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The MLO Project
Frazier
42 episodes
1 week ago
Send us a text In this special in-person episode of The MLO Project, Frazier and Michael sit down with Florida broker and First Coast Mortgage co-founder Jason Kindler, live from Idaho at the High Table mastermind. It’s a no-fluff conversation about leadership, building efficient operations, crushing limiting beliefs, and redefining what’s possible for mortgage companies heading into 2026. Kindler opens up about his personal and professional journey, including surviving the crash, getting sob...
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Marketing
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All content for The MLO Project is the property of Frazier and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Send us a text In this special in-person episode of The MLO Project, Frazier and Michael sit down with Florida broker and First Coast Mortgage co-founder Jason Kindler, live from Idaho at the High Table mastermind. It’s a no-fluff conversation about leadership, building efficient operations, crushing limiting beliefs, and redefining what’s possible for mortgage companies heading into 2026. Kindler opens up about his personal and professional journey, including surviving the crash, getting sob...
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Marketing
Business,
Entrepreneurship
Episodes (20/42)
The MLO Project
Forget What You Know! Build What’s Possible w/Jason Kindler | Ep. 42
Send us a text In this special in-person episode of The MLO Project, Frazier and Michael sit down with Florida broker and First Coast Mortgage co-founder Jason Kindler, live from Idaho at the High Table mastermind. It’s a no-fluff conversation about leadership, building efficient operations, crushing limiting beliefs, and redefining what’s possible for mortgage companies heading into 2026. Kindler opens up about his personal and professional journey, including surviving the crash, getting sob...
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1 week ago
27 minutes

The MLO Project
Striking Out! Why You’re Losing Clients You Closed | Ep. 41
Send us a text “Strike Rate, Stale Leads, and Regret” In this unfiltered episode of The MLO Project, Frazier and Michael go off the rails (and the map) with a fiery breakdown of one of the most neglected goldmines in the mortgage business: your damn database. Coming off the Accelerate session at Fuse, the guys break down why strike rate conversations are a no-brainer, why most LOs fumble their past client relationships, and why assuming someone else isn’t talking to your past client is the bi...
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2 weeks ago
27 minutes

The MLO Project
Are You Paying Attention? Data Is the New Commission | Ep. 40
Send us a text In this high-energy episode of The MLO Project, Frazier and Michael come in hot fresh off AIME’s Fuse 2025, breaking down lessons, laughs, and the unexpected win of a 7:00 a.m. breakout session that packed the room. Michael shares the behind-the-scenes story of his first “legit” Fuse experience, the vibes-only navigation system through the Gaylord Opryland, and why his High-Level Blueprint session had brokers buzzing before the sun came up. This isn’t another tech talk — it’s a...
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3 weeks ago
34 minutes

The MLO Project
Got Mortgages? Got Receipts. Got Results w/Abdel Khawatmi | Ep. 39
Send us a text Abdel Khawatmi didn’t just show up—he dropped a masterclass. From building a consumer-direct and partner-driven hybrid model, to running multiple AI-driven systems, to scaling a team while still showing up like a true operator, this episode is everything The MLO Project is about. Abdel breaks down exactly how he tracks every KPI in his business, uses social media as a brand amplifier (not a direct lead source), integrates AI like Fireflies, ChatGPT, Gamma, and Mortgage Coach t...
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1 month ago
44 minutes

The MLO Project
Why AI Won’t Save Bad Loan Officers w/Luke Shankula | Ep. 38
Send us a text After months of build-up, calendar mishaps, and playful trash talk, Luke Shankula finally joins Frazier and Michael on The MLO Project. This episode delivers on all fronts: insights, shade, real talk on AI, marketing, lead gen, and why most loan officers are misusing the tools that should be helping them win. The trio dives into why AI isn’t a magic wand, how bad sales habits get amplified by tech, and how Luke’s transition from “Loans on Demand” to marketing fundamentals is re...
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1 month ago
38 minutes

The MLO Project
I'll Educate You Whether You Want It or Not w/Hammer Helmer | Ep. 37
Send us a text Episode Overview Hammer joins the MLO Project for what might be their most offensive (and honest) episode yet. From lock advice to social media strategy, Hammer breaks down what's actually working in today's market - and what's complete garbage. Key Topics Covered: The Rate Game (And Why You're Playing It Wrong) The Emotional Side of Home Buying Business Development Reality Check Social Media Strategy That Actually Works The Consistency Factor The Hard Truth About Discipline Co...
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1 month ago
40 minutes

The MLO Project
Stop Obsessing Over Rates | Ep. 36
Send us a text Proactivity in Loan Origination: Stop Obsessing Over Rates In this episode of The MLO Project, hosts Frazier and Michael emphasize the importance of focusing on proactive, everyday actions over obsessing about fluctuating loan rates. They argue that industry success hinges on maintaining consistent communication with clients, having solid systems and processes in place, and focusing on long-term relationships rather than reacting to rate changes. Through lively discussion and ...
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2 months ago
23 minutes

The MLO Project
Clickbait B.S.: When Media Headlines Lie | Ep. 35
Send us a text In this episode of the MLO Project, hosts Frazier and Michael discuss the impact of media sensationalism, particularly focusing on a recent headline by HousingWire that inaccurately suggested that Equity Prime Mortgage (EPM) could no longer originate FHA loans. The hosts emphasize the importance of reading beyond headlines and understanding the broader implications of clickbait on both individual behavior and the mortgage industry. They also urge listeners to maintain focus on ...
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2 months ago
29 minutes

The MLO Project
Build a Million-Dollar Network Without Leaving Your Office | Ep. 34
Send us a text In this episode of the MLO Project, Frazier and Michael dive into the importance of community in the mortgage industry and announce the launch of MLO Hub - a new platform designed specifically for mortgage professionals to connect, learn, and grow together. The Community Problem Why Facebook groups aren't cutting it for professional growthThe challenge of siloed communities in the mortgage industryHow social media distractions hurt productivityThe need for focused, professional...
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2 months ago
26 minutes

The MLO Project
Why Every LO Is Talking About Go High Level (and Why You Should Too) | Ep. 33
Send us a text Empowering Loan Officers with HighLevel CRM Solutions In this episode of the MLO Project, hosts Frazier and Michael dive deep into the benefits of using HighLevel CRM for mortgage professionals. They discuss the value of HighLevel as a single platform for managing leads, marketing, and daily workflows, aiming to make it the number one CRM in the mortgage industry. They also introduce HL4 (HighLevel for Mortgage Pros), a comprehensive support community for loan officers using H...
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2 months ago
26 minutes

The MLO Project
You're Either All-In or You're All-Out w/Darren Copeland | Ep. 32
Send us a text In this episode of the MLO Project, Michael and Frazier are joined by special guest Darren "DC" Copeland, owner and founder of Summit Lending. The discussion covers a range of topics including overcoming obstacles, the importance of being coachable, and leveraging AI and modern marketing tactics to stay ahead. DC shares his insights from over 22 years in the mortgage industry, emphasizing the need for discipline, planning, consistent efforts, and the importance of personal bran...
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3 months ago
36 minutes

The MLO Project
Real Talk: Our Hard Lessons From Failure | Ep. 31
Send us a text In this episode of the MLO Project, hosts Frazier and Michael dive deep into the topic of failure. They share personal stories of significant setbacks, exploring how these experiences have shaped their professional lives and perspectives. Frazier recounts the collapse of his business relationships and the subsequent reputational damage that forced him to rebuild from the ground up. Similarly, Michael shares his experience of getting expelled from college and the life-changing e...
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3 months ago
31 minutes

The MLO Project
What's Up Niches! | Ep. 30
Send us a text In this episode of the MLO Project, Frazier and Michael discuss the importance of loan officers niching down to maximize their expertise and business opportunities. They hit on common misconceptions about limiting income potential by focusing on a niche market. They share personal experiences and insights on how becoming an expert in a specific area can lead to broader business opportunities and industry recognition. Michael also touches on Empower LO's journey from being...
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3 months ago
29 minutes

The MLO Project
The Top "Must Have" Marketing Automations for Loan Officers | Ep. 29
Send us a text In this episode of the MLO Project, hosts Frazier and Michael introduce exciting news about their new initiative, High Level for Mortgage Pros 2.0. The main discussion revolves around the top five essential marketing automations for mortgage professionals, emphasizing the importance of consistent follow-up and personalization. The five key automations include instant lead response, abandoned application reminders, pre-approval follow-up, Google review requests, and a long-term ...
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3 months ago
37 minutes

The MLO Project
Struggle to Success w/Chris Lamm | Ep. 28
Send us a text In this episode of The MLO Project, Michael sits down with Chris Lamm—a mortgage veteran out of Redding, California—for a raw, real-world conversation about what it takes to thrive in this business over the long haul. Chris shares how he broke into the game at 17, how he weathered the 2008 crash, and what’s kept him leveling up ever since. They dive into the gritty stuff—balancing work and family, the mental edge coaching provides, and why relationships still beat algorithms. C...
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3 months ago
55 minutes

The MLO Project
Adding Agents: Does This Webinar Strategy Actually Work? | Ep. 27
Send us a text In this episode of The MLO Project, Frazier and Michael discuss one of the most underutilized lead-gen strategies in the mortgage industry right now: webinars. They dive into how mortgage pros are using webinars to go direct-to-consumer, generate warm leads, and build real authority—without cold calling or spending a fortune. With tools like HighLevel making automation and follow-up simple, this isn’t just theory—it’s working in the field. They also preview an upcoming live web...
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4 months ago
29 minutes

The MLO Project
AI is Killing Traditional Search - What Every LO Needs to Know Right Now | Ep. 26
Send us a text In this episode of The MLO Project, Frazier and Michael McAllister go coast-to-coast—from Idaho to Georgia—to break down what’s really happening with Google Ads in the mortgage game. They tackle rising ad costs, how AI is changing search behavior, and why most LOs are wasting money on outdated strategies. If you’re not using long-tail keywords and thinking about conversions before clicks, you’re already behind. They also dive into the future of AI-powered ad platforms—and how t...
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4 months ago
27 minutes

The MLO Project
Debunking the B.S. of the Mortgage Industry | Ep. 25
Send us a text In this episode of The MLO Project, Frazier and Michael take a flamethrower to the myths holding mortgage pros back. Think you need to wear a suit to be taken seriously? Wrong. Think only extroverts win? Nope. Think social media doesn't bring in deals? That’s outdated thinking. This episode is about killing the cookie-cutter advice that’s still floating around and replacing it with what actually works—authenticity, creativity, and confidence in your own style. Whether you're br...
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4 months ago
28 minutes

The MLO Project
New Loan Officers: Your Advantage Is Not Knowing Any Better | Ep. 24
Send us a text In this episode of The MLO Project, Frazier and Michael get real about the shift happening in the mortgage industry—and what it means for your mindset. They spotlight how newer loan officers, unchained from the “way it used to be,” are taking massive action and winning. Meanwhile, seasoned pros stuck in old habits are falling behind. The hosts break down why mindset resets are no longer optional and how experienced LOs can pivot to stay relevant and competitive. They also refle...
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4 months ago
23 minutes

The MLO Project
Stop Buying Tools If You're Not Serious About Using Them | Ep. 23
Send us a text In this episode of The MLO Project, Frazier and Michael dive into one of the biggest blind spots in the mortgage industry—tech adoption. They unpack why buying great tools isn’t enough if no one actually uses them. From top-down leadership buy-in to having internal champions (especially top producers), they share what it really takes to make tech stick in your company. The hosts also drop practical advice on how to keep momentum, create peer accountability, and leverage online ...
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5 months ago
31 minutes

The MLO Project
Send us a text In this special in-person episode of The MLO Project, Frazier and Michael sit down with Florida broker and First Coast Mortgage co-founder Jason Kindler, live from Idaho at the High Table mastermind. It’s a no-fluff conversation about leadership, building efficient operations, crushing limiting beliefs, and redefining what’s possible for mortgage companies heading into 2026. Kindler opens up about his personal and professional journey, including surviving the crash, getting sob...