FUTUREPROOF.

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FUTUREPROOF.

Jeremy Goldman

30 episodes

16 hours ago

Send us a text Guest: Joe Devon Title: Chair, GAAD Foundation | Co-founder, Global Accessibility Awareness Day AI is reshaping how we design software—but accessibility still too often shows up as an afterthought. In this episode of FUTUREPROOF., Joe Devon joins us to unpack what it actually means to build technology that works for everyone, especially as generative AI becomes embedded across products, platforms, and workflows. Joe explains why accessibility isn’t a niche concern—it affects m...

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Send us a text Guest: Joe Devon Title: Chair, GAAD Foundation | Co-founder, Global Accessibility Awareness Day AI is reshaping how we design software—but accessibility still too often shows up as an afterthought. In this episode of FUTUREPROOF., Joe Devon joins us to unpack what it actually means to build technology that works for everyone, especially as generative AI becomes embedded across products, platforms, and workflows. Joe explains why accessibility isn’t a niche concern—it affects m...

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Episodes (20/30)

FUTUREPROOF.

AI Is Scaling Fast—Accessibility Isn’t. Here’s How We Fix That.

Send us a text Guest: Joe Devon Title: Chair, GAAD Foundation | Co-founder, Global Accessibility Awareness Day AI is reshaping how we design software—but accessibility still too often shows up as an afterthought. In this episode of FUTUREPROOF., Joe Devon joins us to unpack what it actually means to build technology that works for everyone, especially as generative AI becomes embedded across products, platforms, and workflows. Joe explains why accessibility isn’t a niche concern—it affects m...

16 hours ago

23 minutes

FUTUREPROOF.

Could Crowdfunding Solar Could Do What Governments Can’t? (ft. Lassor Feasley, renewables.org)

Send us a text Climate change is a global problem—but climate capital doesn’t flow globally. In this episode of FUTUREPROOF., Jeremy sits down with Lassor Feasley, co-founder and CEO of Renewables.org, to unpack why some of the highest-impact climate solutions on Earth remain dramatically underfunded. Renewables.org applies a Kiva-style crowdfunding model to distributed solar projects across the Global South. Individuals can invest as little as $25 into no-interest loans that fund solar insta...

2 weeks ago

19 minutes

FUTUREPROOF.

What Marketers Need to Know About AI Search Optimization (ft. Aja Frost, HubSpot)

Send us a text When Google’s algorithm changes caused HubSpot’s traffic to plummet 80%, most companies would have panicked. Aja Frost saw an opportunity. As Senior Director of Global Growth at HubSpot, Aja led the transformation that helped HubSpot not only recover—but become the most-cited CRM in generative AI results. In this episode of FUTUREPROOF., Jeremy Goldman sits down with Aja to talk about how the rules of discovery, demand, and digital visibility are being rewritten in real time—an...

4 weeks ago

22 minutes

FUTUREPROOF.

Can Journalism Be Fixed by One Email a Day? (ft. Tim Huelskamp, 1440)

Send us a text In a world where algorithms amplify outrage and newsfeeds reward noise, 1440 Media has quietly built something radical — a daily newsletter that promises “all your news, none of the bias.” This week on FUTUREPROOF., Jeremy Goldman talks with Tim Huelskamp, CEO and cofounder of 1440, about how a 15-person team grew to reach over 4 million subscribers without chasing clicks, outrage, or political extremes. Tim shares what he’s learned about: - How 1440 found “white space” in a cr...

1 month ago

24 minutes

FUTUREPROOF.

AI Won’t Replace Us. But It Might Reveal Who We Really Are. (ft. Jeff Burningham, author & entrepreneur)

Send us a text As AI reshapes the world faster than most of us can process, we’re left with an uncomfortable question: What does it really mean to be human now? This week on FUTUREPROOF., Jeremy sits down with Jeff Burningham — tech entrepreneur, investor, and author of The Last Book Written by a Human — to explore how we can cultivate wisdom, purpose, and empathy in an age obsessed with speed, scale, and artificial intelligence. Jeff’s story is as surprising as it is inspiring: from Mormon m...

1 month ago

25 minutes

FUTUREPROOF.

Vaccines, Nationalism, and the Future of Global Health (ft. Dr. Seth Berkley, author & epidemiologist)

Send us a text Seth Berkley, MD has been at the front lines of the world’s biggest battles against infectious disease. As the longtime CEO of Gavi, the Vaccine Alliance, the cofounder of COVAX, and the founder of the International AIDS Vaccine Initiative, Berkley has helped bring lifesaving vaccines to billions of people. In his new book, FAIR DOSES: An Insider’s Story of the Pandemic and the Global Fight for Vaccine Equity, Berkley lays out the hard truths of what went wrong during COVID—and...

1 month ago

22 minutes

FUTUREPROOF.

The Introvert’s Playbook for Personal Branding (ft. Goldie Chan, author)

Send us a text In a world obsessed with hustle, noise, and nonstop self-promotion, what if the most powerful way to stand out… is to stay true to your quieter side? This week on FUTUREPROOF., Jeremy talks with Goldie Chan, once dubbed the “Oprah of LinkedIn” and author of Personal Branding for Introverts, about how to build visibility and influence without faking extroversion — or burning out. Goldie is the founder of Warm Robots, a personal branding agency that’s helped executives, creators,...

1 month ago

26 minutes

FUTUREPROOF.

Who Really Gets Ahead? The Hidden Economics of Opportunity (ft. Judd Kessler, author & Wharton professor)

Send us a text What if luck isn’t random — but designed? In this episode of FUTUREPROOF., we sit down with Judd Kessler, Wharton economist and author of Lucky by Design, to explore how hidden markets quietly decide who gets what — from job interviews and college spots to concert tickets, dating matches, and even organ transplants. Kessler argues that what looks like “good fortune” is often the result of understanding — and leveraging — the invisible systems that govern access to opportunity. ...

2 months ago

23 minutes

FUTUREPROOF.

Why “Engagement” Is Dead — and Well-Being Is the Future of Work (ft. author Mark C. Crowley)

Send us a text Most companies say they care about engagement — but decades of data show those engagement scores barely move. Meanwhile, burnout has become a global epidemic. In this episode of FUTUREPROOF., we sit down with Mark C. Crowley, bestselling author of Lead from the Heart and the new book The Power of Employee Well-Being, to explore why the billion-dollar engagement industry has failed workers — and what science says actually drives performance. Crowley argues that engagement is a s...

2 months ago

24 minutes

FUTUREPROOF.

Why Great Stories Outperform Great Strategies (ft. Christina Farr, author/investor)

Send us a text Every leader has data. Few have a story worth following. In this episode of FUTUREPROOF., we sit down with Christina Farr, journalist-turned-investor and author of The Storyteller’s Advantage. Christina argues that storytelling isn’t a soft skill — it’s a business superpower. Whether you’re pitching investors, recruiting talent, or leading a team through turbulence, the right story can make the difference between momentum and mediocrity. We explore: Why stories outperform facts...

3 months ago

27 minutes

FUTUREPROOF.

How Car Culture Is Eroding Cities, Budgets, and Choices (ft. author Arthur Kay)

Send us a text Cars have long been sold as the ultimate symbol of freedom. But what if they’ve trapped us instead? In this episode of FUTUREPROOF., we sit down with Arthur Kay, urban designer and coauthor of Roadkill: Unveiling the True Cost of Our Toxic Relationship with Cars. Kay argues that America’s car dependency is more than a climate issue—it’s a system of financial, political, and social control that burdens working and middle-class families, strains local economies, and limits real c...

3 months ago

26 minutes

FUTUREPROOF.

How to Spot the Next Big Innovation Before It Looks Obvious (ft. author Scott D. Anthony)

Send us a text Disruption rarely looks like disruption when it begins. In his new book Epic Disruptions: 11 Innovations That Shaped Our Modern World, Scott D. Anthony—ranked by Thinkers50 as one of the world’s leading innovation thinkers—uncovers the stories of 11 breakthroughs that reshaped the modern world. From the transistor radio to AI, from McDonald’s business model to cryptocurrency, he shows how innovation unfolds in surprising, nonlinear ways. In this episode of FUTUREPROOF., Scott e...

3 months ago

24 minutes

FUTUREPROOF.

The New Rules of Consumer Behavior, Powered by Gaming (ft. author Bastian Bergmann)

Send us a text Gaming isn’t just entertainment anymore—it’s the new frontier of consumer engagement. With more than three billion players worldwide and brands from Peloton to Burberry using game mechanics to build loyalty, gaming has become a mainstream business strategy. In this episode of FUTUREPROOF., Bastian Bergmann, co-founder and COO of Solsten, explains why every company—not just game studios—needs to think like a game designer. He draws from his new book Press Play and his work with ...

3 months ago

30 minutes

FUTUREPROOF.

The Fastest Route to Fresh Ideas Isn’t What You Think (ft. Andrew Robertson, BBDO chairman)

Send us a text Most leaders say they want creativity. Few know how to make it happen. Andrew Robertson, Chairman of BBDO Worldwide, has spent two decades leading one of the most awarded creative networks in the world—and now he’s written the playbook for bringing creativity back to the heart of business. In his new book, The Creative Shift, Robertson argues that organizations can’t just hope for inspiration—they need to deliberately design for it. He explains how to balance operational discip...

4 months ago

25 minutes

FUTUREPROOF.

Why Our Biggest Future Assumptions Are Probably Wrong (ft. author Nick Foster)

Send us a text Guest: Nick Foster, futures designer, former Head of Design at Google X, and author of Could Should Might Don’t Episode Summary: Everyone’s talking about the future, but few are thinking about it well. Nick Foster, one of the world’s most influential futures designers and former Head of Design at Google X, argues that our imagination about what’s next is often shallow, clichéd, and dangerously incomplete. In his book Could Should Might Don’t, Foster introduces a powerful frame...

4 months ago

28 minutes

FUTUREPROOF.

How TikTok Search Is Rewriting the Rules of Discovery (ft. Brian Torpey)

Send us a text Search isn’t just about Google anymore — and the fastest-growing search engine might already be on your phone. With 55% of consumers now starting their search journey on social platforms, TikTok is leading a massive shift in how people discover, evaluate, and buy. In this episode of FUTUREPROOF., Brian Torpey, TikTok’s Global Head of Search Monetization Product Solutions and Operations, takes us inside how TikTok is redefining the search experience for a new generation. We dig ...

4 months ago

21 minutes

FUTUREPROOF.

How Unconventional Thinking Creates Breakthrough Ideas (ft. author Jason Keath)

Send us a text The path to breakthrough ideas starts with… the bad ones. In a world obsessed with perfection, Jason Keath makes a counterintuitive—and surprisingly liberating—case: bad ideas aren’t the enemy, they’re the engine. As the founder of Social Fresh and a longtime advisor to brands seeking creative edge, Jason argues that creativity is a process, not a personality trait—and the faster we get comfortable with failure, the faster we unlock genius. In this episode, Jason and Jeremy tal...

5 months ago

27 minutes

FUTUREPROOF.

How Google’s Dominance Affects the Future of Journalism (ft. author Ari Paparo)

Send us a text What if the internet as we know it is quietly ruled by one company? Ari Paparo, ad tech insider and author of Yield: How Google Bought, Built, and Bullied Its Way to Advertising Dominance, joins FUTUREPROOF. to expose how Google quietly cornered the online ad market—and what that means for journalism, business, and democracy. We dig into auction rigging, publisher exploitation, antitrust litigation, and whether anyone can really compete with Google in digital advertising. If yo...

5 months ago

22 minutes

FUTUREPROOF.

Why Logic Doesn’t Sell and Emotion Always Will (ft. author Kevin Perlmutter)

Send us a text In a world driven by data, Kevin Perlmutter argues that the most powerful force in marketing isn’t logic—it’s emotion. Kevin is the founder of Limbic Brand Evolution and author of Brand Desire: Spark Customer Interest Using Emotional Insights, a guide to building emotionally intelligent brand strategies that connect, convert, and last. We explore why emotional intelligence is the most underused tool in a marketer’s toolkit, how neuroscience is reshaping brand research, and what...

5 months ago

24 minutes

FUTUREPROOF.

The Hidden Habits That Sabotage Your Leadership (Ft. author Martin Dubin)

Send us a text Even the most experienced leaders have one thing in common: they’re not seeing the full picture. In this episode, psychologist, executive coach, and former CEO Martin Dubin joins FUTUREPROOF. to talk about the hidden habits and patterns that quietly derail careers and businesses. Drawing from his new book Blindspotting, Martin reveals the six types of leadership blindspots, why your greatest strength might be your biggest liability, and how to stop projecting old patterns...

5 months ago

22 minutes