Send us a message! Support the show Proudly sponsored by COUP — helping brands cut through the noise with bold, smart marketing. Visit the http://coup.co website or book a meeting with us at. https://go.oncehub.com/RequestMeeting

Send us a message! Support the show Proudly sponsored by COUP — helping brands cut through the noise with bold, smart marketing. Visit the http://coup.co website or book a meeting with us at. https://go.oncehub.com/RequestMeeting

Send us a message! Support the show Proudly sponsored by COUP — helping brands cut through the noise with bold, smart marketing. Visit the http://coup.co website or book a meeting with us at. https://go.oncehub.com/RequestMeeting

Send us a message! Support the show Proudly sponsored by COUP — helping brands cut through the noise with bold, smart marketing. Visit the http://coup.co website or book a meeting with us at. https://go.oncehub.com/RequestMeeting

Send us a message! Support the show Proudly sponsored by COUP — helping brands cut through the noise with bold, smart marketing. Visit the http://coup.co website or book a meeting with us at. https://go.oncehub.com/RequestMeeting

Send us a message! Support the show Proudly sponsored by COUP — helping brands cut through the noise with bold, smart marketing. Visit the http://coup.co website or book a meeting with us at. https://go.oncehub.com/RequestMeeting

Send us a message! Support the show Proudly sponsored by COUP — helping brands cut through the noise with bold, smart marketing. Visit the http://coup.co website or book a meeting with us at. https://go.oncehub.com/RequestMeeting

Send us a message! Support the show Proudly sponsored by COUP — helping brands cut through the noise with bold, smart marketing. Visit the http://coup.co website or book a meeting with us at. https://go.oncehub.com/RequestMeeting

Send us a message! We move from a raw reflection on the Bondi tragedy to practical tools that restore agency at a stressful time of year. Five major Christmas scams are unpacked with psychology, red flags and clear steps to protect your money and your calm. • how urgency, generosity and time pressure raise risk • fake online stores and counterfeit deliveries • parcel delivery phishing and malware traps • travel deals that never existed • banking impersonation and account locked texts • gift ...

Send us a message! We challenge the idea of “nagging” and swap it for clearer timing, safer habits, and fairer workload. One of us needs quick wins, the other needs deep-focus blocks, and we build a shared system so both can work. • acknowledging Sydney context and recent grief • unpacking whether nagging is a gendered term • ADHD, deep work, and distractibility costs • quick tasks versus complex tasks at home • safety reminders versus ambient prompts • timing triage: now, end of day, schedu...

Send us a message! Support the show Proudly sponsored by COUP — helping brands cut through the noise with bold, smart marketing. Visit the http://coup.co website or book a meeting with us at. https://go.oncehub.com/RequestMeeting

Send us a message! We challenge the wellness industry’s menopause claims and explain what actually works, from HRT to bone health. We unpack why wild yam cream can’t work, how bias and group pressure shape choices, and which tests and treatments improve life. • why “natural” menopause fixes sound convincing but fail • how HRT works, timing, and safety updates • bone health basics, DEXA scans, calcium and vitamin D • the limits of CGMs and biohacking in healthy people • wild yam cream’s enzym...

Send us a message! We record live with Australian Skeptics to unpack wellness fads, anti‑vax myths, and why certainty beats nuance online. From onion cures to HPV wins, we share how to challenge claims with empathy, evidence, and clear language without feeding false balance. • defining skepticism as open inquiry and testing claims • why psychics and alt‑med thrive on confidence and scripts • the language of wellness and the lure of certainty • conflicts when sellers diagnose and sell supplem...

Send us a message! We dig into Australia’s “Cooker Wars,” why online hype didn’t translate into real marches, and how grifters turn fear into sales. Along the way we unpack media tactics, harmful pseudoscience, and what you can actually do about microplastics without falling for scams. • who the “cookers” are and why their marches flopped • how online engagement misleads organisers and followers • splinter groups, date confusion and poor logistics • the grift model from vaccine myths to EMF ...

Send us a message! We explore how quiet, steady change can break the shopping dopamine loop, reduce bias-driven choices, and build a wardrobe that reflects who we really are. Emma Edwards shares tools for metacognition, enoughness, and outfit repeating without fear while keeping values in view. • recognising present bias, urgency bias and loss aversion in shopping • exposure therapy for desire and “empty the cart” tactics • buying possibility versus getting reality • outfit...

Send us a message! We talk with Emma Edwards about The Wardrobe Project, a year-long pause on clothes shopping that reveals how bias, body image, and culture fuel compulsive buying. The pause creates a new way to enjoy style without chasing constant newness. • the no-buy year and why a full stop on shopping matters • how hedonic adaptation keeps us stuck in the “newness” loop • body image pressures and the polished ideal • the clean girl trend, wellness purity and coded thinness • fantasy se...

We unpack the psychology that makes property buying so risky and share the biases that almost had us purchasing a unit above a bong shop because of plantation shutters. We lay out simple steps to slow down your thinking, separate what can change from what cannot, and make a cleaner call. • urgency and fatigue pushing “that’ll do” choices • halo effect from shiny features masking defects • anchoring on price guides and fake discounts • scarcity pressure and authority cues from agents • sunk c...

Send us a message! Support the show Proudly sponsored by COUP — helping brands cut through the noise with bold, smart marketing. Visit the http://coup.co website or book a meeting with us at. https://go.oncehub.com/RequestMeeting

We challenge celebrity myths about vaccines, unpack the “too many too soon” claim, and show how grifters turned doubt into profit while measles and whooping cough return. We share practical steps to talk to hesitant loved ones and protect vulnerable kids now. • why the “Forest of the Fallen” misleads • how celebrity rhetoric fuels vaccine hesitancy • the autism link myth debunked with evidence • Andrew Wakefield’s conflicts and commercial motives • RFK Jr. and the business of misinformation ...

A fast, clear walkthrough of the “Cooker Wars” timeline, from a viral march brand to four competing groups, collapsing turnouts, and a movement that sells outrage without outcomes. We map the players, the optics problem, and why economic pain makes people vulnerable to grifters. • Gaza protest optics triggering a copycat “March for Australia” wave • NSN claiming involvement and the credibility collapse that followed • Monica Smith’s rebrand to Put Australia First and calls for sponsorship • ...