In this episode of the Business and Wealth Australia podcast, Australian Award Winning Accountant Alesha Masaud and experienced business coach Simon Crisp discuss five crucial steps new entrepreneurs should focus on before launching their business. Covering essential topics such as definingyour product, conducting market research, understanding your target market, marketing strategies, and setting up business structures and goals, this episode provides valuable insights for anyone looking to start a business.
Join the conversation as Simon shares his 20 years of expertise in corporate finance, business strategy, and change management, emphasising the importance of flexibility, client-focused perspectives, and the significance of trust andpatience in business growth.
00:00 Introduction to Business and Wealth Australia Podcast
00:13 Meet Simon Crisp: The Business Coach
01:01 Defining Your Product
05:22 The Importance of Market Research
13:11 Understanding Your Target Market
18:20 The Importance of Asking Questions
18:45 Marketing Your Product and Getting Clients
22:13 Networking and Building Trust
26:03 Setting Goals and Managing Cash Flow
33:08 Choosing the Right Business Structure
37:20 Conclusion and Contact Information
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Connect with Alesha here
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In the first episode of the Business and Wealth podcast, Alesha Masaud, co-founder of Tax App Accountants, is joined by Fahad Gul to discuss the importance of selecting the appropriate business structure.
Fahad introduces himself and Tax App, a Chartered Accounting firm that focuses on high-net-worth individuals and small to mid-sized businesses.
The conversation delves into various business structures including sole trader, partnership, company, and trust structures and their suitability depending on individual goals and circumstances.
Fahad emphasises the necessity of consulting aprofessional when determining the optimal structure, as well as common mistakes businesses make by not seeking proper advice.
The episode concludes with a real-life example illustrating how a poor choice in structure can lead to missed financial incentives and grants.
00:00 Introduction to Business and Wealth Podcast
00:18 Meet Fahad Gul and Tax App Accountants
01:30 Understanding Business Structures
02:23 Choosing the Right Business Structure
04:01 The Importance of Professional Advice
06:26 Optimal Structures for Ambitious Businesses
09:43 Client Case Study: The Impact of Business Structure on Incentives
12:34 Conclusion and Final Thoughts
Exploring Business Structures
One size doesn't fit all when it comes to business structures. Fahad explains that the choice of structure—be it a sole trader, partnership, company, or trust—depends significantly on the individual's goals and family situation. Selecting the right structure is crucial as it aligns with one's personal ambitions and the nature of their business.
The Sole Trader Structure
For instance, a sole trader structure may suit someone who values work-life balance, such as a working parent aiming to reach a manageable level of monthly income while focusing on family. This structure is straightforward but doesn’t offer the separation of legal liability.
The Company and Trust Structure
In contrast, for those seeking aggressive growth, such as building a larger business with multiple employees, a combination of a company and trust structure might be ideal. Fahad particularly advocates for this as it provides solid legal separation between personal and business liabilities, while also offering extensive tax planning opportunities.
Protection and Opportunities
Choosing a company structure can protect personal assets by keeping liability confined to the business entity, which is critical if an individual's profession entails higher financial risks. Moreover, combining it with a trust allows for advantageous tax treatment—distributing income to beneficiaries in lower tax brackets or even exploring other financial avenues like bucket companies.
Real-world Impacts: A Client's Story
To illustrate, Fahad shares a cautionary tale of a client who failed to secure critical R&D grants and incentives due to their initial trust-only business setup. This misstep underscored the necessity of professional guidance in structuring a business, emphasizing that informed choices lead to substantial long-term financial benefits, instead of costly missed opportunities.
Conclusion: The Role of Professional Advice
In conclusion, the right business structure is not merely a choice—it's a strategic decision that requires careful consideration and expert advice. Fahad and I stress the importance of consulting with experienced accountants to tailor a structure that facilitates growth while protecting against potential pitfalls.
As we wrap up, remember: good accounting advice isn’t just valuable; it’s transformative, potentially saving you hundreds of thousands over time. Stay tuned for more valuable insights in our upcoming posts and podcasts.
We hope this exploration of business structures sheds light on the path to a more secure and rewarding business endeavor. See you in the next installment!