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Rep Path Podcast
Joe Licata
42 episodes
2 weeks ago
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Episodes (20/42)
Rep Path Podcast
1099 Medical Sales Explained: The Fastest Way to Break In or Burn Out
READY TO BREAK INTO MEDICAL SALES THE RIGHT WAY?If you’re serious about landing a role in medical sales and competing at the highest level, join the RepPath Academy today 👉 https://reppath.com/pages/programWe help motivated candidates break into medical sales faster, smarter, and with real-world strategy, not guesswork. In this episode of the RepPath Podcast, Joe Licata breaks down one of the most misunderstood and potentially lucrative paths in medical sales, 1099 independent contractor roles. Whether you are: Trying to break into medical sales with no experience Stuck waiting on W2 interviews that never turn into offers Or a seasoned rep looking for more autonomy and unlimited upside This episode delivers a no-BS, real-world breakdown of what 1099 roles actually look like, from income potential and freedom to risk, responsibility, and mindset. What You Will Learn in This Episode: What a 1099 medical sales role really is vs W2 Why 1099 roles can be a powerful entry point into medical sales The pros and cons every rep must understand before accepting a 1099 offer How 1099 experience can strengthen your resume for future W2 roles The types of products and industries where 1099 roles are most common How top performers use 1099 roles to create multiple income streams What questions to ask companies before signing a 1099 agreement Common red flags that can cost reps time, money, and momentum Why real, hands-on experience changes how you interview and get hired Joe also explains why waiting and just applying to more jobs is not a strategy, and how taking action today can completely change your trajectory in the next 6 to 12 months. Who This Episode Is For: Aspiring medical sales reps Career changers trying to break in Reps frustrated by rejection or lack of interviews Experienced reps exploring higher-earning, entrepreneurial paths Anyone serious about building a long-term medical sales career Want Help Breaking In Faster? The RepPath Academy exists for one reason.To shorten the time it takes motivated people to break into medical sales, without guessing, hoping, or getting stuck. 👉 Learn more and apply here: https://reppath.com/pages/program Subscribe for weekly episodes, real-world coaching, and unfiltered insight into medical sales careers.💬 Drop your questions in the comments. Future episodes are built around what YOU want to learn. Stop waiting. Start building. Own your medical sales path.
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2 weeks ago
1 hour 4 minutes

Rep Path Podcast
How to Win in Medical Sales Across Offices ASCs and Hospitals
🚀 READY TO BREAK INTO MEDICAL SALES THE RIGHT WAY?👉 Join the RepPath Academy today: https://reppath.com/pages/programIf you’re tired of getting ghosted by recruiters, stuck with no traction, or unsure how to break into medical sales at a high level, RepPath Academy shows you exactly how to do it with proven systems, live coaching, and real placements. In this episode of the RepPath Podcast, Joe Licata breaks down one of the most misunderstood and most critical topics in medical sales. How selling changes depending on the environment you’re in. Whether you’re: Trying to break into medical sales Transitioning from office based sales to hospitals Moving into ASC or device sales Or struggling to gain access, influence, or traction This episode gives you real world insight most reps only learn the hard way. What You’ll Learn in This Episode  ✔️ The key differences between office based, ASC, and hospital sales ✔️ Why using the same sales approach everywhere will cause you to fail ✔️ How decision making, access, and influence change in each environment ✔️ The importance of gatekeepers, credentialing, and committees ✔️ Why pricing, reimbursement, and approvals matter more than relationships ✔️ How to avoid common mistakes that get reps banned or ignored ✔️ The truth about timelines, patience, and performance expectations Joe shares hard earned lessons from pharma, device, and hospital sales including mistakes he made early in his career so you don’t repeat them.  Who This Episode Is For Aspiring medical sales reps Pharma reps looking to move into hospitals Device reps calling on ASCs or health systems Anyone frustrated with access, approvals, or slow progress Candidates serious about landing a top tier medical sales role Want More Content Like This? ✅ Subscribe to Unfiltered Medical Sales Coaching on YouTube✅ Drop your questions in the comments and they may be answered on a future episode✅ Follow RepPath for real world medical sales education with no fluff and no gimmicks Serious About Medical Sales? Stop Guessing.Join the RepPath Academy and get coached by industry experts who’ve placed candidates at top companies worldwide.👉 Apply here: https://reppath.com/pages/program 📩 Questions Reach out to Joe directly at joe@reppath.com Live Shows Every Monday & Wednesday at 3 PM ETAvailable on YouTube, Instagram, Facebook, X, and all major podcast platforms.
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3 weeks ago
1 hour 1 minute

Rep Path Podcast
What It Really Takes to Get a $100K Medical Sales Role
🚀 READY TO BREAK INTO MEDICAL SALES? Join the RepPath Academy Today → https://reppath.com/pages/program If you're serious about landing a $100K+ medical sales job, stop guessing and get the proven system that has helped countless candidates break into top companies. The RepPath Academy gives you the tools, coaching, and strategies you cannot get anywhere else. Join today and start your path to the operating room.   Welcome back to another episode of the RepPath Podcast, hosted by Joe Licata, where we cut the fluff and give you the real strategies that actually get you hired in medical sales. This episode dives deep into the biggest question everyone asks: 👉 “How do I get a $100,000 job in medical sales?”👉 “What is the real path to breaking in?”👉 “What does it actually take to stand out among hundreds of applicants?” Joe holds nothing back as he breaks down the real reasons people fail, the exact mistakes candidates are making in their resumes and networking strategy, and what top performers do differently to get hired even with no previous medical sales experience. If you're frustrated, ignored, or stuck in the application loop… this episode is your turning point. In This Episode You Will Learn: • Why breaking into medical sales is more competitive than ever (and why that is good for you if you know the game). • The resume mistakes every entry level candidate makes and how to fix them instantly. • The exact way to format your resume for recruiters AND hiring managers. • Why daily activities do not matter and what companies actually want to see. • How to network the right way (and why 99 percent of candidates are doing it wrong). • The truth about quotas, expectations, and what life is really like in medical device vs. pharma. • What to do if you keep getting ghosted or rejected. • The mindset and effort required to beat out 300 to 500 applicants per role. Joe also shares powerful lessons from his own early struggles trying to break into the industry 25 years ago and how he eventually cracked the code by changing his process. Watch or Listen Anywhere We are live on Instagram, Facebook, LinkedIn, YouTube, and available on all major podcast platforms. For the full video recording, visit Unfiltered Medical Sales Coaching on YouTube and make sure to subscribe. It is 100 percent free and loaded with game changing content. If You Are Trying to Break In… Don't Do It Alone More and more candidates are joining the RepPath Academy because they are tired of spinning their wheels, getting ghosted, and not knowing what they are doing wrong. Inside the Academy, you will learn: The exact resume templates that get interviews How to network like a top performing rep What to say in interviews AND how to distinguish yourself How to build a standout LinkedIn profile How to create a true 30 60 90 that actually matters And most importantly, how to become a candidate hiring managers want to fight for Plus, you will see real testimonials and companies where RepPath candidates have already been placed. 👉 Join now at: https://reppath.com/pages/program  Do Not Quit. Do Not Get Discouraged. You CAN Break In. If you're willing to work harder than the other applicants, if you're willing to stand out and follow the proven playbook, medical sales can absolutely change your life. Joe and the RepPath team will show you exactly how to get there.
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4 weeks ago
1 hour 1 minute

Rep Path Podcast
Pharma vs Medical Device Sales: The Truth About Which Path Is Really Harder
READY TO BREAK INTO MEDICAL SALES? 👉 Join The RepPath Academy: https://reppath.com/pages/programIf you are serious about breaking into medical device or pharmaceutical sales at the highest level, this program gives you the proven systems, coaching, and interview preparation needed to get hired quickly and confidently.   In this episode of The RepPath Podcast, host Joe Licata tackles one of the most debated topics in the industry: which path is actually harder, pharma sales or medical device sales? This conversation is honest, direct, and based on real experience. Whether you are trying to break into the industry or you are already a rep considering a transition, this episode gives you the clarity you need to choose the right direction. In this episode, you will learn:  • Why pharma and medical device roles are completely different fields • How closing a sale works in each path and why pharma reps often get “yes’d to death” • What makes medical device sales more demanding in hours, schedule, and unpredictability • Why relationship building is often easier in device than pharma • How compliance creates major challenges for pharma reps • The truth about lifestyle, daily structure, and long-term career trajectory in both paths • Salary expectations for new reps and what determines top income earners • The difference between clinical specialist roles and associate sales roles • How credentialing, gatekeepers, and hospital access affect device reps • What hiring managers want to hear and the mistake that instantly disqualifies candidates • Live audience Q&A on interviews, specialties, case coverage, growth opportunities, and more You will also hear real success stories from RepPath Academy students who were placed in top medical device roles in a matter of weeks by following the system and putting in the work. Start Your Career in Medical Sales If you are tired of guessing your way through the process, RepPath Academy provides:  • Personalized coaching • Interview preparation • A complete placement strategy • Access to hiring companies • A proven framework that gets results 👉 Learn more and apply at: https://reppath.com/pages/program Subscribe for More Medical Sales Coaching Subscribe to Unfiltered Medical Sales Coaching on YouTube to watch full episodes, industry breakdowns, and weekly coaching sessions that help you win in medical sales.
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1 month ago
1 hour 6 minutes

Rep Path Podcast
The Ultimate Guide to Territory Management for New Medical Sales Reps
Ready to Break Into Medical Sales Go Here First → https://reppath.com/pages/program If you are serious about launching a medical sales career, RepPath Academy gives you the training, coaching, and insider strategies used by thousands of reps to break into the industry and succeed fast. Visit the link above to apply. Mastering Your First Medical Sales Territory | RepPath Podcast with Joe Licata Welcome back to another episode of the RepPath Podcast hosted by Joe Licata. Today Joe breaks down one of the most important skills for new medical sales reps: how to successfully manage your territory from day one. If you are new to medical sales, stepping into your first solo territory, or taking over for a previous rep, this episode gives you the complete guide to navigating your first year with confidence and clarity. What You Will Learn in This Episode How to manage a territory from your first day in the field Joe walks through what to do before you start, how to gather information, and how to position yourself as a strong new rep. How to take over a territory smoothly Whether the previous rep was a top performer or a disaster, Joe explains how to rebuild trust, gather honest intel, and reset expectations with your accounts. How to tier your accounts the right way Learn the Tier 1 through Tier 4 system, how to identify risk levels, how to spot growth opportunities, and how to build an effective weekly route plan. How top reps set goals that guarantee year-round performance Joe explains why aiming for the company quota is a losing mindset and how to set goals that push you into President’s Club levels of success. How to use your CRM correctly Joe covers how to clean up old notes, avoid common mistakes, and organize data in a way that helps you win and keeps your manager confident in your process. How to protect your territory from competitors Learn what to do when other reps target your accounts and how to make yourself irreplaceable through value-driven relationships. Why communication with your manager matters early on Joe breaks down what to share, how often, and how to build trust without oversharing or appearing unprepared. How to think and act like a President’s Club winner Daily disciplines, personal non negotiables, mindset shifts, and the performance habits that separate elite reps from everyone else. Audience Q and A Highlights In this episode Joe answers live questions on: The difference between pharma and device territories Managing consumables versus capital equipment How to evaluate which accounts are worth your time Recovering after a difficult value analysis committee meeting Handling new competitor reps entering your turf How to adjust your strategy mid quarter Territory mapping tools and methods Negotiating territory boundaries with leadership This episode is one of the most in depth and actionable breakdowns of territory management for new medical sales reps. Want Personalized Coaching to Break Into Medical Sales Apply to the RepPath Academy to get weekly coaching, resume support, interview preparation, networking strategy, and hands on guidance until you land the job. Apply here: https://reppath.com/pages/program Subscribe for More Medical Sales Training Subscribe to the channel and turn on notifications so you never miss a live coaching session or podcast episode. We go live every Monday and Wednesday at 3 PM Eastern.
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1 month ago
1 hour 4 minutes

Rep Path Podcast
Medical Device vs Pharma Sales: Which Path Is Actually Right for You?
🚀 Ready to Break Into Medical Sales? Join RepPath Academy Today. If you're serious about breaking into medical device or pharma sales, stop guessing and start learning from the experts. 👉 Start your journey here: https://reppath.com/pages/programRepPath Academy has helped countless candidates land interviews and secure roles in top tier companies, and you could be next. Welcome back to another episode of the RepPath Podcast, hosted by Joe Licata, where we bring you unfiltered, real world medical sales coaching. Direct, honest, and exactly what you need if you're trying to break into this industry. Today’s episode tackles one of the biggest misconceptions candidates make: “Medical Device and Pharma Are the Same Job.” They’re NOT. Not even close. And saying otherwise is one of the fastest ways to raise a red flag with recruiters and hiring managers. Joe breaks down the real differences between the two paths including lifestyle, workload, pressure, patient interaction, selling style, income potential, travel, credentialing, and the psychological differences that shape each career. If you’re trying to break into medical sales, this episode will help you avoid major mistakes and understand which path truly fits you. In This Episode, You’ll Learn:- Why telling a recruiter “I’m open to device or pharma” instantly shows you haven’t done enough research- The real day to day differences between being in the OR vs being in a physician’s office- How instant gratification in device compares to delayed feedback in pharma- What “getting yes’d to death” means on the pharma side- Why lifestyle and work hours look completely different in device vs pharma- The level of pressure device reps experience in the OR when the entire room is watching- Why device reps often earn more and why pharma offers more stability and structure- What diagnostics roles look like and how they sit between pharma and device- How credentialing, P and T committees, VAC committees, and GPOs impact access- What hiring managers really think about pharma to device transitions- Why a four year degree is required in pharma but flexible in device- The most important factor that determines whether pharma or device is right for you- And much more This is not the sugar coated version. This is the honest truth every candidate needs before choosing a path.Listen and Watch Live Every Monday and Wednesday We stream on LinkedIn, Instagram, Facebook, YouTube, and all major podcast platforms. To watch full replays: 👉 Subscribe on YouTube: Unfiltered Medical Sales Coaching Want to Break Into Medical Sales Faster? The RepPath Academy trains you like a real rep, prepares you for interviews, teaches you how to think like a hiring manager, and helps you avoid the rookie mistakes that cost people jobs. Real graduates. Real placements. Real success stories every week. 👉 Learn more and apply here: https://reppath.com/pages/programSeats fill quickly, so do not wait. Have Questions? Drop them in the chat during the live show or DM Joe on LinkedIn anytime.
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1 month ago
1 hour 2 minutes

Rep Path Podcast
The Resume Mistake Costing You Every Medical Sales Job
READY TO BREAK INTO MEDICAL SALES? Visit Repath Academy to get the full blueprint to land a medical sales job: https://reppath.com/pages/programIf you are serious about breaking in, this is where top candidates get trained. RepPath Podcast | Hosted by Joe Licata In this episode, Joe breaks down the most important step in your journey to breaking into medical sales: your resume. He explains what truly matters, what does not, and why most candidates never get a callback. You will also learn how resumes are processed through ATS systems, why fancy designs hurt you, and what hiring managers actually care about. Joe uses his own old resume as a live example and walks through exactly how to format each section so your accomplishments stand out and your resume lands interviews. What You Will Learn What recruiters are actually looking for What hiring managers prioritize The four essential data points every medical sales resume needs Rankings Percent to quota Sales growth Awards and achievements Why daily activities do not belong on your resume How to avoid ATS formatting mistakes How to showcase your experience in one clear sentence per job What to do if you were fired or laid off How to stand out without sales or clinical experience Why applying to every job rarely works How to outwork more experienced candidates during the interview process Take Your Resume to the Next Level Resume optimization is a full module inside Repath Academy. Students learn how to highlight their accomplishments, communicate their skills clearly, avoid common mistakes, and stand out from hundreds of applicants. New students are joining every week and landing interviews quickly by following this system. If you are ready to finally break into medical sales, start here: https://reppath.com/pages/program Where to Watch RepPath Podcast streams live on YouTube, LinkedIn, Facebook, and Instagram. Full audio episodes are available on every major podcast platform. About the RepPath Podcast Hosted by Joe Licata, the RepPath Podcast delivers honest, practical coaching for breaking into and advancing in medical sales. The show covers real strategies, real hiring insights, and real preparation that helps candidates win.
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1 month ago
1 hour 3 minutes

Rep Path Podcast
The Harsh Truth: You’ll Never Succeed in Medical Sales Without Access.
READY TO BREAK INTO MEDICAL SALES? Become a top-tier candidate and get hired FAST with the RepPath Academy → https://reppath.com/pages/programIf you’re serious about getting into medical sales, stop waiting. Start today.   Welcome back to another live episode of The RepPath Podcast hosted by Joe Licata, the brutally honest, no-fluff coaching experience for reps and future reps who want to win in medical sales. In today’s episode, Joe dives deep into the biggest problem in the industry right now: ACCESS.Whether you're brand new or a seasoned rep with years in the field… you will face access challenges. And in this conversation, Joe breaks down the truth behind why it’s getting harder, and more importantly, what the best reps do to overcome it. This episode covers:  ✅ The REALITY of access in 2025 (and why it’s worse than ever) ✅ How to stay motivated when offices shut you down day after day ✅ Why hospitals deny reps, and how to navigate credentialing ✅ How to use video outreach to get in front of doctors ✅ Working smarter: building clinical champions & leveraging staff ✅ How to team up with other reps to break locked doors ✅ How elite reps create value that gets them past gatekeepers ✅ The future of access: AI, VR, remote support & changing hospital systems …and a TON more. If you're trying to break into the industry or level up your sales performance, this is one of the most important episodes you'll ever watch. 🎙️ ABOUT THE REPPATH PODCAST Hosted by Joe Licata, The RepPath Podcast is streamed live every week across Instagram, Facebook, LinkedIn, YouTube, and all major podcast platforms. Joe brings real, unfiltered insight from decades in the field — the stuff no one else says out loud. He covers hiring, breaking in, interviewing, territory management, device vs. pharma, access strategies, hospital navigation, clinical conversations, and the mindset required to win in medical sales. WANT TO WORK IN MEDICAL SALES? START HERE. The RepPath Academy helps candidates with zero experience break into medical sales — fast.Inside the Academy you’ll get: 1:1 guidance Industry-backed training Coaching from actual reps & hiring managers Video breakdowns Interview prep Access strategies A full system that has helped thousands of reps get hired If you're ready to stop guessing and finally get the job → 👉 https://reppath.com/pages/program STAY CONNECTED Subscribe on YouTube: Unfiltered Medical Sales CoachingFollow Joe on LinkedIn for updates, coaching, and live Q&As. #MedicalSales #RepPath #MedicalDeviceSales #BreakingIntoMedicalSales #JoeLicata #SalesCoaching #RepPathAcademy #MedicalReps #HospitalSales #PharmaSales #AccessIssues #MedicalSalesTraining #SalesStrategies
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1 month ago
1 hour 3 minutes

Rep Path Podcast
Medical Sales Myths You Need to Stop Believing
👉 Ready to break into medical sales the right way? Join RepPath Academy here: https://reppath.com/pages/program Welcome back to The RepPath Podcast with host Joe Licata, where we cut through the hype and give you the real truth about breaking into and thriving in medical sales. In this episode, Joe takes nearly 25 years of experience in pharma and medical device sales and systematically destroys the biggest myths holding candidates back. If you’re trying to break into medical sales or wondering if this industry is actually for you, this is required listening. In this episode, Joe breaks down: Myth #1: “You have total freedom in medical sales.”What freedom actually looks like, how much you’re really being tracked, and why your best freedom strategy is one thing: crush your number. Myth #2: “You’ll work 70 to 80 hours every week.”The real average weekly hours in pharma vs device, and why replying to a couple emails at 9 PM doesn’t mean you’re “working 80 hours.” Myth #3: “You’ll have tons of patient interaction.”The truth about how often you actually see patients (hint: in pharma it’s almost never, in device it’s rare) and the few roles where you do stay closely connected to patients after procedures. Myth #4: “I just want a job where I sell all day.”Why only 7 to 10 percent of your time is true selling time, and the rest is: Waiting for doctors Traveling between offices and hospitals Covering cases Doing admin, expenses, training, and internal calls Myth #5: “Medical sales is all glamour and perks.”Joe walks through the real perks and benefits: Base plus bonus and commission Company car or car allowance Phone, health, 401(k), sometimes stock And why reps underestimate the true dollar value of those benefits. Myth #6: “AI is going to replace medical sales reps.”Joe explains why AI is a tool, not a replacement (at least for the foreseeable future) and why reps who refuse to embrace AI are the ones who will get left behind. Myth #7: “Everyone in medical sales makes crazy money.”The real numbers: Average total comp around $178K Only a small percentage crack $300K plus The realistic range most strong reps can aim for And the difference between pharma and device when it comes to upside. Myth #8: “You need a medical or science background to break in.”Why a four year degree helps but doesn’t need to be in science, when pharma really does want B2B experience, and why device and distribution are often more open to hungry, green talent. Myth #9: “Pharma experience guarantees you a device job later.”Joe is brutally honest about how many device managers view pharma reps, and what actually helped him personally jump from pharma to Boston Scientific. Myth #10: “Social media shows the real day in the life.”Why TikTok and Instagram glamorize the role, what you don’t see (waiting 1.5 hours for 30 seconds with a doctor), and how to get the real story by talking to reps with openings. Myth #11: “If I just get in, I’ll move up quickly.”Joe unpacks: How volatile the industry really is Why advancement is heavily tied to mobility and willingness to move The importance of looking at tenure on LinkedIn before you join a company Myth #12: “Anyone can do this if they have thick skin.”Joe shares what actually matters: Energy and attitude Ability to build deep relationships Willingness to wait, persist, and stay resilient when it’s boring and hard You will also hear Joe break down quotas, performance improvement plans, travel realities, how commissions can change overnight, and why you should never build your lifestyle assuming your commission plan will stay the same. Who this episode is for: Candidates serious about breaking into medical sales Pharma reps considering a jump to device New reps realizing this job isn’t what social media sold them Anyone feeling ghosted by recruiters and thinking about giving up Want help breaking in at the top of the industry? If you’re tired of: Sending out applications and hearing nothing Getting o
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1 month ago
1 hour 2 minutes

Rep Path Podcast
Interview Like a Top 1% Medical Sales Rep (Even With No Experience)
🚀 Ready to Break Into Medical Sales? 👉 Join the RepPath Academy today and start your journey to a six-figure medical sales career: https://reppath.com/pages/program In this episode of The RepPath Podcast, host Joe Licata breaks down one of the most important (yet overlooked) parts of breaking into medical sales: how to interview like a top-performing rep. Whether you’re brand new to the industry or looking to level up from pharma to device sales, this episode is packed with real-world tactics used by RepPath Academy candidates who are landing offers every single week. What You’ll Learn in This Episode:  ✅ How to prepare like a top 1% rep before every interview ✅ The mindset shift that turns stress into confidence ✅ The exact prep process that separates winners from average candidates ✅ How to research your hiring manager and team and use that info to stand out ✅ Why you need to treat every interview like a sales call ✅ The right way to build a real 30-60-90 day plan that impresses hiring managers ✅ How to create a powerful personal story that connects emotionally ✅ What to do before and after every interview to make sure you get the offer Key Quote from Joe: “Every interview is a sales call. The candidate who out-prepares everyone else will always win, regardless of experience.” Why This Matters: Joe shares real examples from RepPath Academy members, from fresh grads to experienced pros, who have landed roles at top companies like BD, Medtronic, and Stryker by applying these exact principles. Preparation isn’t optional; it’s your competitive edge. Connect with Joe: 🔗 Website: https://reppath.com💼 LinkedIn: Joe Licata📺 YouTube: Unfiltered Medical Sales Coaching About The RepPath Podcast: The RepPath Podcast helps aspiring and current medical sales professionals master the business, mindset, and skillset needed to succeed in one of the most competitive industries in the world. Hosted by Joe Licata, founder of RepPath Academy. #MedicalSales #SalesInterviewTips #RepPathAcademy #MedicalDeviceSales #JobInterviewTips #SalesCoaching #JoeLicata #CareerGrowth #MedicalSalesTraining
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2 months ago
1 hour 5 minutes

Rep Path Podcast
Interview Tips for Medical Sales: How to Manage Your Emotions Like a Pro
🚀 READY TO BREAK INTO MEDICAL SALES? Join The RepPath Academy today and learn directly from industry experts who have helped thousands of candidates land their dream medical sales jobs.Start your journey here: https://reppath.com/pages/program Welcome back to The RepPath Podcast, hosted by Joe Licata, where we give you the real, unfiltered truth about breaking into and thriving in medical sales. In this episode, Joe sits down with Amy Miller, a former medical sales professional turned recruiter, coach, and author, to talk about one of the most overlooked keys to interview success: your emotions. Amy shares how understanding, managing, and trusting your emotions can completely change your interview performance, confidence, and career direction. They cover everything from nervousness and fear to self-awareness, mindset, and preparation, with real stories from both sides of the hiring table. What You’ll Learn in This Episode: Why your emotions are your best career compass How to recognize the difference between nerves and intuition Practical tips to stay calm and focused before and during interviews How emotional awareness builds authentic confidence How to handle fear, rejection, and defensiveness the right way The mindset shift that separates top-performing reps from everyone else Featured Guest: Amy Miller Founder of Torika Talent Acquisitions Former medical sales rep turned career coach and consultant Author of “Where’s My Mustard?” and “Ready Set Recruit” Expert in leadership development, recruiting strategy, and emotional intelligence Connect with Amy: 🔗 LinkedIn – https://www.linkedin.com/in/amyleemiller/🌐 amyleemiller.com About The RepPath Podcast Hosted by Joe Licata, the RepPath Podcast brings real-world insight from industry veterans, hiring leaders, and top performers in medical and pharmaceutical sales.If you’re serious about breaking in or moving up, this show gives you the strategies, mindset, and coaching you won’t hear anywhere else. LIVE every Monday and Wednesday at 3PM EST  Subscribe & Stay Connected ✅ Subscribe to Unfiltered Medical Sales Coaching on YouTubeLeave a comment with your biggest takeawayTurn on notifications so you never miss a live episode #RepPathPodcast #MedicalSales #JoeLicata #RepathAcademy #MedicalSalesCoaching #CareerAdvice #SalesInterviewTips #EmotionalIntelligence #AmyMiller #SalesMindset #CareerGrowth
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2 months ago
59 minutes

Rep Path Podcast
The Truth About Medical Sales: What No One Tells You Before You Start
  🚀 Ready to Break Into Medical Sales? If you’re serious about breaking into medical sales and want to do it right from the start, the Repath Academy is the #1 place to begin. We help driven individuals get hired and thrive in top medical sales roles across the country. 👉 Join here: https://reppath.com/pages/program Welcome to The RepPath Podcast with Joe LicataIn this episode, Joe breaks down the real truth about medical sales: the good, the bad, and the ugly. Forget the sugarcoating. If you’ve ever wondered what life in this industry is actually like, this is the episode you need to hear before you start applying. From massive competition to the reality of the grind, Joe shares what it really takes to make it, how to stand out, and why the best reps always “own their own development.” This isn’t theory. This is 25 years of real-world experience from someone who’s seen it all, from top performance to layoffs, career pivots, and everything in between. What You’ll Take Away What medical sales reps really earn (and why it’s not what you think) The truth about work-life balance, travel, and flexibility The mindset shift every new rep needs to win How to avoid burnout and build a long-term career The difference between average reps and the ones who dominate Listen & Subscribe to The RepPath PodcastYouTube: Unfiltered Medical Sales CoachingLive every Monday and Wednesday at 3 PM EST Connect with Joe Licata and The Repath Team👉 https://reppath.com👉 Follow on LinkedIn, Instagram, Facebook, and YouTube👉 DM Joe directly on LinkedIn to see if you’re a fit for the Repath Academy Key Message:Medical sales isn’t for everyone. But if you’re ready to work hard, stay consistent, and build a life-changing career, this episode will show you exactly where to start.
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2 months ago
1 hour 6 minutes

Rep Path Podcast
How to Sell to Doctors Without Being Pushy | Medical Sales Masterclass
🚀 Ready to Break Into Medical Sales? Join The Repath Academy Today → https://reppath.com/pages/program If you’re serious about breaking into medical sales, no experience, no problem. The Repath Academy will guide you every step of the way. We’ve helped thousands of candidates land medical sales roles without prior experience. Start your journey now. Welcome to The RepPath Podcast with Joe Licata!In this episode, we dive deep into one of the most essential skills for every sales professional: how to sell and build relationships with physicians without being pushy. Whether you’re in medical sales, pharma, device, or any sales-driven industry, this conversation will transform the way you approach your customers. Joe breaks down: ✅ The art of persistence and how to turn “no” into “yes” ✅ Why empathy is your most powerful sales tool ✅ How to earn trust with doctors and become a true consultant ✅ The psychology behind patient-first selling ✅ How to shift from “sales rep” to “strategic partner” You’ll also learn how to build long-term credibility, handle rejection like a pro, and create genuine relationships that drive lasting success. 🎧 Listen & Subscribe:YouTube: Unfiltered Medical Sales CoachingSpotify, Apple Podcasts, & all major platformsLive every Monday & Wednesday at 3 PM EST 💬 Join the conversation!Drop your questions in the chat during live sessions. Producer James will make sure they get answered. Key Takeaways: Lead with empathy, not ego Add value before asking for the business Stay consistent, build trust, and play the long game Stop being “the rep” and become the resource Connect with Joe Licata & The Repath Team:👉 https://reppath.com👉 Follow on LinkedIn, Instagram, Facebook & YouTube👉 DM Joe to learn how the Repath Academy can help you land your dream role
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2 months ago
1 hour 7 minutes

Rep Path Podcast
The #1 Skill Every Medical Sales Rep Needs to Succeed in 2025
Ready to Break Into Medical Sales at the Top Level? If you’re serious about launching your medical sales career, don’t wait, join the RepPath Academy today. Learn directly from elite industry professionals, master the interview process, and build the network that gets you hired. Visit: https://reppath.com/pages/program In this powerful episode of the RepPath Leadership Series, Joe sits down with industry veteran Kenny Elmore, a former top-performing medical sales rep and now the founder of The Lobby, a national community built to connect and elevate healthcare sales professionals. They dive deep into how networking can transform your career in medical sales, how to build genuine relationships that create opportunity, and why most reps approach networking completely wrong. What You’ll Learn: The real difference between networking and collecting contacts How to build a community that creates real opportunity The right way to approach mentors, hiring managers, and peers Why curiosity, humility, and follow-up win over hard-selling every time How to stand out as an aspiring rep in a highly competitive field Actionable steps to break into medical sales even with zero experience Insights into The Lobby’s mission to unite reps, leaders, and companies nationwide Key Takeaways: Stop selling. Start connecting. Real networking is about curiosity, not self-promotion. Be intentional. Know your target companies, specialties, and goals before reaching out. Follow up. True relationships are built in the follow-up, not at the event. Do something different. Shadow reps, attend events, and take initiative to stand out. Featuring: Joe Licata – Founder, RepPath & Host of the RepPath Leadership SeriesKendy Elmore – Founder, The Lobby: The largest medical sales networking community in the U.S. Resources Mentioned: RepPath Academy – Visit https://reppath.com/pages/program to join the top medical sales coaching and placement program The Lobby Network – https://www.thelobbynetwork.com to connect with reps, recruiters, and leaders nationwide Listen & Subscribe: Subscribe to Unfiltered Medical Sales Coaching for more uncut conversations with top leaders in the industry. #RepPathPodcast #MedicalSales #Networking #MedicalSalesJobs #HealthcareSales #CareerDevelopment #RepPathAcademy #LeadershipSeries
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2 months ago
1 hour 5 minutes

Rep Path Podcast
The $300K Medical Sales Blueprint: What Top Reps Actually Do Differently
Ready to Break Into Medical Sales and Earn at the Top Level? 👉 Join the RepPath Academy today at https://reppath.com/pages/program and learn step-by-step how to land your dream role in medical sales, even if you have no prior experience. Get personalized coaching, proven strategies, and insider tools that have helped thousands of reps break in and earn six-figure salaries fast. 🎙️ Welcome to another episode of The RepPath Podcast hosted by Joe Licata, your go-to resource for unfiltered medical sales coaching. In this episode, Joe breaks down one of the most talked-about topics in the industry: How to Make $300,000 a Year in Medical Sales. Whether you’re new to the field or already in the game and hungry for growth, this episode gives you the real, tactical blueprint that top-earning reps use to dominate their territories and stack commission checks without the fluff. What You’ll Learn: How to reverse-engineer your income goals and build a real game plan to hit them The daily mindset, habits, and math behind a $300K-a-year rep Why owning your disease state sets you apart from average sales reps How to leverage key opinion leaders (KOLs) and influencers to multiply your reach What top reps do differently to stay disciplined, profitable, and recession-proof How to assess compensation plans, territory potential, and sustainability the smart way Joe doesn’t just talk about theory. He shares battle-tested strategies from his own field experience, teaching you how to treat your territory like your own business and win at every level.  Subscribe to Unfiltered Medical Sales Coaching for weekly episodes and real talk about breaking into and excelling in medical sales. Don’t just dream it. Own it.Take control of your future, master your craft, and start building your medical sales career the right way.👉 Join RepPath Academy Now at https://reppath.com/pages/program
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2 months ago
57 minutes

Rep Path Podcast
The Truth About Value-Based Selling in Medical Sales | What Reps Get Wrong
🚀 Ready to break into medical sales at the highest level? Join the RepPath Academy today:https://reppath.com/pages/programLearn the strategies, insider knowledge, and interview skills that have helped hundreds of professionals land top-tier roles in medical sales. Don’t just get in, get in at the top. 🎙️ Welcome back to another episode of The RepPath Podcast, hosted by Joe Licata, where we take you behind the curtain of the medical sales industry. In this episode, Joe dives deep into one of the most crucial skills that separates top-performing reps from everyone else: how to shift from selling features and benefits to selling value. You’ll learn: Why focusing on features and benefits doesn’t resonate with physicians How to position value and outcomes that actually influence buying decisions The difference between fee-for-service and value-based models and how this shift changes the entire sales conversation How to tailor your message depending on whether you’re talking to a doctor, nurse, administrator, or procurement officer Real examples from the field, from selling birth control to robotics, that show exactly how to connect your product’s value to patient outcomes and hospital ROI Joe also answers live questions from LinkedIn and YouTube listeners on: How to convert a feature pitch into an outcome-driven story How to prove ROI when it’s not immediately obvious Why most reps struggle to sell on value and how to fix it fast Whether you’re an aspiring rep or already in the field, this episode will challenge how you think about sales, storytelling, and what truly drives decision-making in healthcare.  📅 New episodes: Every Monday and Wednesday at 3 PM EST 💬 Visit https://reppath.com/pages/program to learn more about the RepPath Academy and how you can start your journey into medical sales today. #MedicalSales #RepPathPodcast #SalesTraining #HealthcareSales #ValueBasedSelling #MedicalDeviceSales #PharmaSales #SalesCoaching #RepPathAcademy
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2 months ago
1 hour 2 minutes

Rep Path Podcast
How to Get Promoted in Medical Sales (Even When You Feel Stuck)
🎯 READY TO BREAK INTO MEDICAL SALES? 👉 Join the Repath Academy at https://reppath.com/pages/program.The #1 community for aspiring and experienced reps ready to level up their career, land top roles, and dominate the industry. Spots fill fast. Apply today to start your path to six figures and beyond. Feeling stuck in your medical sales career? You’re not alone, and this episode will help you break through that plateau. In this unfiltered episode of The RepPath Podcast, host Joe Licata tackles one of the most common frustrations in medical sales: “What do I do when I feel stuck?” Whether you’ve been in your role for one year or thirty, this episode is packed with real-world strategies to reignite your career growth without making the rash moves that could hurt your long-term success. 💡 What You’ll Learn: How to reframe feeling stuck as an opportunity to grow The right way to take lateral moves that set you up for leadership Why jumping ship too soon can sabotage your career How to own your own development and stand out to leadership The power of networking internally and finding the right mentors When it’s really time to move on and how to do it without burning bridges  Key Takeaway: Being stuck doesn’t mean you’re failing. It means it’s time to evolve. The best reps don’t wait for promotions. They own their own growth and build the skills, relationships, and mindset that make them undeniable. Quotes from Joe Licata: “Being stuck isn’t a setback, it’s a signal.” “If you want leadership, start acting like a leader before you get the title.” “You can’t complain your way to the next level. You have to own your own development.” About the RepPath Podcast: Hosted by Joe Licata, The RepPath Podcast delivers raw, tactical, and motivational insights for medical sales professionals, from breaking into the industry to climbing the corporate ladder. Connect & Join the Movement: Learn more: https://reppath.com/pages/programContact Joe: joe@reppath.comFollow on LinkedIn, YouTube, Facebook, and Instagram
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3 months ago
1 hour 3 minutes

Rep Path Podcast
Stop Making These 10 Rookie Mistakes in Medical Sales!
🚀 Ready to Break Into Medical Sales? 👉 Join the Reppath Academy today: https://reppath.com/pages/programIf you’re ready to finally break into medical sales at the highest level, this is your first step. Learn directly from top industry pros, master your interviews, and position yourself for success.Breaking into medical sales is tough, and staying in and succeeding is even tougher. In this episode, Joe Licata breaks down the most common mistakes new reps make in their first year and exactly how to avoid them. Whether you’re just breaking into the industry or looking to sharpen your edge, this episode gives you the insider playbook most reps never get: ✅ How to prepare before your first day in the field ✅ The 70/30 rule to master sales conversations ✅ How to avoid compliance nightmares that can end your career ✅ Why following up (even on the “small stuff”) builds massive trust ✅ The real secret to building long-term relationships that lead to consistent sales ✅ How to stay resilient when everything feels overwhelming Joe also shares real-world stories, industry secrets, and tactical strategies to help you hit quota faster, build credibility with physicians, and rise to the top of your territory.  📺 Subscribe to Joe’s YouTube Channel: Unfiltered Medical Sales Coaching🌐 Visit: https://reppath.com If you’re serious about breaking into medical device or pharma sales, this is the episode to watch. 👉 Apply now at https://reppath.com/pages/program and start building your medical sales career the right way.
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3 months ago
1 hour 5 minutes

Rep Path Podcast
Why Top Reps Are Winning With Virtual Selling (and You’re Falling Behind)
🚀 Ready to Break Into Medical Sales? Join The RepPath Academy: https://reppath.com/pages/program, the premier online program designed to help you break into medical sales and thrive at the highest level. Learn directly from top industry leaders, get real interview prep, and master the skills companies actually hire for. Start today and take control of your career. In this episode of The RepPath Podcast, hosted by Joe Licata, we dive deep into one of the biggest shifts in the medical sales world: the rise of virtual selling and the hybrid sales model. Whether you’re a seasoned rep who loves the field or a new professional trying to get in front of physicians, this conversation will change how you approach the modern sales game. Joe breaks down: The evolution of access to doctors post-COVID Why virtual selling is here to stay How to confidently sell through Zoom, Teams, or remote demos The tools, mindset, and etiquette that separate top performers from the rest How to build trust, close deals, and handle “no see” offices in today’s restricted access environment The do’s and don’ts of virtual product demos, follow-ups, and hybrid meetings Why adaptability and tech confidence are now essential skills You’ll also hear Joe’s no-BS answers to real questions from reps, from dealing with bad Wi-Fi and disengaged doctors to nailing your presentation, earning trust remotely, and avoiding the ghosting trap. Key Takeaways Stop fighting the hybrid model and master it Learn to treat your territory like your own business Remote selling isn’t a fallback, it’s leverage Relationships still win, even over Zoom Resources Mentioned Join the Academy: https://reppath.com/pages/programSubscribe for full episodes: Unfiltered Medical Sales Coaching on YouTubeFollow The RepPath Podcast on LinkedIn, Instagram, and all major platforms 📅 New Episodes Every Monday & Wednesday @ 3PM Tune in live, drop your questions, and level up your sales game with Joe Licata and the RepPath community. #MedicalSales #RepathPodcast #VirtualSelling #HybridSales #SalesTraining #MedicalDeviceSales #PharmaSales #SalesStrategy #CareerGrowth #RepathAcademy
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3 months ago
1 hour 3 minutes

Rep Path Podcast
How to Let Go of Workplace Baggage and Thrive in Medical Sales
🚀 Ready to Break Into Medical Sales? 👉 Join the RepPath Academy: https://reppath.com/pages/program, the #1 program built to help you land a top-tier medical sales career. Learn from industry leaders, master the interview process, and step into the field with confidence. Apply today to start your journey into medical sales excellence. In this powerful episode of the RepPath Leadership Series, we take a different kind of deep dive that goes beyond numbers, quotas, and sales calls and straight into the mental side of success. Joe Licata sits down with licensed mental health counselor Alana Carvalho, founder of The Codependent Perfectionist, to explore how your past workplace experiences like toxic bosses, failures, self-doubt, or burnout can secretly sabotage your performance in your next role. Alana and Joe unpack how to: ✅ Identify and release emotional baggage from past jobs ✅ Rebuild confidence after being torn down by poor leadership ✅ Recognize self-sabotaging behaviors that limit success in sales ✅ Handle rejection, perfectionism, and imposter syndrome like a pro ✅ Create healthier relationships with your managers and clients If you’ve ever felt stuck because of a previous work experience, this conversation will give you the mindset reset you need to move forward with confidence. Topics Covered: Letting go of toxic work environments Reframing rejection into growth Overcoming perfectionism in performance-driven fields Building self-awareness for stronger relationships Mindset strategies for medical sales reps About the Guest Alana Carvalho is a licensed mental health counselor and founder of The Codependent Perfectionist. She specializes in helping high-achievers and leaders overcome perfectionism, codependency, and burnout to thrive personally and professionally.📍 thecodependentperfectionist.com📸 Instagram: @thecodependentperfectionist Connect with RepPath Subscribe for more leadership, sales, and mindset training: Unfiltered Medical Sales Coaching YouTube ChannelJoin the Academy: https://reppath.com/pages/programFollow us on Instagram, LinkedIn, Facebook, and YouTube @RepPath RepPath Podcast | Hosted by Joe LicataHelping the next generation of medical sales reps lead, sell, and grow with confidence.
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3 months ago
1 hour 2 minutes

Rep Path Podcast