Just like our friend Robbie Baxter says, the membership economy is here, and it continues to grow. The grocery store chain Kroger, just launched their paid membership program Kroger Boost, and is now competing with the likes of Amazon, and Walmart+.

Jay Myer,s from Bold Commerce, pointed out that less than 5% of e-commerce brands offer a paid membership, so the opportunity is HUGE for online stores.

Keep up to date with the subscription, membership, and recurring revenue industry with episode 18 of The Subscription Podcast. 📈 Grow your subscription knowledge & network. Attend SubSummit: https://bit.ly/SubSummit_Conference 📝 Learn more subscription brand tips & tricks: https://subta.com/ 💻 Follow us Youtube: https://www.youtube.com/subtastudios Instagram: https://www.instagram.com/sub_summit/Check out the tool Sendlane here: https://www.sendlane.com/