
Blair Enns is a consultant and author who helps creative firms win business without pitching. He's the founder of Win Without Pitching, author of The Win Without Pitching Manifesto, Pricing Creativity, The Four Conversations and co-host of The 2Bobs podcast.
He's known for challenging the conventional sales process in the creative industry and building a luxury brand through scarce, high-quality work.
In this episode, you'll discover:
Get the 10 Patterns of Disruptive Wisdom
There are 10 specific behavioural patterns that consistently separate authorities from equally talented experts who remain invisible.
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Chapters:
[00:00] Intro
[01:19] Chapter 1 - Win Without Pitching
[10:36] Chapter 2 - Manifesto
[25:14] Chapter 3 - Get Creative
Resources:
Sources used in the episode:
About Undisputed Authority
Each episode tells the story of how one expert became THE voice in their field – through deep research, conversation, and a three-chapter narrative structure. Not hacks. Strategies and patterns you can apply to your expertise-driven business.
About Liam Curley
Liam Curley helps expert consultants and entrepreneurs build authority through content strategy and thought leadership. He identifies the unique, counterintuitive insights that set experts apart and helps them develop the defining body of work that cements their place at the top of their field.