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Trade Tales
Business of Home, Kaitlin Petersen
139 episodes
4 days ago
Business of Home's editor in chief Kaitlin Petersen talks to interior designers about nurturing creativity, finding a firm’s financial footing, setting goals and discovering their own version of success as a result.
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Design
Arts,
Business,
Entrepreneurship
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All content for Trade Tales is the property of Business of Home, Kaitlin Petersen and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Business of Home's editor in chief Kaitlin Petersen talks to interior designers about nurturing creativity, finding a firm’s financial footing, setting goals and discovering their own version of success as a result.
Show more...
Design
Arts,
Business,
Entrepreneurship
Episodes (20/139)
Trade Tales
Heather Fujikawa on always putting the business first
Heather Fujikawa on her designer-client matchmaking process, what it takes to diagnose and solve the firm’s bottlenecks, and the value in handing control over to a leadership team.
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2 days ago
46 minutes

Trade Tales
Ask Us Anything: Noz Nozawa on how to find the best talent
Noz Nozawa on the value of investing in a professional recruiter to find top talent, how to gauge a candidate’s design passion in the interview process and why it’s essential as principal to set the firm’s standards for boundaries and communication.
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1 week ago
46 minutes 28 seconds

Trade Tales
For Jean Stoffer and Grace Start, starting slow is the key to growing big ideas
Jean Stoffer and Grace Start on how they’ve kept their relationship healthy amid rapid growth, their strategy for scaling several different design-related businesses, and how they’re navigating a major C-suite transition at the firm.
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2 weeks ago
48 minutes 16 seconds

Trade Tales
Ask Us Anything: Georgia Zikas on staying nimble amid a business slowdown
Georgia Zikas on the importance of conducting regular assessments on a firm’s financial health, tips for curating a network that produces potential clients and the importance of conducting regular assessments on a firm’s financial health.
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3 weeks ago
36 minutes 53 seconds

Trade Tales
Lindsay Anyon Brier on building space for joy into her firm
Lindsay Anyon Brier on the value of hiring a COO, the team-building efforts that keep her firm closely connected, and how her brick-and-mortar store has opened her up to the broader design community.
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1 month ago
50 minutes 38 seconds

Trade Tales
Ask Us Anything: Dwayne Bergmann on how to purchase another designer's firm
Dwayne Bergmann on how to assess the financial health of a firm that’s on the market, a breakdown of the two most common types of business acquisitions and how a simple pros and cons list can help identify the challenges that lie ahead when it comes to leading a firm.
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1 month ago
1 hour 6 minutes 53 seconds

Trade Tales
How Luis Fernandez structured his firm to foster creativity
Luis Fernandez on how he’s carefully considering how much liability he wants to take on with each job, what he’s learning while exploring different approaches to billing and why he has appreciated this phase of working on his own rather than staffing up.
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1 month ago
54 minutes 30 seconds

Trade Tales
Ask Us Anything: Michael Hilal on how good photography drives growth
Michael Hilal on photography—what to shoot, when to shoot it, and why it matters.
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1 month ago
41 minutes 25 seconds

Trade Tales
Anne McDonald’s roadmap to investing in yourself
Minneapolis, Minnesota–based designer Anne McDonald on why bringing on a CFO has helped her look toward the future, how she is navigating a shift towards smaller projects, and how her team is adjusting to a new pace of work.
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1 month ago
41 minutes 55 seconds

Trade Tales
Ask Us Anything: Jean Liu on the best way to use credit cards for purchasing
Jean Liu on communicating additional fees to clients in a pre-invoice estimate, the value of using credit cards as a form of consumer protection and preparing for tariff-related fees.
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2 months ago
36 minutes 14 seconds

Trade Tales
How acquiring another design firm helped Dwayne Bergmann get back in touch with his creativity
Dwayne Bergmann on why his firm uses different billing models depending on the project type, how opening a storefront took his firm to the next level, and why he doesn’t ever discuss markups with clients.
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2 months ago
1 hour 6 minutes 25 seconds

Trade Tales
Ask Us Anything: Brian Paquette on warehouse insurance that works for designers
Brian Paquette on vetting storage partners, how warehouse insurance can result in profitability for both parties, and why the design business is 95 percent execution and logistics.
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2 months ago
34 minutes 59 seconds

Trade Tales
How Michelle Gage built the team that helped her escape burnout
Michelle Gage on the book that transformed her approach to leadership, the benefits of hiring a brand manager and how she educates clients on the costs of design.
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2 months ago
52 minutes 48 seconds

Trade Tales
Ask Us Anything: Bria Hammel on why full-service firms should always take credit cards
Designer Bria Hammel on aligning payments with various phases of the design process, why every firm’s first hire should be an accounting position, and the go-to management software that keeps everything in order.
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3 months ago
40 minutes 51 seconds

Trade Tales
Considering a sabbatical? Chloe Redmond Warner did it—and shares how you can, too [Rebroadcast]
Chloe Redmond Warner on the employee who pushed her to improve the firm’s processes, the lengths she’s go to to determine a client’s aesthetic sensibility, and how taking a sabbatical ultimately helped her discover a new way of working that preserved her time and mental energy.
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3 months ago
56 minutes 19 seconds

Trade Tales
Ask Us Anything: Live with Arianne Bellizaire and Cortney Bishop at High Point Market
Arianne Bellizaire and Cortney Bishop share advice on a range of designer dilemmas, including when to start talking about design costs with prospective clients, what it takes to scale the receiving arm of your business and how to deal with an unreliable contractor.
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3 months ago
59 minutes 18 seconds

Trade Tales
The pandemic almost shut down Meg Lonergan’s business—here’s how she revived it [Rebroadcast]
Meg Lonergan faced a sudden crisis during the pandemic: in a matter of six weeks, she let go of all of her firm’s team members. To bring her business back from the brink, she took a hard look at her own leadership style, and started building a firm for the long haul.
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3 months ago
45 minutes 58 seconds

Trade Tales
Ask Us Anything: Meagan Camp on helping clients come to terms with storage fees
Meagan Camp on building storage costs into client budgets from the beginning, her vetting process for new receivers and the organizational system that ensures every item gets to the right place.
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4 months ago
42 minutes 24 seconds

Trade Tales
How Alex Kaehler stepped away from her firm to gain a new vision for its future
Alex Kaehler on how putting her firm’s values in writing changed the company culture, how she’s communicating rising costs to clients, and how she’s finding joy these days in a workflow that has her getting into the weeds on each and every project.
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4 months ago
1 hour 7 minutes 1 second

Trade Tales
Ask Us Anything: Amy Storm on navigating complex contractor relationships
Amy Storm on when to be transparent with clients about jobsite issues, how frequently communicating updates can protect your firm, and red flags that indicate whether or not it’s worth walking away from a contractor relationship.
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4 months ago
45 minutes 10 seconds

Trade Tales
Business of Home's editor in chief Kaitlin Petersen talks to interior designers about nurturing creativity, finding a firm’s financial footing, setting goals and discovering their own version of success as a result.