative, host Christian Brim speaks with Andrea Miller, a music educator and business coach, about her journey in the music industry and the importance of financial literacy for music teachers. They discuss the challenges of starting a music studio, the transition to coaching, and the significance of understanding financial management through tools like Profit First. Andrea emphasizes the need for community support and ac...

1 month ago

36 minutes

The Profitable Creative

The Power of Intentionality and Specialization | Mark Stern

Send us a text PROFITABLE TALKS... In this episode of The Profitable Creative, host Christian Brim interviews Mark Stern, founder of the Custom Box Agency. They discuss Mark's journey from corporate America to entrepreneurship, the importance of creating physical products that enhance customer experience, and the challenges and revelations faced along the way. Mark shares insights on the significance of intentionality in business, the power of partnerships, and the impact of specialization ...

1 month ago

45 minutes

The Profitable Creative

Unlocking Market Theory: A Human Approach to Business | Lechon Kirb

Send us a text PROFITABLE TALKS... In this conversation, Lechon Kirb discusses the principles of Market Theory, emphasizing a human-centered approach to business. He explores the importance of understanding value and pricing, the impact of mindset on financial perceptions, and the role of failure in achieving success. The discussion also touches on how upbringing influences money mindset, the power of words, and the significance of building relationships in entrepreneurship. Kirb highlights...

1 month ago

49 minutes

The Profitable Creative

Mergers and Acquisitions: A New Frontier | Jason Clark

Send us a text PROFITABLE TALKS... In this episode of the Profitable Creative, host Christian Brim speaks with Jason Clark of Via Studio about the evolution of his agency, the challenges of ownership, and the importance of building a saleable business. They discuss mergers and acquisitions, the balance between creativity and profitability, and the emotional aspects of money in business. Jason shares his insights on leadership, team dynamics, and the necessity of trust within organizations. Th...

1 month ago

46 minutes

The Profitable Creative

Building High-Performance Websites for Profitability | Matt Dorman

Send us a text PROFITABLE TALKS... In this episode of The Profitable Creative, host Christian Brim speaks with Matt Dorman of Endeavor about the importance of high-performance websites for businesses, the challenges of client retention, and the need for agencies to adapt their business models in a changing market. They discuss the significance of niching down for profitability, the role of marketing in business growth, and the return to basic marketing strategies in an age dominated by tech...

1 month ago

48 minutes

The Profitable Creative

Life Lessons from a Cross-Country Adventure | Teri M. Brown

Send us a text PROFITABLE TALKS... In this episode of the Profitable Creative, host Christian Brim interviews Teri M Brown, an author and speaker who shares her inspiring journey of riding across the United States on a tandem bicycle with her husband. Teri discusses the challenges they faced during the ride, the life lessons she learned, and how this experience ignited her passion for writing. She also delves into the business side of being an author, including the importance of marketing a...

1 month ago

47 minutes

The Profitable Creative

Innovating for the Future | Julie Strickland

Send us a text PROFITABLE TALKS... In this episode of the Profitable Creative, host Christian Brim speaks with Julie Strickland, a prolific innovator with 20 patents, about her journey in engineering and innovation. They discuss the importance of finding problems worth solving, the process of innovation, and the lessons learned from failures. Julie shares her experiences with moon dust challenges in spacesuit maintenance and delves into the complexities of patents and intellectual property....

1 month ago

45 minutes

The Profitable Creative

The Power of Customer Service | Francis Flair

Send us a text PROFITABLE TALKS... In this episode of the Profitable Creative, host Christian Brim speaks with Francis Flair of Flair Consulting Group about the importance of client retention and customer experience in business. They discuss how businesses often overlook the competition posed by other service providers and the need to focus on existing clients. Francis shares his journey from Ghana to the U.S. and how his experiences shaped his consulting approach. The conversation emphasiz...

1 month ago

37 minutes

The Profitable Creative

From Startup to Scale: The Founder’s Evolution | Scott Ritzheimer

Send us a text PROFITABLE TALKS... In this episode of Profitable Creative, host Christian Brim speaks with Scott Ritzheimer from Scale Architects about the journey of entrepreneurship, the challenges of scaling a business, and the evolution of founders. They discuss the importance of understanding business lifecycle stages, the transition from being a startup entrepreneur to a reluctant manager, and the disillusionment that can come with growth. Scott shares insights on how to create value ...

2 months ago

50 minutes

The Profitable Creative

Unlocking Creativity: The Business of Art | Miriam Schulman

Send us a text PROFITABLE TALKS... In this episode of the Profitable Creative, host Christian Brim interviews artist and coach Miriam Schulman. They discuss the intersection of creativity and business, emphasizing the importance of marketing and mindset for artists. Miriam shares her journey from Wall Street to becoming a successful artist and coach, highlighting the necessity of adapting to market demands while maintaining artistic integrity. The conversation delves into the psychology of ...

2 months ago

38 minutes

The Profitable Creative

The Power of Authenticity in Business | Michelle Griffin

Send us a text PROFITABLE TALKS... In this episode of Profitable Creative, host Christian Brim and guest Michelle Griffin discuss the intricacies of personal branding, the importance of authenticity, and the challenges faced by entrepreneurs. They explore how to navigate the judgment monster, the significance of human connection in business, and the impact of AI on creativity. Michelle shares her journey of entrepreneurship, emphasizing the need for visibility and service in building a succ...

2 months ago

50 minutes