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Asian Business Owners - A.B.O.
Carmen Salameh
151 episodes
4 hours ago

I’m Carmen, host of Asian Business Owners (ABO) — a podcast featuring honest conversations with entrepreneurs across Asia.


We dive into the real journey of building a business: the wins, the struggles, and everything in between.


⭐ If you enjoy the show, subscribe and leave a review

🎧 Follow @abo.pod on Instagram for behind-the-scenes


Hosted on Acast. See acast.com/privacy for more information.

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Entrepreneurship
Business,
Careers,
Management
RSS
All content for Asian Business Owners - A.B.O. is the property of Carmen Salameh and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.

I’m Carmen, host of Asian Business Owners (ABO) — a podcast featuring honest conversations with entrepreneurs across Asia.


We dive into the real journey of building a business: the wins, the struggles, and everything in between.


⭐ If you enjoy the show, subscribe and leave a review

🎧 Follow @abo.pod on Instagram for behind-the-scenes


Hosted on Acast. See acast.com/privacy for more information.

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Entrepreneurship
Business,
Careers,
Management
Episodes (20/151)
Asian Business Owners - A.B.O.
SPECIAL — 2 Quick Wins to Make Your Marketing Easier This Year

Happy New Year!


To kick off this new year, (re)listen to these two Quick Wins episodes that focus on making your marketing clearer, lighter and more effective.


What it covers:

  • Creating content that actually works
  • Understand your audience
  • Balance content formats


But also:

  • How to use Instagram Stories as a sales tool
  • Create time-sensitive offers
  • Spark conversations and build trust


Start the year focused, sharp and aligned.


For more content, follow me on LinkedIn


Hosted on Acast. See acast.com/privacy for more information.

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4 hours ago
6 minutes 23 seconds

Asian Business Owners - A.B.O.
SPECIAL — Pivots & Reinvention: Stories of Career Shifts That Changed Everything

It's the beginning of a new year, are you secretly dreaming of switching careers, changing life, reinventing yourself?


In this special medley episode of Asian Business Owners, listen to stories of reinvention from founders who chose alignment over comfort.


What's covered:

  • Jessie Li — from banking to building influence
  • Carmen — leaving corporate life in Paris to rebuild a career in Hong Kong
  • Renaud-Louis — from Rolex to entrepreneurship


Timestamps:

(00:00) Introduction to Asian Business Owners Podcast

(01:10) Reinvention Stories: From Banking to Influence with Jessie

(04:23) Personal Branding and Influencer Marketing

(08:09) From Corporate Life to Entrepreneurship in Hong Kong with Carmen

(14:11) Rolex to Retail: A Journey of Humility and Family Business with Renaud-Louis

(19:06) Conclusion and Final Thoughts



Listen to the entire episodes:

Jessie

Carmen

Renaud-Louis



Follow the journey:

💬 abo.pod

📲 Find me on LinkedIn

🎧 Subscribe to Asian Business Owners wherever you listen to it!


Hosted on Acast. See acast.com/privacy for more information.

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5 days ago
19 minutes 23 seconds

Asian Business Owners - A.B.O.
SPECIAL — 2 Quick Wins You Might Have Missed: KOLs on a Budget & Social Media Mistakes

In this Quick Wins episode, revisit two powerful lessons many founders miss when it comes to marketing.


1/ Let's break down how to collaborate with KOLs (Key Opinion Leaders) without a big budget

2/ Let's uncover the most common social media mistakes that hurt your growth


Short, practical, easy to apply: don't miss this special episode, especially if you're reconsidering your marketing strategy for 2026.


For more content, follow me on LinkedIn


Hosted on Acast. See acast.com/privacy for more information.

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1 week ago
6 minutes 28 seconds

Asian Business Owners - A.B.O.
SPECIAL - The Best Advice I've Heard Lately

As the year comes to an end, I wanted to pause and revisit the advice that stayed with me the most.


I've put together this special medley episode of Asian Business Owners, you'll hear some grounding and inspiring pieces of advice by business owners I invited on the podcast.


Hit play and listen to them as you slow down, reflect and close the year. To listen to the whole episodes with the guests, tap the links below.


(00:00) Introduction and Welcome

(00:31) Reflecting on the Year

(01:03) Gabriella Montandon: Why Fun Matters

(03:22) Allen Law: Stress, Purpose & Sustainability

(04:27) Gianne Chan: Gratitude & Personal Happiness

(05:32) Conclusion



Listen to the entire episodes:

Gianne

Allen

Gabriella



Follow the journey:

💬 abo.pod

📲 Find me on LinkedIn

🎧 Subscribe to Asian Business Owners wherever you listen to it!


Hosted on Acast. See acast.com/privacy for more information.

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1 week ago
5 minutes 50 seconds

Asian Business Owners - A.B.O.
BEST OF Quick Wins 2025: LinkedIn, VAs & Funding Without VC Money

As the year comes to an end, I’ve curated a Best of Quick Wins 2025 episode with some useful and practical tips shared this year on Asian Business Owners.


In this episode, we cover three areas many founders struggle with:

  • Building a strong personal brand using LinkedIn
  • Using virtual assistants (VAs) to save time and focus on what really matters
  • Exploring funding options beyond venture capital


For more content, follow me on LinkedIn


Hosted on Acast. See acast.com/privacy for more information.

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2 weeks ago
8 minutes 47 seconds

Asian Business Owners - A.B.O.
The 3 Real Lessons 2025 Taught Me as a Founder

2025 didn’t come with a big breakthrough moment.


Instead, it quietly taught me lessons that reshaped how I think about business, creativity and myself as a founder.


In this solo episode of Asian Business Owners, I reflect on:

  • Figuring things out as I go (even if I want control)
  • Listening to that inner voice when something feels “off”
  • Being okay with being misunderstood


These lessons didn’t arrive loudly but they made me more confident, more aligned and more resilient.


I hope these lessons will help you too and I'd love to know what you learned this year. Tell me on IG (@abo.pod) or LinkedIn (link below).


Timestamps:

(00:00) Welcome To Asian Business Owners

(00:32) Reflecting on 2025: Key Lessons Learned

(01:25) Lesson 1

(05:05) Lesson 2

(07:37) Lesson 3

(09:29) Conclusion




Follow the journey:

💬 abo.pod

📲 Find me on LinkedIn

🎧 Subscribe to Asian Business Owners wherever you listen to it!


Hosted on Acast. See acast.com/privacy for more information.

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2 weeks ago
11 minutes 15 seconds

Asian Business Owners - A.B.O.
QUICK WINS: How to Find New Clients Without Cold Emailing

Cold emailing makes you uncomfortable? You’re not alone.


In this new Quick Wins episode, I walk you through 3 practical ways to attract new clients organically without sending a single cold email.


We’ll break down:

• How to pick ONE platform and own it

• How to partner with complementary businesses & influencers

• Why events still work and how to use them to your advantage


Plus, a bonus pro tip that instantly makes your brand more relatable and memorable.


Content:

(00:00) Introduction to ABO Quick Wins

(00:40) Understanding Your Audience

(01:24) Balancing Educational and Emotional Content

(02:06) Consistency with a Content Calendar

(02:56) Conclusion and Final Tips


(00:15) You Hate Cold Emailing?

(00:43) #1 Pick One Platform

(01:29) #2 Partner With Local Businesses

(02:10) #3 Host Events

(02:39) #4 Paid Ads & SEO

(03:20) Bonus Pro Tip To Make Your Brand Relatable

(03:41) Final Tips & Conclusion


Follow me on LinkedIn


Hosted on Acast. See acast.com/privacy for more information.

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2 weeks ago
4 minutes 5 seconds

Asian Business Owners - A.B.O.
When Your Brain Says Stop: Why Founders Need to Watch Their Bandwidth

In this solo episode, I share about my bandwidth limit and what happens when I ignore it.


What are the early signals your brain sends when it needs a break?

I talk through my own recent experience of pushing too far, what it taught me and how I created the space I needed to reset.


You’ll hear:

– The difference between being tired and being mentally overloaded

– Practical ways to recharge quickly

– Why recovery is actually a business skill

– How to stay grounded while juggling multiple roles


Timestamps:

(00:00) Introduction to Asian Business Owners Podcast

(00:28) Personal Struggles and Realisations

(01:11) Signs You Need a Break

(01:52) Lessons Learned from Exhaustion

(04:02) Creating Space for Recovery

(05:16) Practical Tips to Recharge

(07:41) Final Thoughts

08:29 Closing Remarks and Call to Action




Follow the journey:

💬 abo.pod

📲 Find me on LinkedIn

🎧 Subscribe to Asian Business Owners wherever you listen to it!


Hosted on Acast. See acast.com/privacy for more information.

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3 weeks ago
9 minutes 11 seconds

Asian Business Owners - A.B.O.
QUICK WINS: 3 Ways to Build Customer Loyalty in Asia

How to get repeat customers who love your brand?


This Quick Wins episode is here to help. Learn how to:

  • Personalise your customer experience from day one
  • Launch a simple but effective loyalty programme
  • Stay top-of-mind with consistent social engagement


Grow your online community, not just traffic and build an engaged audience with brand ambassadors.


Content:

(00:00) Introduction to ABO Quick Wins

(00:39) Personalise Your Customer Experience

(01:33) Create a Simple Loyalty Programme

(02:16) Engage Customers on Social Media

(02:50) Conclusion and Final Tips


Follow me on LinkedIn


Hosted on Acast. See acast.com/privacy for more information.

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4 weeks ago
3 minutes 18 seconds

Asian Business Owners - A.B.O.
From Rolex to Entrepreneurship: Renaud-Louis’s Journey of Craft, Risk & Reinvention

What does it really take to leave a stable corporate career and finally bet on yourself?


In this episode of Asian Business Owners, I sit down with Renaud-Louis, founder of Amplitude, a Hong Kong watch atelier born from 18 years of experience at Rolex and a lifelong passion for craftsmanship.


Renaud-Louis shares the pivotal moments that pushed him from corporate comfort to entrepreneurship.


What you’ll hear:

  • The honest realities behind starting a retail business: choosing the right location, handling customers, managing cash flow
  • Navigating a major identity shift
  • The emotional and financial risks with the support of his family


Timestamps:

(00:00)Introduction to Asian Business Owners

(00:33)Meet Renaud-Louis: From Rolex to Entrepreneurship

(01:36)Early Career and Passion for Horology

(03:50)Journey to Hong Kong

(06:12)Balancing Rugby and Watch Repairing

(10:02)Climbing the Ranks at Rolex

(14:57)This or That Questions

(15:48)The Pivot Moment: Founding Amplitude

(19:10)Finding the Perfect Shop Location

(20:43)Setting Up the Shop and Initial Challenges

(22:58)The Importance of Customer Relationships

(23:36)Learning from Mistakes and Managing Cash Flow

(24:28)Transitioning from Corporate to Entrepreneurship

(25:36)Family Support and Humility in Business

(26:18)Teaching Kids the Value of Hard Work

(28:00)Creating a Community of Watch Lovers

(30:06)The Art and Craft of Watchmaking

(33:46)Future Goals and Aspirations

(37:03)Final Thoughts and Advice for Business Owners




👉 To find out more about Amplitude:

The website

On Instagram


Hosted on Acast. See acast.com/privacy for more information.

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1 month ago
39 minutes 25 seconds

Asian Business Owners - A.B.O.
QUICK WINS: 3 Budget-Friendly Marketing Hacks for Startups in Asia

You don’t have a big marketing budget? No problem.


Listen to this Quick Wins episode where I cover:

  • How to use user-generated content for social proof
  • Free tools for creating pro-level content
  • How to collaborate with your local community to grow trust


This is perfect for early-stage founders, small teams and solopreneurs looking to grow with creativity, not only with cash.


Content:

(00:00) Introduction to ABO Quick Wins

(00:14) Marketing Budget Challenges

(00:40) Hack #1: Leverage User-Generated Content

(01:38) Hack #2: Use Free Tools for Content Creation

(02:25) Hack #3: Collaborate with Local Communities

(03:00) Conclusion


Follow me on LinkedIn


Hosted on Acast. See acast.com/privacy for more information.

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1 month ago
3 minutes 19 seconds

Asian Business Owners - A.B.O.
Embracing Naivety as a Business Owner: Why You Need It More Than You Think

A bit of naivety might be the reason you became an entrepreneur and the reason you’ve kept going.


In today’s solo episode, I explore why I needed a certain naive spirit to jump into the unknown, take risks, build something from scratch and keep moving when everything feels uncertain.


I share the realities I didn’t know when I started: the pressure, the mental load, the instability, the silent phases where nothing moves. And how naivety helped me see things with fresh eyes, stay connected to my vision and push through the hardest chapters of entrepreneurship.


You’ll hear about:

  • What naivety looks like as a founder
  • How naivety keeps you going when results are invisible
  • Balancing naive belief with real strategy and discernment


You might need a little more naivety than you think.


Timestamps:

(00:00) Welcome to Asian Business Owners

(00:31) Why naivety matters more than we admit

(03:59) Seeing opportunities with fresh eyes

(05:15) Staying motivated when nothing moves

(06:56) Naivety vs. discernment

(07:50) The value of staying naive as you get more experience

(09:10) Final thoughts


Follow the journey:

The Mental Load of Doing Everything

💬 abo.pod

📲 Find me on LinkedIn

🎧 Subscribe to Asian Business Owners wherever you listen to it!


Hosted on Acast. See acast.com/privacy for more information.

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1 month ago
10 minutes 14 seconds

Asian Business Owners - A.B.O.
QUICK WINS: 3 Ways to Scale Your Startup with Freelancers

You want to grow without the cost of full-time staff?


In this Quick Wins episode, learn how to:

  • Hire freelancers for one-off, high-skill tasks
  • Run lean email marketing campaigns with specialists
  • Build a go-to virtual team you can reuse


These tips are ideal for founders in Asia (or elsewhere) who want to scale fast and smart with limited costs.


Content:

(00:00) Introduction to ABO Quick Wins

(00:15) The Challenge of Scaling in Fast-Paced Markets

(00:38) Strategy 1: Hiring Freelancers for Specialised Tasks

(01:20) Strategy 2: Leveraging Freelancers for Email Marketing

(02:07) Strategy 3: Building a Virtual Team with Freelancers

(02:44) Conclusion


Follow me on LinkedIn


Hosted on Acast. See acast.com/privacy for more information.

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1 month ago
3 minutes 3 seconds

Asian Business Owners - A.B.O.
The Mental Load of Doing Everything (and How I Actually Handle It)

If you’re building a business alone, you know this feeling:

the pressure, the responsibility, the constant mental load that never really switches off.


In this solo episode of Asian Business Owners, I talk about what the mental load actually feels like when you’re the one making every decision, solving every problem and keeping things moving even on the days where you feel like slowing down.


Here’s what I cover:

• What the mental load looks like behind-the-scenes

• How constant responsibility affects my mind and energy

• Why overthinking shows up so strongly when you’re the only one in charge

• Practical strategies I use to cope with the pressure

• How to reframe responsibility so it empowers me instead of draining me


You may be tired, overwhelmed, determined: I know you're doing your best. Keep going, we're all in this together, building our dreams and reaching our goals.


Timestamps:

(00:00) — Introduction to Asian Business Owners Podcast

(00:32) — The Mental Load of Entrepreneurship

(02:18) — Daily Responsibilities and Pressures

(03:49) — Effects of Mental Load

(06:27) — Managing and Coping Strategies

(11:56) — Conclusion and Final Thoughts



Follow the journey:

💬 abo.pod

📲 Find me on LinkedIn

🎧 Subscribe to Asian Business Owners wherever you listen to it!


Hosted on Acast. See acast.com/privacy for more information.

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1 month ago
14 minutes 49 seconds

Asian Business Owners - A.B.O.
QUICK WINS: How to Create Content That Actually Works for Asian Audiences

Creating content for Asian audiences requires nuance and real understanding.


In this Quick Wins episode, you’ll learn how to:

  • Speak to cultural preferences with clarity
  • Mix educational and emotional content that resonates
  • Stay consistent using a content calendar


Use these tips to grow your business' presence online and let me know how it goes.


Content:

(00:00) Introduction to ABO Quick Wins

(00:40) Understanding Your Audience

(01:24) Balancing Educational and Emotional Content

(02:06) Consistency with a Content Calendar

(02:56) Conclusion and Final Tips


Follow me on LinkedIn


Hosted on Acast. See acast.com/privacy for more information.

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1 month ago
3 minutes 20 seconds

Asian Business Owners - A.B.O.
The Art of Reinventing Yourself: Jessie Li’s Journey from Banking to Building Influence

What happens after a decade building a career to realise it doesn’t feel like you anymore?


In this episode, Jessie Li — entrepreneur and content creator with over half a million followers — talks about reinvention. She left a stable career that ended up with burnout, to build her own businesses in the lifestyle, fashion and luxury space.


Jessie opens up about:

  • Walking away from a path everyone else approved of
  • Building influence through authenticity, not algorithms
  • Managing multiple ventures while protecting your mental health


If you’ve ever wondered what it really takes to build a brand that feels true to who you are — this conversation will remind you that reinvention isn’t just possible; it’s necessary.


Content:

(00:00) — Introduction to Asian Business Owners Podcast

(00:32) — Meet Jessie Li: From Finance to Influencer

(01:36) — The Journey to Instagram Fame

(04:14) — Turning Influence into a Business

(05:38) — Crafting a Personal Brand

(07:24) — Expanding Beyond Influencing

(16:36) — Navigating Social Media and Public Perception

(17:55) — This or That with Jessie Li

(18:34) — Balancing Time and Priorities

(19:23) — The Journey of Relief X

(23:06) — Personal Branding vs. Influencing

(25:25) — Overcoming the Fear of Online Presence

(29:00) — Staying Authentic in the Luxury Fashion World

(32:23) — Marketing Insights for Business Owners

(34:45) — Lessons Learned and Final Thoughts




👉 To find out more about Jessie:

On Instagram

On LinkedIn


Hosted on Acast. See acast.com/privacy for more information.

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1 month ago
35 minutes 47 seconds

Asian Business Owners - A.B.O.
QUICK WINS: How to Fund Your Business Without Venture Capital

VC money isn’t your only option.


In this Quick Wins episode, learn how to:

  • Use pre-sales to raise money before launch
  • Launch a crowdfunding campaign that works
  • Tap into local grants and business competitions


Especially useful for mission-driven founders who want to stay in control.


Content:

(00:00) Introduction to ABO Quick Wins

(00:25) Creative Funding Methods

(00:40) Bootstrap with Pre-Sales

(01:15) Launch a Crowdfunding Campaign

(01:56) Tap into Local Grants and Competitions

(02:34) Conclusion and Final Tips



Follow me on LinkedIn


Hosted on Acast. See acast.com/privacy for more information.

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1 month ago
2 minutes 52 seconds

Asian Business Owners - A.B.O.
The Days I Feel Like Giving Up and What I Do Instead

You know those days when you feel down, have doubts and you wonder if it’s all worth it.


I feel like that sometimes, I feel down and in this solo episode, I open up about my emotional ups and downs and when I feel disconnected.


I've learned to reset and embrace it. These moments are part of my growth.


What you’ll hear:

  • How to navigate periods of self-doubt and fatigue
  • The mindset shift that helps you reconnect
  • Practical ways to recharge and find new inspiration


Take a breath, you're not alone.


Timestamps:

00:00 Intro

00:28 Feeling Down as a Founder

01:37 Navigating Highs and Lows

05:15 Coping Strategies

07:16 Finding Inspiration

09:07 Creating a Plan

10:37 Final Thoughts

12:11 Outro




Follow the journey:

💬 abo.pod

📲 Find me on LinkedIn

🎧 Subscribe to Asian Business Owners wherever you listen to it!


Hosted on Acast. See acast.com/privacy for more information.

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2 months ago
12 minutes 51 seconds

Asian Business Owners - A.B.O.
QUICK WINS: 3 Smart Ways to Use WhatsApp to Grow Your Business in Asia

In Asia, your customers are on WhatsApp. Are you?


This Quick Wins episode shows how to:

  • Use WhatsApp Business for personalised updates
  • Share limited-time offers through WhatsApp Status
  • Create VIP lists to reward your best customers


Turn daily chats into consistent business growth.


Content:

(00:00) Introduction to ABO Quick Wins

(00:15) The Power of WhatsApp for Your Business

(00:48) Personalised Updates with WhatsApp Business

(01:29) Exclusive Offers via WhatsApp Status

(02:02) Creating a VIP Broadcast List

(02:43) Conclusion and Next Steps


Follow me on LinkedIn


Hosted on Acast. See acast.com/privacy for more information.

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2 months ago
2 minutes 55 seconds

Asian Business Owners - A.B.O.
How I Left Corporate Life in Paris and Rebuilt My Career in Hong Kong

After years in the corporate world in Paris, I hit a wall: burnout, lack of meaning and the feeling that something had to change.


In this solo episode, I share my story and how I went from being a corporate employee in marketing to becoming a business owner in Hong Kong.


I talk about what it took to rebuild my career and start over:

– Making the leap to move abroad

– Finding my first clients and building my marketing agency

– Launching the Asian Business Owners podcast

– Learning patience and self-trust along the way


Content:

(00:00) Introduction

(00:27) My life in Paris before COVID

(03:17) Burnout and losing motivation

(06:17) The decision to move to Hong Kong

(07:33) Starting over and finding purpose again

(11:05) Launching my podcast

(14:10) Lessons learned & reflections

(18:18) Closing thoughts




Follow the journey:

💬 abo.pod

📲 Find me on LinkedIn

🎧 Subscribe to Asian Business Owners wherever you listen to it!


Hosted on Acast. See acast.com/privacy for more information.

Show more...
2 months ago
19 minutes 9 seconds

Asian Business Owners - A.B.O.

I’m Carmen, host of Asian Business Owners (ABO) — a podcast featuring honest conversations with entrepreneurs across Asia.


We dive into the real journey of building a business: the wins, the struggles, and everything in between.


⭐ If you enjoy the show, subscribe and leave a review

🎧 Follow @abo.pod on Instagram for behind-the-scenes


Hosted on Acast. See acast.com/privacy for more information.