Are you a small business owner feeling overwhelmed by AI? You're not alone. While enterprise companies throw massive budgets at custom AI solutions, you're wondering how to get started without breaking the bank or spending hours learning complex prompts. In this episode, I sit down with Phil Pallen, author of AI for Small Business and creative branding expert, who reveals the simple framework that's helping small business owners find immediate AI wins. Phil shares his journey from studying me...
All content for Your Digital Marketing Coach with Neal Schaffer is the property of Neal Schaffer and is served directly from their servers
with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Are you a small business owner feeling overwhelmed by AI? You're not alone. While enterprise companies throw massive budgets at custom AI solutions, you're wondering how to get started without breaking the bank or spending hours learning complex prompts. In this episode, I sit down with Phil Pallen, author of AI for Small Business and creative branding expert, who reveals the simple framework that's helping small business owners find immediate AI wins. Phil shares his journey from studying me...
The $0 Content Strategy That Generated 2.5 Million Reach (Employee Creator Secrets)
Your Digital Marketing Coach with Neal Schaffer
20 minutes
2 months ago
The $0 Content Strategy That Generated 2.5 Million Reach (Employee Creator Secrets)
Struggling to compete with content creators for attention on social media? What if I told you that one innovative company decided to turn their entire team into creators instead of hiring expensive influencers? In this revealing episode, I break down how Buffer revolutionized employee advocacy by moving beyond "please share our company posts" to "please build your own personal brand." The results? 90% participation, over 2.5 million total reach, and a cultural shift that's making competitors ...
Your Digital Marketing Coach with Neal Schaffer
Are you a small business owner feeling overwhelmed by AI? You're not alone. While enterprise companies throw massive budgets at custom AI solutions, you're wondering how to get started without breaking the bank or spending hours learning complex prompts. In this episode, I sit down with Phil Pallen, author of AI for Small Business and creative branding expert, who reveals the simple framework that's helping small business owners find immediate AI wins. Phil shares his journey from studying me...
