Episode Summary In this episode, I talk openly about choosing to sustain rather than constantly grow or expand my business. I share why not every business needs to scale bigger, hire a team, or chase expansion just because the messaging around us says we "should". For me, sustainability means knowing my “enough,” honoring my values, and protecting how I want my days, my work, and my life to feel. This is not a coaching episode. It is more of a permission slip for anyone who feels good where t...
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Episode Summary In this episode, I talk openly about choosing to sustain rather than constantly grow or expand my business. I share why not every business needs to scale bigger, hire a team, or chase expansion just because the messaging around us says we "should". For me, sustainability means knowing my “enough,” honoring my values, and protecting how I want my days, my work, and my life to feel. This is not a coaching episode. It is more of a permission slip for anyone who feels good where t...
Episode 136: SEO Cannot Be Separated From the Rest of Your Business (It’s Not Just “Tech” Stuff)
Up In My Business
40 minutes
4 months ago
Episode 136: SEO Cannot Be Separated From the Rest of Your Business (It’s Not Just “Tech” Stuff)
Episode Summary: Inside this episode, I framed SEO as a whole-business exercise, not just “computer tasks.” I talked about why you can’t separate SEO from your offers, messaging, site structure, and client experience. In my world, dialing in SEO means dialing in my business: ideal client clarity, clear offers, copy that sounds like you, pages that actually help people choose you, and technical pieces that support all of it. I also shared what’s coming with the newly revamped SEO School, gave ...
Up In My Business
Episode Summary In this episode, I talk openly about choosing to sustain rather than constantly grow or expand my business. I share why not every business needs to scale bigger, hire a team, or chase expansion just because the messaging around us says we "should". For me, sustainability means knowing my “enough,” honoring my values, and protecting how I want my days, my work, and my life to feel. This is not a coaching episode. It is more of a permission slip for anyone who feels good where t...
