Content is King! But how do you harness the power of the king? By simply understanding how to create the content, discussing it and measuring the results. Content marketing plays a major role in lead generation and conversion in any campaign and each & every brand just have a dedicated team for content creation. I hope you find this episode insightful. For any questions, don't hesitate to drop me a message on lazarusmamai@gmail.com or here on anchor! #StaySafe and learn online.

Thank you for dropping by! On this second episode of digital marketing, we discuss how to build a marketing campaign for your product, business or service. The purpose of a marketing campaign, is to move people from one stage of the Value Journey to the next. We also slightly discuss the process of establishing an efficient and top notch content marketing strategy. I hope you find this episode insightful! Don't forget to share & follow me on Facebook @Lazo Apparently!

On this episode of Random thoughts, I share my understanding on the basics of digital marketing and how we can leverage it to grow our online community and increase sales. This episode is an introduction of a six week digital marketing crash course. Please listen, share and post your reviews on my Facebook page!