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The Profitable Creative

Christian Brim, CPA/CMA

136 episodes

3 days ago

Send us a text PROFITABLE TALKS... In this episode of The Profitable Creative, host Christian Brim speaks with Joshua Thompson of Bright Beam SEO about the intricacies of local SEO, the evolution of marketing strategies, and the importance of specialization in business. Joshua shares his journey from financial services to SEO, the challenges he faced in growing his agency, and the personal growth that comes with entrepreneurship. The conversation emphasizes the need for businesses to define...

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Entrepreneurship

All content for The Profitable Creative is the property of Christian Brim, CPA/CMA and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.

Send us a text PROFITABLE TALKS... In this episode of The Profitable Creative, host Christian Brim speaks with Joshua Thompson of Bright Beam SEO about the intricacies of local SEO, the evolution of marketing strategies, and the importance of specialization in business. Joshua shares his journey from financial services to SEO, the challenges he faced in growing his agency, and the personal growth that comes with entrepreneurship. The conversation emphasizes the need for businesses to define...

Show more...

Entrepreneurship

Episodes (20/136)

The Profitable Creative

Specialization Is a Superpower | Joshua Thompson

Send us a text PROFITABLE TALKS... In this episode of The Profitable Creative, host Christian Brim speaks with Joshua Thompson of Bright Beam SEO about the intricacies of local SEO, the evolution of marketing strategies, and the importance of specialization in business. Joshua shares his journey from financial services to SEO, the challenges he faced in growing his agency, and the personal growth that comes with entrepreneurship. The conversation emphasizes the need for businesses to define...

3 days ago

54 minutes

The Profitable Creative

Protect It or Lose It | Austin Bonderer

Send us a text PROFITABLE TALKS... In this episode of Profitable Creative, host Christian Brim interviews Austin Bonderer, an intellectual property patent attorney with over 26 years of experience. They discuss the nuances of intellectual property law, including patents, trademarks, and copyrights, and the importance of protecting one's creative work. Austin shares insights on the patent application process, the significance of trademarks, and the potential consequences of failing to secure...

5 days ago

41 minutes

The Profitable Creative

Badassery Pays | Beatrice Gutknecht

Send us a text PROFITABLE TALKS... In this episode of the Profitable Creative, Christian Brim hosts Beatrice Gutknecht from Badassery by Bee. They discuss the concept of 'badassery' as doing things exceptionally and pushing back against social norms. Beatrice shares her journey of starting her business, overcoming personal and professional challenges, and the importance of aligning business strategies with client needs. The conversation also touches on the value of pricing based on the econom...

1 week ago

43 minutes

The Profitable Creative

Automate the Chaos | Kimberley Vargo

Send us a text PROFITABLE TALKS... In this episode of the Profitable Creative, host Christian Brim speaks with Kim Vargo, a former high school math teacher turned entrepreneur, about her journey into the wedding industry. They discuss the challenges of transitioning from teaching to running a business, the importance of systems and processes, and the need for financial literacy among entrepreneurs. Kim shares her experiences with client management, marketing strategies, and the significance...

1 week ago

42 minutes

The Profitable Creative

Marketing Is Math + Psychology | Perry Marshall

Send us a text PROFITABLE TALKS... In this episode of the Profitable Creative, host Christian Brim interviews marketing expert Perry Marshall, who shares his unique journey from engineering to marketing. Perry discusses the pivotal moments in his life that shaped his career, including a transformative conversation with a professor that highlighted his dual understanding of people and technology. He delves into the importance of financial literacy for entrepreneurs, the artist vs. entreprene...

2 weeks ago

1 hour

The Profitable Creative

Wreck the Room | Jody Friedman

Send us a text PROFITABLE TALKS... In this episode of The Profitable Creative, host Christian Brim speaks with Jody Friedman, a seasoned professional in the entertainment industry who has transitioned into coaching. Jody discusses his journey from working at CNN to becoming a music supervisor and coach, emphasizing the importance of reclaiming personal power and designing a new identity. The conversation explores the challenges faced by creatives, the impact of the pandemic on career paths,...

2 weeks ago

52 minutes

The Profitable Creative

There Is No One-Size Fits All Marketing Strategy | Charlie Sells

Send us a text PROFITABLE TALKS... In this episode of the Profitable Creative, host Christian Brim speaks with Charlie Sells about the importance of clarity in business and marketing. They discuss Charlie's journey from working at Ramsey Solutions to starting his own business, focusing on helping small businesses find clarity in their branding and marketing strategies. The conversation emphasizes the need for emotional marketing, understanding customer perspectives, and the challenges faced...

3 weeks ago

43 minutes

The Profitable Creative

Profit, Growth, & the Agency Reality Check | Jon Morris

Send us a text PROFITABLE TALKS... In this episode of the Profitable Creative, host Christian Brim speaks with Jon Morris, a digital marketing pioneer and founder of Fiscal Advocates. They discuss Jon's journey from starting a digital agency in the 1990s to navigating the challenges of entrepreneurship, including the lessons learned from his first agency's failure during the dot-com crash. Jon shares insights on building a successful agency, the importance of team dynamics, client retention...

3 weeks ago

50 minutes

The Profitable Creative

Solving Problems | Jessica Adanich

Send us a text PROFITABLE TALKS... In this conversation, Jessica Adanich shares her journey of starting her own agency, highlighting the challenges she faced, particularly in sales, and the mindset that helped her navigate these obstacles. She emphasizes the importance of a positive attitude and the willingness to learn and adapt in the entrepreneurial landscape. PROFITABLE TAKEAWAYS... Not knowing how to do sales was a major challenge.Jumping into entrepreneurship felt like jumping out o...

1 month ago

50 minutes

The Profitable Creative

Value-Driven Strategies for Success | Todd Wallis

Send us a text PROFITABLE TALKS... In this conversation, Todd Wallis discusses the significance of setting clear goals and understanding the value proposition in marketing and branding. He uses the metaphor of Alice in Wonderland to illustrate the importance of knowing one's destination before choosing a path. The discussion emphasizes the need for businesses to focus on the value they provide to their target audience to achieve success. PROFITABLE TAKEAWAYS... The importance of having a ...

1 month ago

42 minutes

The Profitable Creative

Embracing Mistakes in Business | Dylan Bost

Send us a text PROFITABLE TALKS... In this conversation, Dylan shares insights on the importance of embracing mistakes and continuous learning in the entrepreneurial journey. He reflects on his early business challenges, including operating without a business license for three years, and emphasizes the value of mentorship and learning from experiences that are not typically taught. PROFITABLE TAKEAWAYS... Don't be afraid to make mistakes.Continue to find new ways to learn.Grab a mentor.Ea...

1 month ago

39 minutes

The Profitable Creative

Gamifying Business for Success | Paul Pape

Send us a text PROFITABLE TALKS... In this conversation, Paul Pape discusses the importance of clearly defined roles within a business and introduces a unique approach to team dynamics by gamifying the process through a Dungeons and Dragons-style framework. This method not only clarifies individual responsibilities but also enhances collaboration and problem-solving skills among team members. PROFTIBALE TAKEAWAY... Everybody has to have a lane in business.Gamifying roles can clarify respo...

1 month ago

48 minutes

The Profitable Creative

Crafting Memorable Live Experiences | Dawn Farrow

Send us a text PROFITABLE TALKS... Dawn Farrow discusses her new business in the experience economy, her background in performance, and her role in creating engaging live experiences and marketing strategies to enhance profitability. PROFITABLE TAKEAWAYS... We are a business working in the experience economy.I run major experience, live experiences, and marketing campaigns.Talking to global marketers about how to be part of the experience.The importance of networking events in the experie...

1 month ago

41 minutes

The Profitable Creative

The Success of Design in Digital Marketing | Steven Schneider

Send us a text PROFITABLE TALKS... In this conversation, Steven Schneider discusses the critical role of website design in conversion rates, emphasizing that even with high traffic, poor design can hinder success. He highlights the importance of guiding clients in optimizing their funnels and provides insights on how to analyze competitor websites to improve their own. PROFITABLE TAKEAWAYS... Website design significantly impacts conversion rates.High traffic does not guarantee conversions...

1 month ago

39 minutes

The Profitable Creative

Mastering Course Creation: Focus on Outcomes | Dr. Carrie Rose

Send us a text PROFITABLE TALKS... In this conversation, Dr. Carrie Rose discusses the intricacies of course creation, emphasizing the importance of focusing on the desired outcomes for learners rather than overwhelming them with excessive content. She highlights the need for course creators to understand their audience's needs and to provide value that leads to tangible results. PROFITABLE TAKEAWAYS... Most course creators are either good people or profit-driven.Course creators often o...

1 month ago

50 minutes

The Profitable Creative

Turning Complexity into Clarity | Josh Cantrell

Send us a text PROFITABLE TALKS... In this episode of the Profitable Creative, host Christian Brim speaks with Josh Cantrell of Signal Brand Works about the journey of entrepreneurship, the importance of branding and messaging, and the challenges of client relationships. They discuss the StoryBrand framework, the significance of understanding customer stories, and the necessity of identifying the problems businesses solve. Josh shares insights on creating repeatable processes, the Pumpkin P...

1 month ago

42 minutes

The Profitable Creative

Financial Planning for Your Creative Business| Nick Garofalo

Send us a text PROFITABLE TALKS... In this episode, Christian Brim interviews Nick Garofalo from Open Handed Wealth, discussing the importance of financial planning for business owners and creatives. They explore the common pitfalls of business valuation, the necessity of having a financial plan, and practical tips for managing finances effectively. The conversation emphasizes the need for business owners to treat their businesses as investments and to seek out qualified financial advisors....

1 month ago

56 minutes

The Profitable Creative

Crafting Predictability in Creative Work | Gabe Marusca

Send us a text PROFITABLE TALKS... In this episode of the Profitable Creative, host Christian Brim speaks with Gabe Marusca and discusses the challenges of balancing creativity with client acquisition. He emphasizes the importance of having control over one's time and the need for predictability in creative processes, particularly when working with clients. PROFITABLE TAKEAWAYS... Creativity can be stifled by the pressure of client acquisition.Having a waiting list can provide predictabilit...

2 months ago

44 minutes

The Profitable Creative

Branding is Deep Work| Ganesh Vancheeswaran

Send us a text PROFITABLE TALKS... In this episode of the Profitable Creative, host Christian Brim speaks with branding expert Ganesh Vancheeswaran about the importance of understanding branding, the journey into entrepreneurship, and the connection between branding and culture. Ganesh shares his personal experiences and insights on how to effectively articulate a brand's identity and the significance of being intentional in branding efforts. The conversation also touches on the challenges ...

2 months ago

41 minutes

The Profitable Creative

Truth in Flux: Rethinking Language and Culture | Django De Gree II

Send us a text PROFITABLE TALKS... In this conversation, Django explores the complexities of language and truth, emphasizing the subjective nature of communication. He challenges the notion of Western culture as the ideal and encourages a deeper examination of accepted assumptions, suggesting that what was once considered true may no longer hold relevance today. PROFITABLE TAKEAWAYS... The paradox of language reveals that truth is perspective-based.Believing in perfection can blind us to unde...

2 months ago

53 minutes