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The Read Magnet® Podcast
Cate Butler Ross
88 episodes
2 days ago
The Truth About Collaboration Books: What Works, What Doesn’t, and How to Make Them Worth It with Dawni Beth Baxter Ready to make your authority book inevitable? Find out how in this free 16 minute microclass: www.theluminous.media/microclass ________ Collaboration books are everywhere right now – but are they worth your investment of time, money, and energy? In this episode of The Read Magnet Podcast, I’m joined by Dawni Beth Baxter — bestselling author, founder of Certified Social Media M...
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Marketing
Arts,
Business,
Books,
Entrepreneurship
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The Truth About Collaboration Books: What Works, What Doesn’t, and How to Make Them Worth It with Dawni Beth Baxter Ready to make your authority book inevitable? Find out how in this free 16 minute microclass: www.theluminous.media/microclass ________ Collaboration books are everywhere right now – but are they worth your investment of time, money, and energy? In this episode of The Read Magnet Podcast, I’m joined by Dawni Beth Baxter — bestselling author, founder of Certified Social Media M...
Show more...
Marketing
Arts,
Business,
Books,
Entrepreneurship
Episodes (20/88)
The Read Magnet® Podcast
The Truth About Collaboration Books: What Works, What Doesn’t, and How to Make Them Worth It with Dawni Beth Baxter
The Truth About Collaboration Books: What Works, What Doesn’t, and How to Make Them Worth It with Dawni Beth Baxter Ready to make your authority book inevitable? Find out how in this free 16 minute microclass: www.theluminous.media/microclass ________ Collaboration books are everywhere right now – but are they worth your investment of time, money, and energy? In this episode of The Read Magnet Podcast, I’m joined by Dawni Beth Baxter — bestselling author, founder of Certified Social Media M...
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2 months ago
40 minutes

The Read Magnet® Podcast
Get Your Non-Fiction Book Featured on TV (and Become an Expert They Want to Invite Back) with Sarah Collins
Get Your Non-Fiction Book Featured on TV (and Become an Expert They Want to Invite Back) with Sarah Collins 👉 Grab my MicroClass, Make Your Authority Book Inevitable, at ReadMagnet.com/microclass About this Episode: Getting your book — and your message — featured on TV can feel like a dream reserved for the big names with big PR budgets. But is it really as out of reach as it seems? In this episode, I’m joined by Sarah Collins, communication coach, media trainer, and former senior TV p...
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2 months ago
29 minutes

The Read Magnet® Podcast
How Alexia Leachman Wrote an Authority Book That Had Nothing to Do With Her Business — And Sparked a Global Following
Join my free Make your book Inevitable microclass www.theluminous.media/microclass ✍️ Episode Summary What if the book you're meant to write feels totally off-brand? When Alexia Leachman wrote her first book, she was a business coach working with alpha male CEOs. The book? A guide to overcoming extreme fear of childbirth. It had nothing to do with her brand — and everything to do with what she knew people needed. What happened next surprised even her. That one “off-topic” book turned into ...
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2 months ago
38 minutes

The Read Magnet® Podcast
Why time isn't the real reason you've not written your book yet
If you keep telling yourself you’ll write your book when you “have more time” — this episode will gently call your bluff. In this solo mini-episode, Cate Butler Ross shares why time isn’t actually the thing standing between you and your authority book. Drawing on real stories from authors inside her Read Magnet® programme, Cate explores what actually creates momentum — and how to stop pushing your book into the “someday” pile. 📚 Ready to figure out which book is worth your time — and finally ...
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6 months ago
8 minutes

The Read Magnet® Podcast
Why Smart Experts Still Write the Wrong Book (and how to make sure you don't)
Too many brilliant coaches, creatives, and experts finally sit down to write their book… and end up writing the wrong one. Because the success of a book has nothing to do with how well the book is written. But because it’s ever so slightly out of sync with the message they’re here to share — or the business they’re here to grow. In this solo episode, Cate breaks down why smart people with big ideas often end up writing books that don’t get them the results they hoped for — and how to make sur...
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6 months ago
7 minutes

The Read Magnet® Podcast
How to Write a Book When the Odds Are Stacked Against You – with Pippa Stacey
If you want to write a book that actually builds your authority – and your business – but you just can’t seem to get it started, this might help. I’ve made a free 16-minute MicroClass called Make Your Authority Book Inevitable. It walks you through the three things you really need to finally make your book happen — even if you’re short on time, clarity, or confidence. You can grab it now at theluminous.media/microclass, or just hit the link in the show notes. ------- What happens when your de...
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6 months ago
30 minutes

The Read Magnet® Podcast
Why You Still Haven’t Written Your Authority Book — And Why It’s Not What You Think (mini episode)
🎥 Free MicroClass: Make Your Authority Book Inevitable Learn how to create a book that builds your authority, opens doors, and becomes your most powerful asset. 👉 Grab the microclass here ------ You don’t need more time. You need the right plan. If you’re an expert, coach or founder who knows you should be writing a book to grow your business, but it just never happens — this one’s for you. In this short episode, Cate unpacks the real reason so many smart, successful people stay s...
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6 months ago
3 minutes

The Read Magnet® Podcast
What I Wish I’d Known About Writing My Authority Book — with Bestselling Author Lucy Griffiths
If you want to write a book that actually builds your business — but you just can’t seem to get it started — this might help. I’ve made a free 16-minute MicroClass called Make Your Authority Book Inevitable. It walks you through the three things you really need to finally make your book happen — even if you’re short on time, clarity, or confidence. You can grab it now at HERE>> -------- Lucy Griffiths is a digital entrepreneur, bestselling author of Make Money While You Sleep, and forme...
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6 months ago
37 minutes

The Read Magnet® Podcast
Book Deal vs. Self-Publishing: Natalie Lue on Being a Bestseller, Seeking Validation & Choosing Yourself
Ready to write the right book? Join Read Magnet, my 4-week immersive to plan and position a book that builds real authority and aligns with your business goals. Find out more HERE ___ Writer and podcaster Natalie Lue has sold over 100K books. But it wasn’t until after landing a traditional book deal that she realised that she didn’t need anyone’s permission to succeed. A powerful conversation on legitimacy, authority, and trusting your voice. This week on The Read Magnet Podcast host I'm c...
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7 months ago
51 minutes

The Read Magnet® Podcast
Make Money From Your Book Before You Even Hit Publish with Ashley Shepard
Can your book start making money before it's even finished? Today’s guest says yes — and she’s got the results to prove it. In this episode of Read Magnet, Cate is joined by Ashley Shepard, a publishing strategist, indie author, and founder of Shep Publishing House who shares how smart pre-order campaigns can turn your book into a profitable asset before it even launches. Ashley shares how she’s helped authors run 4- and 5-figure pre-order campaigns and why you don't need a massive audience i...
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8 months ago
41 minutes

The Read Magnet® Podcast
Why Your Book Needs to Be Central to Your Business (Not Just a Nice-to-Have) with PR Expert Nicola Rowley
If you’re writing a book for your business as a lead magnet or authority builder (or already have one that’s not doing much) this episode is a must-listen, because today's guest, PR expert and author Nicola Rowley has a book funnel you’re going to want to stalk. Inside this episode she shares how she turned her book The Power of PR into the most powerful asset in her business, not just at launch, but years later. From clever distribution hacks to keeping it visible and relevant in...
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8 months ago
46 minutes

The Read Magnet® Podcast
Writing the Naked Truth: finding the courage to share your real story with author Vicki Rebecca
Content note: Brief reference to sexual violence in this episode. What will people think if I tell the truth? How much is too much to share? What if my story hurts someone I love, or paints me in a way I’ve worked hard to outgrow? If you’ve ever circled these big questions while trying to write your memoir or tell your personal story, this episode is a masterclass in courage, clarity, and the real work of writing a nonfiction book that matters. This week, I’m talking to Vicki Rebecca, a ther...
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8 months ago
42 minutes

The Read Magnet® Podcast
Plan Your Book in 60 Minutes [Workshop Replay]
If you weren't able to make this live, here is an exclusive replay of the Plan Your Book in 60 minutes workshop. This is for you if you’re a successful coach or expert (and fluffing brilliant at what you do) and for ages now you’ve wanted to write a book that’ll truly cement your authority. But you’ve been so busy building your empire there’s been no time to even think about your book…until now. Enter the PLAN YOUR BOOK IN 60 MINS Workshop, where you get clear on THE book you need to write (...
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1 year ago
49 minutes

The Read Magnet® Podcast
Marketing Your Book with ex Director of Marketing at Hodder & Stoughton, Vickie Boff
From Jodie Piccoult to Alex Ferguson, Vickie Boff has helped some of the leading authors in fiction and non-fiction launch their books into the world with maximum impact and visibility. With more than 20 years traditional publishing experience in marketing books, she Vickie now works with independent authors, helping them to leverage traditional publishing marketing tactics for their self-published books. In this conversation we talk about: - The biggest mistakes self published author...
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1 year ago
22 minutes

The Read Magnet® Podcast
5 Reasons You Need to Write Your Book Now (Not Next Year)
If I had a quid for every time I hear a coach or expert tell me they want to write a book 'one day' I'd be a very a rich lady (and all that). The thing is, best intentions aside, for 99% of those people, 'one day' is code for "I'd love to be an author but actually I'm never going to find the time." And there's a reason for that. Because for some people the nudge to be an author isn't enough; the pull to have a book isn't going to cut it. They need tangibles. They need rational. They ...
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1 year ago
10 minutes

The Read Magnet® Podcast
Your sign to write your book, with Author and Manifestation & Success Coach Louise George
Purchase your copy of Manifestation Freq by Louise George HERE Louise George's brand new book Manifestation Freq: Manifestation's not magic, is The Luminous Press's first amazing Author to put their work out into the world. In this episode Cate talks with Louise about: - Why now was the perfect time in her business to write her book - Her journey to becoming an author - How getting the support of a book coach helped her make it happen faster - Why waiting around for a book deal ...
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1 year ago
38 minutes

The Read Magnet® Podcast
Authors Dot Ink Trailer
Welcome to Authors Dot Ink, the brand new podcast helping coaches, experts and online business owners write and publish books that skyrocket their authority and blow up their business (er, that's in a good way btw). If you want to write a book that is a lead magnet, authority builder, and part of a funnel that drives new clients and customers towards your signature offers, join me and my guests where we share exactly how you can turn your knowledge into a book that does more than look go...
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1 year ago
5 minutes

The Read Magnet® Podcast
How to ACTUALLY turn your content into clients with business and marketing strategist Maggie Giele
I loved picking the marketing brains of the amazing Maggie Giele for this episode, because she's a lady who really knows her stuff. In fact, when she reached an income ceiling of £5-10K months back in 2020 and was so busy she barely had time to pee, let alone meet a friend for coffee, she decided to burn her launching business model to the ground and switch to evergreen, and within three months had her first £100K month. In this episode, we dive on into scaling an online business and how to ...
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2 years ago
44 minutes

The Read Magnet® Podcast
Why someone who's read your book is the best kind of person to have on your email list + here's how to turn them from reader to subscriber
Two of my favourite topics - email newsletters and turning your knowledge into a book, all wrapped up in to one super-speedy little episode. Anyone who's ever read a non-fiction, self help or how to book and fallen in love with the author and their way of doing things, knows the power of writing a book as a business card. But if we want our book to give us ROI (of time, money, energy etc), we need to be turning our readers into subscribers. In this episode, we talk about how your best email...
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2 years ago
15 minutes

The Read Magnet® Podcast
3 Storytelling Hacks to Help you Create More Compelling Content
As a digital marketer or content creator, sharing content that lets people in, entertains, inspires and uplifts, is a powerful way to create connection, engagement and build relationships online, and there is no faster way of doing that than by telling stories from your life. But how can you make sure your stories aren't boring, and actually make an impact? For a story to be powerful it needs to be compelling, your reader needs to want to get to end, and when it's finished they want to leave...
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2 years ago
12 minutes

The Read Magnet® Podcast
The Truth About Collaboration Books: What Works, What Doesn’t, and How to Make Them Worth It with Dawni Beth Baxter Ready to make your authority book inevitable? Find out how in this free 16 minute microclass: www.theluminous.media/microclass ________ Collaboration books are everywhere right now – but are they worth your investment of time, money, and energy? In this episode of The Read Magnet Podcast, I’m joined by Dawni Beth Baxter — bestselling author, founder of Certified Social Media M...