On this second episode of
Unpacked by TTG, Editor-in-Chief Sophie Griffiths and Luxury Reporter Emma Dooney are joined by marketing expert Andrew Shelton as they explore how travel advertising has changed, whether TV ad campaigns are still influential, how travel brands typically now engage consumers – and the ways in which travel agents can tap into this. Plus Andrew shares memorable stories from the front line as well as trends/changes we might see this peaks.
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