In this episode of What Sold podcast, Brandon and Matt (aka Rusty) discuss the complexities and considerations of transitioning an online reselling business to a physical brick-and-mortar store. Exploring detailed aspects such as costs, time commitment, storage logistics, and potential benefits, they offer essential advice for anyone contemplating opening a physical storefront. They emphasize the importance of thoroughly understanding your personal goals, financial status, and business model before making such a significant move.