
Hello and welcome to Understanding the Indian Music Industry episode 13 . This is a very special episode , if you as an ARTIST/CREATOR/MARKETER want to keep your fans engaged with immersive visuals and engagement to increase the time spent and virality. About Panelists : Upasana Nattoji Roy Founder at theswitchstudio.com Alumni of National Institute of Design, Ahmedabad, Upasana, is a visual artist, motion designer and director. As the founder of SWITCH! - a motion design studio she has worked extensively across the intersection of art, business and culture. She has also been a pioneer in the field of Title Design in India and was profiled on ‘Art of the Title’ as the Top 10 women in title design, along with being a finalist in SXSW excellence in title design. She brings in experience of over a decade in television in India and the Middle East. Snehaal Dhruv Founder & CEO at SuperFan.Studio. With 16 years of experience overall, he has led the AR baton in India and has been instrumental in AR adoption on several platforms and driving growth for many brands. Prior to SuperFan he has consulted & worked at companies like KPMG, Goldman Sachs, Bank of America, J&J, Credit Suisse & several other Fortune 500 companies in the USA. He got his Masters's degree from Syracuse University, New York, USA, and undergrad degree from DJ Sanghvi, Mumbai. Apart from this, he is a complete Movie Buff. Produced by - E365 India Pvt. Ltd : https://www.instagram.com/e365_events... Creative Partner - https://www.instagram.com/agencywaale About Me : https://linktr.ee/thisisjessej