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SalesLife
Marcos Serna
35 episodes
9 months ago
In today’s episode, we sit down with Jason Cutter, CEO of Cutter Consulting Group. Topics Covered: - The A to Z of sales (prospecting, negotiation, and closing)- Jason's unique approach is to be a “Sales Success Architect”- Bringing your true authentic self the Sales process- Making your buyer the Hero in your sales process --------------Want to be on the show? Reach out to Marcos Serna on LinkedIn (link below)https://www.linkedin.com/in/marcosserna/
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Business
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All content for SalesLife is the property of Marcos Serna and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
In today’s episode, we sit down with Jason Cutter, CEO of Cutter Consulting Group. Topics Covered: - The A to Z of sales (prospecting, negotiation, and closing)- Jason's unique approach is to be a “Sales Success Architect”- Bringing your true authentic self the Sales process- Making your buyer the Hero in your sales process --------------Want to be on the show? Reach out to Marcos Serna on LinkedIn (link below)https://www.linkedin.com/in/marcosserna/
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Business
Episodes (20/35)
SalesLife
33: How to Make Your Buyer the Hero - Jason Cutter
In today’s episode, we sit down with Jason Cutter, CEO of Cutter Consulting Group. Topics Covered: - The A to Z of sales (prospecting, negotiation, and closing)- Jason's unique approach is to be a “Sales Success Architect”- Bringing your true authentic self the Sales process- Making your buyer the Hero in your sales process --------------Want to be on the show? Reach out to Marcos Serna on LinkedIn (link below)https://www.linkedin.com/in/marcosserna/
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4 years ago
46 minutes

SalesLife
32: Why I Sold My Podcast to TrainYo - Sunil and Omar
In today’s episode, we sit down with the Co-Founders of TrainYo, Sunil Kumar and Omar Sadik!Topics Covered: -The backstories of Sunil and Omar and why they started TrainYo- TrainYo's mission to bring equality and high-quality sales candidates into the tech market.- Why the current education system is broken and what the future looks like--------------Want to be on the show? Reach out to Marcos Serna on LinkedIn (link below)https://www.linkedin.com/in/marcosserna/
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4 years ago
37 minutes

SalesLife
31: Leveraging Relationships to Close 7-Figure Federal Deals - Jose Ward
In today's episode, we learn from Jose Ward, Strategic Account Manager at Okta!Topics Covered: - Take a long term view of sales by making personal relationships - Being authentically curious to get to know your buyers- Leverage LinkedIn Sales Navigator to find your potential champions- Use a tool like SendOutCards to nurture personal relationships --------------Want to be on the show? Reach out to Marcos Serna on LinkedIn (link below)https://www.linkedin.com/in/marcosserna/
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4 years ago
33 minutes

SalesLife
30: Working with your CEO to close deals; Kris Rudeegraap
In today's episode, we learn from Kris Rudeegraap; CEO at SendosoTopics Covered: - Tips on how to co-sell with your CEO - How to recruit Sales talent to your Startup- Be "scrappy" and work with tools like Upwork- Creative ways to outbound--------------Want to be on the show? Reach out to Marcos Serna on LinkedIn (link below)https://www.linkedin.com/in/marcosserna/
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4 years ago
35 minutes

SalesLife
29: Staying Organized in Sales - Tech Tai
In today's episode, we learn from Tech Tai! Learn her strategy on how to: - Become a unicorn sales rep- Organize your workflow --------------Want to share a Sales tip and be on the show? Reach out to Marcos Serna on LinkedIn!
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4 years ago
48 minutes

SalesLife
28: Authentic Selling - Jeff Kirchick
In today's episode, we have Jeff Kirchick, VP of Enterprise Sales at NextCaller!Learn his strategy on how to: - Make prospecting fund - Be authentic when selling - Embrace your weird self! --------------Check out Jeff's Book on Amazon!https://www.amazon.com/dp/B08QDPQVB4/ref=cm_sw_r_cp_api_glc_scv1FbAZ0Q5FA--------------Want to share a Sales tip and be on the show? Reach out to Marcos Serna on LinkedIn!
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4 years ago
29 minutes

SalesLife
27: High-Growth Sales Teams - Scott Leese
This week, we sit down with Scott Leese, 6x Sales Leader - 3x Founder - 2x Author - Sales Consultant & Strategic Advisor to startups around the world.We learn his strategy on how to build a top-performing sales team and how a VP of Sales can succeed during the COVID pandemic. You will learn how to:1) Always build 10X pipeline 2) The 3 "p's"--------------Want to share a Sales tip and be on the show? Reach out to Marcos Serna on LinkedIn!
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4 years ago
41 minutes

SalesLife
26: GAP Selling - Keenan
This week, we sit down with Keenan, author of GAP Selling, CEO, Keynote Speaker, Forbes Contributor, and Award-Winning Blogger.We learn his strategy on how to GAP sell but more importantly, how to use this strategy in the SDR role. You will learn how to:1) make more efficient cold calls 2) prospect into your top accounts --------------Want to share a Sales tip and be on the show? Reach out to Marcos Serna on LinkedIn!--------------Buy on GAP Selling on Amazon!https://www....
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5 years ago
34 minutes

SalesLife
25: Asking for Help - Jair Williams
In our third episode with Jair Williams (SDR at Okta, Inc.) we learn his professional growth strategy. You will learn how to: 1) be honest with yourself2) don't be afraid to raise your hand 3) always write things down that you don't know--------------Want to share a Sales tip and be on the show? Reach out to Marcos Serna on LinkedIn!
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5 years ago
3 minutes

SalesLife
24: Professional Growth Tips - Jair Williams
In our second episode with Jair Williams (SDR at Okta, Inc.) we learn his professional growth strategy. You will learn how to: 1) document your accomplishments 2) focus on weaknesses and strengths 3) Be a storytellerWant to share a Sales tip and be on the show? Reach out to Marcos Serna on LinkedIn!
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5 years ago
3 minutes

SalesLife
23: Personal Branding - Jair Williams
"Make sense of your why, prepare for internal and external meetings, be consistent" - Jair Williams Want to share an SDR sales tip? Reach out to Marcos Serna on LinkedIn! https://www.linkedin.com/in/marcosserna/
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5 years ago
2 minutes

SalesLife
22: Reverse Prospecting - Andy Chen
This week learn from co-founder, Andy Chen, on how he exceeded 114% quota using his reverse prospecting strategy. He shares all starting with the problem -- solution -- wins! Don't miss out!
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5 years ago
10 minutes

SalesLife
21: "Champion" Outbound Campaign - Marcos Serna
Learn how Marcos Serna (former Strategic SDR @ Optimizely and current AE @ Okta) was able to generate 166% quota using a unique prospecting campaign he calls the "champion campaign".
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5 years ago
4 minutes

SalesLife
20: Finding the right mentors - Alexandra Turcios
Have you always wanted a mentor but never took the initiative to get one? Or have you been too nervous to make the ask? This week, Alexandra, reveals her strategies on strategically finding mentors that will shape your career. Learn how to: - Build your board of directors - Identify your goals and what you want- Hone in on your search and be strategic
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5 years ago
35 minutes

SalesLife
19: Run better discovery calls - Lisa Schnare
Lisa has built numerous high performing SDR teams from the ground up and the one thing that is the most important? Running better discovery meetings! Tune in to learn: - Lisa's elements of great discovery- The right questions to ask- Perfecting the handoff from SDR to AE - Winning as a team
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5 years ago
44 minutes

SalesLife
18: LinkedIn Outbounding Strategy - Sarah Hicks
Learn how Sarah Hicks (Senior SDR - Predictable Revenue) was able to crush 130% of her quota through COLD LinkedIn outbounding. She shares her tips on how she:- attains a 20-35% reply rate- follows up on comments/likes - never makes a cold call!
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5 years ago
44 minutes

SalesLife
17: Path to SDR Manager - Kyle Maynard
In this episode, we sit down with Kyle Maynard - Manager, Sales Development at Workday. Kyle reveals the tactical strategies that helped him move from top-performing SDR and AE to SDR Manager!! Tune in to learn: - Kyle's Path to SDR Manager - Internal Brand Building for promotion- Finding a mentor and building your "Board of Directors"
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5 years ago
53 minutes

SalesLife
16: Cold Calling Tactics - Cameron Thomas
We sit down with Cameron Thomas (New Business Sales Associate; Procurement Leaders) and we dive deep into how he was able to attain 171% Quota just by cold calling. You will learn specific strategies like- Double touch- Drunk dialing - Converting on your top prospects
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5 years ago
46 minutes

SalesLife
15: Psychology of the SDR - Keith Ippel
In this episode, we sit down with Keith Ippel the CEO of Spring Activator. We dive deep into the psychology of the SDR during the COVID Pandemic and where to prioritize accounts. Keith shares his strategy on how he closed $300K by talking to his customers! We also touch on why SDRs make the best entrepreneurs!! You will learn how to:- Having endless curiosity - Overcome Impostor Syndrome- How to prioritize accounts- SDR to Entrepreneur
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5 years ago
47 minutes

SalesLife
14: First 90 Days as an SDR
Have you ever wanted to learn how to succeed in your first 90 days??Do you want to learn a proven strategy on how two top-performing SDRs crushed quota and got promoted?In this episode, our co-hosts, Marcos Serna and Andy Chen walk you through what success looks like and the methodical approach that helped them succeed. This is scalable for any SDR looking to make a good first impression! You will learn:
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5 years ago
37 minutes

SalesLife
In today’s episode, we sit down with Jason Cutter, CEO of Cutter Consulting Group. Topics Covered: - The A to Z of sales (prospecting, negotiation, and closing)- Jason's unique approach is to be a “Sales Success Architect”- Bringing your true authentic self the Sales process- Making your buyer the Hero in your sales process --------------Want to be on the show? Reach out to Marcos Serna on LinkedIn (link below)https://www.linkedin.com/in/marcosserna/