This week on Tuesday Tea Break Talks, we explore why no one owns the customer anymore and why that changes everything.

From the latest UK Black Friday visibility shifts to major changes inside Google Search and Ads, we unpack what’s really happening beneath the headlines. Who stayed on top, who surged unexpectedly, and who quietly disappeared?

We also touch on:

• The data marketers should be paying attention to

• A new Google Ads bidding approach that could change campaign strategy

• A live Google core update and what it means for visibility

• Why AI in marketing isn’t being understood properly

• Signals that shopper behaviour may be changing again

Short & sharp insights - perfect for your tea break ☕