I’m sitting down with Sydney O’Brien, a content and messaging strategist, mom of three, and the host of the Mompreneur Mastery Podcast. She’s the founder of Content That Converts, where she helps women entrepreneurs ditch the cookie-cutter marketing and create messaging that actually connects—and leads to sales. In this episode, Sydney breaks down why so much content isn’t resonating right now, how the buyer journey has shifted, and what to do instead if you want your message to land with the...
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I’m sitting down with Sydney O’Brien, a content and messaging strategist, mom of three, and the host of the Mompreneur Mastery Podcast. She’s the founder of Content That Converts, where she helps women entrepreneurs ditch the cookie-cutter marketing and create messaging that actually connects—and leads to sales. In this episode, Sydney breaks down why so much content isn’t resonating right now, how the buyer journey has shifted, and what to do instead if you want your message to land with the...
I’m sitting down with Sydney O’Brien, a content and messaging strategist, mom of three, and the host of the Mompreneur Mastery Podcast. She’s the founder of Content That Converts, where she helps women entrepreneurs ditch the cookie-cutter marketing and create messaging that actually connects—and leads to sales. In this episode, Sydney breaks down why so much content isn’t resonating right now, how the buyer journey has shifted, and what to do instead if you want your message to land with the...
You’ve nailed your message. Your content works. But you’re ready for more eyeballs on it. 👀 In this solo episode, I’m breaking down how to stop spinning in the visibility loop and start using podcast guesting as your shortcut to getting in front of the right audience. We cover: ✨ The real fears that keep you from guesting (and how to move through them) 🎯 How to clarify your niche topics so hosts want to book you 🎙 My simple 5-step system to find the right podcasts and ...
If you’ve ever thought, “Where do I even find podcasts to pitch to?” — this episode is for you. Big shows on Spotify and Apple are great… but they’re not always where your best guest opportunities are hiding. The real magic? Finding the right shows — the ones that align with your message, mission, and audience. In this solo episode, I break down: 🎯 Why finding the right shows matters — so you don’t waste time pitching to podcasts that aren’t a fit (and so you actually want to share the ...
Trigger Warning: We do discuss a depressive episode from Heather's perspective in this episode. It is done as tactfully as possible. I’m thrilled to welcome Heather, the host of Hot Mess Espresso, to the podcast! Heather recently celebrated 100 episodes, and she’s a passionate mental health advocate. In this episode, we dive into: 🧠 Mental health in business and podcasting: why prioritizing wellness matters and practical tips Heather uses to stay balanced.⚠️ The biggest “oops” moments w...
Want to land more podcast guest spots? It all starts with your pitch. In this quick solo episode, I break down the two essential parts that make hosts actually say yes to you. Here’s what you’ll learn in this episode: Why doing your homework matters—and how to show hosts you’ve actually listened to their podcastHow to highlight the alignment between your message and the show’s purposeThe exact way to communicate the value you bring by sharing your three niche speaking topicsWhether you’re bra...
You’ve been landing podcast interviews, showing up, and doing the work—but nothing’s happening after the episodes. No new leads. No real visibility. And you’re wondering: is podcast guesting even worth it? The truth? Podcast guesting does work—but only if you avoid a few common mistakes that cause interviews to fall flat. In this episode, I’m sharing the 3 biggest mistakes I see guests make—and the simple fixes that actually turn interviews into results. Here’s what you’ll walk away with: 🎤 T...
This episode is for the business owner who’s tired of doing things just because they’re the “norm.” If you’ve ever struggled with feeling too salesy or unsure how to talk about yourself in your marketing—this conversation with Xindi is going to feel like a breath of fresh air. Xindi is a brand messaging and story strategist who helps entrepreneurs cut through the noise and show up in a way that feels real, aligned, and magnetic. We chat about: Why your story is the secret weapon in your brand...
So, you’ve landed the podcast interview—amazing! But now comes the big question: what do you actually say once you’re on the show? Because here’s the truth: it’s not enough to just show up. You need to know how to position yourself so that listeners walk away seeing you as the go-to person in your space. In this episode, I’m breaking down the three parts of every podcast interview—your intro, the middle where you deliver value, and your outro—and exactly what to say in each so you can maximiz...
Fall is the season of fresh starts—kids are back in school, routines are settling, and businesses are planning for the year ahead. That’s why right now is the best time to plant visibility seeds through podcast guest speaking. In this episode, I share why fall is prime time to get in front of new audiences, what those “seeds” actually look like, and how small, consistent steps can lead to big visibility and more clients. Here’s what you’ll walk away with: 🌱 Why fall is prime time for visibili...
Today I’m chatting with Emilee—email tech and automations expert, cozy mom of 3, and the go-to gal for service providers who want their emails to work while they rest. What to expect inside this episode: Why your weekly newsletter isn’t enough to make consistent salesWhat to do when your email list goes cold (and how to warm it back up)Why strategic, automated sequences matter more than ever🎁 Free Resource: Grab Emilee’s COZY Method Email Framework 📲 Follow her on IG: @emailing.with.emilee ...
Hey friend — it’s Candace here! I’m a podcast guesting strategist, mom of three, and host of Podcasting Mentor: Better Brave. This episode is straight from a summer audio summit I was part of, and I knew I had to share it with you here too. If you're a mom building a business from home, this one’s for you. Because yes— you can grow your visibility and authority (hello, podcast guesting!) without burning out or snapping at your kids. It starts with one simple skill: clear, confident communicat...
In this episode of Better Brave, I’m joined by Robyn Flynn, founder of Robyn Flynn Media—a boutique podcast and social media marketing agency. Robyn has over a decade of experience as a content producer and talkshow host, and now she helps entrepreneurs and creators build powerful content through podcasting. We talk all about what it really looks like to podcast as a mom, how to grow your show without the pressure to do it “perfectly,” and why it’s okay to create a process that works specific...
From “I’m Too Afraid to Guest” to “Put Me on the Mic!” – My Tips for Overcoming Fear of Podcast Guesting "Podcast guesting sounds great, Candace... but what if I’m too scared to speak on them?" If you’ve ever asked that question, you are so not alone. In fact, it’s probably the most common hesitation I hear from entrepreneurs who want to grow their business—but feel paralyzed when it comes to putting their voice out there. In this solo episode, I’m talking you through: 🎤 Real fears I’ve...
Are you a service-based entrepreneur wondering how to get seen without doing all the things? In this coaching-style episode, I sit down with social media manager, Laura Wall to explore how podcast guesting and social media can work together to grow her audience and build authority—without the overwhelm. We dive into: 🎙️ Clarifying your unique speaking topics to align with your offers and message💬 Overcoming the fear of speaking and getting your voice out there with more confidence🔍 How to fin...
In this episode of Better Brave, Candace is joined by brand, website, and SEO strategist Kelly Kumler, the powerhouse behind Kelly Ryann Co. Kelly helps service providers, creatives, and podcasters turn their websites into strategic marketing tools that actually get found — not just sit there looking pretty. If you’ve ever wondered how to use SEO to grow your podcast or what your website really needs, this episode is packed with gold. 💡 We cover: How podcasters can use SEO to get their episod...
If you’re overwhelmed by the pressure to post, make reels, and show up online daily just to stay visible — this episode is for you. I’m sharing why podcast guesting is the best-kept secret for growing your business without burning out. It’s the one platform that actually supports your energy, your time, and your creativity — while still helping you attract aligned clients and build real trust. Here’s what podcast guesting does better than social media: One episode can become weeks of repurpos...
Ever feel stuck on what to talk about when you guest on someone’s podcast? Like you have to sound like an expert and somehow tie it all back to your business… without sounding salesy? This episode is here to take the pressure off. I’m walking you through how to choose 3 aligned, value-packed guest speaking topics that actually connect back to your offer, freebie, and ideal client. If you’ve ever asked, “What would I even talk about on a podcast?” — you’re going to want to hit play. What We Co...
In this episode of Better Brave, host Candace chats with Candice from Soul Cadence Coaching — a therapist turned burnout & balance coach who helps self-employed moms build businesses that actually fit their lives, not take over them. Whether you're already running a business or dreaming of leaving your 9–5, this episode is packed with honest insight and practical advice. 🔥 In this episode, we cover: How to grow your business without burning outCommon struggles her clients face (and how sh...
Today’s coaching call is with the incredible Anne —a confidence coach for female business owners who helps women show up boldly and build businesses they're proud of. In this session, we focused on all things visibility and podcast guesting: how to find the right spaces to share your story, build confidence in your messaging, and align your visibility strategy with your business goals. Whether you’re a coach, service provider, or content creator, if you’ve been hesitating to show up more visi...
In this episode, I’m chatting with Nicole Goff—writer, poet, homesteader, and holistic life coach—about rediscovering yourself and how that can transform your business. We dive into what it means to live ecstatically and why so many women settle for less. We talk about: ✨ Why reconnecting with yourself moves your business forward ✨ Simple ways to bring more ease and joy into your days ✨ Common struggles women face and how to move through them Nicole is all about helping women reclaim their...
I’m sitting down with Sydney O’Brien, a content and messaging strategist, mom of three, and the host of the Mompreneur Mastery Podcast. She’s the founder of Content That Converts, where she helps women entrepreneurs ditch the cookie-cutter marketing and create messaging that actually connects—and leads to sales. In this episode, Sydney breaks down why so much content isn’t resonating right now, how the buyer journey has shifted, and what to do instead if you want your message to land with the...
