The Aussie festive season is here — the sun’s scorching, the snags are sizzling, and the CPMs are absolutely cooked. Amy and Jen unwrap the chaos of Christmas advertising in Australia: why December is so competitive, why costs skyrocket, and how marketers can actually cut through the silly-season noise.
They break down smart planning, the channels that deliver, how to avoid budget blowouts, and how to prove your Christmas campaign really worked. Plus, they pick their favourite Aussie Xmas ads and chat about what makes them land.
If you’re facing your first festive media frenzy or just want to understand why Christmas ads feel like a summer sport, this episode has you covered. Grab a cold one and dive in. 🎄🇦🇺🔥
The AI convo continues! Jen and Amy are back for round two — diving deeper into how AI is changing media, creativity, and the way we work.
From smarter tools to bigger questions about what’s next, they’re cutting through the noise (and the jargon) to figure out where humans still have the edge.
AI’s everywhere — in our feeds, our ads, probably even our coffee orders.
Jen and Amy sit down with Dan O’Connor from StackAdapt to unpack what’s hype, what’s actually helpful, and whether media’s future belongs to humans, machines, or whoever writes the best prompt.
And because we couldn’t fit it all in one episode — keep anear out for part two!
This week, Jen and Amy get real about what it actually means to be flexible — from client curveballs to platform constraints, and how the best ideas are often born right between “go wild” and “please stick to brand guidelines.”
They dive into what freedom really looks like in a world of changing briefs, tight deadlines, and ever-evolving platforms. From creative risks that paid off (and a few that didn’t) to how newbies can flex their ideas without snapping under pressure — it’s all about finding that sweet spot between chaos and control.
If you’ve ever had to sell a wild idea with a straight face, this one’s for you.
We’ve all been there — Excel screams “don’t,” but your gut’s already doing a victory dance.
In this episode, Amy and Jen dive into the chaos of modern marketing: how to balance spreadsheets and instincts without losing your mind.
And it’s our first-ever guest episode! 🎉
Joining us is strategist Luke, who somehow makes data and gut feelings actually get along. We talk about:
When to trust the numbers (and when to ignore them).
Why “good data” isn’t always the boss.
How to trust your gut without causing a campaign meltdown.
Spoiler: the best decisions usually start with a hunch… and maybe a coffee.
What’s a real day in media actually like? Spoiler -it’s not the polished LinkedIn version.
Amy and Jen ditch the highlight reel and spill the chaos —from doom-scrolling before coffee to silently crying through “quick” meetings that last forever.
Plus: the one task they’d happily delete forever, brutallyhonest survival tips for newbies (besides “run”), and Jen’s ultimate tagline: “No day in media is normal… thankfully, my gym days are.”
You’ve just landed your dream job in media. You’re ready to disrupt, optimise, slay. And then someone says, “We’ll need to review the 1PD before the PCR to boost our tROAS.” Uh… sorry, what now?
In this episode, Jen and Amy crack open the confusing, acronym-stuffed world of media jargon — the unofficial language of pitches, decks, and late-night Slack messages.
From CPCs to WTFs, they’ll help you decode the chaos, laugh through the confusion, and leave you with a jargon survival kit (minus the buzzword bingo card… maybe).
Perfect for newbies, veterans, or anyone who’s ever nodded in a meeting while secretly Googling under the table.
In this episode, we’re taking a (slightly chaotic) stroll down memory lane—from awkward first gigs and accidental career moves to the life lessons we definitely didn’t ask for but got anyway. Expect some raw stories, a few regrets, and a healthy dose of “what were we thinking?”
We unpack how our upbringings shaped our hustle, how we’ve navigated the wild ride that is the media industry, and why asking the “dumb” questions was actually the smartest thing we ever did.
Oh—and if you’ve ever wondered what creative dreams we almost chased instead? Let’s just say… spreadsheets weren’t always part of the plan.
Welcome to #Misscheduled —your go-to podcast for surviving (and occasionally thriving in) the chaotic world of media and advertising.
Hosted by Amy and Jen, two long-time industry frenemies-turned-friends, we started on opposite sides of the brief and somehow ended up in each other’s calendars… usually double-booked.
If you’ve ever cried over a deadline, bonded over a late-night deck rewrite, or Googled “what does a strategist actually do?”—this one’s for you.
New episodes drop monthly (that’s the plan but it alldepends on our calendars, client crises, and caffeine levels).
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