In episode 553 of 'Coffee with Butterscotch,' the brothers  take stock of a wild year at Butterscotch Shenanigans, starting with the launch of Crashlands 2 and everything that came after it. They talk about testing woes, localization headaches, and the emotional rollercoaster of reading reviews. From there, the conversation turns forward-looking, unpacking why the team is shifting toward smaller, faster projects, what they learned from early experiments with How Many Dudes, and how tools like Ludokit fit into their next chapter.

Support How Many Dudes!
Official Website: https://www.bscotch.net/games/how-many-dudes
Trailer Teaser: https://www.youtube.com/watch?v=IgQM1SceEpI
Steam Wishlist: https://store.steampowered.com/app/3934270/How_Many_Dudes

00:00 Cold Open
00:42 Introduction and Welcome
02:44 Crashlands 2 Development Challenges
05:41 Launch Day Success and Initial Reception
08:45 Content Updates and Player Feedback
11:46 Navigating Reviews and Player Expectations
14:46 Post-Launch Reflections and Future Directions
17:49 Introducing Ludokid: A New Tool for Game Development
25:06 Casual Conversations and Game Development Insights
25:42 Achievements and Game Mechanics
26:38 Ludo Kit and Development Planning
28:33 Pivoting to 'How Many Dudes'
30:05 Shifting Game Development Strategies
31:35 Changing Perceptions of Indie Games
34:36 Market Trends and Player Expectations
37:54 The Evolution of Game Design
40:40 Game Jams and Rapid Prototyping
44:49 Demo Development and Market Testing
47:54 Future Plans and Community Engagement

To stay up to date with all of our buttery goodness subscribe to the podcast on Apple podcasts (apple.co/1LxNEnk) or wherever you get your audio goodness. 

If you want to get more involved in the Butterscotch community, hop into our DISCORD server at discord.gg/bscotch and say hello! 

Submit questions at https://www.bscotch.net/podcast, disclose all of your secrets to podcast@bscotch.net, and send letters, gifts, and tasty treats to https://bit.ly/bscotchmailbox. 

Finally, if you’d like to support the show and buy some coffee FOR Butterscotch, head over to https://moneygrab.bscotch.net.

In episode 552 of 'Coffee with Butterscotch,' the brothers celebrate a big personal milestone before diving into why demos matter more than ever for indie games. They break down how demos drive visibility on Steam, why they work best as hype-builders rather than pure conversion tools, and how thoughtful demo timing can spark organic player engagement. The conversation looks at demos as living marketing tools that fuel wishlists, feedback, and long-term momentum.

Support How Many Dudes!
Official Website: https://www.bscotch.net/games/how-many-dudes
Trailer Teaser: https://www.youtube.com/watch?v=IgQM1SceEpI
Steam Wishlist: https://store.steampowered.com/app/3934270/How_Many_Dudes

00:00 Cold Open
00:29 Introduction and Welcome
03:02 Celebrating Milestones: 10 Years Cancer-Free
09:49 The Importance of Demos in Game Development
14:01 Navigating Game Releases During Holidays
14:51 The Purpose of Demos in Game Marketing
18:36 Understanding Player Engagement Metrics
20:24 The Role of Demos in Driving Wishlists
22:37 Optimizing Demos for Next Fest Success
24:27 Using Demos Beyond Next Fest
26:03 Case Study: The Success of Bellatro
36:27 Strategizing Demo Releases for Market Impact
37:01 The Power of Demos in Game Marketing
39:25 Leveraging Community Feedback for Game Development
41:10 Creating Organic Buzz Through Accessibility
44:08 The Risks and Rewards of Demo Releases
49:32 Incremental Development and Localization Strategies
51:34 The Purpose of Demos: Marketing vs. Conversion

To stay up to date with all of our buttery goodness subscribe to the podcast on Apple podcasts (apple.co/1LxNEnk) or wherever you get your audio goodness. 

If you want to get more involved in the Butterscotch community, hop into our DISCORD server at discord.gg/bscotch and say hello! 

Submit questions at https://www.bscotch.net/podcast, disclose all of your secrets to podcast@bscotch.net, and send letters, gifts, and tasty treats to https://bit.ly/bscotchmailbox. 

Finally, if you’d like to support the show and buy some coffee FOR Butterscotch, head over to https://moneygrab.bscotch.net.

In episode 551 of 'Coffee with Butterscotch,' the brothers talk about why flailing is not a failure mode, it’s the strategy. They unpack how progress in game development, marketing, and life often comes from trying lots of things without knowing which will work, then slowing down as signals start to appear. It’s a look at uncertainty, experimentation, and why nobody really knows the answer, but everyone figures out a small piece by doing.

Support How Many Dudes!
Official Website: https://www.bscotch.net/games/how-many-dudes
Trailer Teaser: https://www.youtube.com/watch?v=IgQM1SceEpI
Steam Wishlist: https://store.steampowered.com/app/3934270/How_Many_Dudes

00:00 Cold Open
00:25 Introduction and Welcome
02:41 Navigating YouTube and Game Development Insights
05:40 The Indie Game Developer Experience
08:43 Flailing Towards Success: The Random Walk
11:43 Exploring New Strategies and Marketing Approaches
14:37 The Importance of Experimentation in Game Development
17:43 R&D and the Value of Unpredictability
20:40 Closing Thoughts on Research and Development
21:38 The ROI of Science in Game Development
22:17 Designing Game Mechanics: Chaos vs. Structure
23:36 Iterative Design: Balancing Planning and Flexibility
24:55 Class Systems and Game Evolution
27:28 High-Level Planning vs. Low-Level Details
30:18 Scaffolding for Game Development
34:38 The Challenge of Crafting Systems
36:33 Navigating Constraints in Game Design
40:13 The Importance of User Feedback
42:41 The Role of Humor in Game Development

To stay up to date with all of our buttery goodness subscribe to the podcast on Apple podcasts (apple.co/1LxNEnk) or wherever you get your audio goodness. 

If you want to get more involved in the Butterscotch community, hop into our DISCORD server at discord.gg/bscotch and say hello! 

Submit questions at https://www.bscotch.net/podcast, disclose all of your secrets to podcast@bscotch.net, and send letters, gifts, and tasty treats to https://bit.ly/bscotchmailbox. 

Finally, if you’d like to support the show and buy some coffee FOR Butterscotch, head over to https://moneygrab.bscotch.net.

In episode 550 of 'Coffee with Butterscotch,' the brothers take a hard look at online ads and why they rarely deliver the wishlist conversions indie devs hope for. They break down misleading metrics, misclicks, and the high cost of chasing visibility through paid channels. The conversation also gets into conventions and showcases, exploring why in-person events are great for networking and playtesting but often fall short as direct sales drivers. It’s a grounded look at where marketing effort actually pays off and where it evaporates into thin air.

Support How Many Dudes!
Official Website: https://www.bscotch.net/games/how-many-dudes
Trailer Teaser: https://www.youtube.com/watch?v=IgQM1SceEpI
Steam Wishlist: https://store.steampowered.com/app/3934270/How_Many_Dudes

00:00 Cold Open
00:12 Introduction and Welcome
02:48 The Role of YouTube Shorts in Game Promotion
05:32 Understanding Steam's Algorithm and Wishlist Dynamics
08:44 Challenges of Scaling Marketing Efforts
11:27 Exploring YouTube Ads and Their Effectiveness
14:31 Evaluating the Impact of Advertising on Game Visibility
19:54 Navigating Google Ads for Game Promotion
22:51 Analyzing Click-Through Rates and Conversions
26:07 The Efficacy of YouTube Ads
29:45 The Illusion of Effective Advertising
34:47 The Uncertainty of Marketing Outcomes
41:47 Evaluating Events and Conventions
43:09 Digital Events and Showcases
45:39 The Challenge of Exclusivity in Marketing
49:09 Understanding Randomness in Game Promotion
51:45 The Cost-Effectiveness of Marketing Approaches
55:02 Balancing Development and Marketing Efforts

To stay up to date with all of our buttery goodness subscribe to the podcast on Apple podcasts (apple.co/1LxNEnk) or wherever you get your audio goodness. 

If you want to get more involved in the Butterscotch community, hop into our DISCORD server at discord.gg/bscotch and say hello! 

Submit questions at https://www.bscotch.net/podcast, disclose all of your secrets to podcast@bscotch.net, and send letters, gifts, and tasty treats to https://bit.ly/bscotchmailbox. 

Finally, if you’d like to support the show and buy some coffee FOR Butterscotch, head over to https://moneygrab.bscotch.net.

In episode 549 of 'Coffee with Butterscotch,' the brothers dig into how short-form video fits into indie game marketing and why it should be part of development from the start. They talk about tools, storytelling, and the strange logic of YouTube Shorts and TikTok, then get into what engagement metrics actually mean and how to use them without overthinking it. The conversation focuses on experimenting, learning from the data, and using community feedback to shape both your game and your marketing.

Support How Many Dudes!
Official Website: https://www.bscotch.net/games/how-many-dudes
Trailer Teaser: https://www.youtube.com/watch?v=IgQM1SceEpI
Steam Wishlist: https://store.steampowered.com/app/3934270/How_Many_Dudes

00:00 Cold Open
00:25 Introduction and Welcome
02:47 Creating Engaging Short-Form Content
05:34 Tools and Techniques for Video Editing
08:39 Understanding YouTube Shorts
11:50 Crafting Compelling Stories in Shorts
14:39 Experimentation and Iteration in Content Creation
21:19 Engagement Strategies for Video Launches
26:21 Understanding Video Performance Metrics
28:38 The Importance of Stick Rate
32:14 Algorithm Behavior and Video Longevity
40:31 Translating Engagement into Sales
44:38 Engagement Challenges with YouTube Shorts
46:49 Analyzing Video Performance and Viewer Retention
49:07 Understanding YouTube's Algorithm and Game Discovery
54:11 The Importance of Video Structure and Viewer Engagement
59:44 Identifying Signals of Success in Game Development
01:03:46 Community Insights and Sharing Data for Growth

To stay up to date with all of our buttery goodness subscribe to the podcast on Apple podcasts (apple.co/1LxNEnk) or wherever you get your audio goodness. 

If you want to get more involved in the Butterscotch community, hop into our DISCORD server at discord.gg/bscotch and say hello! 

Submit questions at https://www.bscotch.net/podcast, disclose all of your secrets to podcast@bscotch.net, and send letters, gifts, and tasty treats to https://bit.ly/bscotchmailbox. 

Finally, if you’d like to support the show and buy some coffee FOR Butterscotch, head over to https://moneygrab.bscotch.net.

In episode 548 of 'Coffee with Butterscotch,' the brothers talk about what it means to market an indie game from the start of development instead of treating it as an end-of-project task. They cover the four P’s, the rise of short-form content, and how paying attention to your audience can guide both marketing and design. It’s a straightforward look at why indie teams can experiment, move quickly, and build direct connections with players.

Support How Many Dudes!
Official Website: https://www.bscotch.net/games/how-many-dudes
Trailer Teaser: https://www.youtube.com/watch?v=IgQM1SceEpI
Steam Wishlist: https://store.steampowered.com/app/3934270/How_Many_Dudes

00:00 Cold Open
00:16 Introduction and Welcome
01:46 Understanding the Four P's of Marketing
09:27 The Integration of Marketing and Game Development
08:34 The Role of Audience in Game Design
11:46 Short-Form Video Content and Marketability
17:32 Lessons Learned and Future Directions
25:17 Game Development Insights from Game Jams
30:38 Leveraging YouTube Shorts for Marketing
39:20 Market Testing During Development
43:43 The Importance of Engaging Content

To stay up to date with all of our buttery goodness subscribe to the podcast on Apple podcasts (apple.co/1LxNEnk) or wherever you get your audio goodness. 

If you want to get more involved in the Butterscotch community, hop into our DISCORD server at discord.gg/bscotch and say hello! 

Submit questions at https://www.bscotch.net/podcast, disclose all of your secrets to podcast@bscotch.net, and send letters, gifts, and tasty treats to https://bit.ly/bscotchmailbox. 

Finally, if you’d like to support the show and buy some coffee FOR Butterscotch, head over to https://moneygrab.bscotch.net.

In episode 547 of 'Coffee with Butterscotch,' the brothers dig into Valve’s new Steam Machine and how it stacks up against Xbox’s push toward an “everywhere” platform. They explore why Steam slipping into the console space feels natural while Xbox showing up on PC and mobile still raises eyebrows, and what that says about each company’s strategy. The discussion also touches on potential pricing for the Steam Machine and where it might land in the living-room battle for players’ attention.

Support How Many Dudes!
Official Website: https://www.bscotch.net/games/how-many-dudes
Trailer Teaser: https://www.youtube.com/watch?v=IgQM1SceEpI
Steam Wishlist: https://store.steampowered.com/app/3934270/How_Many_Dudes

00:00 Cold Open
00:25 Introduction and Welcome
02:35 The Evolution of Valve's Hardware Strategy
05:49 Design and Aesthetics of the Game Cube
08:40 Comparing Steam and Xbox Strategies
11:40 The Cultural Shift in Gaming Platforms
14:37 Developer Experiences on Steam vs. Xbox
17:36 The Future of Gaming Platforms
25:10 Steam's Developer-Friendly Approach
28:22 The Cost of Innovation
35:26 Target Audience and Market Positioning
42:12 The Future of Couch Gaming

To stay up to date with all of our buttery goodness subscribe to the podcast on Apple podcasts (apple.co/1LxNEnk) or wherever you get your audio goodness. 

If you want to get more involved in the Butterscotch community, hop into our DISCORD server at discord.gg/bscotch and say hello! 

Submit questions at https://www.bscotch.net/podcast, disclose all of your secrets to podcast@bscotch.net, and send letters, gifts, and tasty treats to https://bit.ly/bscotchmailbox. 

Finally, if you’d like to support the show and buy some coffee FOR Butterscotch, head over to https://moneygrab.bscotch.net.

In episode 546 of 'Coffee with Butterscotch,' the brothers talk about the power of in-person events like PAX East to recharge creativity and connect indie developers. They share insights from Google Play Pass and how subscription models have reshaped the indie ecosystem. It’s a deep dive into how indies stay inventive, connected and just unhinged enough to keep making games people love.

Support How Many Dudes!
Official Website: https://www.bscotch.net/games/how-many-dudes
Trailer Teaser: https://www.youtube.com/watch?v=IgQM1SceEpI
Steam Wishlist: https://store.steampowered.com/app/3934270/How_Many_Dudes

00:00 Cold Open
00:31 Introduction and Welcome
01:59 The Importance of In-Person Events for Game Developers
04:45 Planning for PAX East and Team Dynamics
07:52 Insights from Past Events and Industry Trends
10:46 Game Development Updates and New Features
16:06 (Listener Question) Exploring the Impact of Subscription Services on Game Sales
20:09 Forecasting Sales and Market Dynamics
24:22 Navigating Platform Challenges: Apple Arcade vs. Google Play Pass
27:22 The Shifting Landscape of Game Development and Distribution
30:52 (Listener Question) The Role of Subscription Services in Indie Game Success
43:17 Overcoming Bottlenecks in Game Production
45:06 Balancing Customization and Standardization
49:25 The Evolution of Development Tools
58:59 Lessons Learned from Crashlands 2

To stay up to date with all of our buttery goodness subscribe to the podcast on Apple podcasts (apple.co/1LxNEnk) or wherever you get your audio goodness. 

If you want to get more involved in the Butterscotch community, hop into our DISCORD server at discord.gg/bscotch and say hello! 

Submit questions at https://www.bscotch.net/podcast, disclose all of your secrets to podcast@bscotch.net, and send letters, gifts, and tasty treats to https://bit.ly/bscotchmailbox. 

Finally, if you’d like to support the show and buy some coffee FOR Butterscotch, head over to https://moneygrab.bscotch.net.

In episode 545 of 'Coffee with Butterscotch,' the brothers discuss GDC’s rebrand into the “Festival of Gaming” and what the changes mean for indie developers considering the 2026 event. They break down the new pricing tiers, rising travel costs, and the shift toward business-focused networking, then share thoughts on how to prepare for conferences to make the most of the experience. The conversation also explores whether GDC still offers meaningful opportunities for learning and connection, and how alternative events like PAX, DICE, or regional gatherings might better serve indie teams.

Support How Many Dudes!
Official Website: https://www.bscotch.net/games/how-many-dudes
Trailer Teaser: https://www.youtube.com/watch?v=IgQM1SceEpI
Steam Wishlist: https://store.steampowered.com/app/3934270/How_Many_Dudes

00:00 Cold Open
00:15 Introduction and Welcome
02:07 GDC: A Historical Perspective
05:37 GDC's Rebranding and Marketing Missteps
09:53 New Passes and Pricing Structure
18:29 Indie Developer Perspectives on GDC
22:36 Networking Opportunities and Industry Stratification
36:20 Challenges for Indie Developers at GDC
41:19 Networking at GDC: A Double-Edged Sword
45:13 The Cost of GDC: Is It Worth It?
49:07 Making Connections: The Value of Preparation
52:21 Alternative Events: Finding Value Beyond GDC

To stay up to date with all of our buttery goodness subscribe to the podcast on Apple podcasts (apple.co/1LxNEnk) or wherever you get your audio goodness. 

If you want to get more involved in the Butterscotch community, hop into our DISCORD server at discord.gg/bscotch and say hello! 

Submit questions at https://www.bscotch.net/podcast, disclose all of your secrets to podcast@bscotch.net, and send letters, gifts, and tasty treats to https://bit.ly/bscotchmailbox. 

Finally, if you’d like to support the show and buy some coffee FOR Butterscotch, head over to https://moneygrab.bscotch.net.

In episode 544 of 'Coffee with Butterscotch,' the brothers jump from sinus surgery to sales strategy, unpacking how pricing, perception, and player psychology shape the success of indie games. They share updates on How Many Dudes and explore how sales culture drives decisions that don’t always make financial sense. The conversation then zooms out to the booming AI bubble, comparing it to the dot-com era and questioning whether circular investments and energy limits might burst it all over again.

Support How Many Dudes!
Official Website: https://www.bscotch.net/games/how-many-dudes
Trailer Teaser: https://www.youtube.com/watch?v=IgQM1SceEpI
Steam Wishlist: https://store.steampowered.com/app/3934270/How_Many_Dudes

00:00 Cold Open
00:25 Introduction and Welcome
02:18 Health Updates and Personal Anecdotes
05:46 Game Sales and Marketing Strategies
11:44 Pricing Strategies and Market Dynamics
17:52 Development of 'How Many Dudes'
21:35 Game Mechanics and Balancing Challenges
22:04 Scaling Combat Scenarios
34:12 Understanding the AI Bubble
47:34 The Financial Landscape of AI Commitments
50:37 The Illusion of Profitability and Market Dynamics
53:31 The Physical Constraints of AI Infrastructure
57:32 The Ethics of AI Investment and Corporate Responsibility
01:00:15 The Bubble Economy: Predictions and Consequences

To stay up to date with all of our buttery goodness subscribe to the podcast on Apple podcasts (apple.co/1LxNEnk) or wherever you get your audio goodness. 

If you want to get more involved in the Butterscotch community, hop into our DISCORD server at discord.gg/bscotch and say hello! 

Submit questions at https://www.bscotch.net/podcast, disclose all of your secrets to podcast@bscotch.net, and send letters, gifts, and tasty treats to https://bit.ly/bscotchmailbox. 

Finally, if you’d like to support the show and buy some coffee FOR Butterscotch, head over to https://moneygrab.bscotch.net.

In episode 543 of 'Coffee with Butterscotch,' the brothers reflect on how the internet evolved from the community driven days of Web 1.0 to today’s centralized, convenience first platforms. They explore what was lost in that shift, then pivot to the realities of burnout and growth in game development, introducing LudoKit, a new tool designed to help indie teams manage production and marketing without losing their spark.

Support Crashlands 2!

Official Website: https://www.bscotch.net/games/crashlands-2/

Trailer: https://www.youtube.com/watch?v=ib7fzLf59vo

Steam: https://store.steampowered.com/app/1401730/Crashlands2/

Google Play:https://play.google.com/store/apps/details?id=com.bscotch.crashlands2

Apple: https://apps.apple.com/us/app/crashlands-2/id1528199331

Things Mentioned: 

• Ludokit: https://ludokit.com/

00:00 Cold Open

00:30 Introduction and Welcome

02:06 (Listener Question) The State of Online Forums

06:22 The Centralization of the Internet

10:26 The Loss of Open Information

13:44 The Charm of Early Internet Experiences

18:59 The Modern Web Experience: A Double-Edged Sword

20:18 The Evolution of Design and Dark Patterns

22:04 The Internet's Golden Age: A Personal Reflection

24:17 The Trade-offs of Freedom in Digital Spaces

28:11 The Consequences of Trust in Software Distribution

30:06 The Decline of Unique Online Experiences

32:16  (Listener Question) Navigating Burnout in Game Development

45:33 Navigating Technical Challenges in Game Development

48:11 The Stress of Game Launches and Burnout

50:01 The Importance of Minimizing Peripheral Nonsense

51:59 The Complexity of Game Marketing and Visibility

55:06 Shifting Focus: From Game Development to Tool Creation

01:00:06 Building LudoKit: A Developer's Companion

To stay up to date with all of our buttery goodness subscribe to the podcast on Apple podcasts (apple.co/1LxNEnk) or wherever you get your audio goodness. 

If you want to get more involved in the Butterscotch community, hop into our DISCORD server at discord.gg/bscotch and say hello! 

Submit questions at https://www.bscotch.net/podcast, disclose all of your secrets to podcast@bscotch.net, and send letters, gifts, and tasty treats to https://bit.ly/bscotchmailbox. 

Finally, if you’d like to support the show and buy some coffee FOR Butterscotch, head over to https://moneygrab.bscotch.net.

In episode 542 of 'Coffee with Butterscotch,' the brothers discuss their evolving game development strategies in response to market dynamics and industry trends. They explore the importance of creating smaller, more marketable indie games, the challenges of streaming game development, and the cultural shifts influencing gaming consumption. The conversation highlights the need for effective marketing and the changing landscape of indie games post-COVID, emphasizing gameplay over graphical fidelity.

Support Crashlands 2!
Official Website: https://www.bscotch.net/games/crashlands-2/
Trailer: https://www.youtube.com/watch?v=ib7fzLf59vo
Steam: https://store.steampowered.com/app/1401730/Crashlands2/
Google Play:https://play.google.com/store/apps/details?id=com.bscotch.crashlands2
Apple: https://apps.apple.com/us/app/crashlands-2/id1528199331

00:00 Cold Open
00:37 Introduction and Welcome
02:31 Game Development Strategies and Industry Trends
05:18 Shifts in Game Design Philosophy
08:30 Marketability and Game Launch Strategies
11:27 The Evolution of Indie Games
14:20 Conclusion and Future Directions
18:41 The Joy of Indie Games
19:34 Cultural Shifts in Content Consumption
22:08 The Experience of Gaming vs. Marketing
23:45 The Rise of Authenticity in Indie Games
24:38 Finding the Hook in Game Development
27:44 The Challenge of Following Trends
28:41 Streaming Game Development: Pros and Cons
34:27 The Future of Game Development Streaming

To stay up to date with all of our buttery goodness subscribe to the podcast on Apple podcasts (apple.co/1LxNEnk) or wherever you get your audio goodness. 

If you want to get more involved in the Butterscotch community, hop into our DISCORD server at discord.gg/bscotch and say hello! 

Submit questions at https://www.bscotch.net/podcast, disclose all of your secrets to podcast@bscotch.net, and send letters, gifts, and tasty treats to https://bit.ly/bscotchmailbox. 

Finally, if you’d like to support the show and buy some coffee FOR Butterscotch, head over to https://moneygrab.bscotch.net.

In episode 541 of 'Coffee with Butterscotch,' the brothers break down the strategy behind Steam Daily Deals and how pricing choices ripple through sales, regions, and player engagement. They explore the psychology of discounts, the oddities of regional pricing, and wrap up with a listener question about ghosting in business.

Support Crashlands 2!

Official Website: https://www.bscotch.net/games/crashlands-2/

Trailer: https://www.youtube.com/watch?v=ib7fzLf59vo

Steam: https://store.steampowered.com/app/1401730/Crashlands2/

Google Play:https://play.google.com/store/apps/details?id=com.bscotch.crashlands2

Apple: https://apps.apple.com/us/app/crashlands-2/id1528199331

00:00 Cold Open

00:25 Introduction and Welcome

02:04 Nostalgic Childhood Memories and Injuries

05:56 Upcoming Surgery and Its Implications

09:39 Game Development Updates and Community Feedback

19:52 Sales Strategies and Market Dynamics

24:54 Understanding Player Engagement and Market Dynamics

26:51 The Impact of Pricing Strategies on Game Sales

28:09 Regional Pricing and Its Effects on Sales Demographics

29:54 The Importance of Language Support in Global Markets

32:59 Analyzing the Effects of Discounts on Game Popularity

34:22 (Listener Question) The Nuances of Ghosting in Business Relationships

To stay up to date with all of our buttery goodness subscribe to the podcast on Apple podcasts (apple.co/1LxNEnk) or wherever you get your audio goodness. 

If you want to get more involved in the Butterscotch community, hop into our DISCORD server at discord.gg/bscotch and say hello! 

Submit questions at https://www.bscotch.net/podcast, disclose all of your secrets to podcast@bscotch.net, and send letters, gifts, and tasty treats to https://bit.ly/bscotchmailbox. 

Finally, if you’d like to support the show and buy some coffee FOR Butterscotch, head over to https://moneygrab.bscotch.net.

In episode 540 of 'Coffee with Butterscotch,' the brothers dig into the messy art of indie game pricing, from Levelhead’s strange sales patterns to how discounts really move the needle. They share experiments with YouTube Shorts, what the engagement data says, and how community feedback loops into both development and marketing. It’s a conversation about sales strategies, visibility, and why marketing can’t live outside the game development process.

Support Crashlands 2!

Official Website: https://www.bscotch.net/games/crashlands-2/

Trailer: https://www.youtube.com/watch?v=ib7fzLf59vo

Steam: https://store.steampowered.com/app/1401730/Crashlands2/

Google Play:https://play.google.com/store/apps/details?id=com.bscotch.crashlands2

Apple: https://apps.apple.com/us/app/crashlands-2/id1528199331

00:00 Cold Open

00:25 Introduction and Welcome

01:51 Levelhead Sales Strategy and Pricing Dynamics

08:15 Tax Implications and Revenue Management

12:16 The Impact of Pricing on Game Success

17:45 YouTube Shorts Experimentation and Engagement Metrics

28:39 Engagement Strategies in Short-Form Content

31:33 Analyzing Viewer Retention and Engagement Metrics

34:15 The Challenge of Marketing for Indie Games

39:02 Community Engagement and Feedback Loops

44:09 Integrating Marketing into Game Development

50:32 The Power of Data-Driven Marketing Decisions

To stay up to date with all of our buttery goodness subscribe to the podcast on Apple podcasts (apple.co/1LxNEnk) or wherever you get your audio goodness. 

If you want to get more involved in the Butterscotch community, hop into our DISCORD server at discord.gg/bscotch and say hello! 

Submit questions at https://www.bscotch.net/podcast, disclose all of your secrets to podcast@bscotch.net, and send letters, gifts, and tasty treats to https://bit.ly/bscotchmailbox. 

Finally, if you’d like to support the show and buy some coffee FOR Butterscotch, head over to https://moneygrab.bscotch.net.

In episode 539 of 'Coffee with Butterscotch,' the brothers look into how platform fees and distribution monopolies shape the survival odds for indie studios. Alongside updates on Crashlands 2 and Levelhead, they answer listener questions about microtransactions and live service models before zooming out to the bigger question of how developers can keep making games in a crowded, costly marketplace.

Support Crashlands 2!

Official Website: https://www.bscotch.net/games/crashlands-2/

Trailer: https://www.youtube.com/watch?v=ib7fzLf59vo

Steam: https://store.steampowered.com/app/1401730/Crashlands2/

Google Play:https://play.google.com/store/apps/details?id=com.bscotch.crashlands2

Apple: https://apps.apple.com/us/app/crashlands-2/id1528199331

00:00 Cold Open

00:28 Introduction and Welcome

01:31 Game Development Updates and Community Engagement

04:40 Levelhead's Marketing Strategy and Community Dynamics

12:13 The Role of User-Generated Content in Game Success

16:41 Innovative Features in Levelhead

19:41 Creating Engaging Marketing Content

20:51 (Listener Question) Microtransactions in Gaming: A Deep Dive

28:06 (Listener Question) The Live Service Model vs. Yearly Sequels

35:25 The Impact of Platform Fees on Indie Developers

44:25 The Rise of Game Launchers

47:12 Epic's Strategy and the Monopoly of Steam

50:14 The Challenges of Indie Game Development

53:16 The Impact of Revenue Cuts on Indie Studios

59:17 The Future of Game Distribution and Indie Survival

To stay up to date with all of our buttery goodness subscribe to the podcast on Apple podcasts (apple.co/1LxNEnk) or wherever you get your audio goodness. 

If you want to get more involved in the Butterscotch community, hop into our DISCORD server at discord.gg/bscotch and say hello! 

Submit questions at https://www.bscotch.net/podcast, disclose all of your secrets to podcast@bscotch.net, and send letters, gifts, and tasty treats to https://bit.ly/bscotchmailbox. 

Finally, if you’d like to support the show and buy some coffee FOR Butterscotch, head over to https://moneygrab.bscotch.net.

In episode 538 of 'Coffee with Butterscotch,' the brothers unpack the chaos of a rogue translator derailing Silksong’s Chinese localization, the rollercoaster of post-launch game reviews, and the uphill climb of making sequels. They also share tips for finding trustworthy news, and drop the Overflow Update for Crashlands 2, pack with fresh content.

Support Crashlands 2!

Official Website: https://www.bscotch.net/games/crashlands-2/

Trailer: https://www.youtube.com/watch?v=ib7fzLf59vo

Steam: https://store.steampowered.com/app/1401730/Crashlands2/

Google Play:https://play.google.com/store/apps/details?id=com.bscotch.crashlands2

Apple: https://apps.apple.com/us/app/crashlands-2/id1528199331

00:00 Introduction and Welcome

01:03 Thanks to our supporters! (https://moneygrab.bscotch.net)

01:11 Silksong Hype and Indie Game Success

05:25 Localization Challenges and Translation Issues

12:15 Game Launch Challenges and Community Feedback

26:02 Review Scores and Post-Launch Adjustments

29:40 Navigating Player Reactions to Game Sequels

31:02 Balancing Expectations in Game Development

32:43 The Challenge of Innovating While Retaining Core Fans

35:08 Crashlands 2: Expanding and Innovating

36:07 The Overflow Update: New Features and Enhancements

38:27 Engaging with the Community and Gathering Feedback

39:22 (Listener Question) Finding Reliable News Sources in a Click-Driven World

46:48 The Importance of Expertise and Avoiding Misinformation

01:01:23 Conclusion and Community Engagement

To stay up to date with all of our buttery goodness subscribe to the podcast on Apple podcasts (apple.co/1LxNEnk) or wherever you get your audio goodness. 

If you want to get more involved in the Butterscotch community, hop into our DISCORD server at discord.gg/bscotch and say hello! 

Submit questions at https://www.bscotch.net/podcast, disclose all of your secrets to podcast@bscotch.net, and send letters, gifts, and tasty treats to https://bit.ly/bscotchmailbox. 

Finally, if you’d like to support the show and buy some coffee FOR Butterscotch, head over to https://moneygrab.bscotch.net.

In episode 537 of 'Coffee with Butterscotch,' the brothers look into the buzz around Hollow Knight: Silksong, exploring how it’s reshaping release calendars and why the original Hollow Knight became an indie legend. Crashland 2 game dev stories, QA chaos, and Levelhead updates round out the episode.

Support Crashlands 2!

Official Website: https://www.bscotch.net/games/crashlands-2/

Trailer: https://www.youtube.com/watch?v=ib7fzLf59vo

Steam: https://store.steampowered.com/app/1401730/Crashlands2/

Google Play:https://play.google.com/store/apps/details?id=com.bscotch.crashlands2

Apple: https://apps.apple.com/us/app/crashlands-2/id1528199331

00:00 Introduction and Welcome

00:59 Thanks to our supporters! (https://moneygrab.bscotch.net)

01:12 Crashlands 2 Update 1.3 Overview

02:02 New Bosses and Challenges in Crashlands 2

06:39 Introducing Strange Creatures and New Play Styles

17:23 Levelhead: The Underrated Gem

22:36 The Hype Around Silksong

38:40 The Rush for Game Coverage

39:10 Competing for Press and Streamer Attention

40:26 Timing Your Game Launch

41:56 The Impact of Surprise Game Releases

50:46 The Role of Automated Testing in Game Development (Listener Question)

54:49 Challenges in QA Testing

01:08:23 The Importance of Smart Testing

01:09:40 Conclusion and Community Engagement

To stay up to date with all of our buttery goodness subscribe to the podcast on Apple podcasts (apple.co/1LxNEnk) or wherever you get your audio goodness. 

If you want to get more involved in the Butterscotch community, hop into our DISCORD server at discord.gg/bscotch and say hello! 

Submit questions at https://www.bscotch.net/podcast, disclose all of your secrets to podcast@bscotch.net, and send letters, gifts, and tasty treats to https://bit.ly/bscotchmailbox. 

Finally, if you’d like to support the show and buy some coffee FOR Butterscotch, head over to https://moneygrab.bscotch.net.

In episode 536 of 'Coffee with Butterscotch,' the brothers dig into the misconception that Steam wishlists lose value over time and what that really means for indie game developers. They also explore the risks and rewards of licensed games, share thoughts on keeping life and work in balance, and answer listener questions ranging from preserving online games to the chances of a Quadropus Rampage sequel.

Support Crashlands 2!

Official Website: https://www.bscotch.net/games/crashlands-2/

Trailer: https://www.youtube.com/watch?v=ib7fzLf59vo

Steam: https://store.steampowered.com/app/1401730/Crashlands2/

Google Play:https://play.google.com/store/apps/details?id=com.bscotch.crashlands2

Apple: https://apps.apple.com/us/app/crashlands-2/id1528199331

00:00 Introduction and Welcome

00:46 Thanks to our supporters! (https://moneygrab.bscotch.net)

01:06 The Value of Wishlists (Listener Question)

02:39 Debunking Wishlist Decay

05:24 Analyzing Steam Data on Wishlists

07:10 The Impact of Influencers on Game Development

14:14 Thoughts on Stop Killing Games (Listener Question)

18:52 Skepticism on YouTuber Game Publishers (Listener Question)

29:15 The Challenges of Licensed Games

38:20 Work for Hire and Studio Valuation (Listener Question)

39:04 Quadropus Rampage: A Retrospective (Listener Question)

41:07 Challenges of Free-to-Play Games

49:34 Holistic Approach to Life and Work (Listener Question)

01:02:54 The Importance of Health and Exercise

01:11:29 Closing Remarks and Community Engagement

To stay up to date with all of our buttery goodness subscribe to the podcast on Apple podcasts (apple.co/1LxNEnk) or wherever you get your audio goodness. 

If you want to get more involved in the Butterscotch community, hop into our DISCORD server at discord.gg/bscotch and say hello! 

Submit questions at https://www.bscotch.net/podcast, disclose all of your secrets to podcast@bscotch.net, and send letters, gifts, and tasty treats to https://bit.ly/bscotchmailbox. 

Finally, if you’d like to support the show and buy some coffee FOR Butterscotch, head over to https://moneygrab.bscotch.net.

In episode 535 of 'Coffee with Butterscotch,' the brothers dive into the complexities and pitfalls of live service games, highlighting recent industry trends and discussing how giant corporations handle their gaming acquisitions. They also reveal their next exciting indie project, 'How Many Dudes?', and share insights on open development and community engagement

Support Crashlands 2!
Official Website: https://www.bscotch.net/games/crashlands-2/
Trailer: https://www.youtube.com/watch?v=ib7fzLf59vo
Steam: https://store.steampowered.com/app/1401730/Crashlands2/
Google Play:https://play.google.com/store/apps/details?id=com.bscotch.crashlands2
Apple: https://apps.apple.com/us/app/crashlands-2/id1528199331

00:00 Introduction and Welcome
00:53 Thanks to our supporters! (https://moneygrab.bscotch.net)
01:39 Naming the New Service: Ludo Kit
06:04 Video Podcast Transition
09:55 How Many Dudes: Game Development Insights
11:46 Success on GX.games and Future Plans
18:39 Soft Announcement: How Many Dudes as Next Game
25:13 Sony's Live Service Games (Listener Question)
30:29 Challenges in AAA Game Development
34:27 The Roblox Generation
37:01 Indie Games vs. Big Studios
43:15 The Complexity of Live Service Games
49:07 The Role of Beta Testing (Listener Question)
56:21 Open Development and Community Engagement
01:00:43 Conclusion 

To stay up to date with all of our buttery goodness subscribe to the podcast on Apple podcasts (apple.co/1LxNEnk) or wherever you get your audio goodness. 

If you want to get more involved in the Butterscotch community, hop into our DISCORD server at discord.gg/bscotch and say hello! 

Submit questions at https://www.bscotch.net/podcast, disclose all of your secrets to podcast@bscotch.net, and send letters, gifts, and tasty treats to https://bit.ly/bscotchmailbox. 

Finally, if you’d like to support the show and buy some coffee FOR Butterscotch, head over to https://moneygrab.bscotch.net.

In episode 534 of 'Coffee with Butterscotch,' the brothers discuss their internal project management tool, Blork, and the complexities of making it scalable for public use. They dive into the challenges of work dependency trees, the potential of Blork as a software service, and their current efforts on the Butterscotch Game Service. The episode also touches on the role of their podcast in connecting with fans, analytics, and potential growth strategies, without losing sight of what makes it a fun and grounding part of their week.

Support Crashlands 2!

Official Website: https://www.bscotch.net/games/crashlands-2/

Trailer: https://www.youtube.com/watch?v=ib7fzLf59vo

Steam: https://store.steampowered.com/app/1401730/Crashlands2/

Google Play:https://play.google.com/store/apps/details?id=com.bscotch.crashlands2

Apple: https://apps.apple.com/us/app/crashlands-2/id1528199331

00:00 Introduction and Welcome

00:34 Thanks to our supporters! (https://moneygrab.bscotch.net)

00:53 Project Management System (Listener Question)

02:11 Challenges with Blork's Scalability

05:07 Current State and Future Plans for Blork

11:42 Game Services and Administrative Tools

19:12 User Management and Security Concerns

22:30 Future Plans for BGS and Blork

23:23 Podcast Statistics and Listener Engagement (Listener Question)

25:50 Challenges in Podcast Analytics

32:31 Potential Growth Strategies for the Podcast

41:54 Concluding Thoughts and Community Engagement

To stay up to date with all of our buttery goodness subscribe to the podcast on Apple podcasts (apple.co/1LxNEnk) or wherever you get your audio goodness. 

If you want to get more involved in the Butterscotch community, hop into our DISCORD server at discord.gg/bscotch and say hello! 

Submit questions at https://www.bscotch.net/podcast, disclose all of your secrets to podcast@bscotch.net, and send letters, gifts, and tasty treats to https://bit.ly/bscotchmailbox. 

Finally, if you’d like to support the show and buy some coffee FOR Butterscotch, head over to https://moneygrab.bscotch.net.