Prejudice and discrimination based on skin tone is a global issue - one that we are still reeling from its cruel legacy. However when this prejudice is predicated by people from the same ethnic or racial group its an equally bitter and spiteful pill to swallow. Colourism is the bastard grandchild of racism. People looking to elevate their social status or hoping to ascribe to supposed beauty standards of society go to extreme lengths to achieve that status. Bleaching creams and other products abound to help attain a lighter tone. This behaviour is not provoked out of thin air, but its propagated by a certain societal mindset that has driven others to pursue a change of their natural skin colour. Is it good or bad? What are the short and long term mental effects? How does it affect one's identity? Grab a drink, get your views ready and join us this Sunday as we seek to get to the root of this condition.
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