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Mastering Business Skills
Erin Alli/Sharon Savage
31 episodes
4 days ago
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Entrepreneurship
Business
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All content for Mastering Business Skills is the property of Erin Alli/Sharon Savage and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
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Entrepreneurship
Business
Episodes (20/31)
Mastering Business Skills
Mastering Presence in a Group Environment With Stephanie Courtillier
In this episode, Stephanie shares how she went from running an online membership community to becoming a “Community Steward” at Exchange, and why she chose that title instead of the traditional “community manager.” She explains Exchange’s community-centered framework, where the wisdom is in the room, and how appreciative inquiry and intentional questions unlock the collective intelligence of a group.​ Stephanie and the hosts unpack what community really means and why it is more than social media followers or a big email list. They explore community as a space of giving and receiving, where people consistently come together, support each other, and experience genuine connection, whether in a neighborhood, a book club, a team, or a small, intimate circle.​ The conversation dives into conscious leadership and stewardship, emphasizing that everyone in a community; team, members, and leaders, is responsible for the space they co-create. Stephanie offers simple, practical ways leaders can protect their energy, avoid burnout, and show up more intentionally, such as taking small pauses between meetings, noticing their own state, and even naming their exhaustion or stress in front of a group to create safety and authenticity.​ Stephanie also shares how becoming a mother and now preparing for her second child has shifted her relationship with work, pace, and the feminine, inviting her into deeper slowness, sensitivity, and trust in the unknown. She talks about “mastering presence in a group environment” as one of her core skills, including sensing the energy of the room, slowing down an agenda when needed, and asking, “What is the question we’re really trying to answer right now?” to bring conversations back to what matters most.​ Listeners will walk away with: A clearer, more grounded definition of community and how to build it intentionally.​ Practical ideas to steward energy, prevent burnout, and practice conscious leadership in everyday interactions.​ Simple presence practices to use in workshops, meetings, coaching sessions, and group programs.​ Connect with Stephanie LinkedIn: Stephanie Courtillier Work: XChange Website​
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4 days ago
32 minutes

Mastering Business Skills
What Business Owners Need to Know About Modern IT With Marc Pickard
In this episode of Mastering Business Skills, Sharon and Erin sit down with Marc Pickard, co-founder and CEO of CB Tech Support, a New Jersey-based IT company helping small and mid-sized businesses get the fullest benefit from their technology. Marc shares how a lifelong love of tech and a background in art led him into the IT world and eventually to launching CB Tech Support with his business partner after seeing “what not to do” at a previous company.​ Marc explains how CB Tech Support supports New Jersey businesses with everything from day-to-day IT issues to strategy around cloud, security, AI, and remote work. He talks about working with companies that have distributed workforces, some in the office, some in the field, and how the right tools and support keep teams connected and information accurate.​ The conversation also dives into how COVID and hybrid work changed both security and productivity, why time management and calendar discipline became his most important business skill, and why every owner needs at least a basic grasp of their numbers and accounting tools. Marc and the hosts touch on QuickBooks headaches, smarter alternatives, and how CB Tech Support is helping clients navigate Microsoft’s AI tools like Copilot in a secure, practical way. We talk about: The security challenges of “access from anywhere” and how to manage them. Why distributed workforces (especially in construction and the trades) rely on accurate, timely information flow. How tools like Microsoft 365, cloud services, and emerging AI (like Copilot) can actually make remote work smoother when implemented well. Why distributed and field-based teams in NJ need thoughtful tech support, not just quick fixes. How COVID and hybrid work changed the security and infrastructure needs of local businesses. The role CB Tech Support plays as a strategic partner, not just a “help desk.” ​ Connect with Marc and CB Tech Support Website: CB Tech Support ​ LinkedIn: Marc Pickard 
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3 weeks ago
24 minutes

Mastering Business Skills
Why Doing It All Yourself Holds You Back With Mitch Beinhaker
In this episode, Mitch shares how he went from “accidental attorney” to seasoned business owner, why so many entrepreneurs get stuck trying to do everything themselves, and what changes when you start delegating on purpose instead of as a last resort. He talks about building his solo practice, adding partners and staff, then intentionally going back out on his own, and how bringing on a VA and outside support transformed both his law firm and his podcast.​ Mitch also unpacks the difference between being an employee and a business owner, the cost of trying to “muscle through” everything yourself, and why the most successful entrepreneurs design delegation and team-building into their plans from day one. He shares stories from hundreds of podcast interviews, from portfolio entrepreneurs to real estate empires built by design, and the common threads he sees among those who succeed versus those who burn out.​ If you have ever felt overwhelmed, stuck in the weeds, or guilty about letting go of tasks you “should” be able to do, this conversation will give you permission and a practical mindset shift. Mitch also offers candid insight on succession planning, evolving your business over decades, and why investing in yourself and your network is just as important as any marketing tactic. We talk about: The “entrepreneur’s myth” that you have to wear every hat forever. How to decide what to delegate first (hint: start with what drains you or stalls momentum). Why hanging onto everything isn’t commitment, it is double damage to your business and your health. Why your network is a safety net for your job, your business, and your reputation. How podcasting became one of Mitch’s most powerful networking tools, connecting him to guests around the world. Practical ways to start networking more intentionally, even if you are busy, introverted, or “hate networking events.” ​ Connect with Mitch Website: Beinhaker Law Website: Mitch Beinhaker Podcast: The Accidental Entrepreneur Podcast​ LinkedIn: Mitch Beinhaker
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1 month ago
51 minutes

Mastering Business Skills
Leveraging AI for Real Business Growth With Alison Simmons
In this energizing episode, hosts Sharon Savage and Erin Alli welcome Alison Simmons, founder and CEO of Lead Smarter Co., and creator of the Seven Figure CEO System. Alison shares her transformation from offering online business management services to creating innovative, AI-driven solutions for entrepreneurs and small business owners. The conversation covers Alison's practical approach to leveraging AI strategically, not just for content automation, but as a powerful problem-solving partner that amplifies personal strengths. Listeners will learn how Alison's “think like a strategist” mindset led to breakthrough results (like doubling a client’s membership in five months), why treating ChatGPT more like a six-year-old can improve your outcomes, and actionable ideas for using AI to reclaim time, optimize calendar management, and foster business growth. The episode also spotlights common mistakes with AI, the importance of specificity and feedback, and the future of AI in coaching and training.​ Key Topics Discussed: Moving from generic to strategic uses of AI in entrepreneurship ChatGPT as a brainstorming partner, not a replacement Creating custom GPTs and automation workflows Making AI work for your personal and business tasks (e.g., time audits, calendar management with tools like Reclaim) Launching and scaling programs, coaching, and licensing through Lead Smarter Co. Tips for introducing AI to reluctant team members or clients Favorite Quotes: “ChatGPT is like a six-year-old that wants to help, give it specifics, be directive, and don’t be afraid to correct its work.” “If AI is just generic, you’re missing the real value. The real game-changer is in strategy and problem-solving.” “AI can amplify your business, but it shouldn’t replace your human touch.” Connect with Guest: Alison Simmons Connect with Guest: Alison Simmons Website: Lead Smarter LinkedIn: Alison Simmons Note: Visit her website and LinkedIn for the most current templates, offers, and program details as discussed on the episode.
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1 month ago
30 minutes

Mastering Business Skills
Gratitude for You This Holiday Season
As we begin to wrap up our first season of Mastering Business Skills, we want to extend our heartfelt gratitude to you, our amazing listeners. Your support, feedback, and the stories of how certain episodes sparked new ideas or inspired change in your businesses have meant the world to us. What started as a show for practical business advice has blossomed into a community filled with heart, growth, and genuine connection. We’ve been fortunate to host incredible guests who shared insights on leadership, HR, marketing, and hosting virtual events, each helping us, and hopefully you, see business from a fresh perspective. Whether you tune in every Thursday or catch up as you can, thank you for being an essential part of our journey. We look forward to bringing you more real conversations, expert insights, and maybe even a few blooper reels next season! Wishing everyone a restful Thanksgiving. Take a moment to recharge and reflect on what you’re grateful for, we know we’re grateful for you! Connect With Us Connect with Erin on LinkedIn Erin's Website Operational Leadership Solutions Connect with Sharon on LinkedIn Sharon's Website Virtual Assistant Sharon Visit the VSM website: Virtual Skills Master
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1 month ago
8 minutes

Mastering Business Skills
Scaling Smart and Networking Wins with Pauleen Murphy
In this episode of Mastering Business Skills, hosts Sharon Savage and Erin Alli welcome Pauleen Murphy, founder of Politan Marketing and seasoned fractional chief marketing officer. Pauleen shares her expertise in helping founder-led businesses scale more effectively, covering everything from emotional leadership transitions to the systems and organization that sustain fast growth. Discover what kinds of clients thrive with fractional marketing leadership, and why networking is an essential ingredient not just for business results but for personal growth and confidence. Key takeaways include: Pauleen’s unique approach as the first marketing leader for owner-driven companies, typically working with founders in businesses ranging from $1 to $20 million ARR.​ Why the emotional side of handing off strategic decisions is often the hardest for entrepreneurs, and what it means to move from “great entrepreneur” to “visionary leader”.​ The value of organization and systems: how strong foundations, clear positioning, and AI best practices streamline execution and allow lean marketing teams to excel. Insights on the importance of cross-industry experience, and how Pauleen integrates internal teams, vendors, and her own assistants for holistic results.​ How consistent, intentional networking, especially one-on-one connections, creates unexpected opportunities and directly improves business growth.​ Practical strategies for leveraging your own strengths, finding balance, and moving your business forward through education and connection. Connect with Pauleen: Website: politanmarketing.com LinkedIn: Pauleen Murphy Portfolio: politanmarketing.com/portfolio
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1 month ago
26 minutes

Mastering Business Skills
Navigating the Digital Frontier With Erika Dickstein
In this episode of Mastering Business Skills, hosts Sharon Savage and Erin Alli are joined by Erika Dickstein, CEO of Spring Insight, a forward-thinking marketing strategy firm. Erika dives deep into the evolving landscape of digital marketing, from the rise of AI-driven search to the persistent challenges of maintaining meaningful online presence for expert-led businesses. Listeners will discover why digital marketing matters more than ever and how content, even the kind you didn’t know you had, can be transformed into an engine for visibility and credibility. Key takeaways include: Erika’s path from corporate marketing to entrepreneurship and what inspired her transition to supporting subject matter experts and business leaders.​ Why websites for small businesses often disappoint, and how a strategy-first approach bridges the gap.​ The impact of generative AI on how clients are discovered, and why early adoption of new marketing technologies creates long-term success.​ Telling signs it’s time to hire a digital marketing firm and the value of having a true marketing partner at your side.​ Erika’s actionable method for repurposing content, multiplying the impact of each idea or asset across all channels, even when you feel like you have “nothing to say”.​ The importance of leveraging your unique knowledge and perspective, because what seems obvious to you is valuable to others. Connect with Erika: LinkedIn: Erika Dickstein Website: springinsight.com
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2 months ago
32 minutes

Mastering Business Skills
Overcoming Fear and Unlocking Clear Messaging with Maggy Sterner
Warning: Some adult language used. Please use headphones if you have littles around! In this episode of Mastering Business Skills, hosts Sharon Savage and Erin Alli sit down with Maggy Sterner, an expert brand messaging coach known for her straightforward approach to helping entrepreneurs answer the all-important question: "What do you do?" Maggy shares her unconventional journey from DJ and journalist to sought-after clarity coach, revealing the power of owning your expertise and delivering your message in a single, confident sentence. Key takeaways include: Why fear is the biggest obstacle holding entrepreneurs back from stating what they do, and how to overcome it.​ The essential distinction between marketing and sales, and why clearly telling people how you help is the foundation of success.​ Maggy’s “one sentence solution” for crafting clear and impactful messaging without overwhelm or jargon.​ The secret to messaging that resonates: use the words your ideal clients already use to describe their struggles and desires.​ How choosing a focus and “picking a lane” can be the ultimate move for business growth and confidence.​ Actionable strategies for introverts, perfectionists, and anyone afraid of being “salesy” to own their voice and help those they’re meant to serve. Connect With Maggy: LinkedIn: Maggy Sterner Website: maggysterner.com  
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2 months ago
39 minutes

Mastering Business Skills
The Power of Systems and Candid Conversation With Bill Duguay
In this episode, Sharon Savage and Erin Alli sit down with Bill Duguay, executive coach and former CEO, to unpack what it really means to lead effectively, without carrying the weight alone. Bill shares how his journey from civil engineer to construction leader laid the groundwork for his no-nonsense, field-tested approach to leadership and team coaching. This conversation covers everything from the critical need for operational systems, to the transformative power of saying the hard things, to practical tips for building trust and connection, even in chaos. Key Takeaways: Every leader needs three essentials: a coach/mentor, a peer group, and a solid operating system to remove randomness and stress.​ Standard Operating Procedures (SOPs) are vital for ensuring continuity and scaling, especially for solopreneurs or small business owners.​ Delegation isn't just about workload; it's about enabling others to discover their strengths and ensuring your business and clients are protected in case you need to step away.​ Saying the hard things is a skill that takes practice and psychological safety. Radical candor and vulnerability-based trust are cornerstones of healthy teams.​ True leadership means being fully present, normalizing conversations around mental health, and creating space for meaningful connection at work.  Books Mentioned: Radical Candor by Kim Scott The Five Dysfunctions of a Team by Patrick Lencioni Connect with Bill: LinkedIn: Bill Duguay  Website: EOS Worldwide
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2 months ago
53 minutes

Mastering Business Skills
CRM Strategy, AI Integration, and Listening That Converts With Rob Manne
In this episode of Mastering Business Skills, we sit down with Rob Manne, founder of Inflectiv, to explore how growing companies can turn their CRM, marketing, and sales tools into real revenue. Rob shares how his team helps businesses optimize platforms like HubSpot and AI to streamline operations, improve forecasting, and make smarter decisions. From his early days in PR and marketing to building a consultancy that bridges strategy and systems, Rob offers insights into active listening, iterative growth, and the power of simplifying tech stacks. He also opens up about his evolving definition of success, his journey with ADHD, and how embracing imperfection can lead to meaningful impact. Whether you’re drowning in disconnected tools or just starting to build your client pipeline, this episode is packed with practical advice and thoughtful reflection. 🔑 What You’ll Learn Why “shift is better than perfect” is a powerful mindset for entrepreneurs How CRM systems like HubSpot can transform sales, marketing, and customer success The importance of listening deeply, and asking the right questions How to simplify your tech stack and save thousands in unnecessary tools Ways to use AI strategically in sales and marketing operations Why delegation doesn’t mean losing connection to the work you love   Connect with Rob Manne Inflectiv Website LinkedIn Free consultation  
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2 months ago
20 minutes

Mastering Business Skills
Mastering the Math and the Mindset With Thomas Howard
In this episode of Mastering Business Skills, we sit down with Thomas Howard, Business Development Director at Brightway Advisors, to explore the intersection of financial operations and authentic relationship-building. With over two decades in banking and a passion for strategic networking, Thomas shares how businesses can move beyond basic bookkeeping to unlock meaningful insights and sustainable growth. From managing numbers to managing nerves, Thomas opens up about his journey, including how fire performance and historical martial arts shaped his ability to stay calm under pressure. We also dive into his vision for expanding Brightway’s services through white-label partnerships and his evolving definition of success as a father, leader, and lifelong learner. Whether you're a solopreneur juggling every hat or a growing team looking for clarity, this episode offers practical advice, thoughtful reflection, and a few sparks of inspiration. 🔑 What You’ll Learn Why financial operations go far beyond bookkeeping How strategic networking builds trust and long-term value Tips for making meaningful introductions without overwhelming your contacts The importance of knowing your own capacity—and respecting others’ How performance art can teach crisis management and emotional resilience Why conflict management is the next skill every leader should master   Connect with Thomas Howard Brightway Advisors Website LinkedIn Meet with Thomas
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2 months ago
23 minutes

Mastering Business Skills
Networking Systems That Deliver With Anitra Deen
In this episode of Mastering Business Skills, we sit down with Anitra Deen, networking strategist, fractional COO, and founder of Anitra Deen Consulting. Anitra shares how she helps women entrepreneurs and small business owners turn casual connections into strategic business development. From building infrastructure for follow-up to understanding your sales cycle, Anitra offers actionable insights that move businesses from stuck to scalable. We dive into her signature tools like the Hive Networking Hotline and the Networking Value Calculator, designed to help solopreneurs make smarter decisions about where and how they network. Plus, Anitra opens up about her journey, her upcoming book Organize Your Ducks, and the next skill she’s mastering: conflict management. Whether you’re a seasoned entrepreneur or just starting out, this episode is packed with practical advice and empowering strategies to help you build intentional relationships and sustainable growth. 🔑 What You’ll Learn: Why follow-up is just as critical as showing up How to build a system for networking that actually works The importance of knowing your sales cycle and buying seasons How to evaluate networking opportunities with real ROI metrics Tips for preparing before events so your follow-up is intentional Why conflict management is a powerful tool for business growth   🤝 Connect with Anitra Deen: Website LinkedIn Hive Networking Hotline Instagram  
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3 months ago
13 minutes

Mastering Business Skills
Making Merchant Services Work for You with Frank Scearbo
In this episode of Mastering Business Skills, we sit down with Frank Scearbo, a credit card processing expert with a background in banking, accounting, and business advisory services. Frank shares how he helps business owners navigate the often confusing world of merchant services, ensuring they get the lowest possible cost on every transaction while receiving top-tier customer support. With over 20 years in the industry, Frank breaks down: – Why credit card processing doesn’t have to be a “necessary evil”– How to avoid hidden fees and misleading rate structures– The power of personalized service in a tech-driven world– Why handwritten cards and simple check-ins still matter– How mindset and positive thinking shape long-term success Whether you’re running a brick-and-mortar shop or selling online, Frank’s insights will help you rethink how you accept payments, and how you treat your customers.   Connect With Frank Scearbo:Credit Card Expert WebsiteCompany WebsiteLinkedIn    Tune In & Share:If this episode helped you rethink your payment systems or sparked a new idea, share it with a fellow entrepreneur. And don’t forget to subscribe for more episodes that help you master the skills that matter most.
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3 months ago
12 minutes

Mastering Business Skills
Franchise Smarts: Building Wealth & Freedom with Dan Collins
In this episode of Mastering Business Skills, we sit down with Dan Collins, founder of Franchisee First Advisors, to explore how franchising can be a powerful path to financial freedom, legacy-building, and lifestyle flexibility. With over 30 years in the franchise world, Dan shares what makes a franchise truly worth investing in, how to avoid costly mistakes, and why the right fit matters more than flashy concepts. 💡 What You’ll Learn:– Why only 50–60 out of 4,200 franchises are worth considering– The difference between “semi-absentee” and “engaged investor” models– How to spot red flags in franchise disclosure documents (FDDs)– Tips for matching your personality, goals, and financial comfort to the right franchise– How franchising can help you buy back your time and build generational wealth Whether you're dreaming of business ownership or looking to expand your portfolio, Dan’s insights will help you make smarter, more confident decisions.   Connect With Dan Collins:Website Facebook  LinkedIn  Youtube   Tune In & Share:If this episode opened your eyes to the world of franchising, share it with a friend or colleague who’s ready to take the leap. And don’t forget to subscribe for more episodes that help you master the skills that matter most.
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3 months ago
39 minutes

Mastering Business Skills
From Chaos to Clarity : Streamlining Success With Ashlee Berghoff
In this episode of Mastering Business Skills, we sit down with Ashlee Berghoff, to talk about the systems that help entrepreneurs turn big ideas into sustainable success. Ashlee shares how she helps event-based businesses move from 7-figure chaos to 7-figure profit by building operational infrastructure that actually works. From simple systems to complex human dynamics, she breaks down how to create structure without sacrificing creativity or personal values. What You’ll Learn:– The four types of systems: simple, complicated, complex, and chaotic– Why systems don’t cheapen meaning, they protect what matters most– How to use small, intentional habits to support your big-picture goals– The importance of aligning your business model with your personal definition of success– Why community involvement and personal balance are key to long-term growth Whether you're scaling up or simplifying down, Ashlee’s insights will help you build a business that supports your life, not the other way around. Connect With Ashlee Berghoff:Website LinkedInBook: Eureka Results   Tune In & Share:If this episode helped you rethink your systems or sparked a new idea, share it with a fellow entrepreneur. And don’t forget to subscribe for more episodes that help you master the skills that matter most.
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3 months ago
23 minutes

Mastering Business Skills
Turning Expertise Into Impact with Michelle Correnti
In this episode of Mastering Business Skills, we sit down with Michelle Correnti, CEO and founder of Correnti Marketing, a branding and digital marketing agency that helps professional service providers transform complex expertise into clear, compelling messaging. Michelle shares how she built her agency around the belief that service-based businesses thrive when their brand reflects not just what they do, but who they are. From visual identity to content strategy, she dives into the importance of staying top of mind with clients and referral sources alike. 💡 What You’ll Learn:– How to translate your expertise into messaging that resonates– Why consistency across platforms builds trust and visibility– Tips for optimizing your LinkedIn profile (even if you hate LinkedIn!)– The power of community involvement for personal and professional growth– What success looks like beyond the paycheck, and how to find balance Whether you're just starting out or refining your brand as a seasoned pro, Michelle’s insights will help you show up with clarity, confidence, and connection.  Connect With Michelle Correnti: Website Facebook LinkedIn    Tune In & Share:If this episode sparked ideas or helped you rethink your brand, share it with a fellow entrepreneur or service provider. And don’t forget to subscribe for more episodes that help you master the skills that matter most.
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4 months ago
14 minutes

Mastering Business Skills
Helping Lawyers Find the Right Fit Firm with Jennifer Gillman
In this episode of the Mastering Business Skills podcast, hosts Erin Alli and Sharon Savage sit down with Jennifer Gillman, founder and CEO of Gillman Strategic Group. A former lawyer turned candidate-facing recruiter, Jennifer specializes in helping attorneys find their “exact right perfect fit” law firm opportunities that align not only with their professional goals but also with their personal well-being. Jennifer shares how she quickly identifies whether lawyers need a career shift, a new firm, or simply better resources to thrive. She also debunks the myth that attorneys only move for money, highlighting instead the importance of balance, culture, and the ability to serve clients effectively. Other highlights from this conversation include: Jennifer’s superpower of spotting career misalignment in under 15 minutes Why most lawyers leave firms for better resources or balance—not just compensation The power of focus: how adopting the Entrepreneurial Operating System (EOS) transformed her business Why taking imperfect action beats waiting for perfection every time The concept of the “Happy Rainmaker” and her six pillars for building a fulfilling legal career A sneak peek at Jennifer’s upcoming book, inspired by The Go-Giver, launching in 2026 Whether you’re a lawyer searching for happiness in your career, a professional struggling with perfectionism, or a business owner trying to master focus, Jennifer’s story offers practical insights and inspiring advice. Resources & Links Mentioned Gillman Strategic Group Website Connect with Jennifer on LinkedIn
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4 months ago
25 minutes

Mastering Business Skills
People Over Everything: HR Made Practical with Shannon Carriere
Episode Summary:In this episode of Mastering Business Skills, hosts Erin Alli and Sharon Savage welcome Shannon Carriere—an “HR without the fluff” expert who brings a global perspective and a pragmatic approach to solving complex people problems. With experience spanning manufacturing, healthcare, finance, construction, and beyond, Shannon specializes in guiding leaders through sticky, urgent, and high-stakes HR challenges with clarity, common sense, and calm. Shannon shares her journey from corporate HR to running her own HR hotline for small businesses, helping organizations navigate laws, compliance, and team dynamics without the overwhelm. From building HR functions from scratch to untangling growth pains across the US, EMEA, South America, and APAC, she’s seen it all—and knows how to cut through the noise. You’ll learn: Why even seasoned leaders skip the most obvious first step in resolving employee issues Shannon’s proven method for conquering “where do I even start?” overwhelm Why small businesses should invest in experts before they think they’re “ready” How proactive HR saves far more than reactive clean-up What “managing seasons” means in business and life—and how Shannon uses it to stay intentional Why she’s embracing video (and even “winning ugly”) to showcase her personal HR style Whether you’re running a startup or leading an established team, this episode will change how you approach your people problems and give you practical tools you can use immediately. About Our Guest:Shannon Carriere is a global HR expert and founder of an HR hotline service for small businesses. She’s helped leaders across industries and continents handle complex, high-stakes people issues without overcomplicating solutions. From startup growing pains to global transition support, Shannon’s approach is rooted in practicality, clarity, and putting people first. Connect with Shannon: LinkedIn: https://www.linkedin.com/in/shannoncarriere/  Website: https://carrierehr.com/ YouTube: https://www.youtube.com/@ShannonCarriere/videos
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4 months ago
25 minutes 27 seconds

Mastering Business Skills
From Clarity to Impact: How Business Coaching Drives Growth with Ed Keoha
Episode Summary:In this episode of Mastering Business Skills, hosts Erin Alli and Sharon Savage sit down with Ed Keohan—executive coach, advisor, and president of Clarity and Impact Coaching—to explore what it really takes to help businesses grow and thrive. With over 30 years of leadership experience in industries ranging from food and beverage to medical diagnostics, Ed shares how his transition from corporate executive to certified business coach reshaped his approach to problem-solving, leadership, and strategic growth. You’ll hear Ed’s insights on: Why great coaching is more about asking questions than giving answers. How to resist the urge to be the “answer person” and instead empower clients to find solutions. The importance of clarity in setting long-term business goals—and the accountability to follow through. Why networking is a critical skill most business leaders overlook. How leaders can let go of control without losing momentum. The role of communication in driving change and avoiding “ripple effect” chaos. Ed also shares his honest reflections on lessons learned, skills he wishes he’d developed sooner, and how business owners can prepare for sustainable growth without getting stuck in the “founder’s trap.” Whether you’re leading a growing team or considering a shift into coaching, this episode offers practical advice and inspiring stories you can apply today. About Our Guest:Ed Keohan is a certified business and executive coach and the president of Clarity and Impact Coaching. Based in Southern New Hampshire, Ed works with small to medium-sized companies to improve communication, refine processes, boost profitability, and guide leaders toward both business success and personal balance. Connect with Ed: Website: https://www.clarity-impactcoaching.com LinkedIn: https://www.linkedin.com/in/ed-keohan-abb6748 
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4 months ago
1 hour 6 minutes

Mastering Business Skills
Crafting Authentic Marketing Strategies with Ashlan Glazier-Anderson
Episode Summary:In this inspiring conversation, Erin and Sharon sit down with Ashlan Glazier-Anderson—a Professional Certified Marketer and Certified Digital Marketing Professional with over 18 years of experience—to talk about building authentic, effective marketing strategies that fit each client’s unique strengths. Ashlan shares her journey from corporate and agency work to launching her own business, Ashbeam PDX Marketing, and how she tailors marketing solutions for both small businesses and nonprofits. Ashlan dives into: Why “one-size-fits-all” marketing advice often fails. How to identify your best-fit clients (and say no when it’s not a match). The value of authenticity in marketing and sales conversations. Balancing multiple marketing services while avoiding burnout. Documenting systems and processes early to save time and headaches later. Her “Christmas in July” workshop series for prepping Q4 sales strategies. She also shares the personal habits that keep her focused—including her morning pages routine and color-coded calendar—and her belief that success is measured in client retention and long-term impact, especially for nonprofits. Takeaways: Build strategies around what works for you, not just what the latest trend says. It’s okay (and often necessary) to fire clients who aren’t the right fit. Consistency, authenticity, and strategic preparation are keys to long-term growth. Retention and relationships can be more important than rapid scaling. Connect with Ashlan:Website | LinkedIn  Subscribe & ReviewIf you enjoyed this episode, be sure to subscribe to the Mastering Business Skills Podcast and leave us a review so more listeners can find and benefit from our conversations.
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5 months ago
32 minutes 49 seconds

Mastering Business Skills