Graham Broyd was a popular guest when I interviewed him back in February, as his book, Backpack, Jacket, Surfboard was in the final editing stages. Now his book has launched and is selling very well. Graham, a former banker, shares the surprising amount of work involved in selling a book after publication. His personal promotion efforts include leveraging his network, hosting book launch events in the US and London, and appearing on podcasts. He also shares surprising indust...
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