The property management podcast that unlocks leadership lessons from experts in the trenches of multifamily.
The Property Playbook goes beyond doors and rent rolls — it’s where real property management pros share real stories, real challenges, and real leadership insights from the field. Whether you're managing a 50-unit community or leading a national portfolio, this show gives you the strategies, systems, and stories you won’t hear in a textbook.
Each episode features candid conversations with property managers, leasing agents, maintenance technicians, asset managers, owners, vendors, and industry leaders who have lived the work — and learned the lessons.
You’ll hear:
Who’s it for?
Property managers, leasing professionals, maintenance technicians, asset directors, ownership groups, vendors, and future leaders considering a career in multifamily.
If you're in the multifamily business — or thinking about it — this is your playbook.
The property management podcast that unlocks leadership lessons from experts in the trenches of multifamily.
The Property Playbook goes beyond doors and rent rolls — it’s where real property management pros share real stories, real challenges, and real leadership insights from the field. Whether you're managing a 50-unit community or leading a national portfolio, this show gives you the strategies, systems, and stories you won’t hear in a textbook.
Each episode features candid conversations with property managers, leasing agents, maintenance technicians, asset managers, owners, vendors, and industry leaders who have lived the work — and learned the lessons.
You’ll hear:
Who’s it for?
Property managers, leasing professionals, maintenance technicians, asset directors, ownership groups, vendors, and future leaders considering a career in multifamily.
If you're in the multifamily business — or thinking about it — this is your playbook.
In this episode of The Property Playbook, Rory sits down with Jenny Romera, President of New Earth Residential, one of the most expansive and people-centric property management platforms in the country. With 25 years of multifamily experience, Jenny has built teams, systems, and cultures that not only perform—they transform communities.
Jenny shares how New Earth was created out of a frustration with “transactional property management” and a belief that impact and NOI don’t have to compete—they can coexist. She explains why New Earth employs a full-time Impact Team of eight (at no extra cost to owners), how their Urban Village program channels critical resources to residents, and how small acts—like helping families access food, bedding, mental health support, and community resources—create long-term stability and happier residents.
You’ll hear:
This conversation challenges the traditional definition of property management and shines a light on what's possible when impact becomes part of the business model—not an afterthought.
If you believe multifamily can be both high-performing and deeply human, this episode is for you.
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