This episode is brought to you by Commerce.
AI is reshaping the retail landscape faster than any technology in recent memory, but with the hype comes confusion — and a lot of big questions about what AI can actually do for retailers today.
In this episode of Retail Remix, host Nicole Silberstein sits down with Andrew Bialecki, Co-founder and CEO of Klaviyo, to separate reality from speculation and explore how AI is changing marketing, customer service and the entire shopping experience.
Andrew shares the origin story behind Klaviyo’s “digital brain for businesses,” explains why retailers will increasingly become hybrid product-and-service companies, and breaks down the AI behaviors already shaping consumer expectations. He also takes a look into his crystal ball to offer a forward-looking perspective on how voice, avatars and in-store AI agents could define the next era of commerce.
Key Takeaways
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How to Win Customers Across Every Channel
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This episode is brought to you by Commerce.
Independent retailers have always been nimble, but the past few years have demanded even more adaptability. In this episode of Retail Remix, host Nicole Silberstein is joined by Jen Burke, Chief Revenue Officer at wholesale marketplace Faire, who helps us dig into how independent retailers are thriving amid so much socioeconomic and technological change.
Jen shares how this powerful segment of retailers — which account for more than half of all U.S. retail sales — are shifting buying strategies, navigating economic pressure, responding to fast-moving trend cycles, and using Faire’s tools to better manage cash flow, discover products and respond to customer demand. She also reveals what Faire is building next, from improved platform capabilities to new fulfillment solutions.
Key Takeaways
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How to Win Customers Across Every Channel
This guide from BigCommerce brings you expert insights on data, branding, and marketing to help you grow sales across every major channel. Read the Guide.
This episode is brought to you by Commerce.
Private label brands aren’t just supporting acts anymore — many are becoming stars in their own right, and Anthropologie’s Maeve label is proving the point.
In this episode of Retail Remix, host Nicole Silberstein sits down with Anu Narayanan, President of Women’s and Home at Anthropologie Group, to go inside the decision to elevate Maeve from an in-house favorite to a standalone brand with its own stores, website and social presence.
Anu shares how the decision was rooted in clear customer demand — millions of searches, TikTok engagement and a fiercely loyal fan base — as well as a bold vision for how Maeve can evolve while still staying connected to Anthropologie’s DNA. From boutique-style store design to influencer-led storytelling to curated multi-brand assortments, Maeve is charting its own path into the future.
Key Takeaways
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How to Win Customers Across Every Channel
This guide from BigCommerce brings you expert insights on data, branding, and marketing to help you grow sales across every major channel. Read the Guide.
This episode is brought to you by Commerce.
Google has always played a central role in the shopping journey, but it isn’t a retailer or even a marketplace. In fact, more than 1 billion shopping searches happen on the platform every day, yet Google has never been the endpoint. Now, with the rise of AI, multimodal search and agentic experiences, Google is ready to once again transform how consumers discover and shop for products online.
In this episode of Retail Remix, host Nicole Silberstein sits down with Lilian Rincon, VP of Shopping Experiences at Google, to unpack the company’s latest innovations — from conversational discovery to virtual Try-on-You to new agentic features that can check stock, call local stores and even buy on your behalf.
Lilian shares how Google is approaching AI-powered shopping with a “slow, steady, and user-first” philosophy, why trust and data freshness are non-negotiables, and how Google’s massive Shopping Graph gives it a unique advantage in the evolving AI commerce landscape.
Key Takeaways:
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How to Win Customers Across Every Channel
This guide from BigCommerce brings you expert insights on data, branding, and marketing to help you grow sales across every major channel. Read the Guide.
This episode is brought to you by Commerce.
DoorDash has come a long way from delivering takeout. Today, it’s a platform for everything local — powering delivery, fulfillment and retail innovation across dozens of categories.
In this episode of Retail Remix, host Nicole Silberstein sits down with Fuad Hannon, DoorDash’s VP of New Verticals, to unpack how the company is executing its vision to level the local commerce playing field. From the launch of DashMart Fulfillment Services to partnerships with brands like Kroger and Party City, DoorDash is helping retailers of all stripes and sizes compete on speed, convenience and customer experience.
Key Takeaways:
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How to Win Customers Across Every Channel
This guide from BigCommerce brings you expert insights on data, branding, and marketing to help you grow sales across every major channel. Read the Guide.
This episode is brought to you by Commerce.
As AI transforms how people discover and shop, one question looms large: how will payments evolve to keep up?
In this episode of Retail Remix, host Nicole Silberstein sits down with Rob Cameron, a self-described “payments nerd” and Global Head of Acceptance Solutions at Visa, to explore how the rise of agentic AI — where intelligent AI agents handle everything from product discovery to checkout — is shaping the future of commerce, and with it payments.
Rob shares how Visa is preparing for this shift with its Trusted Agent Protocol, a framework designed to make AI-driven transactions secure, seamless and scalable. From managing fraud and data privacy to redefining consumer trust, this conversation dives deep into the payment infrastructure that will be required to enable this next era of ecommerce.
Key Takeaways:
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How to Win Customers Across Every Channel
This guide from BigCommerce brings you expert insights on data, branding, and marketing to help you grow sales across every major channel. Read the Guide.
This episode is brought to you by Commerce.
Retail media — or should we say commerce media — has exploded into one of the fastest-growing opportunities in marketing. But with so many players, platforms and acronyms, where is it all headed?
In this episode of Retail Remix, host Nicole Silberstein sits down with Jeff Cohen, former Principal Evangelist at Amazon Ads and now Chief Business Development Officer at Skai, to unpack how the space has evolved and what’s coming next.
Jeff shares how he went from building one of Amazon’s first third-party ad technologies to helping brands navigate a new era of connected, data-driven commerce. He breaks down the shift from retail media to commerce media, the impact of AI-powered shopping on marketing and how brands can move beyond walled gardens to reach today’s omnichannel shoppers.
Key Takeaways:
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How to Win Customers Across Every Channel
This guide from BigCommerce brings you expert insights on data, branding, and marketing to help you grow sales across every major channel. Read the Guide.
This episode is brought to you by Commerce.
For four decades, Ellis Verdi, Founder and President of DeVito/Verdi, has helped shape some of the most talked-about — and often controversial — campaigns in retail advertising. From launching Daffy’s with bold, conceptual creative to working with Macy’s, Kohl’s, Men’s Wearhouse and Meijer, Verdi has built a career on one philosophy: tell the truth, even if it ruffles feathers.
Retail Remix host Nicole Silberstein sits down with Ellis to discuss what’s changed (and what hasn’t) about connecting with consumers, the ongoing tension between brand and performance marketing, and why controversy isn’t always a bad thing — if it comes from an honest idea.
Ellis shares the stories behind some of his favorite campaigns, including the infamous “straightjacket” Duffy’s ad that sparked protests, and how ads for Macy’s I.N.C. brand and Meijer’s private label spinach redefined how retailers communicate value. He also weighs in on recent campaigns — like Levi’s x Beyoncé and of course, Sydney Sweeney x American Eagle — that signal a welcome return to upper-funnel brand storytelling.
Key Takeaways:
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How to Win Customers Across Every Channel
This guide from BigCommerce brings you expert insights on data, branding, and marketing to help you grow sales across every major channel. Read the Guide.
This episode is brought to you by Commerce.
AI is rewriting the rules of online shopping — and it’s happening faster than anyone expected.
In this episode of Retail Remix, host Nicole Silberstein chats with Travis Hess, CEO of the newly rebranded Commerce, about how conversational AI and “answer engines” like ChatGPT, Perplexity and Google’s AI Overviews are transforming how consumers discover and shop for products online.
Travis shares why these new tools represent the biggest paradigm shift since the dawn of ecommerce and explains why brands that fail to optimize for AI-driven discovery risk disappearing altogether.
Key Takeaways:
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How to Win Customers Across Every Channel
This guide from BigCommerce brings you expert insights on data, branding, and marketing to help you grow sales across every major channel. Read the Guide.
This episode is brought to you by Commerce.
Legacy brands from the Y2K era are back — but the smartest ones aren’t just trading on nostalgia, they’re reinventing themselves for today’s digital-native youth.
Pacsun is the poster child for this kind of strategic reinvention, and in this episode of Retail Remix the brand’s Chief Merchandising Officer, Richard Cox, unpacks how the company is doing it. From activations at music festivals and college football games to its new Youth Advisory Council, Pacsun is co-creating its future alongside the very customers it serves.
Listen in to hear:
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How to Win Customers Across Every Channel
This guide from BigCommerce brings you expert insights on data, branding, and marketing to help you grow sales across every major channel. Read the Guide.
This episode is brought to you by Commerce.
Gift shops are more than a post-museum pit stop — they can be retail destinations in their own right.
In this episode of Retail Remix, host Nicole Silberstein sits down with Jesse Goldstine, Chief Retail Officer at the Museum of Modern Art (MoMA), to discuss the recent redesign of the MoMA Design Store in SoHo and the unique nuances of museum-affiliated retail.
Jesse shares how the iconic museum is connecting culture with commerce in its retail experiences through storytelling, product curation and immersive design.
🎨 Key Takeaways:
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How to Win Customers Across Every Channel
This guide from BigCommerce brings you expert insights on data, branding, and marketing to help you grow sales across every major channel. Read the Guide.
This episode is brought to you by Commerce.
Sports retail is moving fast — and sometimes sideways. This week, Shop Eat Surf Outdoor Editor in Chief Tiffany Montgomery and long-time industry analyst Matt Powell join Retail Remix for a candid discussion about what’s really happening with the biggest names in sports and activewear — and what retailers can learn from both their wins and missteps.
Listen in to hear:
From footwear giants to big-box chains, this episode pulls no punches in looking at the forces reshaping retail.
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How to Win Customers Across Every Channel
This guide from BigCommerce brings you expert insights on data, branding, and marketing to help you grow sales across every major channel. Read the Guide.
This episode is brought to you by Commerce.
Cracked screen? Dead battery? Most of us are quick to ditch our broken electronics — but what if there were a smarter, more sustainable alternative?
In this episode of Retail Remix, Nicole Silberstein chats with Steven Proust and Eric Helgason, Co-founders of PayMore, a brick-and-mortar resale franchise that’s changing the way we buy, sell and trade electronics. Since launching in 2011, they’ve grown their business to 100 locations — and counting — by leaning into a resale model that’s community-focused and planet-friendly.
Steven and Eric share:
This isn’t just resale — it’s retail innovation in action. For executives navigating the next era of store experience, PayMore is one to watch.
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How to Win Customers Across Every Channel
This guide from BigCommerce brings you expert insights on data, branding, and marketing to help you grow sales across every major channel. Read the Guide.
This episode is brought to you by Appriss Retail
Product returns are often seen as a necessary evil — but when return fraud enters the mix, things get a lot more costly, and complicated.
In this Retail Remix Deep Dive bonus episode — brought to you by Appriss Retail — guest host Adam Blair (Editor, Retail TouchPoints) takes a closer look at how retailers can cut down on fraudulent returns without sacrificing customer experience.
Joined by Vishal Patel and Pedro Ramos of Appriss Retail, the conversation covers:
If you’re rethinking your return policy or struggling with increasing return rates, this episode offers strategic insights backed by real data.
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Reduce returns, stop abuse and fraud, and protect your bottom line. Visit ApprissRetail.com to learn more.
This episode is brought to you by Commerce.
In an age of instant delivery, why are so many consumers still making the trip to the store?
In this episode of Retail Remix, host Nicole Silberstein sits down with Melissa Gonzalez, Principal at the design firm MG2, to explore why the in-store experience is still such a powerful tool for connection and conversion.
Melissa shares how she helps clients turn physical retail spaces into strategic assets and digs into new MG2 research that explores the motivations and behaviors of Gen Z — spoiler: they’re showing up to stores with purpose.
What you’ll learn:
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How to Win Customers Across Every Channel
This guide from BigCommerce brings you expert insights on data, branding, and marketing to help you grow sales across every major channel. Read the Guide.
This episode is brought to you by Commerce.
Resale has officially moved from the margins to the mainstream. As economic pressures push consumers to seek value and sustainability gains steam, resale marketplaces like ThredUp are poised for massive growth.
In this episode of Retail Remix, host Nicole Silberstein sits down with Alon Rotem, Chief Strategy Officer at ThredUp, to discuss the company’s impressive recent growth and what it says about the broader retail landscape. They dive into:
Whether you’re a retail exec or a resale-curious consumer, this episode breaks down why the resale model is no longer a trend — it’s the future.
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How to Win Customers Across Every Channel
This guide from BigCommerce brings you expert insights on data, branding, and marketing to help you grow sales across every major channel. Read the Guide.
This episode is brought to you by Commerce.
If you’ve shopped in Europe, chances are you’ve been to Primark — and if you haven’t, you’ve probably heard someone rave about it. But in the U.S., the value fashion giant is still writing its origin story.
This week, Nicole sits down with Kevin Tulip, President of Primark U.S., to talk about the brand’s expansion across the states, what makes its business model so unique, and how the company is adapting to American consumers — without abandoning its global blueprint. Listen in to learn:
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How to Win Customers Across Every Channel
This guide from BigCommerce brings you expert insights on data, branding, and marketing to help you grow sales across every major channel. Read the Guide.
This episode is brought to you by Commerce.
Prime Day gave us more than just deals — it delivered critical clues about what consumers want now, and what they’ll expect this holiday season.
In this episode of Retail Remix, Vivek Pandya, Director at Adobe Digital Insights, joins host Nicole Silberstein to unpack the numbers behind this year’s record-breaking Prime Day performance — and what they signal about consumer behavior heading into the back half of the year.
You’ll Learn:
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How to Win Customers Across Every Channel
This guide from BigCommerce brings you expert insights on data, branding, and marketing to help you grow sales across every major channel. Read the Guide.
This episode is brought to you by Commerce.
Alibaba may be known for its massive scale — but at the heart of its U.S. strategy is something much more focused: empowering small businesses.
In this episode of Retail Remix, host Nicole Silberstein sits down with Justin Liu, U.S. Country Manager at Alibaba.com, to explore how the global B2B marketplace is helping American entrepreneurs source more efficiently, build more resilient supply chains and take advantage of cross-border opportunities.
With experience at Amazon, Meituan and streetwear marketplace Poizon, Justin brings a global lens to today’s most pressing retail topics — from digital discovery to de-risking the sourcing process. Together, they discuss:
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How to Win Customers Across Every Channel
This guide from BigCommerce brings you expert insights on data, branding, and marketing to help you grow sales across every major channel. Read the Guide.
True Religion is back — and it’s not just about nostalgia. In this episode of Retail Remix, host Nicole Silberstein sits down with Tina Blake, Creative Director at True Religion to explore the brand’s impressive comeback with Gen Z.
Tina shares her approach to evolving True Religion’s design language, building a bolder women’s assortment and leveraging partnerships — from celebrities like Megan Thee Stallion to Latinx brands like Belladonna — to create moments that resonate with young consumers.
They also discuss:
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