
In Web2, growth was all about funnels, paid ads, and conversions. But in Web3? That playbook doesn’t work anymore.
In this episode, I break down why traditional marketing tactics fall flat in the Web3 space—and what you should be doing instead.
We’ll dive into:
Whether you're a founder, marketer, developer, or just Web3-curious, this episode gives you the mindset and strategy shift you need to grow with nuance and build something that actually lasts.
🎧 Listen now to rethink your growth playbook—and finally stop copying what doesn’t work.