Linda Muriuki, financial literacy educator and founder of Finance4Families, breaks down the real building blocks of generational wealth: money habits at home, family business systems, intentional conversations, and financial protection planning. No theory — just lived experience, cultural honesty, and practical strategy Kenyan families actually need.
In this deeply moving episode, Priscilla opens up about her journey through years of loss, grief, and rediscovering self-worth. After losing a baby and experiencing multiple miscarriages, she found herself questioning everything, her body, her faith, and her place in the world.But through that pain came purpose. While training to become a mindset coach, pregnant with her son after seven years of heartbreak, Priscilla began to rebuild her sense of worth from the inside out.Today, as a mother and coach, she helps others navigate their own insecurities and healing journeys with compassion and courage. Her story is a powerful reminder that even in our darkest moments, transformation is possible, and healing begins when we choose to believe we are worthy of it.https://linktr.ee/sohowsbusinessFollow Priscilla Instagram: https://www.instagram.com/priscillathemindsetcoach/Facebook: https://www.facebook.com/share/16ZZQ1Vbdi/?mibextid=wwXIfr
In this deeply inspiring episode, Mercy Achieng shares how her early life in Kibera shaped her purpose and fuelled her mission to create lasting impact.From watching her parents rise from poverty through grit and grace, she learned the true meaning of resilience. Today, she’s channeling that lesson into building a business that serves those who need it most.Her story is a reminder that perspective changes everything: what we see as challenges, others turn into purpose.https://etsirbellascholarship.org/https://www.instagram.com/etsirbelladesigns?igsh=dnc0ZzJkOW94ZGxrTo support Etsirbella Scholarship Fund, send to:Paybill 247247Account 538070
What does it really take to build a proudly Kenyan brand in an industry dominated by foreign ownership?In this episode of (So) How’s Business?, host Alma Mabachi sits down with Jennifer Odera, founder of T&Co, a premium tea brand on a mission to bring Kenyan tea ownership back home.Jennifer opens up about her journey from idea to execution—how she started T&Co, the hurdles she’s faces raising funds as a woman entrepreneur, and why value addition isn’t just good business—it’s an act of reclaiming Africa’s story.
For more real, unfiltered stories of African women building, breaking, and becoming, follow and subscribe @sohowsbusiness
https://linktr.ee/sohowsbusiness
No one prepares you for how personal building a business can get. The highs, the heartbreaks, and the moments you wonder if it’s all worth it.
For African women, it runs even deeper. We’re building dreams while raising families, managing expectations, and learning to thrive in the mess
Hosted by Alma Mabachi, So, How’s Business? is a raw, unfiltered podcast spotlighting the untold stories of African women entrepreneurs. Their pivots, failures, comebacks, and lessons from the messy middle of building something real.
Every week, Alma sits down with bold, brilliant women rewriting what success looks like on our continent.
These aren’t just business conversations- they’re human ones.
New episodes every week.
Follow and rate the show to join a movement amplifying the true nature of entrepreneurship for African women.