If your business is for everyone, it’s for no one. This week, we dig into the power of niching down and why focusing on a clear, specific customer can help you stand out.
And it’s a special one: our first ever guest expert episode with Tamsin Rennie, founder of Monroe Creative, and a pretty powerful brand and website strategist.
Free tools Tamsin mentions and that are super helpful:
Guys, we finally have intro music! Thanks to the help from podcast editor extraordinaire, Sarah from @wearesigmasocial.
See you next week.