Yoga Biz Champ with Michael Jay

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Yoga Biz Champ with Michael Jay

Michael Jay

77 episodes

5 days ago

Text me Your email for my Booking Link “You don’t need to do more to grow your Community Yoga Studio. You need to do the right things with more clarity.” In this year end episode Michael covers: The 5 things he’d focus on as a Community Yoga Studio owner: Team leadership and stepping fully into the owner role / Aligning your class schedule with real audience data / Getting out from behind Canva posts and showing up with raw, human content / Building community partnerships beyond social media ...

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Entrepreneurship

Health & Fitness

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Text me Your email for my Booking Link “You don’t need to do more to grow your Community Yoga Studio. You need to do the right things with more clarity.” In this year end episode Michael covers: The 5 things he’d focus on as a Community Yoga Studio owner: Team leadership and stepping fully into the owner role / Aligning your class schedule with real audience data / Getting out from behind Canva posts and showing up with raw, human content / Building community partnerships beyond social media ...

Show more...

Entrepreneurship

Health & Fitness

Episodes (20/77)

Yoga Biz Champ with Michael Jay

Year-End Reflections + The 5 Things I’d Focus on in a Yoga Studio Right Now

Text me Your email for my Booking Link “You don’t need to do more to grow your Community Yoga Studio. You need to do the right things with more clarity.” In this year end episode Michael covers: The 5 things he’d focus on as a Community Yoga Studio owner: Team leadership and stepping fully into the owner role / Aligning your class schedule with real audience data / Getting out from behind Canva posts and showing up with raw, human content / Building community partnerships beyond social media ...

5 days ago

20 minutes

Yoga Biz Champ with Michael Jay

How Aly Purchased, Rebranded and Grew Summit Sol Yoga & Wellness

Text me Your email for my Booking Link “You can have multiple income streams and run a thriving Yoga Studio — as long as you have a plan and a team aligned with your values.” – Aly, Summit Sol Yoga & Wellness I sit down with Aly from Summit Sol Yoga & Wellness in Dillon, Colorado — a studio owner who brings a rare blend of executive leadership, yoga philosophy, and grounded business strategy into everything she does. Aly didn’t walk away from her career in healthcare technology. She...

2 weeks ago

1 hour 9 minutes

Yoga Biz Champ with Michael Jay

From Lineage to Leadership: Vani’s Journey Purchasing a Legacy Yoga Studio

Text me Your email for my Booking Link “If you get irritated with every little scratch, how are you going to cross the jungle?” – Vani In this episode I’m sitting down with someone incredibly special — one of my long-time coaching clients and a true Yoga Studio success story, Vani Shukla, owner of Yoga Spirit Studios in Adelaide, Australia. I’ve worked with Vani for over three and a half years, and I’ve watched her go from navigating the chaos of buying a legacy studio after COVID… to becom...

4 weeks ago

58 minutes

Yoga Biz Champ with Michael Jay

How Easy Tiger Yoga Grew Fast with Connection & Intelligent Sequencing

Text me Your email for my Booking Link “We built this studio by staying intentional with our teaching, our sequencing, and our community — one relationship at a time.” — Sam Megraw In this episode, I’m joined by Sam Megraw, the co-owner of Easy Tiger Yoga KC, a fast-growing Yoga Studio in Kansas City built on thoughtful sequencing, strong partnerships, and a real commitment to community. Sam shares how she went from teaching to running a thriving two-studio operation — and how listening to t...

1 month ago

49 minutes

Yoga Biz Champ with Michael Jay

Plan Your 2026 Yoga Studio Year Using Real Data. Not Hope.

Text me Your email for my Booking Link “You can’t grow what you don’t measure — but once you measure it, you can design a studio that feels as good as it looks on paper.” In this episode, Michael Jay breaks down exactly how he helps yoga studios around the world plan for the new year — using real booking system data, not guesswork. You’ll learn: • Why your attendance and sales tell two completely different stories — and why both matter. • The high-energy windows every yoga studio should pla...

1 month ago

28 minutes

Yoga Biz Champ with Michael Jay

#71 Top 5 Marketing Must-Haves Every Yoga Studio Needs

Text me Your email for my Booking Link “Your studio’s biggest differentiator isn’t your yoga style — it’s your people. Stop hiding behind your logo and start showing up on camera.” - Michael Jay @yogabizchamp In this solo episode, Michael Jay pulls back the curtain on what’s really working in yoga studio marketing in 2025. Whether you’re trying to fill classes, boost intro offers, or simply make your marketing feel less chaotic, this episode breaks it down to five key must-haves — with real-...

2 months ago

35 minutes

Yoga Biz Champ with Michael Jay

Smarter Lead Generation for Yoga Studios with The Sales Arms

Text me Your email for my Booking Link "Studios that win aren’t the cheapest in town — they’re the ones where people feel seen, supported, and connected." In this episode, I’m joined by Chris Appiah and Stephanie Breaux Bradley of The Sales Arms for a deep dive into what’s really working for fitness and yoga studios moving towards 2026. We talk candidly about lead generation, why community beats discounts every time, and how studio owners can finally stop wasting money on ads that don’t conv...

2 months ago

54 minutes

Yoga Biz Champ with Michael Jay

Plan your 2026 Yoga Studio Calendar with Michael & Stephanie

Text me Your email for my Booking Link "If you’re planning a Mother’s Day promo the week before, it’s already too late. Studios need to be at least 8 weeks ahead." In this episode, Stephanie Breaux Bradley and I talk about something every studio owner struggles with: planning your year before it runs away from you. We dig into how studio owners can finally stop winging their promotions and start using strategic calendar planning to drive revenue, build community, and keep their members cons...

3 months ago

42 minutes

Yoga Biz Champ with Michael Jay

Your Yoga Studio Is Only as Strong as Your Teachers with Francesca Cervero

Text me Your email for my Booking Link What makes a yoga studio thrive? It’s not the logo, the schedule, or even the space — it’s the teachers and the point of view that your studio holds. In this special “podcast buddy” episode, I sit down with Francesca Cervero, host of The Mentor Sessions Podcast and long-time private yoga teacher and mentor. Francesca has been teaching yoga full-time for over 20 years, runs a teacher training called The Science of the Private Lesson, and mentors yoga tea...

3 months ago

1 hour 2 minutes

Yoga Biz Champ with Michael Jay

The Tables Turned: Shannon Crow Interviews Michael Jay on Opening a Yoga Studio

Text me Your email for my Booking Link Have you ever thought about opening a yoga studio — or wondered how to take your current studio to the next level? In this special episode, the tables are turned! Instead of hosting, I’m the one being interviewed. My friend Shannon Crow, host of The Connected Yoga Teacher Podcast, puts me in the hot seat and asks all the questions I usually get from yoga teachers and studio owners. We talk about my own journey from yoga teacher to studio owner to consul...

4 months ago

1 hour 6 minutes

Yoga Biz Champ with Michael Jay

What Makes Students Stay: Hadis on the Power of Purposeful Marketing

Text me Your email for my Booking Link If you're tired of second-guessing every Instagram post, wondering if your studio emails are working, or avoiding video altogether... this episode is about to unlock something big. Michael Jay sits down with Vancouver-based teacher and marketing pro Hadis Kiani, who shares her decade-long journey as a class-building yoga teacher — and how her background in marketing shaped her success. Together, they break down what modern yoga marketing actually looks...

4 months ago

1 hour 14 minutes

Yoga Biz Champ with Michael Jay

Small Studio, Big Wins: How Peaceful Yoga Grew 60%

Text me Your email for my Booking Link In this episode of Yoga Biz Champ, I sit down with Marianne Buchilo, the heart and hustle behind Peaceful Yoga in Malverne, NY. This is a grounded, inspiring conversation about what it really looks like to grow a yoga studio—especially when you're not a franchise, not a chain, but a local community-based space. Marianne and I have been working together for two years, and in that time, her studio has seen over 60% growth. We talk through the wins, the mi...

5 months ago

48 minutes

Yoga Biz Champ with Michael Jay

Emails, Reels & Retention: How AI Is Shaping Our Studios - Tyler Valencia

Text me Your email for my Booking Link In this special crossover episode, Michael Jay of Yoga Biz Champ and Tyler Valencia of the KIPS Podcast go deep into the real-world ways they’re using AI to run and grow their businesses. Whether you're a yoga studio owner or a solo fitness pro, this chat is packed with insight into how AI is streamlining marketing, improving communication, and helping business owners stay ahead—without losing their human touch. This isn’t theory—it’s how we’re actually ...

5 months ago

51 minutes

Yoga Biz Champ with Michael Jay

Your Yoga Studio Website Is Costing You Clients — Connie Holen Explains Why

Text me Your email for my Booking Link Connie Holen from Pixality Design joins me for a jam-packed convo on what studio websites must do to convert in 2025. From overlooked homepage mistakes to decision fatigue, Canva blunders, and trust-building in the AI era — this episode gives you clarity on how to make your site not just pretty, but profitable. What We Cover: • The #1 homepage mistake that’s killing your local SEO • Why your About page needs a glow-up (hint: it’s abou...

6 months ago

59 minutes

Yoga Biz Champ with Michael Jay

Coaching From the Trenches: Studio Competition, Team Drama & Energy Shifts

Text me Your email for my Booking Link “If your studio is draining the life out of you, it might be time to stop tweaking your schedule and start redesigning your business.” This episode is a behind-the-scenes peek at what really happens inside coaching sessions with yoga studio owners. You’ll hear real, anonymized clips from my actual client calls — with raw, unfiltered insight on everything from team tension to reclaiming your energy as an owner. Whether you’re brand new or feeling stuck ...

6 months ago

34 minutes

Yoga Biz Champ with Michael Jay

Getting Sh*t Done: How Studio Owners Stay Sane and On Track

Text me Your email for my Booking Link Hey Champs, this episode is for the community studio owner who’s doing it all—and wondering how to stay on top of it. From calendar color-coding to project boards that actually get things done, I’m sharing my real-world strategy for getting out of overwhelm and into action. This is the system I use for myself and with my coaching clients, especially those juggling teaching, marketing, staffing, and still trying to have a life. If you're juggling all the...

7 months ago

29 minutes

Yoga Biz Champ with Michael Jay

Digital Word of Mouth: The Visibility Strategy Yoga Studios Ignore with Tyler Valencia

Text me Your email for my Booking Link In this episode of Yoga Biz Champ, Michael Jay sits down with Tyler Valencia—fitness educator, tech-savvy marketer, and founder of KipsOnline.org—to talk about how yoga studio owners can master visibility in a digital-first world. Tyler breaks down the most overlooked marketing strategies that are totally free, shockingly underused, and incredibly effective—like Google Reviews, Yelp listings, and smart SEO. This isn’t about being trendy—it’s about makin...

7 months ago

49 minutes

Yoga Biz Champ with Michael Jay

Beyond Software: Eddie Arpin on Supporting Yoga Studio Owners in 2025

Text me Your email for my Booking Link What does a former hobby project turned all-in-one studio platform have to teach us about the future of yoga studios? In this episode, I chat with Eddie Arpin, co-founder of OfferingTree and a longtime partner of mine in supporting studio owners. We go beyond software to talk about what actually drives success for yoga studio owners today. From the rise of Zoom and automation to the hidden accountability gap in many studios, Eddie brings a grounded, rea...

7 months ago

44 minutes

Yoga Biz Champ with Michael Jay

Coming Back to Your Why as a Yoga Studio Owner with Arundhati Baitmangalkar

Text me Your email for my Booking Link “Until you find your why, everything else is external.” – Arundhati Baitmangalkar What happens when you build a studio without a business plan—but with a rock-solid purpose? In this episode of Yoga Biz Champ, I sit down with Arundhati Baitmangalkar, the founder of Aham Yoga and host of the Let's Talk Yoga podcast, to talk about the deep-rooted why behind everything she does. We go beyond the surface of yoga studio ownership and get into what really sus...

8 months ago

48 minutes

Yoga Biz Champ with Michael Jay

Niche Down to Rise Up: Christina’s 6-Month Yoga Studio Launch Journey

Text me Your email for my Booking Link "You can't be everything to everyone, but you can be something amazing to someone." – Christina Garcia In this episode, Michael Jay talks with Christina Garcia, owner of Yoga for One, a niche yoga studio located in Albuquerque, New Mexico. Christina shares how her personal journey through yoga, initially sparked by recovery from injury, guided her to opening a uniquely positioned, Christ-inspired studio. She discusses the challenges and rewards of servi...

8 months ago

41 minutes