AI is rewriting the rules of how clients find and trust real estate professionals. If you’re not being mentioned, cited, or featured online — you’re invisible to the next generation of search.

In this episode of Icons of Real Estate, host Tomas Fonseca sits down with Rudi Davis, founder of KeyCrew Media, to explore how AEO (Answer Engine Optimization) is replacing SEO, and how agents can use AI-driven visibility to attract leads before their competitors even know what’s happening.

🚀 Here’s what you’ll learn:

• How to get AI to notice your name — even without a PR agency

• Why citations and mentions are the new backlinks

• The secret of “AI trust signals” and how to build them fast

• Why social media alone won’t make you visible to AI

• How local agents can outperform national brands with smart positioning

🎯 Bonus tip from Rudi:

“The agents who start doing this now will have a first-mover advantage that’s impossible to catch up to.”

📢 Don’t be a secret agent — be visible. Learn more about how to get featured, cited, and mentioned across the web: 👉 https://keycrew.co

🎧 Want to launch your own podcast or feature your story? Join the #1 Real Estate Podcast Network: 👉 https://hub.iconsofrealestate.com

#RealEstate #AI #AEO #SEO #RealEstateMarketing #ChatGPT #RealEstatePodcast #IconsOfRealEstate #RudiDavis #KeyCrew #Visibility #RealEstateAgents

🎤 Want to be our next guest on the #1 Real Estate Podcast Network? 👉 https://hub.iconsofrealestate.com/

What does it really take to stay at the top of real estate for nearly three decades?Michael Bull, founder of Bull Realty and host of America’s Commercial Real Estate Show, joins Icons of Real Estate to reveal the mindset, leadership, and values that built his 27-year empire — without ever chasing commissions.

From firing top producers who put money before integrity to learning how stand-up comedy made him a better communicator, Michael shares the truth about what it really means to build trust, culture, and longevity in a business built on relationships.

If you’re ready to stop chasing transactions and start building transformation, this one’s for you.

#RealEstatePodcast #CommercialRealEstate #MichaelBull

🎙️ Thinking about launching your own podcast? 🚀 Start your podcast here: https://iconsofrealestate.com/podcastproduction

 At Icons of Real Estate, we help agents, brokers, and entrepreneurs turn conversations into influence.
Pinned Comment:👇 Drop a comment if you’d love to have your own podcast featured next!

Join host Tomás Fonseca as he talks with Karina Chavez, a New Mexico realtor on a mission to make homeownership accessible and dignified. Karina shares how she transformed multiple Route 66 motels into affordable housing for veterans, teachers, and seniors—while creating a new food hall and cultural hub for her community. Through resilience, faith, and dedication, she’s redefining what it means to serve through real estate.

🎧 Hosted by: Tomás Fonseca

🎤 Featuring: Karina Chavez — Realtor, Developer & Community Advocate

💡 Key Takeaways:

✔️ Real estate as a tool for social good

✔️ How Karina turned passion into community transformation

✔️ Breaking barriers for Hispanic homeowners

✔️ Lessons learned from renovating old motels

✔️ Honoring her father’s legacy through service

✔️ Building the Route 66 Food Hall as a space for culture and connection

📇 Connect with Karina Chavez:

📷 Instagram → https://www.instagram.com/chavezteamrealtors/

📘 Facebook → https://www.facebook.com/chavezteamabq

🎙 Follow the Icons of Real Estate Podcast:

🌎 Podcast Booking Platform → https://hub.iconsofrealestate.com/

📘 Facebook → https://www.facebook.com/IconsOfRealEstate

📷 Instagram → https://www.instagram.com/iconsofrealestate/

🔗 Spotify → https://www.linkedin.com/company/iconsofrealestate/

🔖 Don’t Forget to LIKE 👍, SUBSCRIBE 🔔 & COMMENT 💬 Below!

⭐ Produced by Icons of Real Estate → iconsofrealestate.com

On this episode of Icons of Real Estate, we interview John Scalia, one of the top agents at eXp Realty, who has achieved Icon Status for multiple years in a row. With over $300 million in closed transactions, John shares how he built his business, leveraging his years of experience in real estate, and why he believes in the eXp model. He also discusses how he navigates high-volume transactions, works with investors, and utilizes AI tools to improve business efficiency. Whether you're an experienced agent or just starting, John’s insights are valuable for anyone looking to scale their real estate business.

🎤 Featuring: John Scalia, Icon Agent at eXp Realty

💡 Key Takeaways:

✔️ How John transitioned from foreclosures to high-volume transactions

✔️ Leveraging eXp Realty’s model for success

✔️ Building strong investor relationships to scale your business

✔️ Utilizing AI tools to streamline your operations

✔️ The importance of personal branding and staying top-of-mind

✔️ Tips for new agents on breaking into real estate and finding success

✔️ John’s approach to staying consistent and focused in a competitive market

🎙 Follow John Scalia:

📘 Facebook → https://www.facebook.com/johnscaliarealtor/

📷 Instagram → https://www.instagram.com/johnscalia_exp/?hl=en

🎙 Follow the Icons of Real Estate Podcast:

🌎 Podcast Booking Platform → https://hub.iconsofrealestate.com/

📘 Facebook → https://www.facebook.com/IconsOfRealEstate

📷 Instagram → https://www.instagram.com/iconsofrealestate/

🔗 Spotify → https://www.linkedin.com/company/iconsofrealestate/

🔖 Don’t Forget to LIKE 👍, SUBSCRIBE 🔔 & COMMENT 💬 Below!

⭐ Produced by Icons of Real Estate → iconsofrealestate.com

Host Tomas Fonseca talks with Laura Rapaport about C-PACE financing, a private credit solution for sustainable and energy-efficient commercial real estate projects. Laura shares her insights on the financing process, why traditional investors are hesitant, and the impact of the new Carlyle partnership in expanding access to C-PACE.

🎧 Hosts: Tomas Fonseca

🎤 Featuring: Laura Rapaport – C-PACE Expert

💡 What You’ll Learn:

✔️ How C-PACE supports energy efficiency and building improvements

✔️ Financing can cover up to 40% of project costs

✔️ Availability across 40+ states

✔️ The difference between private credit and government funding

✔️ Common investor hesitations and how to overcome them

✔️ The significance of the Carlyle partnership

✔️ How developers can manage rising interest rates with C-PACE

🎙 Follow Laura Rapaport:

🌎 Website → https://www.northbridgeops.com/leadership

🔗 LinkedIn → https://www.linkedin.com/in/laura-rapaport-b769244/

🎙 Follow the Icons of Real Estate Podcast:

🌎 Podcast Booking Platform → https://hub.iconsofrealestate.com/

📘 Facebook → https://www.facebook.com/IconsOfRealEstate

📷 Instagram → https://www.instagram.com/iconsofrealestate/

🔗 Spotify → https://www.linkedin.com/company/iconsofrealestate/

In this episode of Icons of Real Estate, Tomas Fonseca sits down with Sam Khorramian, the founder of Big Block Realty, as he shares his journey from numerous business failures to achieving success in the real estate industry. Sam dives deep into the importance of perseverance, determination, and creating a supportive culture for agents. He talks about the evolution of Big Block Realty and his transition to LPT Realty. With a focus on the significance of mentorship and balancing visionary leadership with operational management, Sam offers key insights on growing a thriving business and creating a strong foundation for real estate success.

🎧 Hosted by: Tomas Fonseca, Cofounder of Icons of Real Estate

🎤 Featuring: Sam Khorramian, Founder of Big Block Realty

💡 Key Takeaways:

✔️ Embracing failure as a stepping stone to success

✔️ The rise and impact of Big Block Realty

✔️ How creating a supportive culture boosts agent retention

✔️ Why delivering exceptional customer experiences matters

✔️ The value of mentorship and hiring a coach

✔️ Transitioning to LPT Realty and its growth potential

✔️ Balancing visionary and operational roles in leadership

✔️ Building lasting relationships with agents and clients

🎙 Follow Sam Khorramian:

📷 Instagram → https://www.instagram.com/the9thzero/?hl=en

🔗 LinkedIn → https://www.linkedin.com/in/samsandiego/

🌐 Website → https://bigblockrealty.com/

🎙 Follow the Icons of Real Estate Podcast:

🌎 Podcast Booking Platform → https://hub.iconsofrealestate.com/

📘 Facebook → https://www.facebook.com/IconsOfRealEstate

📷 Instagram → https://www.instagram.com/iconsofrealestate/

🔗 Spotify → https://www.linkedin.com/company/iconsofrealestate/

🔖 Don’t Forget to LIKE 👍, SUBSCRIBE 🔔 & COMMENT 💬 Below!

⭐ Produced by Icons of Real Estate → iconsofrealestate.com

👉 Subscribe for more real estate insights: https://www.youtube.com/@iconsofrealestate

What makes Big Sky, Montana, real estate so unique?

🏔️ In this episode, Katie Morrison, a local real estate expert, shares how lifestyle, community, and second-home buyers shape this resort-town market. From private communities with distinct vibes to the stability of controlled supply and demand, Katie breaks down what it takes to succeed in Big Sky real estate.

If you’re curious about investing in mountain communities, understanding second home buyers, or building long-term client relationships, this conversation delivers valuable takeaways for both agents and buyers.

📇 Connect with Katie Morrison:

Facebook: www.facebook.com/katiemorrisonbhhsmt

Instagram: www.instagram.com/katiedmorrison/#

LinkedIn: www.linkedin.com/in/katie-morrison-090b011/

#BigSkyRealEstate #RealEstatePodcast #CommunityBuilding

In this episode of Icons of Real Estate, cofounder Tomás Fonseca reflects on how podcasting has become essential for real estate agents looking to grow their business in 2025. Tomás shares insights on how podcasting helps agents build authority, engage with clients, and expand their network. He also outlines exciting plans for future community engagement, masterclasses, and growth within the real estate industry. Whether you're a seasoned agent or just starting, podcasting can be the key to setting yourself apart in today’s competitive market.

🎧 Hosted by: Tomás Fonseca, Cofounder of Icons of Real Estate

💡 Key Takeaways:

✔️ How podcasting boosts real estate growth in 2025

✔️ Podcasting builds authority and credibility for agents

✔️ Networking opportunities and referral generation through podcasting

✔️ Content creation as a strategy for nurturing client relationships

✔️ Starting a podcast in real estate, even without prior experience

✔️ Why podcasting is a must-have tool in a competitive real estate market

✔️ Future plans for community engagement and masterclasses

🎙 Follow the Icons of Real Estate Podcast:

🌎 Podcast Booking Platform → Hub Icons of Real Estate

📘 Facebook → Icons of Real Estate

📷 Instagram → @iconsofrealestate

🔗 Spotify → Icons of Real Estate Podcast

🔖 Don’t Forget to LIKE 👍, SUBSCRIBE 🔔 & COMMENT 💬 Below!

⭐ Produced by Icons of Real Estate → iconsofrealestate.com

Ashlei De Souza shares her journey as a seasoned real estate agent across markets from Kentucky to NYC and Connecticut. She discusses staging, social media, AI tools, memorable transactions, and building a strong brand while growing her team in the competitive luxury real estate market.

🎧 Hosted by: Tomás Fonseca

🎤 Guest: Ashlei De Souza

Key Takeaways:

✔️ Unplanned journeys can lead to rewarding careers

✔️ Transitioning between markets improves client understanding

✔️ Staging and design make homes resonate with buyers

✔️ Social media fosters authentic client connections

✔️ Consistency in presence drives growth

✔️ AI tools improve efficiency without replacing human touch

✔️ Authenticity helps stand out in crowded markets

✔️ Team growth and brand expansion are future goals

🎙 Follow Ashlei De Souza:

🌎 Website → https://ashleivictoriadesouza.com/

📷 Instagram → https://www.instagram.com/ashleivictoria/

🔗 LinkedIn → https://www.linkedin.com/in/ashlei-de-souza-6bb86327

📘 Facebook → https://www.facebook.com/ashleivictoria/

🎙 Follow the Icons of Real Estate Podcast:

🌎 Podcast Booking Platform → https://hub.iconsofrealestate.com/

📘 Facebook → https://www.facebook.com/IconsOfRealEstate

📷 Instagram → https://www.instagram.com/iconsofrealestate/

🔗 Spotify → https://www.linkedin.com/company/iconsofrealestate/

🔖 Don’t Forget to LIKE 👍, SUBSCRIBE 🔔 & COMMENT 💬 Below!

⭐ Produced by Icons of Real Estate → https://iconsofrealestate.com/

Josh Jerman shares his journey as a top Maui realtor, emphasizing trust, reputation, and community involvement as the pillars of his success. He discusses client relationships, philanthropy, and adapting to diverse client needs, offering actionable advice for realtors looking to grow their business while staying authentic.

🎧 Hosted by: Tomás Fonseca

🎤 Guest: Josh Jerman

Key Takeaways:

✔️ Trust is the foundation of long-term client relationships

✔️ Reputation matters in small communities like Maui

✔️ Community involvement and philanthropy enhance fulfillment

✔️ Adaptability is key to meeting diverse client needs

✔️ Transparency fosters trust and accountability

✔️ Aspiring realtors can learn from Josh’s career journey

✔️ Future growth includes team expansion and education initiatives

🎙 Follow Josh Jerman:

🌎 Website → https://joshjerman.com/📷 Instagram → https://www.instagram.com/iconsofrealestate/

🔗 LinkedIn → https://www.linkedin.com/in/joshjerman/

📘 Facebook → https://www.facebook.com/askjosh/

🎙 Follow the Icons of Real Estate Podcast:

🌎 Podcast Booking Platform → https://hub.iconsofrealestate.com/

📘 Facebook → https://www.facebook.com/IconsOfRealEstate

📷 Instagram → https://www.instagram.com/iconsofrealestate/

🔗 Spotify → https://www.linkedin.com/company/iconsofrealestate/

🔖 Don’t Forget to LIKE 👍, SUBSCRIBE 🔔 & COMMENT 💬 Below!

⭐ Produced by Icons of Real Estate → https://iconsofrealestate.com/

Gary Harper shares his real estate journey filled with challenges and triumphs. He emphasizes shifting from employee to entrepreneur, introduces the RISE Business Framework for business growth, and highlights the critical role of purpose in achieving long-term success. Actionable advice for personal development and scaling your business awaits.

🎧 Hosted by: Tomás Fonseca

🎤 Guest: Gary Harper

Key Takeaways:

✔️ Real estate success requires resilience through ups and downs

✔️ Mindset shift from employee to entrepreneur is essential

✔️ RISE Business Framework provides a roadmap to scale

✔️ Purpose drives motivation and prevents burnout

✔️ Purpose can evolve with experiences and life changes

✔️ Support systems and daily tracking are vital for growth

✔️ You are never too young to discover your purpose

🎙 Follow Gary Harper:

🌎 Website → https://sharperprocess.com/

🔗 LinkedIn → https://www.linkedin.com/in/gary-harper-37148967/

🎙 Follow the Icons of Real Estate Podcast:

🌎 Podcast Booking Platform → https://hub.iconsofrealestate.com/

📘 Facebook → https://www.facebook.com/IconsOfRealEstate

📷 Instagram → https://www.instagram.com/iconsofrealestate/

🔗 Spotify → https://www.linkedin.com/company/iconsofrealestate/

🔖 Don’t Forget to LIKE 👍, SUBSCRIBE 🔔 & COMMENT 💬 Below!

⭐ Produced by Icons of Real Estate - https://iconsofrealestate.com/

 Bailey Tarr, a successful real estate agent in San Diego, shares her insights on relocating from Sacramento and building a successful business in a new city. In this episode, Bailey talks about the role of social media in her business, with 80% of her deals coming from referrals due to her online presence. She explains why authenticity and networking are essential, and how joining a local team and engaging with the community has contributed to her growth.

🎧 Hosted by: Tomas Fonseca

🎙 Featuring: Bailey Tarr – Real Estate Agent in San Diego

Key Takeaways:

✔️ Moving to San Diego helped Bailey sell a city she loves

✔️ Believing in the product you sell is essential in real estate

✔️ Relocating can be daunting, but it can lead to massive growth

✔️ Joining a local team provides support and valuable insights

✔️ Social media is an invaluable tool for real estate agents

✔️ Authenticity and relatability are key to attracting clients

✔️ 80% of Bailey’s business comes from referrals

✔️ Consistent online presence helps stay top of mind

✔️ Engaging with your audience on social media leads to business opportunities

✔️ Balancing professional and personal content keeps things relatable

Connect with Bailey Tarr:

📷 Instagram → https://www.instagram.com/bailey.tarr/

🔗 LinkedIn → https://www.linkedin.com/in/bailey-tarr-9a8253281

🌎 Website → https://www.sothebysrealty.com/

🎙 Follow the Icons of Real Estate Podcast:

🌎 Podcast Booking Platform → https://hub.iconsofrealestate.com/

📘 Facebook → https://www.facebook.com/IconsOfRealEstate

📷 Instagram → https://www.instagram.com/iconsofrealestate/

🔗 Spotify → https://www.linkedin.com/company/iconsofrealestate/

🔖 Don’t Forget to LIKE 👍, SUBSCRIBE 🔔 & COMMENT 💬 Below!

⭐ Produced by Icons of Real Estate - https://iconsofrealestate.com/

In this episode of the Icons of Real Estate Podcast, Tomas Fonseca interviews Russell Kubach, a successful realtor in Philadelphia. Russell shares his transition from the beer industry to real estate and the lessons he learned along the way. He emphasizes the importance of community connections, giving back, and how authenticity in building relationships has helped him stand out in a competitive market. Russell also discusses his long-term goal of building an empire in real estate and the significance of numbers in making key decisions.

🎧 Hosted by: Tomas Fonseca

👤 Guest: Russell Kubach - a top real estate agent in Greater Philadelphia

💡 What You’ll Learn:

✔️ Russell’s unique transition from beer to real estate

✔️ How community involvement and networking lead to success

✔️ Real estate karma: why giving back creates future opportunities

✔️ The value of personal branding and being accessible

✔️ The challenges of standing out in a crowded market

✔️ Building a long-term empire and focusing on growth

✔️ The importance of numbers and analytics in real estate decisions

🎙 Follow Russel Kubach:

🌎 Website → https://kubachsells.com/

📘 Facebook → https://www.facebook.com/KubachRealEstate/

📷 Instagram → https://www.instagram.com/russellkubach/

🔗 LinkedIn → https://www.linkedin.com/in/russell-kubach-3866524b/

🎙 Follow the Icons of Real Estate Podcast:

🌎 Podcast Booking Platform → https://hub.iconsofrealestate.com/

📘 Facebook → https://www.facebook.com/IconsOfRealEstate

📷 Instagram → https://www.instagram.com/iconsofrealestate/

🔗 Spotify → https://www.linkedin.com/company/iconsofrealestate/

🔖 Don’t Forget to LIKE 👍, SUBSCRIBE 🔔 & COMMENT 💬 Below!

⭐ Produced by Icons of Real Estate - https://iconsofrealestate.com/

In this episode of Icons of Real Estate, we sit down with Cindy and Jason, the powerhouse couple behind $1B+ in luxury real estate sales in Fairfield County, Connecticut.

Together, they’ve built a high-touch, tech-forward real estate team known for delivering seamless service to high-net-worth clients. From their Wall Street backgrounds to creating an AI-enhanced client experience, the Raneys share what truly sets them apart.

🎙️ Highlights include:

• How they sold a $10M+ listing that sat for 6 years

• What it takes to earn trust in the ultra-luxury market

• The importance of deep local knowledge

• Building a multi-touchpoint client experience

• Why transparency always wins

• Leveraging tech to improve consumer service

📍 Based in Fairfield County, just outside NYC, their market insights are essential for agents and investors alike.

📲 Follow them on Instagram: @cindyraneyandteam

In this episode of Icons of Real Estate, Taylor Klein, a rookie agent from Pensacola, shares her inspiring journey from struggling with no income to successfully closing 12 real estate deals in her first year. Host Tomas Fonseca dives deep into Taylor's tactics, including cold calling, CRM management, and how Instagram helped her generate leads and build a brand. Learn the exact steps Taylor took to find success in her first year in real estate.

🎧 Hosted by: Tomas Fonseca

🎙 Guest: Taylor Klein

💡 What You’ll Learn:

✔️ Taylor’s strategy for turning her first year into a success

✔️ How Taylor used cold calling to connect with leads

✔️ The secret to getting the most out of your CRM

✔️ The role Instagram played in Taylor’s real estate business

✔️ How to build confidence and stay motivated as a new agent

✔️ Why persistence is key to thriving in real estate

📲 Follow Taylor’s Journey:

🌎 Website → https://taylork.bestrealtorsinpensacola.com/

📷 Instagram → https://www.instagram.com/fl.realtortaylor/

🔗 LinkedIn → linkedin.com/in/taylor-klein-589a2b30a

🎧 Follow Icons of Real Estate

🌎 Website → https://iconsofrealestate.com/

📘 Facebook → https://www.facebook.com/IconsOfRealEstate

📷 Instagram → https://www.instagram.com/iconsofrealestate/

🔗 LinkedIn → https://www.linkedin.com/company/iconsofrealestate/

🔖 Don’t Forget to LIKE 👍, SUBSCRIBE 🔔 & COMMENT 💬 Below!

⭐ Produced by Icons of Real Estate - https://iconsofrealestate.com/

In this episode of The Icons of Real Estate Podcast, host Tomas Fonseca chats with Anthony Scavo, President and COO of Basis Industrial, about growing a successful industrial real estate business. Anthony shares how his background in construction and development has shaped his leadership style and helped him scale Basis Industrial to over 5 million square feet of space in just a few years. He discusses the challenges and opportunities in the industrial sector and offers valuable business advice.

🎧 Hosted by: Tomas Fonseca

👤 Guest:🏡 Anthony Scavo – President & COO, Basis Industrial

💡 Key Topics Covered:

✔️ Scaling an industrial real estate business

✔️ Overcoming market challenges and shifts

✔️ The role of leadership in company growth

✔️ Importance of taking calculated risks in business

✔️ Building a cohesive team in a growing company

📇 Connect with Anthony Scavo:

🌐 Website → https://basisindustrial.com

📷 Instagram → https://www.instagram.com/basisindustrial/

🔗 LinkedIn → https://www.linkedin.com/in/anthony-scavojr1977/ 

🎧 Follow Icons of Real Estate

🌎 Website → https://iconsofrealestate.com/

📘 Facebook → https://www.facebook.com/IconsOfRealEstate

📷 Instagram → https://www.instagram.com/iconsofrealestate/

🔗 LinkedIn → https://www.linkedin.com/company/iconsofrealestate/

🔖 Don’t Forget to LIKE 👍, SUBSCRIBE 🔔 & COMMENT 💬 Below!

💎 Produced by Icons of Real Estate

Jenn Grandjean—Realtor, coach, and founder of The Hype Collective—joins Tomas Fonseca to reveal the three essential pillars of real estate success. With her background in psychology and real estate leadership, Jenn dives deep into mindset, follow-up, and the key pillar of business growth that most agents neglect.

Tune in to find out:

• Why “confidence” isn’t the goal—and what to work on instead

• The most important question every agent must ask themselves

• Relocating your business: How to replicate real estate success in a new market

• What true leadership looks like in real estate

• And how to find your tribe to scale faster

🎁 Special Offer: Get an exclusive 20% discount on Jenn’s Hype Collective Membership—listen to the full episode to find out how!

Follow Jenn: Instagram: @estateofjenn TikTok: @estateofjennofficial Website: estateofjenn.com

Website: https://estateofjenn.com/

🎧 Listen to The Hype Seat Podcast: https://www.youtube.com/watch?v=yLf5xxp1GTU

In this episode of Icons of Real Estate, host Karen Roberts chats with a seasoned real estate duo Charity & Joe Slawter who combine decades of experience in coaching, home building, and remodeling to create a client-first business. They share how deep listening, servant leadership, and robust systems help their team thrive through market shifts and challenges. They also discuss their commitment to affordable housing solutions and growing a sustainable, relationship-driven real estate business in Washington State.

🎧 Hosted by: Karen Roberts

👤 Guests: Charity & Joe Slawter – Real Estate Professionals and Coaches

💡 Key Topics Covered:

✔️ Servant leadership and client focus

✔️ Building effective systems

✔️ Navigating market challenges

✔️ Affordable housing initiatives

✔️ Balancing family and business

📇 Connect with Charity & Joe Slawter:

*Charity Slawter

🌐 Website → https://livewellhomegroup.com/

📘 Facebook → https://www.facebook.com/charity.slawter/

📷 Instagram → https://www.instagram.com/charityslawter/

🔗 LinkedIn → https://www.linkedin.com/in/charityslawter/

*Joe Slawter

📘 Facebook → https://www.facebook.com/joe.livewellhomegroup/

📷 Instagram → https://www.instagram.com/growingwithlivewell/

🔗 LinkedIn → https://www.linkedin.com/in/joe-slawter/

🎧 Follow Icons of Real Estate

🌎 Website → https://iconsofrealestate.com/

📘 Facebook → https://www.facebook.com/IconsOfRealEstate

📷 Instagram → https://www.instagram.com/iconsofrealestate/

🔗 LinkedIn → https://www.linkedin.com/company/iconsofrealestate/

🔖 Don’t Forget to LIKE 👍, SUBSCRIBE 🔔 & COMMENT 💬 Below!

💎 Produced by Icons of Real Estate

In this episode of Icons of Real Estate, host Karen Roberts welcomes Joan Herlong, a real estate powerhouse with over 30 years of experience, founder of Joan Herlong a top-producing agent in the Greater Greenville area. Joan shares her unexpected entry into real estate, her rise through recession-era challenges, and her bold transition into boutique agency ownership and leadership.

🎧 Hosted by: Karen Roberts

👤 Guest:

🏢 Joan Herlong – Broker/Owner, Joan Herlong & Associates Sotheby’s International Realty

💡 Key Topics Covered:

✔️ How Joan went from advertising and journalism to real estate

✔️ Why “loving houses” is the wrong reason to become an agent

✔️ The truth about working in real estate (and what most agents get wrong)

✔️ The inspiration behind launching her own agency during a recession

✔️ Why fear—not confidence—pushed her to succeed

✔️ Her approach to work-life balance and full transparency with her family

✔️ Record-breaking sales and what still drives her today

✔️ Joan’s take on recruiting, leadership, and building a team

✔️ What she’d name her podcast—and the myths she’d bust about the industry

📇 Connect with Joan Herlong:

🌐 Website → https://www.sothebysrealty.com/herlongsir/eng

📘 Facebook → https://www.facebook.com/thejoanherlong/

📷 Instagram → https://www.instagram.com/thejoanherlong/

🔗 LinkedIn → https://www.linkedin.com/in/joan-herlong-562673/

🎧 Follow Icons of Real Estate

🌎 Website → https://iconsofrealestate.com/

📘 Facebook → https://www.facebook.com/IconsOfRealEstate

📷 Instagram → https://www.instagram.com/iconsofrealestate/

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In this inspiring episode of the Icons of Real Estate podcast, host Timothy Kaitano welcomes Kimberly Falker, a real estate powerhouse with over 20 years in the industry. From her early days as a lawyer to becoming a top-performing real estate agent and coach, Kimberly shares her evolution, lessons learned, and her unique “Fail Forward” coaching approach.

Tune in as Kimberly breaks down how she built a six-figure real estate business in her first year, her strategic use of open houses, navigating luxury markets, and why working with the right clients matters more than working with every client. 

🎧 Hosted by: Timothy Kaitano

👤 Guest:🏢 Kimberly Falker – Co-Founder/Owner of Palm Group LLC - Real Broker

💡 Key Topics Covered:

✔️ How Kimberly transitioned from law to real estate

✔️ Her open house strategy that led to six figures in year one

✔️ Balancing motherhood and business as a new agent

✔️ How to identify and stick to your ideal client “avatar”

✔️ The right way to break into the luxury market

✔️ Why previewing homes is the #1 underrated success hack

✔️ How to use social proof and open houses for lead gen

✔️ Insights on Florida’s luxury real estate market post-hurricane

✔️ What makes her “Fail Forward” coaching model different—and effective

📇 Connect with Kimberly Falker:

📷 Instagram → https://www.instagram.com/kimberly_falker/

📘 Facebook → https://www.facebook.com/TheFalkerGroup

🌎 Website → https://kimberlyfalker.com/

🔗 LinkedIn → https://www.linkedin.com/in/kimberly-falker-j-d-a342a166/

🎧 Follow Icons of Real Estate

🌎 Website → https://iconsofrealestate.com/

📘 Facebook → https://www.facebook.com/IconsOfRealEstate

📷 Instagram → https://www.instagram.com/iconsofrealestate/

🔗 LinkedIn → https://www.linkedin.com/company/iconsofrealestate/

🔖 Don’t Forget to LIKE 👍, SUBSCRIBE 🔔 & COMMENT 💬 Below!

💎 Produced by Icons of Real Estate

#KimberlyFalker #FailForward #IconsOfRealEstate #RealEstateCoach #LuxuryRealEstate #OpenHouseStrategy #WomenInRealEstate #RealEstateSuccess #ConsistentAction