In this episode, Kendra is digging into the small—yet powerful—messaging shifts that instantly change how your offer lands with potential clients. If you’ve ever had someone say “I’ll think about it…” and then disappear, or if you know your program is incredible but struggle to communicate its value, this is your episode. In this episode you'll learn: 🗣️ Messaging Types Explained (03:42)We break down the three core messaging types—audience messaging, brand messaging, and offer messaging—so ...
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In this episode, Kendra is digging into the small—yet powerful—messaging shifts that instantly change how your offer lands with potential clients. If you’ve ever had someone say “I’ll think about it…” and then disappear, or if you know your program is incredible but struggle to communicate its value, this is your episode. In this episode you'll learn: 🗣️ Messaging Types Explained (03:42)We break down the three core messaging types—audience messaging, brand messaging, and offer messaging—so ...
295: Your Program is NOT Your Offer (not knowing the difference is stalling your progress)
The Wealthy Coach
25 minutes
2 months ago
295: Your Program is NOT Your Offer (not knowing the difference is stalling your progress)
There’s a big difference between your program and your offer—and if you’re mixing them up, you’re stalling your growth. In this episode, Kendra explains how to position your offer so it connects emotionally, stands out in a crowded market, and actually sells. Your program is the delivery vehicle—the roadmap, tools, and coaching you use to get your clients results. Your offer is how you sell that program—the promise, positioning, and emotional connection that make people want to work with you....
The Wealthy Coach
In this episode, Kendra is digging into the small—yet powerful—messaging shifts that instantly change how your offer lands with potential clients. If you’ve ever had someone say “I’ll think about it…” and then disappear, or if you know your program is incredible but struggle to communicate its value, this is your episode. In this episode you'll learn: 🗣️ Messaging Types Explained (03:42)We break down the three core messaging types—audience messaging, brand messaging, and offer messaging—so ...