Highlights: Adidas Originals

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Wharton Marketing Matters

The Wharton School

293 episodes

4 days ago

Marketing Matters is hosted by Wharton marketing professors Barbara Kahn and Dr. Americus Reed, II. Each week they discuss marketing and advertising trends, consumer behavior, data and analytics, the latest in retail marketing, brand-building, and much more with their expert guests. Episodes are recorded at the Wharton School.

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All content for Wharton Marketing Matters is the property of The Wharton School and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.

Hosted on Acast. See acast.com/privacy for more information.

Marketing

Business

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Highlights: Adidas Originals | Amgen

Wharton Marketing Matters

29 minutes 58 seconds

1 month ago

Highlights: Adidas Originals | Amgen

Annie Barrett, Vice President of Marketing for Adidas Originals, Basketball and Partnerships, and Sean Bruich, Senior Vice President of AI, Engineering and Data Science at Amgen, share insights on how iconic brand storytelling and rapidly evolving AI capabilities intersect to drive authenticity, collaboration, and transformative innovation across industries.

Hosted on Acast. See acast.com/privacy for more information.