Are you a small business owner feeling overwhelmed by AI? You're not alone. While enterprise companies throw massive budgets at custom AI solutions, you're wondering how to get started without breaking the bank or spending hours learning complex prompts. In this episode, I sit down with Phil Pallen, author of AI for Small Business and creative branding expert, who reveals the simple framework that's helping small business owners find immediate AI wins. Phil shares his journey from studying me...
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Are you a small business owner feeling overwhelmed by AI? You're not alone. While enterprise companies throw massive budgets at custom AI solutions, you're wondering how to get started without breaking the bank or spending hours learning complex prompts. In this episode, I sit down with Phil Pallen, author of AI for Small Business and creative branding expert, who reveals the simple framework that's helping small business owners find immediate AI wins. Phil shares his journey from studying me...
Why CMOs Are Being Replaced by Chief Revenue Officers (And How Marketers Can Survive)
Your Digital Marketing Coach with Neal Schaffer
33 minutes
2 months ago
Why CMOs Are Being Replaced by Chief Revenue Officers (And How Marketers Can Survive)
Sales and marketing teams at war? You're not alone. While most companies treat these as separate functions fighting for resources, the winning businesses have cracked the code on true revenue alignment. In this eye-opening episode, I sit down with A. Lee Judge, author of "CASH" and founder of Content Monster, who reveals the uncomfortable truth about why some companies are eliminating CMO positions entirely and replacing them with Chief Revenue Officers. But it's not what you think. Lee, who ...
Your Digital Marketing Coach with Neal Schaffer
Are you a small business owner feeling overwhelmed by AI? You're not alone. While enterprise companies throw massive budgets at custom AI solutions, you're wondering how to get started without breaking the bank or spending hours learning complex prompts. In this episode, I sit down with Phil Pallen, author of AI for Small Business and creative branding expert, who reveals the simple framework that's helping small business owners find immediate AI wins. Phil shares his journey from studying me...
