Think you know what your customer is thinking? We put that belief to the test with consumer behavior specialist Peter Paul Mann, who shows how smarter research uncovers the real motivations behind clicks and conversions. We dig into the practical differences between launch prep and optimizing an existing listing, why some A/B tests quietly mislead, and how to frame polls that surface true buying triggers instead of defaulting to “more for money.” We walk through a simple system for crafting ...
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Think you know what your customer is thinking? We put that belief to the test with consumer behavior specialist Peter Paul Mann, who shows how smarter research uncovers the real motivations behind clicks and conversions. We dig into the practical differences between launch prep and optimizing an existing listing, why some A/B tests quietly mislead, and how to frame polls that surface true buying triggers instead of defaulting to “more for money.” We walk through a simple system for crafting ...
E-tail Report | TikTok Helping Out Sellers, Shopping on Walmart Through ChatGPT, and Amazon in Hot Water with FTC
Velocity Sellers Podcast
9 minutes
3 weeks ago
E-tail Report | TikTok Helping Out Sellers, Shopping on Walmart Through ChatGPT, and Amazon in Hot Water with FTC
Headlines rarely change how we shop overnight—this week might be the exception. We unpack Amazon’s $2.5B settlement over alleged dark patterns, why $1.5B is earmarked for affected customers, and what this signals for consent, cancellations, and customer trust across e‑commerce. Then we pivot to the logistics chessboard: Amazon extends Prime‑speed delivery beyond its own site with multi‑channel fulfillment for Shopify, Walmart, and Shein, hinting at a future where the fulfillment network matte...
Velocity Sellers Podcast
Think you know what your customer is thinking? We put that belief to the test with consumer behavior specialist Peter Paul Mann, who shows how smarter research uncovers the real motivations behind clicks and conversions. We dig into the practical differences between launch prep and optimizing an existing listing, why some A/B tests quietly mislead, and how to frame polls that surface true buying triggers instead of defaulting to “more for money.” We walk through a simple system for crafting ...