Is your marketing struggling because you haven’t cracked the code on consistent, strategic messaging that truly resonates?
Scarlett Stanhope, “The Biz Hippie,” is a mindset and money coach who helps entrepreneurs conquer their finances and own their worth,empowering them to build businesses supported by work they love.
In this episode, Kristi and Scarlett dive into Scarlett’s journey as she navigated early business challenges, experienced a tough launch, and learned powerful lessons about patience, perseverance, and authentic marketing rooted in mindset transformation. Scarlett shares how she shifted from dabbling in tactics to committing fully to a focused niche and cultivating real connections with her audience.
You’ll learn:
Why vulnerability and authenticity matter in email and content marketing
How to build momentum through consistent, aligned messaging even when results lag
The difference between pivoting and quitting... and why persistence eventually leads to success
How integrating mindset and marketing creates powerful synergy and breakthrough results
Tips for turning real stories and client insights into compelling marketing content
How patience and building confidence in your offer transform marketing effectiveness
Simple strategies for nurturing your audience and fostering engagement
If you’re ready to unfudge your marketing with steady, soulful strategies that align with who you are and the impact you want to create, this episode is packed with practical wisdom to guide your next steps.
Connect with Scarlett Stanhope:
Podcast: Empowered and Abundant (available on all platforms)
Website: thebizhippie.com
Free Money Mindset Quiz: thebizhippie.com/quiz
Enjoyed this episode? Subscribe, share, and leave a review so you never miss a chance to unfudge your marketing.
Learn more about Kristi and get in touch with her to learn how to Unf*dge YOUR marketing: kristimitchell.com
Email marketing can be challenging, especially when vulnerability and authenticity feel like a leap. Joanne Homestead, CEO of Desk Plant Creatives and founder of Inbox to Impact, specializes in helping soulful entrepreneurs craft open-worthy emails that reflect their true voice and build genuine engagement.
In this episode, Kristi and Joanne explore the fear many business owners have around vulnerability in marketing, how to find the balance between sharing enough without oversharing, and the power of storytelling as a key marketing tool. Joanne shares practical tips on overcoming mindset blocks, creating consistent email content, and nurturing your audience authentically.
You’ll discover:
Why being vulnerable in your marketing is essential, but doesn’t mean sharing every detail
How to write emails that clearly communicate your personality, values, and current thoughts
Mindset shifts to eliminate “shoulds” and embrace what feels good to you
Creative ways to start small and build email consistency without burnout
Why cleaning out your own inbox helps you reconnect with your email community
The importance of nurturing before selling through well-crafted email sequences
How storytelling strengthens relationships and makes marketing enjoyable
If you want to unfudge your marketing by embracing authentic email storytelling with clarity and confidence, this episode is for you.
Connect with Joanne Homestead:
Website: deskplantcreatives.com
LinkedIn: https://www.linkedin.com/in/joannehomesteadcopywriter/
Enjoyed this episode? Subscribe, share, and leave a review so you never miss a chance to unfudge your marketing.
Learn more about Kristi and get in touch with her to learn how to Unf*dge YOUR marketing: kristimitchell.com
Marketing and branding with true strategic clarity can feel elusive, especially when you’re balancing multiple responsibilities.
Stephen Larmer, a seasoned brand strategist with over 30 years of experience, helps mission-driven founders build profit-driven, aligned brands that attract premium clients and make an impact. In this episode, Kristi and Stephen discuss navigating the complexities of branding, the pitfalls of relying solely on AI without authentic strategy, and the essential role of alignment and clarity to craft your unique marketing voice.
Stephen shares personal stories including lessons from a failed AI-powered campaign and practical insights on how to build your brand signal, not just noise.
You’ll discover:
Connect with Stephen Larmer:
Enjoyed this episode? Subscribe, share, and leave a review so you never miss a chance to unfudge your marketing.
Learn more about Kristi and get in touch with her to learn how to Unf*dge YOUR marketing: kristimitchell.com
Building authentic connection and strategic marketing go hand in hand.
Kerry Dobson, a group program architect and strategic intuitive, helps facilitators and entrepreneurs design transformational group experiences by leveraging strengths and adult learning principles.
In this episode, Kristi and Kerry discuss Kerry’s journey navigating marketing challenges including passive market research approaches and the power of intentional, one-on-one conversations with your ideal audience. Kerry shares insights on how to set clear feedback guidelines, embrace vulnerability in marketing, and use client language to build meaningful messaging.
You’ll learn:
Connect with Kerry Dobson:
Enjoyed this episode? Subscribe, share, and leave a review so you never miss a chance to unfudge your marketing.
Learn more about Kristi and get in touch with her to learn how to Unf*dge YOUR marketing: kristimitchell.com
Marketing isn’t just tactics.
It’s mindset, clarity, and strategic storytelling that unlocks your true potential.
Suzanne Longstreet, mindset coach, NLP expert, and co-author of The Millionaire Codes, empowers female entrepreneurs to clear limiting beliefs, claim their worth, and build sacred abundance through authentic marketing and personal growth.
In this episode, Kristi and Suzanne share a deeply personal story of resilience, trust, and clarity developed amidst life’s toughest challenges. Suzanne explores the power of clear expectations, authentic messaging, and knowing what success looks like on your own terms.
You’ll learn:
If you want to unfudge your marketing by combining mindset with strategy to create authentic impact, this episode is a must.
Connect with Suzanne Longstreet:
Enjoyed this episode? Subscribe, share, and leave a review so you never miss a chance to unfudge your marketing.
Learn more about Kristi and get in touch with her to learn how to Unf*dge YOUR marketing: kristimitchell.com
Marketing is more than just strategy... it’s uncovering what truly makes your brand unique and finding ways to reflect that with clarity and authenticity.
Anne Gillaspie, CEO of Fix and Form and 10 to Launch, is a master strategist and brand therapist who guides entrepreneurs to dig deep and unravel what stands between them and building the brand of their dreams.
In this episode, Kristi and Anne discuss Anne’s journey from juggling early marketing challenges to designing systems that empower entrepreneurs to streamline, connect authentically, and scale on their own terms. Anne shares insights on the importance of collaborative partnerships with marketers, knowing your strengths, and leveraging AI as a tool without losing the human touch.
You’ll discover:
If you want to unfudge your marketing with clarity, collaboration, and cutting-edge tools, this episode is packed with actionable wisdom.
Connect with Anne:
Enjoyed this episode? Subscribe, share, and leave a review so you never miss a chance to unfudge your marketing.
Learn more about Kristi and get in touch with her to learn how to Unf*dge YOUR marketing: kristimitchell.com
Marketing without a strategic foundation often leads to frustration and missed opportunities. Heather Kay, founder of Ready Aim Impact and a strength based development expert, shares her journey navigating marketing challenges and the lessons learned about finding the right support and leveraging your unique strengths.
In this episode, Kristi and Heather dive into the importance of clarity, partnership, and honest communication in marketing. Heather opens up about her experience hiring marketing providers who didn’t deliver as promised, the pitfalls of misalignment, and how she eventually reclaimed control by focusing on what truly works for her business.
You’ll discover:
If you want to unfudge your marketing by building on your strengths with clarity and confidence, this episode is packed with actionable insights.
Connect with Heather Kay:
Enjoyed this episode? Subscribe, share, and leave a review so you never miss a chance to unfudge your marketing.
Learn more about Kristi and get in touch with her to learn how to Unf*dge YOUR marketing: kristimitchell.com
Marketing is about authenticity, communication, and learning from missteps.
Dan Bennett, founder of Hot Sauce Video and creator of Hot Sauce Studio, shares his journey from working with Fortune 500 clients to helping entrepreneurs shine on camera and build lasting connections through video content.
In this episode, Kristi and Dan discuss the challenges Dan faced hiring marketing providers who weren’t the right fit, the pitfalls of “yeah buts” and unfulfilled promises, and the importance of setting boundaries with vendors. Dan offers candid lessons learned about trust, communication, and how control over your marketing voice leads to success.
You’ll discover:
Connect with Dan Bennett:
Enjoyed this episode? Subscribe, share, and leave a review so you never miss a chance to unfudge your marketing.
Learn more about Kristi and get in touch with her to learn how to Unf*dge YOUR marketing: kristimitchell.com
Marketing is all about storytelling... authentic narratives that connect people to your brand.
Renee Frojo, brand strategist, storytelling coach, and former journalist, helps founders and solo business owners build reputations that resonate.
In this episode, Kristi and Renee dive into the pitfalls of outsourced social media engagement that lacks authenticity, and why genuine connection in marketing can’t be delegated away or automated without risking your brand.
Renee shares her journey learning the power of true engagement and how to leverage storytelling to build trust and community.
You’ll learn:
Connect with Renee Frojo:
Enjoyed this episode? Subscribe, share, and leave a review so you never miss a chance to unfudge your marketing.
Learn more about Kristi and get in touch with her to learn how to Unf*dge YOUR marketing: kristimitchell.com
Marketing is all about relationships... authentic connection, consistent follow up, and speaking in your true voice.
Ely Delaney, the “People Whisperer” and creator of the Follow Up Rockstar System, helps entrepreneurs thrive by building strong relationships that last.
In this episode, Kristi and Ely talk honestly about marketing missteps, including the pitfalls of cookie-cutter approaches, impersonal automation, and the power of owning your unique style in outreach. Ely shares his journey from web graphic design to becoming an Amazon bestselling author and community builder passionate about helping others grow sustainably.
You’ll discover:
If you want to unfudge your marketing by cultivating genuine connections and lasting engagement, this episode is essential listening.
Connect with Ely Delaney:
Enjoyed this episode? Subscribe, share, and leave a review so you never miss a chance to unfudge your marketing.
Learn more about Kristi and get in touch with her to learn how to Unf*dge YOUR marketing: kristimitchell.com
Are you tired of marketing providers who promise the moon but deliver cookie cutter strategies that don’t fit your business?
Ben Albert, owner of Balbert Marketing LLC and host of the internationally recognized podcast Real Business Connections, understands the pitfalls many business owners face after bad marketing experiences.
In this episode, Kristi and Ben discuss the importance of tailored marketing approaches, the common mistakes of relying on templated social media content, and why genuine engagement and relationship building always trump automation.
You’ll discover:
If you want to stop wasting money on generic marketing and start building real connections that grow your business, this episode gives you the blueprint.
Connect with Ben Albert:
Enjoyed this episode? Subscribe, share, and leave a review so you never miss a chance to unfudge your marketing.
Learn more about Kristi and get in touch with her to learn how to Unf*dge YOUR marketing: kristimitchell.com
Marketing can feel overwhelming, especially when you’re wearing all the hats in your growing business. Mara Whitener, seasoned entrepreneur and operational growth expert, shares her journey from solo founder to building systems that empower her and her clients to succeed without burnout.
In this episode, Kristi and Mara discuss the importance of finding the right marketing support tailored to your unique business needs. Mara opens up about her own marketing challenges, including handing over marketing to agencies that didn’t fit and learning to reclaim control to align messaging with her authentic voice.
You’ll discover:
If you want to take your marketing and operations to the next level with clarity and confidence, this conversation offers practical, heartfelt insights.
Connect with Mara Whitener:
Enjoyed this episode? Subscribe, share, and leave a review so you never miss a chance to unfudge your marketing.
Learn more about Kristi and get in touch with her to learn how to Unf*dge YOUR marketing: kristimitchell.com
Learn more about Kristi and get in touch with her to learn how to Unf*dge YOUR marketing: kristimitchell.com
Are you doing the same marketing over and over and expecting different results?
When you’re too close to your marketing, it’s easy to fall into the “set it and forget it” trap... where your efforts stop evolving as your audience and market shift.
In this episode, Kristi shares why marketing is never a one-and-done deal. She tells the story of a forward-thinking client who regularly revisited their strategy to stay relevant, including refreshing content to address current challenges like AI.
Kristi explains how to stay proactive, review your marketing at least yearly... ideally quarterly... and make the small changes that keep your efforts effective. She shares practical tips for setting a cadence that works for your business and why accountability is critical for success.
What you’ll learn:
If you want to unfudge your marketing and build a sustainable, evolving system that grows with you, this episode offers crucial guidance to finish the year strong and prepare for the future.
Connect with Kristi Mitchell:
Enjoyed this episode? Subscribe, share, and leave a review to keep learning how to unfudge your marketing. Watch for new episodes with guests returning next week on UNF*DGE Your Marketing.
Learn more about Kristi and get in touch with her to learn how to Unf*dge YOUR marketing: kristimitchell.com
Are you tempted by quick fixes like paid ads or lead generation services to instantly solve your marketing challenges?
In this episode, Kristi shares why investing in advertising without a strong organic foundation is like adding fuel to a fire. She explains why a user-friendly website, clear messaging, consistent email marketing, and engaging social media must come first before spending on ads.
Kristi tells the story of a client eager to run paid ads to sell a book, only to realize their website wasn’t ready... highlighting a common trap many fall into.
She outlines why ads and lead gen tactics aren’t magic bullets and why sustainable results come from a strategic marketing plan that nurtures prospects through a thoughtful funnel.
What you’ll learn:
If you want to stop wasting money on ads that don’t convert and build a marketing system that grows your business steadily, this episode is your guide.
Enjoyed this episode? Subscribe, share, and leave a review. Look out for the final episode in this series next week on UNF*DGE Your Marketing.
Learn more about Kristi and get in touch with her to learn how to Unf*dge YOUR marketing: kristimitchell.com
Are you too close to your own marketing to see how it really looks and sounds to potential customers?
In this episode, Kristi tackles one of the biggest blind spots for business owners... being unable to “read the label from inside the jar.”
You know your brand and your messaging inside and out, but that makes it incredibly difficult to see what your audience actually experiences when they encounter your marketing.
Kristi shares why this gap leads to messaging that misses the mark, how it undermines connection and trust, and practical ways to get fresh, outside perspectives to sharpen your marketing.
You’ll discover:
Stop guessing whether your marketing is landing. Stop wondering why you’re not hearing from more ideal clients. It’s time to step outside your jar and see your marketing through fresh eyes to truly connect.
Enjoyed this episode? Subscribe, share, and leave a review to keep getting fresh marketing clarity. See you next week for Part 4 of the Q4 Kickstart series on UNF*DGE Your Marketing.
Learn more about Kristi and get in touch with her to learn how to Unf*dge YOUR marketing: kristimitchell.com
Are you caught in the feast or famine rollercoaster of client work and marketing?
Landing a big client feels amazing, but suddenly your marketing slips, your pipeline dries up, and you’re stuck scrambling to find the next one.
In this episode, Kristi shares her personal experience with this common business trap and explains why even when you’re booked solid, marketing can’t take a back seat. She dives into the importance of establishing a baseline of non-negotiable marketing activities, so your marketing keeps moving even through your busiest seasons.
Kristi discusses practical ways to scale back but maintain consistency, including posting less frequently, sending fewer emails, or temporarily pausing some tactics while staying present with your audience.
What you’ll learn:
If you’re ready to unfudge your marketing cycles and build a sustainable system that grows your business steadily, this episode offers real-world guidance on how to win the long game.
Enjoyed this episode? Subscribe, share, and leave a review. We’ll see you next week for Part 3 of the Q4 Kickstart series on UNF*DGE Your Marketing.
Learn more about Kristi and get in touch with her to learn how to Unf*dge YOUR marketing: kristimitchell.com
Are you doing random acts of marketing without a clear strategy?
If so, you’re not alone.
Many business owners hustle across social media, email, ads, and websites, but without a plan to guide the efforts.
In this episode, Kristi dives into the most common marketing mistake she sees with clients: The Winging It Fudge. It’s where you’re trying everything but not moving anyone through a strategic marketing funnel that actually turns strangers into clients.
Kristi explains why it’s not enough just to get noticed. You need to attract, convert, nurture, and close your leads. And she shares practical tips to start documenting your current efforts, identify gaps, and create a focused plan that works for your business... without overwhelm or wasted budget.
What you’ll learn in this episode:
If you’re tired of the marketing chaos and want to finish the year strong with a clear, aligned approach, this episode kicks off a series you don’t want to miss.
Learn more about Kristi and get in touch with her to learn how to Unf*dge YOUR marketing: kristimitchell.com
Starting a new website or marketing project can be overwhelming, especially when you’re juggling mission, brand, voice, and messaging, all critical pieces that need to align perfectly for success.
Beth Knaus, award winning copywriter and brand messaging consultant, helps confident entrepreneurs discover their unique voice and craft compelling content that attracts their ideal clients.
In this episode, Beth and Kristi discuss the common challenges business owners face when moving from branding to marketing execution, including the important gap between brand assets and website copy.
They explore why finding your authentic voice is key, and why strategic copywriting isn’t something to shortcut with generic AI or cookie-cutter templates.
This episode delivers:
Connect with Beth Knaus:
Learn more about Kristi and get in touch with her to learn how to Unf*dge YOUR marketing: kristimitchell.com
Learn more about Kristi and get in touch with her to learn how to Unf*dge YOUR marketing: kristimitchell.com