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Walk-Ins Welcome: A Healthcare Marketing Podcast
Patient Care Marketing Pros
212 episodes
1 day ago
Welcome to 'Walk-Ins Welcome: A Healthcare Marketing Podcast,' presented weekly by Nick Hoard and Michael Ray of Patient Care Marketing Pros. Tune in each week to hear from Nick and Michael as they share valuable advice, engaging interviews, and success stories to inspire and inform you about the nuances of healthcare marketing to help you increase your clinic's patient volume.
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Marketing
Business
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All content for Walk-Ins Welcome: A Healthcare Marketing Podcast is the property of Patient Care Marketing Pros and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Welcome to 'Walk-Ins Welcome: A Healthcare Marketing Podcast,' presented weekly by Nick Hoard and Michael Ray of Patient Care Marketing Pros. Tune in each week to hear from Nick and Michael as they share valuable advice, engaging interviews, and success stories to inspire and inform you about the nuances of healthcare marketing to help you increase your clinic's patient volume.
Show more...
Marketing
Business
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Ep. 206: The Cost of Digital Marketing: What Clinics Need to Know Before They Budget
Walk-Ins Welcome: A Healthcare Marketing Podcast
29 minutes 58 seconds
1 week ago
Ep. 206: The Cost of Digital Marketing: What Clinics Need to Know Before They Budget

This week’s episode features a clip from our recent webinar, The Cost of Digital Marketing — a deep dive into what urgent care owners and operators really need to know about marketing budgets in 2026.

We’re breaking down the dollars, data, and decisions that drive real growth — not just clicks.

We cover:

💰 Why marketing costs are rising even with AI on the scene
📈 How to budget smarter for awareness, conversion, and retention
🌐 Why your website is your digital brick-and-mortar — and what it should actually cost
🔍 How to find your ad spend “sweet spot” without wasting dollars
⚙️ The systems that separate sustainable growth from guesswork
💡 Common mistakes clinics make (and how to fix them before next year)

If you’re setting your marketing budget for 2026, this episode will help you make confident, informed decisions — and understand exactly where your money should be going.

🎙️ Don’t miss what’s next: Join our upcoming live webinar on Thursday, November 20, where we’ll dig into Value vs. Vanity Metrics — how to stop chasing empty numbers

Register here: https://webinars.patientcaremarketingpros.com/value-vs-vanity


🔗 Resources & Mentions:

Access the webinar: https://webinars.patientcaremarketingpros.com/cost-of-marketing


💬 Stay Connected:

Follow us on Facebook, LinkedIn, and YouTube for updates, tips, and behind-the-scenes content.

Website: https://patientcaremarketingpros.com

Facebook: https://www.facebook.com/patientcaremarketingpros

LinkedIn: https://www.linkedin.com/company/patient-care-marketing-pros/

YouTube: https://www.youtube.com/channel/UC9nwkAwIyiVvsLTWGoeRbWA


Want to be a guest, recommend someone for the show, or ask a question? Reach out—we’d love to hear from you! Email us at hello@patientcaremarketingpros.com


🎵 Intro/Outro Music by Devin Smith: https://open.spotify.com/artist/4UdQjNXnACFE2VpkEoP8v2?si=pDx5jsgtRFOtwrpMOKOkuQ

Walk-Ins Welcome: A Healthcare Marketing Podcast
Welcome to 'Walk-Ins Welcome: A Healthcare Marketing Podcast,' presented weekly by Nick Hoard and Michael Ray of Patient Care Marketing Pros. Tune in each week to hear from Nick and Michael as they share valuable advice, engaging interviews, and success stories to inspire and inform you about the nuances of healthcare marketing to help you increase your clinic's patient volume.