Episode Summary In this episode, I talk openly about choosing to sustain rather than constantly grow or expand my business. I share why not every business needs to scale bigger, hire a team, or chase expansion just because the messaging around us says we "should". For me, sustainability means knowing my “enough,” honoring my values, and protecting how I want my days, my work, and my life to feel. This is not a coaching episode. It is more of a permission slip for anyone who feels good where t...
All content for Up In My Business is the property of Lex Lancaster and is served directly from their servers
with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Episode Summary In this episode, I talk openly about choosing to sustain rather than constantly grow or expand my business. I share why not every business needs to scale bigger, hire a team, or chase expansion just because the messaging around us says we "should". For me, sustainability means knowing my “enough,” honoring my values, and protecting how I want my days, my work, and my life to feel. This is not a coaching episode. It is more of a permission slip for anyone who feels good where t...
Episode 135: SEO (Search Engine Optimization) and GEO (Generative Engine Optimization)
Up In My Business
13 minutes
4 months ago
Episode 135: SEO (Search Engine Optimization) and GEO (Generative Engine Optimization)
Summary In this episode, I break down the difference between SEO (Search Engine Optimization) and GEO (Generative Engine Optimization, or getting found on AI platforms like ChatGPT). I talk about how they overlap, why you can’t have good GEO without strong SEO, and what it really takes to show up in both Google searches and AI-driven results. I also share some personal updates, including a little life curveball from my weekend and celebrating my anniversary with Shanté. What I Talk About i...
Up In My Business
Episode Summary In this episode, I talk openly about choosing to sustain rather than constantly grow or expand my business. I share why not every business needs to scale bigger, hire a team, or chase expansion just because the messaging around us says we "should". For me, sustainability means knowing my “enough,” honoring my values, and protecting how I want my days, my work, and my life to feel. This is not a coaching episode. It is more of a permission slip for anyone who feels good where t...
