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Regular Expressions
Ben Griswold and Noah Heldman
16 episodes
1 week ago
Join Noah Heldman and Ben Griswold as they talk about technology consulting and life.
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Technology
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Join Noah Heldman and Ben Griswold as they talk about technology consulting and life.
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Technology
Episodes (16/16)
Regular Expressions
The Consultant's Dilemma: Saying No To The Wrong Work

For any consultant, especially one starting their own firm, the idea of saying "no" to paid work can feel unthinkable. But not all clients are created equal, and taking on the wrong engagement can be far more costly than turning it down. How do you spot the red flags of a toxic environment, avoid burnout, and know when to walk away?

In this episode, Ben Griswold (Grizen) and Noah Heldman (OutcomeSource) tackle the difficult but essential art of saying no. They explore the key reasons to decline work, from toxic cultures and value misalignment to simple burnout. Highlighting their own complementary "starter vs. finisher" and "yes vs. no" personalities, they share a hilarious and cautionary tale of a client who scrutinized a 1,000-line estimate quarter-hour by quarter-hour—a defining moment in learning when an engagement is doomed from the start.

In This Episode, You'll Learn:

  • Why a toxic client environment is the #1 reason to say no, and how it impacts more than just your work.
  • How to balance taking on necessary work with staying true to your personal and professional satisfaction.
  • The danger of the "sunk cost fallacy" in long client pursuits.
  • A hilarious cautionary tale about providing too much detail in an estimate and the micromanagement that followed.
  • How to respect personal values when deciding which clients to work with.

Connect with Us:

  • Ben Griswold | Grizen: https://grizen.com
  • Noah Heldman | OutcomeSource: https://outcomesource.com
Show more...
1 week ago
28 minutes 6 seconds

Regular Expressions
So, AI Is Going to Destroy Us All... Now What?

What if the relentless pursuit of superhuman AI has only one possible, inevitable outcome: the complete annihilation of humanity? That's the terrifying premise of a new #1 bestselling book that's grabbing attention everywhere from subway ads to Silicon Valley.

In this episode, Noah Heldman (OutcomeSource) dives into the chilling arguments from "If Anyone Builds It, Everyone Dies: Why Superhuman AI Would Kill Us All." He breaks down the book's core claims, from an AI that can master biology to the fundamental problem that we can't understand how it thinks. But just when the existential dread sets in, Ben Griswold (Grizen) helps pivot the conversation to a surprisingly optimistic conclusion. Is this a doomsday prophecy, or is it the ultimate motivation to live life to the fullest?

In This Episode, You'll Learn:

  • The core arguments of the terrifying new book about the risks of superhuman AI.
  • The author's shocking predicted timeline for an AI takeover: 10 years or less.
  • The chilling ways a superintelligent AI could take control (hint: it's not just about the power grid).
  • Why we can't truly understand an AI's internal "thought process" and why that's so dangerous.
  • The surprising, positive takeaway: How a doomsday scenario can become a powerful argument for appreciating life.

Connect with Us:

  • Ben Griswold | Grizen: https://grizen.com
  • Noah Heldman | OutcomeSource: https://outcomesource.com
Show more...
2 weeks ago
25 minutes 25 seconds

Regular Expressions
The Messy Middle: Navigating Engagement Drift

Every project starts with a bang and ends with a sprint to the finish line. But what about the long, messy middle? That's where "engagement drift" sets in—when focus blurs, momentum stalls, and even the best-laid plans go off the rails.

In this episode, Ben Griswold (Grizen) and Noah Heldman (OutcomeSource) diagnose this common project ailment. They explore the dynamic between "starters" (like Noah) and "finishers" (like Ben), the inevitability of scope creep, and why the middle of an engagement is the true test of a team's alignment and resilience. This is a practical guide to identifying drift early and using it as feedback to get your project back on course.

In This Episode, You'll Learn:

  • The critical difference between "starters" and "finishers" and why every team needs both.
  • Why the "messy middle" is the hardest part of any long project and where momentum is often lost.
  • Practical strategies to combat drift, from setting a clear mission upfront to establishing continuous feedback loops.
  • How to handle scope creep when you're a "default yes" or a "default no" personality.
  • The importance of recognizing drift as inevitable feedback, not a project failure.

Connect with Us:

  • Ben Griswold | Grizen: https://grizen.com
  • Noah Heldman | OutcomeSource: https://outcomesource.com
Show more...
3 weeks ago
25 minutes 49 seconds

Regular Expressions
Consulting Past, Present, and Future With Jeff Treuting

What has truly changed in the world of technology consulting over the last 20 years, and what fundamental truths have stayed exactly the same? In this special episode, we welcome our very first guest, veteran consultant and startup CTO Jeff Treuting, for a deep dive into the evolution of the industry.

Ben, Noah, and Jeff—colleagues and friends for two decades—share stories and insights from their journeys, starting in the dot-com boom and moving through the rise of cloud, mobile, and now AI. They compare the realities of working for a scrappy solo practice versus a "Big Four" giant, and Jeff reveals the biggest surprises from his recent transition from high-level consultant to hands-on CTO. This is a candid conversation about the skills, mindset, and human connections that have always defined great consulting.

In This Episode, You'll Learn:

  • Jeff's origin story and how he accidentally fell into consulting during the dot-com boom.
  • The surprising similarities between lean firms and "Big Four" giants (hint: the problems are the same, just at a different scale).
  • Why one of the most valuable consulting skills is acting as a "marriage counselor" between siloed departments.
  • The critical shift in client expectations towards delivering tangible, usable value in the very first sprint.
  • The lost art of "Keep It Simple, Stupid" and how to avoid the trap of over-engineering for "Netflix scale."
  • Plus, Jeff takes on the Rapid-Fire Five Questions, revealing his biggest career fail, a buzzword he'd ban, and more!

Connect with Us:

  • Ben Griswold | Grizen: https://grizen.com
  • Noah Heldman | OutcomeSource: https://outcomesource.com
Show more...
2 months ago
57 minutes 24 seconds

Regular Expressions
Turning The Mic On Ourselves: The RegEx Rapid-Fire Episode

In a special new format, we're turning the tables on ourselves! Before we ask our future guests to run the gauntlet, we're answering the five rapid-fire questions that will become a staple of the Regular Expressions podcast. What's the one buzzword we'd ban forever? What was our most embarrassing career fail? What's the one skill we'd instantly master?

Join Ben Griswold (Grizen) and Noah Heldman (OutcomeSource) as they put themselves in the hot seat. From a configuration file mistake that cost thousands of dollars per minute to a misguided JavaScript timer that did more harm than good, this episode is a candid, funny, and insightful look into the lessons learned over decades in the tech consulting world.

Connect with Us:

  • Ben Griswold | Grizen: https://grizen.com
  • Noah Heldman | OutcomeSource: https://outcomesource.com
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2 months ago
12 minutes 28 seconds

Regular Expressions
Are Most AI Tools Just Fancy Wrappers?

What happens when you push an AI so hard with a real-world coding problem that it... gives up? In a surprisingly human moment, Google's Gemini admitted its approach was "fundamentally wrong," lost its user's trust, and promised to "stop." This wasn't just a glitch; it was a profound lesson in the real-world limitations and opportunities of generative AI.

In this episode, Ben Griswold (Grizen) and Noah Heldman (OutcomeSource) use this hilarious story as a launchpad to discuss the messy reality of working with AI today. They explore the critical shift from casual "vibe coding" to structured, spec-based prompting, and question whether the explosion of new AI tools are truly innovative or just fancy wrappers around the same core models. This is a practical guide for anyone trying to move beyond the hype and get real, tangible value from AI.

In This Episode, You'll Learn:

  • The hilarious story of how Noah "broke the spirit" of Gemini AI during a coding session.
  • Why today's AI often behaves like an enthusiastic but flawed junior developer.
  • The critical difference between "vibe coding" and effective, spec-based AI prompting.
  • Why many new AI tools are just "wrappers" and what truly differentiates the great ones (like low latency and great UX).
  • A fascinating analysis of why Kubernetes might be an over-engineered "trap" for many projects.

Connect with Us:

  • Ben Griswold | Grizen: https://grizen.com
  • Noah Heldman | OutcomeSource: https://outcomesource.com
Show more...
2 months ago
23 minutes 36 seconds

Regular Expressions
Nobody Who Hires You Cares About Technology

For two career technologists to say "technology is the easy part" might sound strange, but after decades in the industry, it's the most important lesson they've learned. The biggest challenges that derail projects and frustrate teams rarely have to do with code; they have to do with people, processes, and a fundamental disconnect from the business's real purpose.

In this episode, Ben Griswold (Grizen) and Noah Heldman (OutcomeSource) break down their core philosophy. They explore why even a beautifully engineered solution can be a total failure if it doesn't solve the right problem, and discuss the all-too-common scenario of the "voluntold" product owner who is set up to fail. This conversation is a powerful reminder that the true value of a great consultant isn't in their technical skill, but in their ability to navigate the messy human side of work.

In This Episode, You'll Learn:

  • Why technology, while complex, is often the "easier" part of any major initiative.
  • The critical role of the Product Owner and the dangers of having someone "voluntold" into the position.
  • The career crossroads for senior engineers: Do you have to become a manager to grow?
  • Why teams need to build for a purpose, not just execute tasks from a backlog.
  • The blunt truth from a long-time client: "No one who's going to hire you cares about technology."

Connect with Us:

  • Ben Griswold | Grizen: https://grizen.com
  • Noah Heldman | OutcomeSource: https://outcomesource.com
Show more...
2 months ago
16 minutes 25 seconds

Regular Expressions
Forward Deployed Engineer: Because “Tech Ninja” Doesn’t Sound Stuffy Enough

You've heard the buzzword "Forward Deployed Engineer" used by companies like OpenAI and Palantir, but what does it really mean? It’s more than just a senior consultant on-site; it’s a radical model of autonomy, strategy, and on-the-ground invention that challenges the very structure of traditional consulting.

In this episode, Ben Griswold (Grizen) and Noah Heldman (OutcomeSource) explore the power and nuance of the Forward Deployed Engineer. They discuss how this model pushes decision-making down to the person closest to the information, turning client work into a series of strategic "bets" that can solve immediate problems while fueling core product innovation. Drawing parallels to the command structure of a nuclear submarine, they make a compelling case for a more nimble, inventive, and empowered approach to technology delivery.

In This Episode, You'll Learn:

  • What a "Forward Deployed Engineer" is (and why it's more than a buzzword).
  • The three pillars of the model: Strategy, Execution, and Invention.
  • Lessons from a nuclear submarine captain on pushing decision-making down to the source of information.
  • How to think of client work as a series of strategic "bets" rather than rigid plans.
  • Why this powerful model isn't just for Fortune 500 companies with massive budgets.

Connect with Us:

  • Ben Griswold | Grizen: https://grizen.com
  • Noah Heldman | OutcomeSource: https://outcomesource.com
Show more...
2 months ago
16 minutes 40 seconds

Regular Expressions
I, For One, Welcome Our Robot Overlords: Navigating AI Hype

Generative AI is grabbing all the headlines, from "vibe coders" raising millions overnight to tech giants replacing entire departments. But behind the hype, what is the real-world impact of AI on business, productivity, and the future of work? The answer is far more complex than the buzzwords suggest.

In this episode, Ben Griswold (Grizen) and Noah Heldman (OutcomeSource) cut through the noise to have a grounded conversation about the practical realities of using AI in technology consulting. They explore the productivity paradox—where AI feels fast but may not save time—and dive into the often-overlooked environmental and ethical costs. Most importantly, they tackle a critical question: in a world where AI can write code, how will the next generation of engineers learn to solve problems?

In This Episode, You'll Learn:

  • The reality behind the AI hype and billion-dollar consulting investments.
  • The "Productivity Paradox": Why AI might not be the time-saver you think it is.
  • The hidden costs of AI, from staggering environmental impact to ethical dilemmas.
  • Why high-quality "prompt engineering" is the key to getting real value from LLMs.
  • The critical challenge: How do we mentor junior talent when AI automates foundational tasks?

Connect with Us:

  • Ben Griswold | Grizen: https://grizen.com
  • Noah Heldman | OutcomeSource: https://outcomesource.com
Show more...
2 months ago
26 minutes 15 seconds

Regular Expressions
How Great Consultants Gain Trust and Credibility From Day One

You've landed the client. Now what? The first few days and weeks of a consulting engagement are a critical window to set the tone, build relationships, and lay the foundation for success. It's not about being the smartest person in the room; it's about becoming a trusted partner.

In this episode, Ben Griswold (Grizen) and Noah Heldman (OutcomeSource) provide a masterclass on how to navigate the crucial onboarding period. They argue that the single most important goal is to be trustworthy, and they unpack the practical steps to achieve it—from controlling what you can control to the strategic power of vulnerability. Featuring a cautionary tale of a well-intentioned but disastrous 40-page document, this conversation is a must-listen for any consultant looking to make an immediate and lasting positive impact.

In This Episode, You'll Learn:

  • The simple (but not easy) foundation of all consulting: Building trust.
  • A powerful story of what not to do (and the importance of understanding unspoken client motivations).
  • How to deliver a "quick win" by improving the client's own processes from day one.
  • The strategic power of vulnerability and asking "dumb questions" to accelerate learning.
  • The crucial mindset shift from transactional vendor to trusted partner.

Connect with Us:

  • Ben Griswold | Grizen: https://grizen.com
  • Noah Heldman | OutcomeSource: https://outcomesource.com
Show more...
2 months ago
18 minutes 58 seconds

Regular Expressions
Beyond The Pitch: Spotting Great Tech Consultants

Hiring the right technology consultant can be the difference between a project's soaring success and a multi-million dollar failure. The stakes are incredibly high, but how do you see past the polished pitch and industry buzzwords to find someone who will truly deliver?

In this episode, Ben Griswold (Grizen) and Noah Heldman (OutcomeSource) draw on decades of experience from both sides of the interview table to create the ultimate playbook for hiring tech consultants. They reveal the specific questions to ask, the subtle red flags to watch for, and the key character traits—like active listening and humility—that separate great partners from expensive problems. This is a must-listen for any leader tasked with bringing in outside expertise.

In This Episode, You'll Learn:

  • How to move beyond "tell me about yourself" and ask questions that reveal a consultant's true experience.
  • The importance of "knowledge transfer" and how to avoid the "firefighter hero" consultant who creates dependency.
  • Why "I don't know, but here's how I'd find out" is one of the best answers you can hear.
  • The critical green flags to look for: active listening, preparedness, and responsiveness.
  • A practical, low-risk way to vet a consultant: the paid pilot project.

Connect with Us:

  • Ben Griswold | Grizen: https://grizen.com
  • Noah Heldman | OutcomeSource: https://outcomesource.com
Show more...
3 months ago
38 minutes 49 seconds

Regular Expressions
Feeling Bloated? Time For Some Lean Consulting

For decades, big problems meant hiring big consulting firms. The logic was simple: size equals impact. But what if that model is fundamentally broken? What if the hundred-page slide decks, massive teams, and staggering bills are a sign of waste, not value?

In this episode, Ben Griswold (Grizen) and Noah Heldman (OutcomeSource) make the case for a different approach: Lean Consulting. They break down why small, senior, and persistent teams are better equipped to deliver real business impact than their bloated, old-school counterparts. Drawing on a story of launching a mobile app in just five weeks by breaking the rules, they reveal how cutting waste—not corners—leads to faster pivots, deeper alignment with business goals, and a more effective partnership.

In This Episode, You'll Learn:

  • The key differences between "bloated" and "lean" consulting models.
  • Why connecting high-level strategy directly to on-the-ground execution is non-negotiable for success.
  • The rise of the "Forward Deployed Engineer" and why generalists with business acumen are so valuable.
  • How a small, nimble team launched a production-ready mobile app in just five weeks.
  • The three pillars of lean consulting: persistent teams, direct stakeholder access, and the ability to pivot fast.

Connect with Us:

  • Ben Griswold | Grizen: https://grizen.com
  • Noah Heldman | OutcomeSource: https://outcomesource.com
Show more...
3 months ago
26 minutes 22 seconds

Regular Expressions
The Musician's Secret To High-Performing Teams

What’s more valuable: a single, brilliant "rockstar" developer who can shred through code like a guitar god, or a team of good developers who know how to listen and play together? The answer might surprise you, and it has profound implications for the success of any project.

In this episode, Ben Griswold (Grizen) and Noah Heldman (OutcomeSource) use Noah's background as a professional musician to explore the critical difference between individual skill and collaborative success. They share the story of a technically brilliant guitarist who killed the band's energy because he couldn't listen, drawing a powerful parallel to the "rockstar developer" who can derail a project despite their talent. This conversation is a masterclass in building teams that perform not as a collection of soloists, but as a cohesive, high-performing ensemble.

In This Episode, You'll Learn:

  • The powerful analogy between playing in a band and working on a tech team.
  • Why a "rockstar" developer who can't collaborate can be toxic to a project's long-term health.
  • The crucial skills of "listening" and "leaving space" for your teammates to foster true collaboration.
  • How to build psychological safety so your team can perform predictably and effectively.
  • The concept of "Life-Work Balance" and how passions outside of work make you better at work.

Connect with Us:

Ben Griswold | Grizen: https://grizen.com

Noah Heldman | OutcomeSource: https://outcomesource.com

Show more...
3 months ago
31 minutes 6 seconds

Regular Expressions
Two Right Socks and a Broken Watch… Consulting Lessons From The Trail

What does running a 62-mile ultramarathon have in common with delivering a complex technology project? A lot more than you’d think. It's never about a perfect, flawless execution. It's about what happens when you’re faced with two right socks, a dead watch, or a critical team member leaving mid-project. It's about preparation, adaptability, and resilience.

In this episode, Ben Griswold (Grizen) and Noah Heldman (OutcomeSource) draw a powerful analogy between the world of endurance trail running and the challenges of technology consulting. They explore how the discipline, continuous learning, and community support required to finish a grueling race are the exact same principles that lead to successful project outcomes.

In This Episode, You'll Learn:

  • Why the most critical phase of any project (or race) is the preparation and discovery.
  • How to plan for the unexpected and develop the adaptability to handle anything from a budget cut to a dead watch.
  • The power of continuous learning and measurement, whether you're tracking heart rate or team velocity.
  • The overlooked importance of 'rest days' in both training and project management to prevent burnout and improve outcomes.
  • Why even 'individual' pursuits are a team sport, and how to build a support system with mentors and champions.

Connect with Us:

Ben Griswold | Grizen: https://grizen.com

Noah Heldman | OutcomeSource: https://outcomesource.com

Show more...
3 months ago
23 minutes 37 seconds

Regular Expressions
The "Solution-First" Trap: Why Projects Fail Before They Start

What happens when a client asks for the latest tech trend, like GenAI, but you suspect it's not what they actually need? It's a classic scenario that can lead to wasted time, bloated budgets, and solutions that miss the mark entirely.

In this episode, tech consultants Ben Griswold and Noah Heldman tackle the "solution-first" trap. They share a revealing story of a client who was ready for a full, costly application rewrite, only to discover that the real issues could be solved with just 15-20 hours of focused bug fixes. The conversation explores the art and science of true discovery: asking the right questions, shadowing users to find hidden pain points (like a 14-hour-a-week data entry problem), and shifting the focus from a predetermined solution to the actual business problem.

In This Episode, You'll Learn:

  • The danger of the "solution-first" mindset and why clients often propose solutions instead of problems.
  • Practical techniques for uncovering the real problem, including shadowing users and asking "why" multiple times.
  • The story of how a few bug fixes saved a major app rewrite and gave a key employee 14 hours back every week.
  • Why defining and measuring success with clear metrics is critical before starting any project.
  • How to apply technology (like APIs or AI) as a targeted tool for maximum impact, not just a buzzword.

Connect with Us:

Ben Griswold | Grizen: https://grizen.com

Noah Heldman | Outcome Source: https://outcomesource.com

Show more...
3 months ago
21 minutes 7 seconds

Regular Expressions
We Built and Launched an App for a Las Vegas Casino In 11 Days

What happens when you’re asked to build a full-featured, secure, and high-traffic website for a Las Vegas casino in just 11 days to meet a Super Bowl ad deadline? You pull it off... but what if the project still fails?

In this episode, veteran technology consultants and long-time friends Ben Griswold (Grizen) and Noah Heldman (OutcomeSource) share a wild story from their careers. They break down the intense, round-the-clock challenge of building a complex web application—complete with user voting, loyalty program integration, and an admin backend—against an impossible deadline.

But the real lesson isn't in the technical success. It's in the project's ultimate fizzle. Join Ben and Noah as they dissect why even a perfectly executed technical delivery doesn't guarantee success. It uncovers the single most important element for success that has nothing to do with code: people.

In This Episode, You'll Learn:

  • Why "technology is the easy part" and human relationships are the true foundation of any successful project.
  • The dangers of "throwing work over the fence" and the critical need for deep client collaboration.
  • Actionable advice on building trust and rapport with stakeholders, even under extreme pressure.
  • How to use "High-Performing Team" exercises to jumpstart communication and alignment.
  • How the lessons learned in the workplace can transform your personal relationships.

Connect with Us:

Ben Griswold | Grizen: https://grizen.com

Noah Heldman | OutcomeSource: https://outcomesource.com

Show more...
3 months ago
27 minutes 20 seconds

Regular Expressions
Join Noah Heldman and Ben Griswold as they talk about technology consulting and life.