Send us a text If you’ve ever wondered why some launches seem to completely take off for others, but yours feel chaotic, exhausting or quietly disappointing, this episode is for you. Whether you want to relaunch an offering, have something to promote, or just want to make you campaigns get better results... Join Victoria as she explores what really sits underneath success, and why the difference is rarely the offer, the audience or the marketing itself. Victoria is joined by Laura Phillips, f...
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Send us a text If you’ve ever wondered why some launches seem to completely take off for others, but yours feel chaotic, exhausting or quietly disappointing, this episode is for you. Whether you want to relaunch an offering, have something to promote, or just want to make you campaigns get better results... Join Victoria as she explores what really sits underneath success, and why the difference is rarely the offer, the audience or the marketing itself. Victoria is joined by Laura Phillips, f...
Send us a text If you’ve ever struggled to articulate why your product, programme or service truly matters to your ideal customer, this episode is for you. Victoria unpacks the psychology of why people buy, through nostalgia-driven concert tickets, emotional anticipation, and effortless decision-making. Just like those instant purchases you make without hesitation, great marketing must answer the one question your buyer is always asking: Why should I? In this episode, you’ll discover: ...
What's That Got To Do With Marketing?
Send us a text If you’ve ever wondered why some launches seem to completely take off for others, but yours feel chaotic, exhausting or quietly disappointing, this episode is for you. Whether you want to relaunch an offering, have something to promote, or just want to make you campaigns get better results... Join Victoria as she explores what really sits underneath success, and why the difference is rarely the offer, the audience or the marketing itself. Victoria is joined by Laura Phillips, f...
