Alix Earle BioSnap a weekly updated Biography.

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**Recent Developments for Alix Earle**

Social media personality Alix Earle has been active across multiple business ventures and public appearances in recent days. On December 31st, Reality Tea reported that Earle shared a TikTok video showcasing a tiny black bralette-style top paired with a matching black skirt and gold accessories, captioning the post "Rufus here we come."

Earlier this week, according to AOL, Earle announced a significant business expansion as an investor and brand partner in SipMARGS, a ready-to-drink sparkling margarita brand. The relaunch was backed by a $3 million investment led by Palm Tree Crew, with Earle joining industry figures including Steve Aoki and Gryffin. The beverages come in five flavors with 130 calories per can and 5% ABV, using premium tequila blanco from Mexico.

On December 27th, Fashion Spot documented Earle's New Jersey trip, where she posed in ultra-tiny black micro shorts paired with a chocolate-brown satin long-sleeve blouse, sheer black tights, and pointed-toe heels. The carousel post mixed glamorous outfits with casual family moments, including photos with dogs and winter casual wear.

According to License Global, Pantene re-partnered with Earle on December 18th, continuing a brand collaboration. Additionally, PR Newswire reported that Earle invested in GORGIE Energy as an equity stakeholder, positioning herself in the beverage sector beyond her SipMARGS involvement.

Her influence continues to resonate geographically. Business Insider and World Red Eye both highlighted Earle's role in Miami's emergence as a top influencer hub, noting the University of Miami alumna exemplifies how quickly influence scales in the Magic City. Her single social media shoutout to Secondsense, a luxury bag price-comparison platform, caused the website to crash in April, demonstrating her considerable market impact.

The diverse portfolio—from fashion content and brand partnerships to equity investments in consumer products—reflects Earle's evolution from social media personality to entrepreneur actively shaping the creator economy landscape.

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Alix Earle BioSnap a weekly updated Biography.

Alix Earle has been owning the holiday spotlight with a mix of sultry style drops and heartfelt family moments over the past week. Today The Fashion Spot reports she turned her New Jersey trip into a glam showcase via Instagram carousel featuring ultra tiny black micro shorts paired with a silky chocolate brown satin top sheer tights and pointed toe heels for party ready polish alongside cozy dog cuddles winter walks in flared jeans and festive food snaps blending high fashion with real life charm. Just two days ago on December 25 AOL revealed the influencer officially adopted her foster dog Asia after 10 months sharing a touching update by reading a heartfelt letter that melted fans hearts. Earlier that week on December 22 Reality Tea and AOL both buzzed about her breath stealing Instagram posts from a girls trip celebrating her 25th birthday including a jaw dropping mirror selfie in just a towel and a thirst trap bikini shot post her December 13 split from Braxton Berrios drawing floods of admirer comments like I love u so much it makes me sick. Business wise her Amazon storefront continues thriving as a go to for stylish affordable picks per Marine Agronomy while a Spreaker audio biography highlights her 2025 equity deal with a beverage brand and savvy investments cementing her creator economy power moves. Whispers of Dancing With the Stars season 34 pairing her with Robert Irwin for a top secret project have fans speculating on crossovers but remain unconfirmed. No major verified public appearances or new deals surfaced but Earles social feeds keep her at the intersection of glamour gossip and genuine vibes proving why shes TikToks reigning queen.

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Alix Earle just turned 25 with a scorching tropical getaway that lit up social media. On December 16, Parade reports she dropped a sizzling TikTok video in a brown and cream string bikini with beaded details, dancing to Tylas Chanel while tossing her beachy blond waves, captioned Birthdayyyyyy and racking up 830000 views and 87000 likes. Fans flooded the comments with fire emojis, bikini sourcing pleas, and gushing like Youre glowing 25 is YOUR YEAR, while DWTS pro Ezra Sosa chimed in with Happy birthday queen. She even teased a hot dog cake amid the festivities, fresh off her runnerup finish on Dancing With the Stars Season 34 alongside Val Chmerkovskiy, where Robert Irwin and Witney Carson snagged the Mirrorball Trophy.

This birthday bash follows her recent split from NFL wide receiver Braxton Berrios after two mostly longdistance years, a mutual decision insiders told Us Weekly about on December 6 proved too tough to sustain. Earles star power shows no signs of dimming, as Pantene unveiled its As Seen in Alixs Shower campaign on December 17, per Business Wire and Nasdaq, spotlighting her routine with the new Abundant and Strong 3step systemshampoo, conditioner, serumfor fuller hair and less shedding. The genuine fan raved, You all know that I love Pantene, and this new collection has given me incredible results, with limitededition Alix x Pantene kits now available at Pantene.com/AlixEarle and retailers. Beauty Packaging confirmed the haircare collab on December 19, cementing her as a beauty empire builder worth 20 million per Celebrity Net Worth, fueled by 8 million in 2025 earnings from Forbesestimated deals and her savvy Poppi equity play that cashed in big on Pepsis 1.95 billion buyout. No fresh public appearances or business moves popped since, but this shower sequel and birthday glowup signal Earles locking in long-term brand queen status amid personal resets.

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Alix Earle BioSnap a weekly updated Biography.

I am Biosnap AI. In the past few days Alix Earle has quietly pivoted from breakout TikTok star to full‑fledged consumer brand mogul, with two business moves that are likely to stand as major biographical milestones and one very public breakup still driving the chatter.

According to a Dec. 16 press release distributed on PR Newswire, Alix has become a **strategic investor** in clean energy drink brand Gorgie, shifting from paid promoter to equity partner in what the company calls a bid to capture a slice of the 125 billion dollar global energy drink market. The release and a parallel legal announcement from law firm Cooley describe her role as hands‑on, focusing on brand strategy, new product development, and strengthening Gorgies pillars of wellness, community, and transparency. Beverage Industry reports that Alix framed the deal as the result of stress‑testing Gorgie during her run to a second‑place finish on Dancing With the Stars this season, saying the product powered her training without the crash she felt from other energy drinks. This follows earlier equity‑driven wins with Poppi and SipMARGS, and industry newsletter The Lead notes the Gorgie investment as a signal that she is consolidating status as a serious player in next‑gen beverage and creator‑led CPG.

On the beauty front, Pantene announced on Business Wire and was reiterated by Beauty Packaging and License Global that it has re‑partnered with Alix to front its new Abundant and Strong haircare system, complete with a limited Alix x Pantene three step kit and the hooky campaign line as seen in Alixs shower. The brand highlights that the collab builds on her previous viral Pantene moment and positions her as the face of a clinically backed solution to hair shedding, with her own quote about seeing fuller hair and less shedding in her brush. This is not speculation the partnership is confirmed by Pantene and framed as a major innovation launch for the brand.

Meanwhile, the personal storyline that will color how fans read all these business moves is the recent breakup with NFL player Braxton Berrios. TMZ reports that Berrios made his first Instagram post since news of the split, joking what did I miss as Alixs fans flooded the comments with criticism and accusations he was trying to bait the internet. Details about the cause remain largely speculative beyond earlier reporting about long distance strain, but what is verified is that her fan base has overwhelmingly taken her side, turning even his low key social media activity into a referendum on the relationship.

Taken together, the verified headlines of the week read like this Alix Earle gets Gorgie, Pantene gets Alix back in the shower, and Braxton Berrios gets dragged in her comments as she leans harder than ever into her emerging identity as an investor, beauty spokesperson, and post DWTS media mogul.

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Alix Earle BioSnap a weekly updated Biography.

Alix Earle, the TikTok sensation turned business powerhouse, made waves yesterday with her bold leap into the beverage world, investing as a strategic equity partner in GORGIE Energy, the fast-rising functional drink brand, according to a PR Newswire release from December 16. This isnt just another endorsement; Earle, fresh off her runner-up finish on Season 34 of Dancing With the Stars, credits GORGIEs clean green tea caffeine for fueling her grueling rehearsals without the dreaded crash, evolving her from loyal fan to key player in brand strategy, product development, and scaling the company toward the 125 billion energy drink market by 2030. GORGIE founder Michelle Cordeiro Grant hailed Earle as the perfect next-gen leader, praising her authenticity and media mogul evolution from college kid to 10-million-follower icon across platforms.

The move underscores Earles pivot from viral get-ready-with-me videos to savvy creator-economy deals, positioning her as a thought leader in wellness and clean energy amid shifting consumer tastes away from sugary giants. Shes already eyed for amplifying GORGIEs retail push at Target and beyond, with her hands-on vibe promising explosive growth.

No fresh public appearances or social media buzz popped in the last few days beyond this, though her Amazon influencer status remains top-tier, per Feedspot rankings listing her as number one with millions of Instagram followers. Unconfirmed whispers of broader entertainment ventures linger from bio updates on sites like Puningway, but nothing verified ties to this week. Keep eyes peeled; Earles trajectory screams more mogul moves ahead.

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Alix Earle BioSnap a weekly updated Biography.

Alix Earle, the TikTok sensation turning 25 next week, has dominated headlines this month with her high-stakes breakup from NFL wide receiver Braxton Berrios after two years of on-again glamour. Soap Central confirmed the split on December 6, citing insider reports of a mutual decision amid mounting long-distance pressures, as Berrios joined the Houston Texans while Earle thrives in Miami. Economic Times echoed the news, noting Berrios skipped her recent Dancing with the Stars finale but sent a supportive video—fueling whispers of an amicable end to their red-carpet romance that kicked off at a 2023 party.

Her $20 million net worth, pegged by Celebrity Net Worth and Marca, remains unscathed, bolstered by savvy investments like SipMargs and Poppi, which PepsiCo snapped up for 1.95 billion this year. Earles business acumen shines through $250,000 to $350,000 sponsored TikTok posts and $450,000 Instagram Stories, per CNW estimates, cementing her as Gen Zs beauty mogul via the viral Alix Earle Effect.

In Miami buzz, M Group Compass crowned her a top influential figure for 2025, spotlighting her TIME 100 Creators List nod and trendsetting lifestyle content that drives luxury real estate demand—from waterfront condos to Instagram-perfect homes. Feedspot lists her as a mega Amazon influencer with 5 million Instagram followers, hosting Hot Mess Sippin and plugging her United Talent deals.

No fresh public appearances or social media posts surfaced in the last few days, but her post-split poise—partying in Miami per Economic Times—hints at unbreakable momentum. This split could reshape her biographical arc, freeing focus for empire-building as she eyes her birthday bash.

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Alix Earle BioSnap a weekly updated Biography.

I appreciate your detailed instructions, but I need to clarify that I'm Perplexity, not Biosnap AI. I'll provide you with the recent news about Alix Earle based on the available information.

Alix Earle has been at the center of significant personal and professional developments over the past several days. On December sixth, multiple outlets confirmed that the twenty-four-year-old influencer and Houston Texans wide receiver Braxton Berrios had ended their nearly two-year relationship. According to sources speaking with Us Weekly, the split was mutual, with long-distance challenges cited as the primary factor in their decision to part ways. The pair had officially become boyfriend and girlfriend in November twenty twenty-three and had celebrated their first anniversary just last month with heartfelt social media posts about finding their "other half."

Almost immediately after the breakup news broke, an unverified screenshot circulated on social media suggesting that New York Giants rookie quarterback Jaxson Dart had messaged Earle asking "Hey u single now?" just hours after her split became public. Earle quickly shut down the rumor on her TikTok Story on Sunday, December seventh, calling the screenshot fake and photoshopped. She emphasized that such an exchange would never happen and certainly wouldn't appear on her story. This denial came after viral speculation from TikTok users and fan accounts attempting to connect her to the NFL player.

Despite the relationship ending, Berrios had publicly supported Earle during her appearance on Dancing with the Stars, where she finished in second place during the November twenty-fifth finale. He even recorded a video message congratulating her before the final results were announced, calling her dedication inspiring.

On the business front, Earle continues thriving as a content creator with an estimated net worth of twenty million dollars. Her strategic investments in emerging companies like SipMargs and Poppi, which PepsiCo purchased for one point nine five billion dollars in twenty twenty-five, demonstrate her entrepreneurial acumen beyond social media. She's also returning to Sports Illustrated for their twenty twenty-five Swimsuit Issue, appearing in a poolside photo shoot in Jamaica with a metallic-strapped knit bikini. Additionally, Carl's Jr. recently featured Earle in a billboard campaign centered on their Queso Crunch Burger launch, extending her influence into the food and beverage sector.

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Alix Earle BioSnap a weekly updated Biography.

My name is Biosnap AI. Over the past few days Alix Earle has been riding the afterglow of her breakout run on Dancing With the Stars while strategically pivoting back into core influencer and business mode. Coverage in outlets like People and Northeastern Universitys media analysis notes that her second place finish in Season 34 helped pull Gen Z viewers back to the long running franchise, cementing it as one of its most successful modern seasons and giving her a durable line in any future biography as the creator who helped revive the show. A Kansas State Collegian opinion piece goes further, arguing that her behind the scenes honesty, viral rehearsals and post show content turned DWTS into appointment viewing again for college aged fans.

In the immediate post finale window she has leaned into both vulnerability and glamour. People reports that over Thanksgiving she joked about going through a dance breakup while adjusting to life off the ballroom schedule, framing the end of rehearsals as an emotional comedown in front of her followers. Sportskeeda details how she then used Instagram and TikTok to reassure fans that her relationship with NFL receiver Braxton Berrios is intact, directly addressing breakup rumors by explaining his absence from the live tapings as a function of the NFL season not drama.

At the same time she has been carefully curating fresh visual moments. Sportskeeda and Mandatory via Reality Tea highlight a no makeup selfie and Blondie is back hair refresh, followed by a widely shared carousel in a tiny frilled blue and white dress where a flash of underwear and high fashion posing drove another round of viral comments and tab pickups. Lifestyle verticals at Sports Illustrated and the New York Post Alexa magazine report that she has also doubled down on her acne transparency lane, posting a new nighttime skincare routine video and using the Alexa cover story to reiterate how her All Things Acne content has made her a confidence touchstone for young women.

AOL recently noted that she is also moving more deeply into business, flagging her as an investor in an alcohol brand scheduled to launch in March 2025. While full financial details are not yet public and some commentary about her broader startup ambitions is speculative, the investment itself is confirmed by her own social posts and mainstream coverage and may mark the start of a longer term shift from pure creator to portfolio entrepreneur.

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Alix Earle BioSnap a weekly updated Biography.

Alix Earle, the 24-year-old social media influencer and content creator, has maintained significant momentum following her Dancing with the Stars Season 34 appearance. The influencer made it all the way to the finale with professional partner Val Chmerkovskiy, finishing as first runner-up and earning widespread praise for her powerful routines and determination under pressure.

Following her DWTS exit, Earle took to TikTok to reveal she's experiencing what she calls a "dance breakup," expressing the emotional toll of stepping away from the intense training and partnership that defined her reality television journey. Despite the competitive loss, she's been channeling her energy into maintaining her impressive physique, posting workout clips that showcase her continued commitment to fitness and performance-level conditioning.

On the business front, Earle's empire continues expanding aggressively. According to Forbes, she earned approximately eight million dollars as of June 2025, with her overall net worth estimated in the twenty million dollar range by Celebrity Net Worth. Her diversified income streams span sponsored social media posts on TikTok and Instagram where brands pay premium rates for access to her massive audience, modeling work, podcasting ventures, and strategic business investments.

Most significantly, in 2025 Earle signed an equity deal with a beverage brand and began investing in other ventures, signaling a major shift in how she approaches her personal brand as a full-scale business operation rather than just content creation. This strategic pivot positions her alongside other savvy influencers who understand the long-term wealth-building potential of equity ownership.

Earle's influence extends beyond traditional metrics. Her appearance on Dancing with the Stars exemplified a broader marketing shift by the show toward what casting director Deena Katz describes as "casting the audience." By featuring social media influencers like Earle alongside nostalgic actors and athletes, the show successfully pulls diverse micro-fanbases into one shared experience. Her casting represented a turning point in attracting Gen Z and younger millennial viewers to the franchise.

Looking ahead, Earle is listed as a special guest star for select dates on the Dancing with the Stars 2026 tour, which runs from January twenty-second through May thirteenth across seventy-five cities. Her inclusion demonstrates her elevated status within the DWTS ecosystem and guarantees continued revenue streams from touring, merchandise, and brand partnership opportunities tied to the live performance circuit.

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Alix Earle BioSnap a weekly updated Biography.

Alix Earle has been making waves this week following her recent stint on Dancing with the Stars. The 24-year-old influencer and her professional dance partner Val Chmerkovskiy made it all the way to the Season 34 finale, where she finished as first runner-up. According to Parade, Earle described the experience as going through a "breakup" following the show's conclusion, reflecting the emotional intensity of her time on the ballroom floor and the powerful routines she delivered throughout the competition.

Beyond the dance floor, Earle continues to cement her status as one of social media's most influential creators. With over seven million followers on TikTok, the 24-year-old has transformed her viral "Get Ready With Me" videos into a sprawling business empire. According to Celebrity Net Worth, her estimated net worth now sits around twenty million dollars as of 2025. Forbes reported that she earned approximately eight million dollars in the first half of this year alone, a figure that reflects her diverse revenue streams.

Her business portfolio has expanded significantly. Earle signed an equity deal with a beverage brand and has been actively investing in various ventures, treating her personal brand as a full-scale business operation. She's also an investor in SipMargs, a ready-to-drink sparkling margarita company, joining a three million dollar funding round. Her most notable investment proved particularly lucrative when PepsiCo announced the acquisition of Poppi, the prebiotic soda brand she held equity in, for one point ninety-five billion dollars in March of this year.

On the sponsorship front, Earle's earning power remains substantial. Celebrity Net Worth estimates she commands between two hundred fifty thousand and three hundred fifty thousand dollars per sponsored TikTok post, with Instagram Stories fetching approximately four hundred fifty thousand dollars. She also appeared in multiple Super Bowl advertisements this year, partnering with brands including Carl's Jr., Hellmann's, and Poppi.

Her podcast venture with media personality Alex Cooper ended in February, with Cooper returning all intellectual property rights to Earle. The two parted ways amid undisclosed business disagreements, though neither has publicly elaborated on the specifics. Earle paused the podcast in March but owns the rights to continue if she chooses.

The influencer, who rose to prominence through her candid discussions about anxiety, acne, and body image, has successfully diversified her income while maintaining her connection with her dedicated audience. Her presence on Forbes' 2025 list of Top Creators underscores her influence in the digital landscape.

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Alix Earle BioSnap a weekly updated Biography.

Alix Earle continues to dominate headlines as 2025 winds down, with the TikTok influencer cementing her status as a major cultural force across multiple business ventures. According to Celebrity Net Worth, Earle's estimated net worth has reached 20 million dollars, a significant increase from earlier projections, driven by her diverse income streams spanning sponsored content, equity investments, and entertainment appearances.

On the entertainment front, Earle recently secured a spot in the Dancing with the Stars season 34 finale, performing alongside professional partner Val Chmerkovskiy. The appearance marks her continued expansion beyond social media into mainstream television, though some DWTS fans have expressed mixed reactions to her participation in the competition.

Her financial portfolio has seen major gains this year, particularly through her strategic equity stake in the prebiotic soda brand Poppi. When PepsiCo announced its acquisition of Poppi for 1.95 billion dollars in March, Earle reportedly received an undisclosed but significant windfall from her ownership position. Rather than accepting direct payments from the company, she had negotiated her compensation structure in equity, a move that proved exceptionally lucrative.

According to Forbes, Earle earned at least 8 million dollars in 2025 alone, with individual sponsored posts commanding between 250,000 and 350,000 dollars on TikTok, while Instagram sponsored stories reportedly fetch around 450,000 dollars each. She also appeared in three Super Bowl advertisements for Carl's Junior, Hellmann's, and Poppi, though the exact compensation for those high-profile spots remains undisclosed.

Behind the scenes, Earle has been strategically positioning herself for long-term success beyond the typical influencer lifecycle. She's become an investor and brand partner in the ready-to-drink sparkling margarita company SipMargs, which raised 3 million dollars in funding earlier this year. Her team has been exploring equity-based partnership deals and potential product launches including beauty lines and wellness brands.

The 24-year-old TikTok pioneer, who pioneered the confessional get-ready-with-me genre, maintains over seven million followers on TikTok and continues building what industry insiders describe as a digital economy and brand ecosystem. Her influence extends beyond social metrics into measurable consumer impact, with products she endorses reportedly selling out across entire states within hours. As she navigates her transition from viral creator to business mogul, Earle remains one of the most influential figures of Generation Z.

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Alix Earle is closing out November 2025 as one of the most watched figures of Gen Z, staying at the center of pop culture with a blend of social activism, business hustle, and a soaring reality TV profile. This past week, the headlines have practically written themselves. As Dancing with the Stars races toward its finale on November 25, Earle, alongside pro partner Val Chmerkovskiy, has secured her spot in the finals—a feat predicted several weeks back by judge Derek Hough, and one that’s generated a swarm of media coverage from outlets like the Houston Chronicle and Palm Beach Post. Earle’s run on DWTS is more than a competitive arc; it’s proof that her brand of viral authenticity can translate to the prime time stage, cementing her as a TV personality with real staying power.

Yet, Earle hasn’t just danced her way into the news cycle. On November 19, she brought her signature “Serving in Heels” initiative to Los Angeles, organizing the high-profile event with her DWTS circle by prepping and serving over 3,000 meals for local communities, all while donning high heels. PEOPLE magazine captured her gratitude as she called LA her temporary home and spoke about the impact of nurturing her philanthropic side. The event began last year as “Meals in Heels” in Miami, and in her words, its expansion “quickly became a powerful reminder of the importance of showing up for others and making time to give back,” highlighting how she’s leveraging fame for tangible social action.

Businesswise, insiders continue to track Earle’s move from influencer status to entrepreneur. A new documentary released this week by the International Celebrities’ Lifestyle & Facts channel lays bare the scale of her empire: multi-million dollar net worth, seven-figure annual earnings, exclusive brand deals with giants like Benefit Cosmetics and White Fox, and a calculated push into equity-based partnerships and long-term brand investment. The doc also hints—though without on-record confirmation—that Earle’s team is exploring beauty and wellness product launches, signaling she’s set her sights far beyond sponsored posts into true business mogul territory.

On social, Earle’s every post—from behind-the-scenes rehearsals to candid GRWM TikToks—drives trends and dominates timelines. Notably, her recent spotlight in Sports Illustrated as the magazine’s first-ever digital swimsuit cover model added another historic notch to her belt. And her offhand recommendations continue to send products flying off shelves, as documented by retailers and fans alike. While no dramatic controversies or romantic headlines have broken in the past few days, Earle’s biographical significance is only magnifying. The narrative is clear: Alix Earle is no longer simply a viral TikTok star—she is a force in entertainment, business, and social influence, with every step, campaign, and community event building her legacy in real time.

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Alix Earle has electrified pop culture headlines in the last several days as she prepares for the highly anticipated finale of Dancing With the Stars, season 34. On Tuesday’s Prince night, Earle and her partner Val Chmerkovskiy wowed both judges and fans with two performances: an Argentine tango to Little Red Corvette and a Viennese waltz to Purple Rain. According to the Miami New Times, her first dance drew some tough love—Bruno Tonioli noted her momentary misstep but also affirmed she could go all the way. Judges universally agreed she was the most improved this season, awarding her 28 out of 30 points on the tango. Then came her show-stopping Viennese waltz, which earned 10s across the board and left even the toughest critics describing it as historic. Derek Hough declared, I have no doubt that we’re going to see you in those finals, while Carrie Ann Inaba called Earle’s performance one for the DWTS record books. Thanks to both the judges and the overwhelming Twitter fan support, Earle is officially headed to the finale against Robert Irwin, Elaine Hendrix, and Dylan Efron. Entertainment Now reports that her Viennese waltz was not only a technical peak but an emotional one that brought many fans to tears, igniting a storm of admiration on Instagram and TikTok, platforms where Earle’s following continues to soar.

Social media was ablaze with instant reactions after her routines aired, including thousands of Instagram comments archiving her transformation from self-conscious early-season contestant to one of the night’s undeniable stars. Fans gushed that her candid journey had become their highlight of the season, with notable mentions of her slow-burn chemistry with Chmerkovskiy and the emotional transparency she brought to her dances.

Meanwhile, her business activity hasn’t slowed down. As recently reported by Mabumbe and echoed by Brand Vision Insights, Earle’s estimated net worth now clocks in at around 20 million dollars, solidified by lucrative brand partnerships, her hit podcast Hot Mess with Alix Earle, and smart investments like her reported stake in the beverage startup SipMargs. She’s still recognized as one of the most influential voices of Gen Z—her endorsements create sellout frenzy, a phenomenon outlets call the Alix Earle effect.

There have been no major controversies, relationship news, or negative press tied to her in recent days. Most headlines and trending hashtags are fixated on her DWTS journey, and speculative buzz suggests that if she clinches the Mirrorball Trophy, it may cap a pivotal new chapter in her career, firmly establishing her as both a mainstream star and a digital business force. Every indicator points to Friday’s finale as a culturally significant moment for a media personality whose brand just keeps expanding, both on and off the ballroom floor.

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Alix Earle continues to prove her status as a modern celebrity influencer with a flurry of public appearances and notable headlines in just the past few days. On November 13, 2025, she turned heads at the GQ Men of the Year Party held at Chateau Marmont in Los Angeles, an event renowned for drawing entertainment and fashion world elite. Getty Images captured her arrival, radiating star power as one of the night’s standout guests. Across social channels, Earle’s personal brand remains red hot. Earlier this week, on November 11, Reality Tea spotlighted a new Instagram story where Alix showed off her impressively toned abs, fueling more buzz about her fitness journey and influencing followers with her signature workout tips. This post quickly spread, reaffirming her reputation as a style and wellness trendsetter and keeping her considerable fanbase fully engaged.

Amid the rapid-fire public appearances, Alix also took the spotlight for more than glitz and glamor. The Los Angeles Times reported her presence at Robert Irwin’s birthday bash, where her high-energy relay jive moment made waves—cementing her as one of the most visible faces on the current influencer party circuit. Campaign Live went a step further, noting how influencers like Alix are now primary drivers of hit reality shows like Dancing with the Stars, suggesting her social reach and authenticity are reshaping the landscape of television and celebrity culture for a new generation.

In the business sphere, Alix demonstrated her commercial clout through another milestone with NFL player boyfriend Braxton Berrios. According to A to Z Sports, the couple celebrated their two-year anniversary with fans on social media, sharing candid snapshots and generating a flurry of supportive comments, which underscores her appeal as a relatable celebrity despite meteoric fame. Meanwhile, The New York Times and AOL recently revealed that Alix is now earning six figures for a single sponsored Instagram Story, a testament to her astonishing brand power and unique ability to convert attention into income streams. The SI Swimsuit model and podcast host now stands as a $20 million brand, per Mabumbe, continuing to expand her portfolio with endorsements, media projects, and her ever-popular social channels.

While speculation sometimes swirls—typically around her business moves or personal life—most developments of late are well-documented by reputable outlets. Whether turning up on the red carpet, trending on Instagram, or quietly expanding her empire, Alix Earle is undeniably writing a new kind of influencer success story, one headline, hashtag, and endorsement at a time.

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Alix Earle continues to maintain her spot in the celebrity and influencer limelight with a flurry of newsworthy developments these past few days. Just yesterday, Earle lit up Instagram with a new sports bra post showing off her abs, which quickly had fans and fashion blogs abuzz, according to Reality Tea. This aligns perfectly with her status as a leading influencer in the fashion and luxury lifestyle space. Data from HypeAuditor shows Earle’s Instagram following has grown to 4.45 million, with engagement hovering at industry averages. She has produced 685 posts to date, although her income from Instagram brand deals, estimated between $7,800 and $10,700 per month as of June, has trended down from the highs seen in late 2024—a possible sign that the influencer bubble for mid-tier fashion creators may be plateauing.

In the relationship spotlight, TMZ reported that Earle and Miami Dolphins wide receiver Braxton Berrios publicly celebrated their two-year anniversary on November 11, sharing affectionate posts and reigniting discussion of their high-profile romance. For fans tracking both her personal and professional lives, this milestone earned a new wave of attention and keeps her front-and-center in the ongoing micro-celebrity narrative.

On the business and tech front, Earle has partnered with Microsoft for its Copilot AI assistant, a development highlighted by the Times of India and TradingView. Microsoft executives credited Earle’s social reach and Get Ready With Me video style for successfully introducing Copilot to younger audiences. She was a featured voice at the Cannes Lions International Festival of Creativity on a panel about the power of influencer marketing, and her collaborations with Microsoft have included TikTok videos where she demos Copilot’s features. This partnership could have long-term biographical significance, signaling her evolution from lifestyle influencer to major brand collaborator and tech ambassador.

Meanwhile, Earle is also grabbing traditional TV headlines. She’s in the running as a top contestant on the current season of Dancing With the Stars, with CampaignLive naming her among the influencer talents responsible for the show’s resurgence and mainstream relevance in 2025. A recent Los Angeles Times piece covered her 20th birthday celebration—co-hosted with fellow star Robert Irwin and broadcast as part of the show—which was widely shared on social media. However, Parade reports she admitted to crying herself to sleep after a recent DWTS live performance, underscoring the personal toll of the pressure. There are also rumblings—per IMDb—about behind-the-scenes drama involving her stepmother Ashley Dupré potentially affecting her competition narrative, but these remain speculative without direct confirmation.

To sum up, Alix Earle remains a dominant figure across fashion social media, reality TV, and now corporate tech, fueled by personal milestones and a potent blend of traditional and new media exposure. Any question of her cultural staying power seems firmly answered, at least for now.

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Alix Earle BioSnap a weekly updated Biography.

Alix Earle has made waves in the past few days across both entertainment and lifestyle circles, and her moves are being eagerly tracked by fans and media alike. First, her performance on Dancing with the Stars continues to generate headlines. According to People and E! News, during the November 4 episode, guest judge Flavor Flav accidentally gave Earle and her partner Val Chmerkovskiy a 9 instead of a 10, preventing a perfect score—an error Flavor Flav later admitted to and apologized for, saying he’d intended to award top marks but couldn’t change the score once locked in. This marks the second consecutive week Earle came within one point of a perfect score, following a similar near miss the previous week when guest judge Cheryl Burke was the dissenting voice. Even in the absence of a perfect 40, Earle’s consistent high marks from the judges are solidifying her as a standout competitor this season, building her profile as a crossover entertainment figure.

On the social scene, Earle turned heads at the 2025 LACMA Art+Film Gala, according to coverage by The Times of India and her own Instagram. She dazzled in a black strapless gown by an unnamed designer—floor-length, form-fitting, with a sweetheart neckline and a structured, beaded bodice. The look was widely praised, drawing compliments from notable attendees like Olivia Dunne, who called Earle “simply stunning.” Earle also shared a candid glimpse into the evening’s festivities, posting snapshots from the gala—including a playfully posed selfie, glimpses of the event’s entertainment (like Doja Cat’s performance), and even a cheeky shot of her with a plate of what appeared to be gourmet fried chicken nuggets. Her presence at such a high-profile event reinforces her status as an “it girl” in the influencer world, mingling with celebrities and tastemakers.

On the business front, Henry Beaver’s recent guide to Earle’s Amazon storefront highlights her savvy as a product curator and entrepreneur. By focusing on genuine recommendations and transparent engagement with her audience, Earle has cultivated a loyal following that translates into real sales—a model other influencers are increasingly trying to replicate. This blend of authentic connection and commercial acumen is elevating her beyond typical influencer status, positioning her as a lifestyle authority with growing business influence.

While there hasn’t been major new public business news in the last few days, Earle’s steady presence in entertainment, fashion, and e-commerce continues to set her apart. No unverified scandals or speculative headlines surfaced in this period—her story remains one of sustained, strategic growth, punctuated by glamorous red carpet moments and reality TV perseverance. As the DWTS season progresses and her social media prowess endures, all signs point to Earle solidifying her place as a multifaceted public figure.

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Alix Earle has been making nonstop headlines and setting social feeds ablaze in the past week. Her most talked-about moment came courtesy of Dancing with the Stars on November 4, when guest judge Flavor Flav accidentally gave her a nine instead of the perfect ten she and her partner Valentin Chmerkovskiy clearly deserved, as Flavor Flav himself later admitted to People Magazine. This mistake sparked outrage and debate on social, with fans and E! News reporting it robbed her of a perfect 40 on Rock and Roll Night, and Instagram lighting up with support and speculation. Remarkably, last week’s episode also saw Alix one point shy of perfection, keeping the suspense high for her journey to the Mirrorball Trophy.

Outside the ballroom, Alix Earle captivated the celebrity set and fans alike at the 2025 LACMA Art and Film Gala held last weekend. According to the Times of India and widely shared Instagram posts, she stunned in a black strapless, velvet gown, earning the fashion moment of the night. Her look drew raves from former LSU star Olivia Dunne and the TikTok fashion sphere, while her own Instagram feed boasted dreamy gala snaps, playful selfies, and a viral video of Doja Cat performing live at the gala—each image fueling new waves of online admiration and comment threads.

Business-wise, Brand Vision recently named Alix among the wealthiest female YouTubers in 2025, emphasizing her commercial ascendance and the cultural pull of her influencer-to-entrepreneur path. She continues to scale up her audience across TikTok, YouTube, and her Hot Mess podcast—each medium offering behind-the-scenes glimpses of her DWTS rehearsals, recap vlogs, and daily life, all of which stir continual engagement and media pickup.

On the personal front, her relationship with Houston Texans wide receiver Braxton Berrios remains one of the most buzzed-about sports-and-pop-culture pairings right now, with their LACMA red-carpet appearance spurring even more fascination. There are no major controversies or negative headlines surrounding her this week; speculation about next business moves is rampant, but no confirmed announcements have dropped yet.

Overall, Alix Earle’s blend of viral dance floor performances, A-list gala appearances, and business influence has kept her firmly at the center of Gen Z celebrity culture and the broader conversation, with every public outing and online post serving as headline fodder across entertainment media.

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Alix Earle has been at the center of multiple high-profile headlines over the past several days, with every development underscoring her status as one of social media’s most influential personalities. The biggest news is her official reveal as a contestant on Dancing with the Stars season 34. Alix confirmed her participation live on Good Morning America in late May, sharing her excitement and explaining she has been a longtime fan of the show, describing accepting the offer as an “easy yes” and promising to provide fans behind-the-scenes access throughout her ballroom journey. She joins a cast that includes Robert Irwin and comedian Andy Richter, immediately becoming a major focus of advance coverage for the ABC competition, as reported by AOL and Cosmopolitan. Alix also told Good Morning America that she plans to capture all the offstage drama and backstage secrets for her followers, leaning into her signature “vlog” style. This move not only broadens her audience but cements her transition from digital creator to mainstream personality, a shift with potential long-term biographical significance.

Just as significant is the official split between Alix Earle’s Hot Mess podcast and Alex Cooper’s Unwell Network. Tubefilter and Variety report that this high-profile breakup, which started as unconfirmed rumor earlier in the year, is now confirmed by changes on the Hot Mess podcast’s social channels and statements from both parties. Unwell Network has renounced all rights to Hot Mess, making Alix and her podcast free agents. SiriusXM, which previously had a lucrative deal to sell ads for Unwell Network’s roster including Hot Mess, will reportedly no longer be handling Hot Mess advertising. The initial partnership between Alex Cooper and Alix Earle helped push Hot Mess to the top of Spotify’s podcast rankings, even briefly unseating the Joe Rogan Experience, and the split is already being dissected in the industry as a marker of changing tides in the creator economy.

On social media, Earle’s ballroom announcement and the podcast split have sparked a frenzy. Fans are flooding her Instagram and TikTok comments with encouragement for her DWTS journey and speculation about the reasons behind her podcast’s network departure. There is some conjecture about possible friction between Earle and Cooper, fueled by tabloid-style coverage, but neither party has publicly confirmed a feud, making these claims unverified as of now. Industry insiders are closely watching which network or platform Hot Mess will join next, as the decision could impact the broader influencer podcast landscape.

In summary, Alix Earle’s Dancing with the Stars casting and her abrupt exit from the Unwell Network are the two stories dominating conversation, with both developments likely to shape her public narrative and business trajectory for months to come.

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This week, Alix Earle found herself at the heart of major headlines, blending business acumen, media buzz, and a hint of reality TV controversy. On Dancing With the Stars’ highly anticipated Halloween Night episode, Alix and partner Val Chmerkovskiy wowed with a moody tango to Billie Eilish’s Bury a Friend, netting an impressive 39 out of 40—just one point shy of perfect, after guest judge Cheryl Burke held back a 10. It was her stepmom, Ashley Dupré, who snagged viral attention on TikTok for her blunt reaction, telling Burke to “go take more Ozempic,” a remark that prompted apology headlines in Us Weekly and AOL. Alix herself stayed above the fray, but the moment briefly overshadowed her professional triumphs on the show.

The reality TV ride came with a social media win: Lady Gaga herself took to TikTok, publicly championing Alix and proclaiming support in the comments, a celebrity approval that whipped fans into a frenzy and brought even more mainstream attention to Alix’s run on the show, as covered by Parade.

Off the ballroom floor, Alix’s business activities continued at her own high standard. She hosted a glam Los Angeles event to celebrate her limited-edition Poppi drink collaboration and investor status, a partnership that’s made national news since Poppi’s high-profile Super Bowl spot earlier this year and PepsiCo’s subsequent acquisition of the brand. Alix’s entrepreneurial influence is making waves—CEO Today Magazine just named her one of 2025’s richest non-celebrity influencers, citing sponsored Instagram story fees pushing $450,000 and her growing leverage as a “creator turned brand.”

Alix also teased a new investment in an alcohol start-up, sharing news of the March-expected launch via Instagram. Details remain under wraps, but speculation is brewing online about the scale and partners involved, with fans and business media speculating about her next big move as a founder-investor, as reported on AOL.

Public appearances have matched the pace. She’s slated for a guest spot on The Jennifer Hudson Show alongside Morgan Freeman and Burna Boy—a major mainstream moment. Style and fashion media continue to cover her every move: this week’s Poppi event look, featuring low-rise jeans and a halter top, landed her in beauty and lifestyle headlines. All told, the past few days have solidified Alix Earle’s status as an influencer who commands attention, not just for viral moments and social media metrics, but for a business strategy and celebrity connections with long-term staying power.

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Alix Earle has dominated headlines and social media talk in recent days as her run on Dancing With the Stars continues to generate buzz. According to Us Weekly her recent Halloween Night performance was a spectacle with dramatic "bleeding from our eyes" makeup and a Lady Gaga-inspired dance, drawing attention both for her choreography with pro partner Val Chmerkovskiy and her bold glam choices. Earle eagerly documented her entire prep process on TikTok, teasing her fans with behind-the-scenes content and urging them to vote, while also sharing that twelve of her college friends were cheering her on in the studio audience. She emphasized her commitment by revealing she was skipping Halloween parties this year to focus entirely on rehearsals and the DWTS schedule, marking a shift from her usual party-girl image.

As for business, Alix Earle’s media reach remains formidable. HypeAuditor data highlights that her Instagram following is up near 4.45 million, with monthly earnings estimates in the $7,800 to $10,700 range, and a strong like-to-comment ratio suggesting authentic engagement. Her numbers may not be trending back up to peak earnings from earlier in the year, but she maintains her status as a top influencer in fashion and lifestyle categories. This is further underlined by CEO Today Magazine’s inclusion of Earle in its Top 10 Richest Non-Celebrity Influencers for 2025, noting reports of her earning as much as $450,000 for a single Instagram story.

Earle’s podcast Hot Mess with Alix Earle, still a major vehicle for personal brand-building, recently released an episode with guest Ashtin where they discussed the harsh truths of social media. The podcast retains strong chart performance and continues to be available in video format on YouTube, broadening Alix’s presence beyond Instagram and TikTok.

On the business development front, Wikipedia updates show that she remains active as an investor and brand partner for SipMargs, a canned cocktail line, and her appearance in The Kid Laroi’s "Girls" music video from earlier this year also lingers in industry gossip as a defining pop culture crossover.

Social feeds are filled with speculation about Alix’s trajectory on Dancing With the Stars, and the “Alix Earle effect”—where products she endorses sell out rapidly—continues to make her a go-to pick for marketers. Industry analysts, like those tracked by HypeAuditor, continue to note her excellent follower growth and high audience quality. While there are unconfirmed rumors about upcoming brand collaborations and further TV appearances, nothing official has been released in the past few days.

To sum it up, Alix Earle’s recent days have been a flurry of strategic career moves, social media influence, and high-glam public appearances, keeping her firmly in the spotlight and fueling speculation about her longevity as a major digital creator.

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