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Get Serious
Chris Duff
258 episodes
3 days ago
Join Chris Duff, Managing Partner at Serious Land Capital, as he shares short, value-packed episodes about his team's journey building a world class real estate business focused on land in the US. Succeed or fail, ALL will be shared. Occasional interviews may be published. Have a land deal that needs funding? Visit https://seriousland.capital/ Want to price land more accurately and simpler than ever before? Visit https://landpricer.ai/
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Entrepreneurship
Business
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All content for Get Serious is the property of Chris Duff and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Join Chris Duff, Managing Partner at Serious Land Capital, as he shares short, value-packed episodes about his team's journey building a world class real estate business focused on land in the US. Succeed or fail, ALL will be shared. Occasional interviews may be published. Have a land deal that needs funding? Visit https://seriousland.capital/ Want to price land more accurately and simpler than ever before? Visit https://landpricer.ai/
Show more...
Entrepreneurship
Business
Episodes (20/258)
Get Serious
Why Every GEO Hack Is Failing: The One Marketing Moat That Works | Ep. 263

Chris discusses the misconception of shortcuts in achieving success and delves into the behavior of large language models (LLMs) when processing content. He emphasizes the importance of hard work and the limitations of LLMs in accurately assessing and referencing information.


Need land deal funding? ⁠⁠⁠⁠⁠⁠⁠⁠Seriousland.capital⁠⁠⁠⁠⁠⁠⁠⁠

Want to accurately price land better than ever before? ⁠⁠⁠⁠⁠⁠⁠⁠Landpricer.ai⁠⁠⁠⁠⁠⁠⁠⁠

Need zero-cost land deal reviews? Join us on our FB group "⁠⁠⁠⁠⁠⁠⁠⁠Land Daily Diligence⁠⁠⁠⁠⁠⁠⁠⁠"

Show more...
3 days ago
17 minutes 21 seconds

Get Serious
Why Hormozi's Quitting the Money Game (After Winning It) | Ep. 262

Chris shares key takeaways from the Hormozi Live event, emphasizing the importance of focus, consistency, and a long-term commitment to content strategy. He reflects on the significance of character and legacy in life, moving beyond monetary goals, and prioritizing health and personal fulfillment.

Need land deal funding? ⁠⁠⁠⁠⁠⁠⁠⁠Seriousland.capital⁠⁠⁠⁠⁠⁠⁠⁠

Want to accurately price land better than ever before? ⁠⁠⁠⁠⁠⁠⁠⁠Landpricer.ai⁠⁠⁠⁠⁠⁠⁠⁠

Need zero-cost land deal reviews? Join us on our FB group "⁠⁠⁠⁠⁠⁠⁠⁠Land Daily Diligence⁠⁠⁠⁠⁠⁠⁠⁠"

Show more...
6 days ago
19 minutes 54 seconds

Get Serious
Why 40% Quit? And the One Move That Saved the Rest | Ep. 261

Chris discusses the challenges of sourcing quality inputs and the importance of innovative problem-solving strategies. He emphasizes the need to exhaust all options and not settle for mediocrity in order to take work to the next level.


Need land deal funding? ⁠⁠⁠⁠⁠⁠⁠⁠Seriousland.capital⁠⁠⁠⁠⁠⁠⁠⁠

Want to accurately price land better than ever before? ⁠⁠⁠⁠⁠⁠⁠⁠Landpricer.ai⁠⁠⁠⁠⁠⁠⁠⁠

Need zero-cost land deal reviews? Join us on our FB group "⁠⁠⁠⁠⁠⁠⁠⁠Land Daily Diligence⁠⁠⁠⁠⁠⁠⁠⁠"

Show more...
1 week ago
12 minutes 4 seconds

Get Serious
The Subdivide Trap 99% of Investors Fall Into | Ep. 260

Chris emphasizes the importance of careful consideration in property investments, particularly when it comes to subdivisions. He discusses the allure of forcing appreciation through subdivisions but warns about the rarity and market dependencies involved in such decisions.


Need land deal funding? ⁠⁠⁠⁠⁠⁠⁠⁠Seriousland.capital⁠⁠⁠⁠⁠⁠⁠⁠

Want to accurately price land better than ever before? ⁠⁠⁠⁠⁠⁠⁠⁠Landpricer.ai⁠⁠⁠⁠⁠⁠⁠⁠

Need zero-cost land deal reviews? Join us on our FB group "⁠⁠⁠⁠⁠⁠⁠⁠Land Daily Diligence⁠⁠⁠⁠⁠⁠⁠⁠"

Show more...
1 week ago
6 minutes

Get Serious
I Reviewed 2,000 Land Parcels in 84 Hours - Here's What I Learned | Ep. 259

Chris discusses the challenges and complexities involved in analyzing pricing variance in real estate. He emphasizes the importance of data sets and the difficulties he faced while trying to simplify the project of property valuation. The conversation highlights the need for thorough market analysis and the intricacies of working with property comps.


Need land deal funding? ⁠⁠⁠⁠⁠⁠⁠⁠Seriousland.capital⁠⁠⁠⁠⁠⁠⁠⁠

Want to accurately price land better than ever before? ⁠⁠⁠⁠⁠⁠⁠⁠Landpricer.ai⁠⁠⁠⁠⁠⁠⁠⁠

Need zero-cost land deal reviews? Join us on our FB group "⁠⁠⁠⁠⁠⁠⁠⁠Land Daily Diligence⁠⁠⁠⁠⁠⁠⁠⁠"

Show more...
1 week ago
19 minutes 50 seconds

Get Serious
Hormozi's AI Warning - Why Most AI Businesses Will Fail | Ep. 258

Chris shares insights from a recent live event with Alex Hormozi, focusing on the importance of nurturing customer relationships, understanding marketing funnels, and the role of AI in business. He emphasizes the need for entrepreneurs to focus on inputs rather than just results, the significance of proprietary data, and the long-term vision required for success.


Need land deal funding? ⁠⁠⁠⁠⁠⁠⁠⁠Seriousland.capital⁠⁠⁠⁠⁠⁠⁠⁠

Want to accurately price land better than ever before? ⁠⁠⁠⁠⁠⁠⁠⁠Landpricer.ai⁠⁠⁠⁠⁠⁠⁠⁠

Need zero-cost land deal reviews? Join us on our FB group "⁠⁠⁠⁠⁠⁠⁠⁠Land Daily Diligence⁠⁠⁠⁠⁠⁠⁠⁠"

Show more...
2 weeks ago
16 minutes 18 seconds

Get Serious
Why Most Entrepreneurs Fail (Hormozi on Strategy vs Ambition) | Ep. 257

Chris explores the insights gained from a live event featuring Alex Hormozi, focusing on the challenges and realities of entrepreneurship, particularly in software development. He discusses the importance of product quality, execution over ideas, and the commitment required to succeed in business. The conversation emphasizes the need for entrepreneurs to understand the complexities of building software and the necessity of prioritizing effective strategies and hard work to achieve success.


Need land deal funding? ⁠⁠⁠⁠⁠⁠⁠⁠Seriousland.capital⁠⁠⁠⁠⁠⁠⁠⁠

Want to accurately price land better than ever before? ⁠⁠⁠⁠⁠⁠⁠⁠Landpricer.ai⁠⁠⁠⁠⁠⁠⁠⁠

Need zero-cost land deal reviews? Join us on our FB group "⁠⁠⁠⁠⁠⁠⁠⁠Land Daily Diligence⁠⁠⁠⁠⁠⁠⁠⁠"

Show more...
2 weeks ago
19 minutes 23 seconds

Get Serious
The SPCL Framework - Hormozi's Content Strategy Breakdown | Ep. 256

Chris discusses the complexities of executing business strategies effectively, emphasizing the importance of understanding and targeting a core audience before expanding further. He highlights the common pitfalls that many face in the execution process and the need to prioritize tasks based on constraints.


Need land deal funding? ⁠⁠⁠⁠⁠⁠⁠⁠Seriousland.capital⁠⁠⁠⁠⁠⁠⁠⁠

Want to accurately price land better than ever before? ⁠⁠⁠⁠⁠⁠⁠⁠Landpricer.ai⁠⁠⁠⁠⁠⁠⁠⁠

Need zero-cost land deal reviews? Join us on our FB group "⁠⁠⁠⁠⁠⁠⁠⁠Land Daily Diligence⁠⁠⁠⁠⁠⁠⁠⁠"

Show more...
2 weeks ago
15 minutes 39 seconds

Get Serious
Why Fewer Customers = More Profit - 11 Hours with Hormozi | Ep. 255

Chris reflects on insights gained from an extensive session with Alex Hormozi, emphasizing the importance of focusing on one marketing channel, understanding business debt, and employing counterintuitive strategies for growth. He discusses the challenges of scaling coaching businesses and the trade-offs between profitability and enterprise value, ultimately encouraging entrepreneurs to consider their unique paths to success.

Need land deal funding? ⁠⁠⁠⁠⁠⁠⁠⁠Seriousland.capital⁠⁠⁠⁠⁠⁠⁠⁠

Want to accurately price land better than ever before? ⁠⁠⁠⁠⁠⁠⁠⁠Landpricer.ai⁠⁠⁠⁠⁠⁠⁠⁠

Need zero-cost land deal reviews? Join us on our FB group "⁠⁠⁠⁠⁠⁠⁠⁠Land Daily Diligence⁠⁠⁠⁠⁠⁠⁠⁠"

Show more...
3 weeks ago
19 minutes 55 seconds

Get Serious
Commercial Deal Scam - Process Gaps We're Fixing Before Close | Ep. 254

Second major scam attempt on a commercial NC property—caught day before closing when the seller's phone disconnected. Honest breakdown of the process gaps that let this get so far (even past the title company's checks) and the specific improvements we're implementing: earlier skip tracing, direct ID verification, and better protections for the funder-to-seller gap. No money wired, but significant DD time invested. Lessons learned for tightening our process.

Need land deal funding? ⁠⁠⁠⁠⁠⁠⁠⁠Seriousland.capital⁠⁠⁠⁠⁠⁠⁠⁠

Want to accurately price land better than ever before? ⁠⁠⁠⁠⁠⁠⁠⁠Landpricer.ai⁠⁠⁠⁠⁠⁠⁠⁠

Need zero-cost land deal reviews? Join us on our FB group "⁠⁠⁠⁠⁠⁠⁠⁠Land Daily Diligence⁠⁠⁠⁠⁠⁠⁠⁠"

Show more...
3 weeks ago
13 minutes 34 seconds

Get Serious
What Hormozi Told 100 Entrepreneurs About the $1-3M Swamp | Ep. 253

Chris shares insights from an extensive event with Alex Hormozi, focusing on the challenges entrepreneurs face when scaling their businesses, particularly in the $1-3 million revenue range. He discusses the psychological barriers to growth, the importance of focus, and the critical role of talent acquisition in overcoming these challenges.


Need land deal funding? ⁠⁠⁠⁠⁠⁠⁠⁠Seriousland.capital⁠⁠⁠⁠⁠⁠⁠⁠

Want to accurately price land better than ever before? ⁠⁠⁠⁠⁠⁠⁠⁠Landpricer.ai⁠⁠⁠⁠⁠⁠⁠⁠

Need zero-cost land deal reviews? Join us on our FB group "⁠⁠⁠⁠⁠⁠⁠⁠Land Daily Diligence⁠⁠⁠⁠⁠⁠⁠⁠"

Show more...
3 weeks ago
20 minutes 2 seconds

Get Serious
$450K to $250K in One Negotiation - Distress Deal Strategy | Ep. 252

Chris discusses the current state of the real estate market, focusing on liquidity and the opportunities that arise from market distress. He highlights the challenges in commercial real estate, particularly in areas like North Carolina, and the unrealistic expectations of sellers. The discussion emphasizes the importance of understanding market dynamics and risk assessment in investment strategies.


Need land deal funding? ⁠⁠⁠⁠⁠⁠⁠⁠Seriousland.capital⁠⁠⁠⁠⁠⁠⁠⁠

Want to accurately price land better than ever before? ⁠⁠⁠⁠⁠⁠⁠⁠Landpricer.ai⁠⁠⁠⁠⁠⁠⁠⁠

Need zero-cost land deal reviews? Join us on our FB group "⁠⁠⁠⁠⁠⁠⁠⁠Land Daily Diligence⁠⁠⁠⁠⁠⁠⁠⁠"

Show more...
4 weeks ago
14 minutes 7 seconds

Get Serious
The 5 Real Reasons Your Team Doesn't Do the Work (Hormozi's Framework) Part 2 | Ep. 251

Chris shares key insights and takeaways from the hundred million model affiliate live event featuring Alex Hormozi. The discussion covers various themes including employee performance, communication challenges, insights from one-on-one sessions with top entrepreneurs, and the balance between growth and operational constraints. Chris emphasizes the importance of clear communication in ensuring tasks are completed and explores the psychological factors affecting employee motivation. He also reflects on the lessons learned from successful entrepreneurs and the trade-offs they face in business growth.


Need land deal funding? ⁠⁠⁠⁠⁠⁠⁠⁠Seriousland.capital⁠⁠⁠⁠⁠⁠⁠⁠

Want to accurately price land better than ever before? ⁠⁠⁠⁠⁠⁠⁠⁠Landpricer.ai⁠⁠⁠⁠⁠⁠⁠⁠

Need zero-cost land deal reviews? Join us on our FB group "⁠⁠⁠⁠⁠⁠⁠⁠Land Daily Diligence⁠⁠⁠⁠⁠⁠⁠⁠"

Show more...
1 month ago
20 minutes 34 seconds

Get Serious
I Spent 11 Hours Straight With Alex Hormozi | Ep. 250

Chris shares key insights from his experience at a transformative event with Alex Hormozi. He discusses the importance of understanding business constraints, including metrics, market limitations, financial strategies, and the role of manpower in achieving growth. The conversation emphasizes the need for entrepreneurs to continuously assess and adapt their strategies to overcome challenges and seize opportunities in their respective markets.


Need land deal funding? ⁠⁠⁠⁠⁠⁠⁠⁠Seriousland.capital⁠⁠⁠⁠⁠⁠⁠⁠

Want to accurately price land better than ever before? ⁠⁠⁠⁠⁠⁠⁠⁠Landpricer.ai⁠⁠⁠⁠⁠⁠⁠⁠

Need zero-cost land deal reviews? Join us on our FB group "⁠⁠⁠⁠⁠⁠⁠⁠Land Daily Diligence⁠⁠⁠⁠⁠⁠⁠⁠"

Show more...
1 month ago
22 minutes 13 seconds

Get Serious
What Hormozi's Vegas Event Taught Me About the $1-3M Revenue Wall | Ep. 249

Chris shares his reflections on a transformative event hosted by Hormozi at acquisition.com. He discusses the unique experience of the event, the common struggles faced by entrepreneurs, and the importance of implementing lessons learned. Chris emphasizes the high level of professionalism and organization at the event, and how it inspired him to make immediate changes in his own business practices.


Need land deal funding? ⁠⁠⁠⁠⁠⁠⁠⁠Seriousland.capital⁠⁠⁠⁠⁠⁠⁠⁠

Want to accurately price land better than ever before? ⁠⁠⁠⁠⁠⁠⁠⁠Landpricer.ai⁠⁠⁠⁠⁠⁠⁠⁠

Need zero-cost land deal reviews? Join us on our FB group "⁠⁠⁠⁠⁠⁠⁠⁠Land Daily Diligence⁠⁠⁠⁠⁠⁠⁠⁠"

Show more...
1 month ago
8 minutes 20 seconds

Get Serious
Why 18-Month Hold Times Require 70% Property Discounts | Ep. 248

Chris evaluates a commercial property deal in North Carolina where the seller wants $450K for a property potentially worth $700K, but extensive permitting delays could mean an 18-month hold time. He explains how to appropriately price risk in difficult markets by countering at $250K - roughly 30% of conservative market value - to account for the long hold time, commercial property challenges, and holding costs.

Need land deal funding? ⁠⁠⁠⁠⁠⁠⁠⁠Seriousland.capital⁠⁠⁠⁠⁠⁠⁠⁠

Want to accurately price land better than ever before? ⁠⁠⁠⁠⁠⁠⁠⁠Landpricer.ai⁠⁠⁠⁠⁠⁠⁠⁠

Need zero-cost land deal reviews? Join us on our FB group "⁠⁠⁠⁠⁠⁠⁠⁠Land Daily Diligence⁠⁠⁠⁠⁠⁠⁠⁠"



Show more...
1 month ago
10 minutes 40 seconds

Get Serious
How AI Caught What Embassies Missed - $350K Fraud Prevention | Ep. 247

Chris recounts a cautionary tale about a real estate deal that nearly fell victim to fraud. He details the due diligence process, the red flags that emerged, and the eventual unraveling of the scam just before closing. The discussion emphasizes the importance of thorough checks, especially when dealing with international sellers, and highlights the lessons learned to prevent similar situations in the future.


AI Bootcamp with Callan Faulkne

⁠⁠⁠⁠⁠⁠⁠Automate to Accelerate Sales Page [Cart Closes Oct 19th]⁠⁠⁠⁠⁠⁠⁠


About Automate to Accelerate

Automate to Accelerate is a 10-week implementation program that helps entrepreneurs and business owners embed AI into the core of their operations so they can scale smarter, work less, and grow faster.

Inside the program, participants will learn how to:

Transform their business model by using AI to create scalable systems that drive exponential growth without ballooning costs.

Multiply revenue 2–3X by applying proven AI playbooks tested in 300+ businesses.

Break through growth ceilings by shifting from people-dependent processes to AI-powered systems that increase enterprise value up to 10X.

Outpace competitors using proprietary AI frameworks that turn technology into a true strategic advantage.

Free up time and focus by automating 80% of repetitive tasks, reclaiming energy for CEO-level vision and leadership.

Implement with confidence through ready-to-use templates, workflows, and step-by-step blueprints — no guesswork required.


Need land deal funding? ⁠⁠⁠⁠⁠⁠⁠Seriousland.capital⁠⁠⁠⁠⁠⁠⁠

Want to accurately price land better than ever before? ⁠⁠⁠⁠⁠⁠⁠Landpricer.ai⁠⁠⁠⁠⁠⁠⁠

Need zero-cost land deal reviews? Join us on our FB group "⁠⁠⁠⁠⁠⁠⁠Land Daily Diligence⁠⁠⁠⁠⁠⁠⁠"

Show more...
1 month ago
23 minutes 2 seconds

Get Serious
How Double-Checking Closing HUD Saved $1,300 in Hidden Tax Errors | Ep. 246

Chris discusses the complexities and challenges faced during a lengthy property closing process, particularly focusing on tax implications, interactions with title companies, and the importance of customer service in the real estate industry. He shares insights from a specific case involving a property with a messy title situation and high pro-rated taxes, emphasizing the need for diligence and communication in real estate transactions.


AI Bootcamp with Callan Faulkner

⁠⁠⁠⁠⁠⁠⁠Automate to Accelerate Sales Page [Cart Closes Oct 19th]⁠⁠⁠⁠⁠⁠⁠


About Automate to Accelerate

Automate to Accelerate is a 10-week implementation program that helps entrepreneurs and business owners embed AI into the core of their operations so they can scale smarter, work less, and grow faster.

Inside the program, participants will learn how to:

Transform their business model by using AI to create scalable systems that drive exponential growth without ballooning costs.

Multiply revenue 2–3X by applying proven AI playbooks tested in 300+ businesses.

Break through growth ceilings by shifting from people-dependent processes to AI-powered systems that increase enterprise value up to 10X.

Outpace competitors using proprietary AI frameworks that turn technology into a true strategic advantage.

Free up time and focus by automating 80% of repetitive tasks, reclaiming energy for CEO-level vision and leadership.

Implement with confidence through ready-to-use templates, workflows, and step-by-step blueprints — no guesswork required.


Need land deal funding? ⁠⁠⁠⁠⁠⁠⁠Seriousland.capital⁠⁠⁠⁠⁠⁠⁠

Want to accurately price land better than ever before? ⁠⁠⁠⁠⁠⁠⁠Landpricer.ai⁠⁠⁠⁠⁠⁠⁠

Need zero-cost land deal reviews? Join us on our FB group "⁠⁠⁠⁠⁠⁠⁠Land Daily Diligence⁠⁠⁠⁠⁠⁠⁠"

Show more...
1 month ago
17 minutes 30 seconds

Get Serious
Why I Stare at Walls Now - The Focus Strategy That Works | Ep. 245

Chris explores the critical role of focus in achieving success in both business and personal life. He discusses the spectrum of dopamine-driven and serotonin-driven personalities, sharing personal anecdotes about his struggles with addiction and distractions. The conversation highlights the importance of understanding one's personality traits to manage focus effectively. Chris also emphasizes the power of dreams in problem-solving and concludes with a call to action for listeners to stay focused on what truly matters.

AI Bootcamp with Callan Faulkner

⁠⁠⁠⁠⁠⁠⁠Automate to Accelerate Sales Page [Cart Closes Oct 19th]⁠⁠⁠⁠⁠⁠⁠


About Automate to Accelerate

Automate to Accelerate is a 10-week implementation program that helps entrepreneurs and business owners embed AI into the core of their operations so they can scale smarter, work less, and grow faster.

Inside the program, participants will learn how to:

Transform their business model by using AI to create scalable systems that drive exponential growth without ballooning costs.

Multiply revenue 2–3X by applying proven AI playbooks tested in 300+ businesses.

Break through growth ceilings by shifting from people-dependent processes to AI-powered systems that increase enterprise value up to 10X.

Outpace competitors using proprietary AI frameworks that turn technology into a true strategic advantage.

Free up time and focus by automating 80% of repetitive tasks, reclaiming energy for CEO-level vision and leadership.

Implement with confidence through ready-to-use templates, workflows, and step-by-step blueprints — no guesswork required.


Need land deal funding? ⁠⁠⁠⁠⁠⁠⁠Seriousland.capital⁠⁠⁠⁠⁠⁠⁠

Want to accurately price land better than ever before? ⁠⁠⁠⁠⁠⁠⁠Landpricer.ai⁠⁠⁠⁠⁠⁠⁠

Need zero-cost land deal reviews? Join us on our FB group "⁠⁠⁠⁠⁠⁠⁠Land Daily Diligence⁠⁠⁠⁠⁠⁠⁠"

Show more...
1 month ago
12 minutes 26 seconds

Get Serious
What Scam Calls Taught Me About Entrepreneurial Self-Doubt | Ep. 244

Chris discusses the challenges of entrepreneurship, particularly the feelings of inadequacy and comparison that many businesses owners experience. He highlights the alarming statistics regarding business longevity and the prevalence of scams in the industry. Through personal anecdotes, he reflects on the morality of business practices and encourages listeners to recognize their own progress, even in the face of adversity.

AI Bootcamp with Callan Faulkner

⁠⁠⁠⁠⁠⁠3 Session Bootcamp [Oct 2nd, 7th, 9th]⁠⁠⁠⁠⁠⁠

⁠⁠⁠⁠⁠⁠Automate to Accelerate Sales Page [Cart Closes Oct 19th]⁠⁠⁠⁠⁠⁠


About Automate to Accelerate

Automate to Accelerate is a 10-week implementation program that helps entrepreneurs and business owners embed AI into the core of their operations so they can scale smarter, work less, and grow faster.

Inside the program, participants will learn how to:

Transform their business model by using AI to create scalable systems that drive exponential growth without ballooning costs.

Multiply revenue 2–3X by applying proven AI playbooks tested in 300+ businesses.

Break through growth ceilings by shifting from people-dependent processes to AI-powered systems that increase enterprise value up to 10X.

Outpace competitors using proprietary AI frameworks that turn technology into a true strategic advantage.

Free up time and focus by automating 80% of repetitive tasks, reclaiming energy for CEO-level vision and leadership.

Implement with confidence through ready-to-use templates, workflows, and step-by-step blueprints — no guesswork required.


Need land deal funding? ⁠⁠⁠⁠⁠⁠Seriousland.capital⁠⁠⁠⁠⁠⁠

Want to accurately price land better than ever before? ⁠⁠⁠⁠⁠⁠Landpricer.ai⁠⁠⁠⁠⁠⁠

Need zero-cost land deal reviews? Join us on our FB group "⁠⁠⁠⁠⁠⁠Land Daily Diligence⁠⁠⁠⁠⁠⁠"

Show more...
1 month ago
15 minutes 20 seconds

Get Serious
Join Chris Duff, Managing Partner at Serious Land Capital, as he shares short, value-packed episodes about his team's journey building a world class real estate business focused on land in the US. Succeed or fail, ALL will be shared. Occasional interviews may be published. Have a land deal that needs funding? Visit https://seriousland.capital/ Want to price land more accurately and simpler than ever before? Visit https://landpricer.ai/