In this episode of You Don’t Know What You Don’t Know, we sit down with John Matthews, founder of Gray Cat Enterprises, to explore the “table stakes” every small business owner must have in place before chasing big marketing campaigns or the latest AI tools. Drawing on decades of experience leading billion-dollar divisions and two decades as an independent consultant, John shares practical strategies for dissecting your profit and loss statement, creating a local store marketing plan, managin...
All content for YOU DON'T KNOW WHAT YOU DON'T KNOW is the property of Steve Denny and is served directly from their servers
with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
In this episode of You Don’t Know What You Don’t Know, we sit down with John Matthews, founder of Gray Cat Enterprises, to explore the “table stakes” every small business owner must have in place before chasing big marketing campaigns or the latest AI tools. Drawing on decades of experience leading billion-dollar divisions and two decades as an independent consultant, John shares practical strategies for dissecting your profit and loss statement, creating a local store marketing plan, managin...
In this episode of You Don’t Know What You Don’t Know, we sit down with John Matthews, founder of Gray Cat Enterprises, to explore the “table stakes” every small business owner must have in place before chasing big marketing campaigns or the latest AI tools. Drawing on decades of experience leading billion-dollar divisions and two decades as an independent consultant, John shares practical strategies for dissecting your profit and loss statement, creating a local store marketing plan, managin...
Excited to share my recent interaction with Notebook LM Podcast about my book, "You Don’t Know What You Don’t Know." This dives into the stories and lessons behind the writing, the power of embracing uncertainty, and why asking the right questions can lead to game-changing breakthroughs. Thanks for listening to our You Don't Know What You Don't Know podcast! To sign up for podcast updates or to recommend a guest for our podcast, click here.
This episode is with special guests, Elizabeth Ledoux and Andrea Carpenter of The Transition Strategists. Elizabeth Ledoux is the founder and CEO of The Transition Strategists, an international consulting firm that creates business succession plans for family and private businesses. One hundred percent of the owners who have used her company’s proprietary Transition Roadmap Developer™ to choose and mentor capable successors have positioned their companies for ongoing success and moved forward...
This episode is with special guest David Weiss, Corporate Attorney/Partner with Jenkins & Kling, P.C. David has represented small and medium-sized businesses, nonprofit corporations, and individuals for over 30 years in such areas as enterprise formation; governance and disputes; business succession planning; contract negotiation and enforcement; mergers and acquisitions; commercial transactions; real estate; homeowner and condominium association representation; and estate plannin...
We engage in conversations with successful business owners to learn the little things that made the journey of building their companies special. Then we discuss how they plan to hand off their business to the next generation of leadership. This episode is with special guest Bruce Ward, CFP, CHFC, CLU, RICP, Financial Advisor with Cutter & Company. As a Coast Guard officer and trained navigator, Bruce learned three guiding principles: Where are we? Where are we going? How...
We engage in conversations with successful business owners to learn the little things that made the journey of building their companies special. Then we discuss how they plan to hand off their business to the next generation of leadership. This episode is with special guest Dale Furtwengler, Founder of Cutting Edge and Author of Pricing for Profit and Generate Greater Profits With Fewer Sales. Dale’s Bio Dale Furtwengler is the founder of Cutting Edge, a company dedicated to helping you attra...
In this episode, we sit down with the inspiring founders of the NinniCo pacifier. NinniCo founders, Joy Williams & Jane Molina, started the women-owned company in their mom’s living room with a homemade Shopify site and turned it into a viral sensation that sold out in minutes—and today, their pacifier is trusted by families and feeding specialists around the world. What you’ll hear in this episode: ✨ The viral TikTok moment that launched NinniCo when they had only 35 pacifiers on...
This special episode is with 7-year-old entrepreneur, Auggie Keenum. Augustus (Auggie) Lee Keenum is a 7-year-old son of Keaton and Kali Keenum. He has always had a desire to create and been interested in “fine” works such as beading and sewing. After being exposed to Trout fishing and all of the amazing insects (also a passion of Auggie) he was introduced to Fly Tying by his grandfather (PopPop). His parents saw this joy and invested in tools and materials for fly tying wh...
We engage in conversations with successful business owners to learn the little things that made the journey of building their companies special. Then we discuss how they plan to hand off their business to the next generation of leadership. This episode is with special guest Julie Hamilton, Owner of Coaching PI. Julie Hamilton has over 20 years of Human Resource Management experience and has been a Certified Fibromyalgia Coach for over 7 years. She was diagnosed with fibromyalgia in 20...
This episode is with special guest Charis Santillie, Life Balance & Transition Coach, and host of the Charis Your Life® podcast. Charis Santillie is a Life Balance & Transition Coach and host of the Charis Your Life® podcast. She is also a speaker, Certified Fearless Living® Coach, Certified Fearless Trainer, and Positive Intelligence® Trainer and has been an entrepreneur for over twenty years. She now helps entrepreneurs go from Busy to Balanced™...and Beyond. Specifica...
We engage in conversations with successful business owners to learn the little things that made the journey of building their companies special. Then we discuss how they plan to hand off their business to the next generation of leadership. This episode is with special guest Hemal Desai, CEO of Anuva LLC. Hemal Desai is the Founder & CEO of Anuva LLC. Hemal is an enthusiastic, dynamic and fun loving leader with more than 25 years of experience in IT industry. Hemal ...
We engage in conversations with successful business owners to learn the little things that made the journey of building their companies special. Then we discuss how they plan to hand off their business to the next generation of leadership. This episode is with special guest Chris Seeger, Co-Owner of Chesterfield Service. Chris is a second-generation co-owner and steward of Chesterfield Service, overseeing a team of over seventy skilled professionals who provide comprehensive mechanical serv...
Joseph Luckett is the Founder and CEO of an inclusive networking movement called Zero to 100. Zero to 100 is a networking movement centered on relationship-building through education. Focused on fostering a sense of belonging and gratitude, and is rooted in developing genuine and authentic connections in business and in life. Joseph has been recognized by the business community both locally and abroad through numerous publications and awards, such as; Marquis Who’s Who in Americ...
Tabetha Sheaver is a CEO, certified EOS Implementer®, project management professional (PMI), and an award-winning business success partner. She helps CEOs regain control of their companies with organizational change management strategies. Helping entrepreneurial leadership teams to be open, honest, and healthy. Tabetha’s experience and insight have made her an in-demand public speaker and presenter nationwide. ========================================================== Learn more about what w...
We engage in conversations with successful business owners to learn the little things that made the journey of building their companies special. Then we discuss how they plan to hand off their business to the next generation of leadership. This episode is with special guest, Nancy Erickson, Founder of The Book Professor. Here is Nancy's bio: Our proprietary process was developed by our founder, Nancy Erickson, when— as the owner of Stonebrook Publishing—she recognized the people who had the...
Jerry Eulentrop’s diverse franchising experience spans 30 years. He joined Sport Clips as director of franchise development in July 2012. Prior to joining Sport Clips, he served as area development manager for MBE/The UPS Store for 14 years. Eulentrop’s franchise career started in 1992 as franchise sales manager for ERA Franchise Systems, where he had development responsibilities throughout the Midwest. He developed a system to target the conversion of large independent real estate agencies. ...
Our next You Don't Know What You Don't Know podcast episode is with special guest Mark Brimer, Founder of Office Supply Solutions where Mark discusses what made him decide to start his office supply business, what makes his business stand out, and how he has overcome challenges with finding the right employees. Office Supply Solutions saves businesses time and money on the office items they already purchase. They have 30,000 items in stock for next day free freight delivery on al...
Tom Ruwitch is a consultant, content-marketing expert, and founder of Story Power Marketing. Tom is a digital marketing pioneer who founded the email marketing software and services company MarketVolt in 2001 -- before most business people had even heard of email marketing. Today, coaches, consultants, and other experts hire Tom to power up their stories because most dish out the same old boring content that turns off prospects, and then they feel frustrated and stuck. So Tom helps them tran...
Elizabeth Ledoux is the founder and CEO of The Transition Strategists, an international consulting firm that creates business succession plans for family and private businesses. One hundred percent of the owners who have used her company’s proprietary Transition Roadmap Developer™ to choose and mentor capable successors have positioned their companies for ongoing success and moved forward to live happy and meaningful lives. With a career spanning over 30 years, Elizabeth has helped hundreds o...
Terry Lammers grew up watching his parents run their own company in the fuel & lubricants industry, and eventually came on as a full-time employee in the early 90’s and took over as President of the company. In just 18 years, TriCounty Petroleum had purchased 11 different companies, growing Terry’s family business from $750,000 annual sales to over $40 million when the company was sold in 2010. Today, as Co-Founder and Managing Member of Innovative Business Advisors, Terry taps ...
In this episode of You Don’t Know What You Don’t Know, we sit down with John Matthews, founder of Gray Cat Enterprises, to explore the “table stakes” every small business owner must have in place before chasing big marketing campaigns or the latest AI tools. Drawing on decades of experience leading billion-dollar divisions and two decades as an independent consultant, John shares practical strategies for dissecting your profit and loss statement, creating a local store marketing plan, managin...
